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Journal : VALUE: Journal of Business Studies

PENGARUH KUALITAS LAYANAN ISLAM TERHADAP LOYALITAS NASABAH MELALUI KEPUASAN NASABAH BANK SYARIAH INDONESIA (BSI) CABANG JEMBER Siti Nurkholisa Apriliany; N. Ari Subagio; Akhmad Munir; Tatok Endhiarto
VALUE: Journal of Business Studies Vol 1 No 2 (2022): VALUE: Journal of Business Studies
Publisher : Study Program of Management Faculty of Economics and Business University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (315.476 KB) | DOI: 10.19184/value.v1i2.33156

Abstract

This study was conducted to determine and analyze the effect of Islamic service quality on customer loyalty through customer satisfaction at Bank Syariah Indonesia (BSI) Jember Branch. The analytical technique used in this study is path analysis using SPSS 25 to determine the effect of Islamic service quality variables on customer loyalty through customer satisfaction at Bank Syariah Indonesia (BSI) Jember Branch. The sample used in this study were 140 respondents. Where data acquisition is done through the distribution of questionnaires to customers of Bank Syariah Indonesia (BSI) Jember Branch. The results of this study indicate that the quality of Islamic services has a significant effect on customer satisfaction, customer satisfaction has a significant effect on customer loyalty and the quality of Islamic services has a significant effect on customer loyalty through customer satisfaction at Bank Syariah Indonesia (BSI) Jember Branch.
PENGARUH HEDONIC SHOPPING, FASHION INVOLVEMENT, STORE ENVIRONMENT DAN PRICE DISCOUNT TERHADAP IMPULSE BUYING PADA STORE THREE SECOND DI LIPPO PLAZA MALL JEMBER Bambang Irawan; Gusti Ayu Wulandari; Nila Anindya Anggraini; N. Ari Subagio; Ketut Indraningrat
VALUE: Journal of Business Studies Vol 1 No 1 (2022): VALUE: Journal of Business Studies
Publisher : Study Program of Management Faculty of Economics and Business University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (369.291 KB) | DOI: 10.19184/value.v1i1.31654

Abstract

This study is purposed to examine the impact of hedonic shopping, fashion involvement, store environment and price discounts on impulse buying at the Three Second Lippo Plaza Mall Jember store. This study uses a sample of consumers who shop impulsively at the Three Second Lippo Plaza Mall Jember store, the side method used isnon-probability sampling with respondents as many as 96 consumers. The analytical technique used is multiple linear regression analysis. The results showed that hedonic shopping, fashion involvement, store environment and price discounts on impulse buying at the Three Second Lippo Plaza Mall Jember store in a positive direction. The business actors still maintain hedonic shopping, fashion involvement, store environment and price discounts in impulse buying.
PENGARUH KESADARAN HALAL, LABEL HALAL, DAN BAHAN PRODUK TERHADAP KEPUTUSAN PEMBELIAN ULANG BODY LOTION SCARLETT WHITENING PADA MAHASISWA MUSLIM FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS JEMBER Diah Ayu Nupuspitasari; Lusiana Ulfa Hardinawati; N. Ari Subagio
VALUE: Journal of Business Studies Vol 1 No 2 (2022): VALUE: Journal of Business Studies
Publisher : Study Program of Management Faculty of Economics and Business University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (368.057 KB) | DOI: 10.19184/value.v1i2.35394

Abstract

The study was conducted to test and analyze the partial and simultaneous effect of halal awareness, halal labels, and product ingredients on the decision to repurchase Scarlett Whitening body lotion among Muslim students at the Faculty of Economics and Business, University of Jember. The population is students of the Faculty of Economics and Business, University of Jember who have active undergraduate status and have purchased Scarlett Whitening body lotion . This study determines the number of samples through purposive sampling method totaling 100 samples. By using multiple linear regression analysis method. The results of the t test show that t count on the halal awareness variable is 2.157 with a significance value of 0.034, which means that halal awareness has a significant effect on repurchasing decisions. The results of the t test show that the t count on the halal label variable is 2.051 with a significance value of 0.043, which means that the halal label has a significant effect on repurchasing decisions. The results of the t test show t count on the variable product ingredients 2.392 with a significance value of 0.019, which means that product ingredients have a significant effect on repurchasing decisions. Whereas the results of the F test simultaneously have a significant influence on the decision to repurchase Scarlett Whitening body lotion for Muslim students at the Faculty of Economics and Business, University of Jember.
pengaruh religiusitas dan celebrity endoser terhadap minat pengguna aplikasi linkAja syariah Ekawindy, Mareta Putri; Wulandari, Deasy; Ahsin, Ahmad; Farida, Lilik; Subagio, N. Ari; Ashary, Lukman
VALUE: Journal of Business Studies Vol 3 No 1 (2024): VALUE: Journal of Business Studies
Publisher : Study Program of Management Faculty of Economics and Business University of Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19184/value.v3i1.46151

Abstract

penelitian ini bertujuan untuk menyelidiki dan menganalisis dampak kedua variabel tersebut terhadap minat penggunaan aplikasi keuangan syariah. Dengan melibatkan 120 responden melalui penyebaran kuesioner, hasil penelitian menunjukkan bahwa baik religiusitas maupun celebrity endorser memiliki pengaruh positif dan signifikan terhadap minat penggunaan aplikasi LinkAja Syariah. Analisis statistik menunjukkan nilai p-value yang signifikan, yaitu 0.000 < 0.05 untuk religiusitas dan 0.000 < 0.05 untuk celebrity endorser. Oleh karena itu, dapat disimpulkan bahwa terdapat pengaruh positif antara religiusitas, celebrity endorser, dan minat penggunaan aplikasi LinkAja Syariah di kalangan mahasiswa Fakultas Ekonomi dan Bisnis Universitas Jember. Implikasi dari temuan ini dapat memberikan wawasan penting dalam strategi pemasaran dan pengembangan aplikasi keuangan syariah di lingkungan akademis.