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All Journal AGRIPITA: Jurnal Agribisnis dan Pembangunan Pertanian Jurnal Lahan Suboptimal Agricore: Jurnal Agribisnis dan Sosial Ekonomi Pertanian Unpad Jurnal Pengabdian UntukMu NegeRI Resona : Jurnal Ilmiah Pengabdian Masyarakat JMM (Jurnal Masyarakat Mandiri) Societa: Jurnal Ilmu-Ilmu Agribisnis Jurnal ABDINUS : Jurnal Pengabdian Nusantara Jurnal Agrimanex: Agribusiness, Rural Management, and Development Extension Unram Journal of Community Service (UJCS) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) KaliAgri Journal: Jurnal Agribisnis Jurnal Ilmu Komunikasi Balayudha (JIKOBA) Jurnal Citra Agritama Jurnal Nusantara Mengabdi AGRIWANA: Jurnal Pertanian dan Kehutanan
Muhammad Andri Zuliansyah
Universitas Sumatera Selatan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Optimalisasi Digital Marketing Dalam Pemanfaatan Canva Bagi Pelaku UMKM di 26 Ilir Kota Palembang Putri, Intan; Syukerti, Nanda; Mulyadi, Ahmad Iman; Puspita, Hilda; Zuliansyah, Muhammad Andri
Jurnal Pengabdian UntukMu NegeRI Vol. 8 No. 3 (2024): Pengabdian Untuk Mu negeRI
Publisher : LPPM UMRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37859/jpumri.v8i3.7586

Abstract

It turns out that the large opportunity for using social media as product promotion cannot be fully utilized by UMKM. Most of them do not understand the benefits and important role of online media, have difficulty creating attractive promotional image content, have limited knowledge of application technology, and have limited creativity in graphic design. Attractive promotional content is one of the main keys to digital marketing. Canva is an application technology that offers convenience in graphic design. The existence of the Canva application can certainly be utilized by UMKM in creating image content as product promotion because its use is relatively easy. Implementation of community service activities is carried out face to face using digital learning methods and active learning using project based learning as additional media. This activity was attended by the community as UMKM actors under the auspices of the 26 Ilir Literacy Village, Palembang City.
PENYULUHAN OPTIMALISASI LAHAN USAHATANI KELAPA DI DESA MUARA SUNGSANG Ritonga, Utan Sahiro; Wahyuni, Reshi; Silvian, Trissa; Yuliani, Maulidia Tri; Swasdiningrum, Trisna Wahyu; Sari, Serly Novita; Zuliansyah, Muhammad Andri; Adriani, Dessy; Purbiyanti, Erni; Malini, Henny; Thirtawati, Thirtawati
RESONA : Jurnal Ilmiah Pengabdian Masyarakat Vol 9, No 1 (2025): Inpress
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah (LPPI) Universitas Muhammadiyah Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35906/resona.v9i1.2459

Abstract

Tanaman kelapa pada area yang mengalami siklus pasang surut dan penggenangan air mengahadapi beberapa kendala jika tidak dikelola dengan optimal. Untuk itu penyuluhan budidaya yang tepat, dan pengenalan pola tanam yang optimal untuk dapat meningkatkan penerimaan yang maksimal pada usahatani kelapa menjadi sangat perlu. Hasil menunjukkan peningkatan pemahaman petani pada pengetahuan tentang tumpang sari meningkat dari 36,4% (4 orang) menjadi 90,9% (10 orang), pemahaman terhadap manfaat meningkat dari 27,3% (3 orang) menjadi 81,8% (9 orang), dan keyakinan akan nilai ekonomi tumpang sari meningkat dari 45,5% (5 orang) menjadi 72,7% (8 orang). Sebanyak 10 dari 11 petani menyatakan ketertarikan untuk menerapkan optimalisasi lahan melalui teknik tumpang sari, meskipun masih ditemukan satu petani yang ragu karena terbatasnya modal, usia petani, dan usia tanaman yang sudah tidak memungkinkan untuk melakukan adaptasi terhadap metode budidaya baru. Kegiatan penyuluhan yang telah dilakukan berhasil mengubah persepsi dan minat petani, membuka peluang peningkatan produktivitas dan pendapatan petani. Untuk keberlanjutan diperlukan kegiatan penyuluhan sesuai kebutuhan yaitu pelatihan maupun pengetahuan dalam analisis pasar dan praktik lapangan.Abstract. Coconut plants in areas that experience ebb and flow cycles and waterlogging face several obstacles if not managed optimally. For this reason, appropriate cultivation extension and introduction of optimal planting patterns to be able to increase maximum income from coconut farming are very necessary. The results showed an increase in farmers' understanding of intercropping knowledge increased from 36.4% (4 people) to 90.9% (10 people), understanding of the benefits increased from 27.3% (3 people) to 81.8% (9 people), and belief in the economic value of intercropping increased from 45.5% (5 people) to 72.7% (8 people). As many as 10 out of 11 farmers expressed interest in implementing land optimization through intercropping techniques, although one farmer was still hesitant due to limited capital, age of the farmer, and age of the plants that no longer allow for adaptation to new cultivation methods. The extension activities that have been carried out have succeeded in changing farmers' perceptions and interests, opening up opportunities for increasing farmer productivity and income. For sustainability, extension activities are needed according to needs, namely training and knowledge in market analysis and field practice.
10.54816 ANALISIS PENGENDALIAN PERSEDIAAN BAHAN BAKU DAGING AYAM MENGGUNAKAN METODE ECONOMIC ORDER QUANTITY PADA UMKM AYAM CRISPY 99 DI KOTA PALEMBANG Wahyuni, Reshi; Malini, Henny; Jaya, Fitra Mulia; Zuliansyah, Muhammad Andri; Novitasari, Serly
Agriwana Jurnal Pertanian dan Perkebunan Vol 3 No 1 (2025): Agriwana Jurnal Pertanian dan Kehutanan
Publisher : LPPM STIPER Sriwigama Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64528/agriwana.v3i1.53

Abstract

UMKM Ayam Crispy 99 adalah salah satu usaha mikro yang bergerak dalam bidang makanan cepat saji dan lokasi usaha berada di Kota Palembang. Dalam pengelolaan persediaan UMKM Ayam Crispy 99 masih menggunakan sistem tradisional. Pemilik usaha biasanya mencatat jumlah ayam yang diperoleh dari pemasok lokal serta jumlah yang terjual sehari sebelumnya. Tujuan dari penelitian ini adalah untuk menganalisis kuantitas pembelian bahan baku ayam yang efisien untuk memenuhi permintaan konsumen pada UMKM Ayam Crispy 99. Pemilihan lokasi penelitian dilakukan secara sengaja (purposive sampling) di UMKM Ayam Crispy 99 karena merupakan sentra kuliner berbasis ayam yang mengalami kendala dalam pengendalian persediaan bahan baku. Responden penelitian adalah pemilik UMKM Ayam Crispy 99. Data dikumpulkan melalui wawancara dan observasi langsung (Idata primer), serta telaah pustaka dan data dari instansi terkait (data sekunder). Data diolah secara kualitatif dan secara kuantitatif untuk analisis perhitungan EOQ. Hasil penelitian menunjukkan bahwa dengan menerapkan metode Economic Order Quantity (EOQ) didapatkan bahwa jumlah pesanan paling ekonomis adalah 730 kg, yang secara signifikan akan mengurangi frekuensi pemesanan dan berpotensi menekan total biaya persediaan. Selain itu, perhitungan menunjukkan perlunya persediaan pengaman (safety stock) sebesar 22 kg dan titik pemesanan kembali (Reorder Point/ROP) pada 52 kg untuk memastikan ketersediaan bahan baku dan kelancaran produksi.
Revitalizing The Role of Pangeran Jaya Cooperative In Strengthening The Economy of The Community of Ogan Komering Ilir District Rakhmat, Acip; Zuliansyah, Muhammad Andri
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 7 No 1 (2023): Volume 7 Nomor 1 Tahun 2023
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v7i1.18655

Abstract

This community service aimed to increase the understanding of the management, members and the community about the importance of the role of Pangeran Jaya Cooperative in strengthening the economy by choosing and running a business in accordance with the wants and needs of the members and the community of Ogan Komering Ilir District. The service activities were carried out at Pangeran Jaya Cooperative, Talang Pangeran Village, Teluk Gelam Subdistrict, Ogan Komering Ilir District. The location of the study was selected purposively. The method used counseling and interactive discussions with all participants to increase their understanding on the important role of Pangeran Jaya Cooperative both as business partners and partners in meeting family needs. The study found out that during its establishment from 2015 to 2022, Pangeran Jaya Cooperative did not carry out the role and function of its cooperative business (category E/inactive), lack of knowledge and understanding of the management and members. The business run by the cooperative was not in accordance with the needs of members and the lack of accountability and transparency of the management showed that it never held an annual member meeting (RAT) resulting in the non-running of the cooperative. In an effort to revitalize the Cooperative, capacity building is needed for both cooperative institutions and human resources to increase the service capacity and develop partnership cooperation with other institutions/business entities.
EXPLORING MERCHANT PREFERENCES IN DECISIONS TO PURCHASE PINEAPPLES FROM FARMERS IN SENURO VILLAGE Muhammad Andri Zuliansyah; Reshi Wahyuni; Serly Novita Sari; Adli; M. Huanza; Jerry Antonio
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 5 No. 1 (2025): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v5i1.1442

Abstract

This study was motivated by the importance of exploring traders' preferences in purchasing pineapples from farmers as an effort to strengthen the marketing chain and increase the competitiveness of local pineapple products in Senuro Village. The purpose of this study was to identify the factors that influence traders' decisions in purchasing pineapples in Senuro Village, Tanjung Batu District, Ogan Ilir Regency. This study used a survey method with a descriptive approach, involving four traders as samplings who were selected purposively. Data were collected through structured interviews using questionnaires, then analyzed descriptively and qualitatively to interpret patterns of trader preferences. The results showed five main factors that influence traders' decisions, namely quality, supply continuity, price, trust and relationships, and marketing risk. Quality is the most dominant factor because it is directly related to the fruit grading system, selling value, and market acceptance. Supply continuity is also important to maintain business stability, especially for traders who supply to markets outside the region. Price plays a secondary role after quality is met. In addition, trust between farmers and traders and the ability to manage marketing risks also influence the sustainability or strengthening of cooperative relationships.
Education and Action Movement of Climate Smart Agriculture Farmers: Adapting and Mitigating the Impacts of Climate Change on Agricultural Peatland in Perigi Village Adriani, Dessy; Yazid, Muhammad; Yamin, Muhammad; Zuliansyah, Muhammad Andri; Novitasari, Serly; Andhelia, Siti Ramadhani; Huanza, M.; Damayanthi, Dini; Putri, Trisna Wahyu Swasdiningrum
Unram Journal of Community Service Vol. 6 No. 4 (2025): December
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i4.1318

Abstract

The agricultural sector's sustainability is seriously threatened by climate change, especially in vulnerable places like Perigi Village, which is primarily made up of peatlands. Due to a lack of knowledge about climate change adaptation and mitigation, farmers face decreasing productivity, seasonal uncertainty, and the risk of land fires. Through training, outreach, technical support, and the use of basic technologies based on climate-smart agriculture, the Climate-Smart Agriculture Farmers Education and Action Movement programme seeks to increase farmer capacity. Extension, hands-on training, agrosilvofishery systems, educational media, and the formation of Climate-Smart Agriculture Farmers Groups are some of the techniques employed. The program's results demonstrate a significant increase in farmer knowledge, the ability to apply adaptive techniques, and the creation of regional organisations that support collective efforts to reduce climate risks. This activity has an educational, social, ecological, and economic impact on the community and can be replicated as a model for village empowerment. This curriculum emphasises the importance of collaboration between academics, village administrations, and farmers in order to create sustainable agriculture and community resilience to climate change.
PENINGKATAN PEMAHAMAN PETANI DESA PERIGI DALAM INOVASI PENGELOLAAN GAMBUT BERKELANJUTAN Adriani, Dessy; Suwignyo, Rujito A.; Sodikin, Erizal; Amin, Mohamad; Cahya, Muhardianto; Zuliansyah, Muhammad Andri
JMM (Jurnal Masyarakat Mandiri) Vol 9, No 5 (2025): Oktober
Publisher : Universitas Muhammadiyah Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31764/jmm.v9i5.34764

Abstract

Abstrak: Desa Perigi memiliki wilayah dengan ekosistem gambut. Dalam praktiknya, pengelolaannya menghadapi banyak tantangan. Pelatihan dan pengabdian masyarakat ini bertujuan untuk meningkatkan pemahaman petani tentang inovasi pengelolaan gambut berkelanjutan melalui pendekatan pelatihan berbasis Participatory Rural Appraisal (PRA). Metode ini meliputi pemberian materi, diskusi kelompok, dan identifikasi potensi lokal untuk mengembangkan praktik cerdas iklim. Kegiatan dilaksanakan di Desa Perigi, Kecamatan Pangkalan Lampam, Kabupaten Ogan Komering Ilir, pada 10 September 2024. Mitra kegiatan ini bersama kelompok tani Desa Pergi dengan jumlah peserta 30 orang petani dan didukung oleh perangkat desa setempat. Hasil kajian menunjukkan bahwa petani telah mempelajari dan mengalami peningkatan pemahaman tentang praktik agroforestri, paludikultur, dan pengelolaan lahan tanpa bakar. Sebanyak 63,33% petani bersedia mengimplementasikan ide inovasi yang diberikan, meskipun masih terdapat kendala berupa keterbatasan modal, tenaga kerja, dan dukungan pemerintah. Kegiatan ini berhasil mengidentifikasi potensi lokal, meningkatkan produktivitas, dan memperkuat komitmen terhadap pengelolaan gambut yang ramah lingkungan dan berkelanjutan. Pendekatan ini menunjukkan bahwa kolaborasi antar pemangku kepentingan, edukasi masyarakat, dan strategi pengelolaan berbasis inovasi cerdas iklim dapat menjadi solusi untuk mengatasi degradasi lahan gambut. Dengan langkah-langkah ini, diharapkan ekosistem gambut akan tetap lestari dan dapat memberikan manfaat ekonomi dan ekologi berkelanjutan untuk masa depan.Abstract: Perigi Village has an area with a peat ecosystem. In practice, its management faces many challenges. This training and community service aims to improve farmers' understanding of sustainable peat management innovations through Participatory Rural Appraisal (PRA)-based training approach. This method includes providing materials, group discussions, and identifying local potential to develop climate-smart practices. The activity was carried out in Perigi Village, Pangkalan Lampam District, Ogan Komering Ilir Regency, on September 10, 2024. The partners for this activity are the farmer groups in Perigi Village, with 30 participating farmers, and supported by the local village officials. The results of the study showed that farmers had learned and experienced an increase in understanding of agroforestry practices, paludiculture, and land management without burning. As many as 63.33% of farmers were willing to implement the innovation ideas provided, although there were still obstacles in the form of limited capital, labor, and government support. This activity succeeded in identifying local potential, increasing productivity, and strengthening the commitment to environmentally friendly and sustainable peat management. This approach shows that collaboration between stakeholders, community education, and climate-smart innovation-based management strategies can be solutions to overcome peatland degradation. With these steps, it is hoped that the peat ecosystem will remain sustainable and can provide sustainable economic and ecological benefits for the future. 
Co-Authors Acip Rakhmat Acip Rakhmat Adli Adli Afifuddin Andhelia, Siti Ramadhani Bembi Akbar Serawai Budi Fachrudin Cahya, Muhardianto Damayanthi, Dini Dessy Adriani DESSY ADRIANI Elisa Wildayana Elmeizy Arafah Elmeizy Arafah Erizal Sodikin Erni Purbiyanti, Erni Fachrudin, Budi Fitra Mulia Jaya Ghaling Achmad Abdul Ghonisyah Henny Malini, Henny Huanza, M. Jayanti, Nirmala Jerry Antonio Kamil, Abdi Karina Ayu Eka Putri M. Huanza Mohamad Amin Muhammad Yamin Muhammad Yazid Mulyadi, Ahmad Iman Nearti, Yuwinti Nia Meitisari Nirmala Jayanti Novitasari, Serly Puspita, Hilda Putri, Intan Rakhmat, Acip Reshi Wahyuni Ritonga, Utan Sahiro Rujito A. Suwignyo, Rujito A. Sari, Serly Novita Silvian, Trissa Swasdiningrum, Trisna Wahyu Syukerti, Nanda Thirtawati, Thirtawati Trisna Wahyu Swasdiningrum Putri Wahyuni, Reshi Yuliani, Maulidia Tri Yuwinti Nearti Yuwinti Nearti