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All Journal INFORMASI Jurnal Ilmu Komunikasi Channel : Jurnal Komunikasi Komunikator Jurnal Hubungan Internasional WARTA Jurnal Studi Komunikasi ARISTO Emerging Science Journal Nyimak: Journal of Communication Jurnal Komunikasi Jurnal ASPIKOM BERDIKARI : Jurnal Inovasi dan Penerapan Ipteks Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Jurnal Profetik JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Jurnal Pengabdian Kepada Masyarakat MEMBANGUN NEGERI Bubungan Tinggi: Jurnal Pengabdian Masyarakat Community Empowerment Prosiding Seminar Nasional Program Pengabdian Masyarakat Neo Journal of economy and social humanities Jurnal Kaganga : Jurnal Ilmiah Sosial dan Humaniora Bangun Desa : Jurnal Pengabdian Masyarakat Jurnal Pengabdian dan Pemberdayaan Masyarakat Indonesia Riwayat: Educational Journal of History and Humanities
Adhianty Nurjanah
Universitas Muhammadiyah Yogyakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : ARISTO

 1 
PEMANFAATAN DIGITAL PUBLIC RELATIONS (PR) DALAM SOSIALISASI TAGLINE “jogja istimewa” HUMAS PEMERINTAH KOTA YOGYAKARTA Adhianty Nurjanah; Frizki Yulianti Nurnisya
ARISTO Vol 4, No 1 (2016): January
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1041.397 KB) | DOI: 10.24269/ars.v4i1.183

Abstract

AbstrakDalam mensosialisasikantagline baru kepada seluruh masyarakat kota Yogyakarta dibutuhkan proses sosialisasi dan disini peranan Humas Pemerintah Kota Yogyakarta sebagai komunikator dan mediator antara pemerintah dan masyarakat kota Yogyakarta sangat penting. Di era komunikasi digital, pemanfaatan media komunikasi Digital Public Relations (PR) menjadi hal urgent yang dapat dilakukan dalam proses sosialisasi.Dengan memanfaatkan Digital PR, diharapkan proses sosialisasi Jogja Istimewa sebagai branding baru Kota Yogyakarta lebih cepat, tepat dan efektif  tersosialisasi kepada seluruh elemen masyarakat di Kota Yogyakarta. Dengan demikian Daerah IstimewaYogyakarta Yang Lebih Berkarakter, Berbudaya, Maju, Mandiri dan Sejahtera Menyongsong Peradaban Baru dapat dengan mudah terwujud. Metode penelitian ini menggunakan metode studi kasus dan termasuk kedalam jenis penelitian deskriptif kualitatif. Penelitian deskriptif menurut Whitney (dalam Nazir, 1988: 63) yaitu penelitian untuk pencarian fakta dengan interpretasi yang tepat. Mempelajari masalah-masalah dalam masyarakat, Penelitian ini dilakukan pada Humas Pemerintah Kota Yogyakarta dengan pengkhususan pada implementasi digital Public Relations (PR) dalam mensosialisasikan “jogja Istimewa”.  Kata Kunci: Digital, Public Relations, Sosialisasi
Digital-Based Public Communication of Public Relations of the Sleman Regency Government During the COVID-19 Pandemic Adhianty Nurjanah
ARISTO Vol 11, No 2 (2023): July
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/ars.v11i2.6767

Abstract

Public communication is important in handling Covid-19, both for prevention and as persuasion to apply the Covid-19 vaccination. As was done by the Public Relations of the Sleman Regency Government as the spokesperson for the Covid-19 Task Force which has proven to make Sleman the province with the highest handling of Covid-19 vaccinations. Public Relations of the Sleman Regency Government actively conveys public communication regarding the handling and prevention of the Covid-19 pandemic with a digital approach. This shows the importance of digital-based public communication during a pandemic. This study aims to determine the digital-based Sleman Regency Government Public Relations communication model in handling Covid-19. This research uses a descriptive qualitative approach with a case study method. The use of case studies considering that this research is very specific in discussing how the communication model carried out by the Public Relations of the Sleman Regency Government in communicating messages for persuasiveness to vaccination in Kab. Sleman is the highest. Data collection was carried out through in-depth interviews and FGDs with Public Relations of the Sleman Regency Government, Regional Apparatus Organizations (OPD), and the people of Sleman. The results of the study revealed that the Public Relations of the Sleman Regency Government was a spokesperson who was trusted to convey information related to the Covid-19 pandemic. The disaster communication model carried out by the Public Relations of the Sleman Regency Government, namely adapting the information determined from the Central Government then packaging it back in local languages and selecting trusted figures then utilizing digital media such as the Website, Facebook and Twitter @KabarSleman and on Instagram @HumasSleman to convey messages. In addition, Public Relations still uses conventional media such as newspapers, outdoor media and digital outdoor media such as LED. This research has a novelty value that the government must have one voice in public communication even though it uses various channels. The information provided to the public is designed to follow the central government's appeal to have the same news value so as not to cause public confusion.
PEMANFAATAN DIGITAL PUBLIC RELATIONS (PR) DALAM SOSIALISASI TAGLINE “jogja istimewa” HUMAS PEMERINTAH KOTA YOGYAKARTA Nurjanah, Adhianty; Nurnisya, Frizki Yulianti
ARISTO Vol 4 No 1 (2016): ARISTO Vol. 6 Tahun 2016
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/ars.v4i1.183

Abstract

AbstrakDalam mensosialisasikantagline baru kepada seluruh masyarakat kota Yogyakarta dibutuhkan proses sosialisasi dan disini peranan Humas Pemerintah Kota Yogyakarta sebagai komunikator dan mediator antara pemerintah dan masyarakat kota Yogyakarta sangat penting. Di era komunikasi digital, pemanfaatan media komunikasi Digital Public Relations (PR) menjadi hal urgent yang dapat dilakukan dalam proses sosialisasi.Dengan memanfaatkan Digital PR, diharapkan proses sosialisasi Jogja Istimewa sebagai branding baru Kota Yogyakarta lebih cepat, tepat dan efektif  tersosialisasi kepada seluruh elemen masyarakat di Kota Yogyakarta. Dengan demikian Daerah IstimewaYogyakarta Yang Lebih Berkarakter, Berbudaya, Maju, Mandiri dan Sejahtera Menyongsong Peradaban Baru dapat dengan mudah terwujud. Metode penelitian ini menggunakan metode studi kasus dan termasuk kedalam jenis penelitian deskriptif kualitatif. Penelitian deskriptif menurut Whitney (dalam Nazir, 1988: 63) yaitu penelitian untuk pencarian fakta dengan interpretasi yang tepat. Mempelajari masalah-masalah dalam masyarakat, Penelitian ini dilakukan pada Humas Pemerintah Kota Yogyakarta dengan pengkhususan pada implementasi digital Public Relations (PR) dalam mensosialisasikan “jogja Istimewa”.  Kata Kunci: Digital, Public Relations, Sosialisasi
Digital-Based Public Communication of Public Relations of the Sleman Regency Government During the COVID-19 Pandemic Nurjanah, Adhianty
ARISTO Vol 11 No 2 (2023): July
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24269/ars.v11i2.6767

Abstract

Public communication is important in handling Covid-19, both for prevention and as persuasion to apply the Covid-19 vaccination. As was done by the Public Relations of the Sleman Regency Government as the spokesperson for the Covid-19 Task Force which has proven to make Sleman the province with the highest handling of Covid-19 vaccinations. Public Relations of the Sleman Regency Government actively conveys public communication regarding the handling and prevention of the Covid-19 pandemic with a digital approach. This shows the importance of digital-based public communication during a pandemic. This study aims to determine the digital-based Sleman Regency Government Public Relations communication model in handling Covid-19. This research uses a descriptive qualitative approach with a case study method. The use of case studies considering that this research is very specific in discussing how the communication model carried out by the Public Relations of the Sleman Regency Government in communicating messages for persuasiveness to vaccination in Kab. Sleman is the highest. Data collection was carried out through in-depth interviews and FGDs with Public Relations of the Sleman Regency Government, Regional Apparatus Organizations (OPD), and the people of Sleman. The results of the study revealed that the Public Relations of the Sleman Regency Government was a spokesperson who was trusted to convey information related to the Covid-19 pandemic. The disaster communication model carried out by the Public Relations of the Sleman Regency Government, namely adapting the information determined from the Central Government then packaging it back in local languages and selecting trusted figures then utilizing digital media such as the Website, Facebook and Twitter @KabarSleman and on Instagram @HumasSleman to convey messages. In addition, Public Relations still uses conventional media such as newspapers, outdoor media and digital outdoor media such as LED. This research has a novelty value that the government must have one voice in public communication even though it uses various channels. The information provided to the public is designed to follow the central government's appeal to have the same news value so as not to cause public confusion.
Co-Authors Agus Samsudin Ahmad Hermawan Alfian Ma’arif Anish Pandey Arda Putri Winata Aris Slamet Widodo Arista, Altabella Septi Arya Adiningrat Asma Munifatussaidah Bachtiar Dwi Kurniawan Barbara Gunawan Cahya Damarjati Carlos Sánchez-López Carlos Sánchez-López Cengiz Deniz Chalila Raihan Nabilazka Dhiya Uddin Rijalusalam Dhiya Uddin Rijalusalam Dhiya Uddin Rijalusalam Dianita Sugiyo Dyah Mutiarin Dyah Mutiarin Dyah Mutiarin Enrico Aditjondro Faudyan Eka Satria Fitra Prasapawidya Purna Frizki Yulianti Nurnisya, Frizki Yulianti Frizki Yulianti Yulianti, Frizki Yulianti Frizky Yulianti Frizky Yulianti N Gatot Supangkat Gatot Supangkat Ilham Maulana Saud Ilham Ramdana Irfan Ahmad Irfan Ahmad Israa Al_barazanchi Iswanto Iswanto Iswanto Iswanto iswanto iswanto Iswanto Iswanto Iswanto Suwarno Iswanto Suwarno Iswanto Suwarno Jazaul Ikhsan Lasa Hs Muhammad Abdus Shomad Muhammad Ahmad Baballe Muhammad Azhar Muhammad Heri Zulfiar, Muhammad Heri Muhammad Iqbal Muhammad Iqbal Khatami Nabilazka, Chalila Raihan Nano Prawoto Nia Maharani Raharja Nia Maharani Raharja Nia Maharani Raharja Noven Tri Wandasari Novi Caroko Nurnisya, Frizki Yulianti Pamungkas, Nobat Tri Purnomo, Halim Rachmad Andri Atmoko Ramadhan, Cahyo Setiadi RASYID, ERWIN Reza Alayi Riski Apriliani Ritonga, Mukail Rouzi, Kana Safrina Sairin, Sjafri Sakir Ridho Wijaya Sakir Sakir Sakir Sakir, Sakir Samidjo, Gatot Supangkat Sashikala Mishra Sri Nabawiyati Nurul Makiyah Sri Nabawiyati Nurul Makkiyah Tanjung, Afriansyah Tri Pitara Mahanggoro Wahyudi Kumorotomo Wahyudi Wahyudi Wahyudi, Wahyudi Wardana, Linda Kusumastuti Widodo, Aris Slamet Wulan Widyasari Wulan Widyasari, Wulan Yulianti, Frizky