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Lazarus B. Ramandey, Lazarus B.
Cenderawasih University Jayapura Papua Province
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Determinant Analysis Considered Consumers of Waropen Regency in Using Marine Express Sea Transportation Fleet Offered by PT. Papua Mandiri Bubble Biak Branch Pieter N De Fretes; Ramandey Ramandey; Agoeng Karyanto
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6752

Abstract

Management of PT. Belibis Papua Mandiri Biak Branch is required to be able to understand consumer attitudes and behavior, especially the consideration factors related to consumer preferences for sea transportation services in consumers' subjective thoughts. In order to determine the relationship between these considerations and preferences, an empirical study is needed as the basis for the formulation of a new policy that is contributive to efforts to expand the company's market share in the future in Waropen Regency. The research method is qualitative. The results of the partial correlation analysis based on the Spearman Rank Correlation Coefficient approach show that the largest partial correlation coefficient is found in the relationship between browsing speed and consumer interest (r7 = 0.9847) while the smallest correlation coefficient is found in the relationship between price levels and consumer interest (r2 = 0.4963) this indicates that Roaming Speed is the main factor that stimulates consumers to use air transportation services offered by Express Bahari motorboats, while Price Level is the main factor that tends to limit consumers in using marine transportation service products.
Co-Authors Abdul Rauf Dahlan Adela Christa Enock Agoeng Karyanto Agus Eko R. Pepekai Allo, Obed Rante Anfred Yeimo Angwarmas , Koernelis Arie Junus Rorong Bimantara, Aldi Binur, Roland Everson Bogar, Deby S. Cornelicha M. Alberthine Ramandey D. Rorrong, Semuel Dalle, N. S. Darmina Wandik Dasnarebo, Simson Semuel Hwat Deasy Widyastomo Dharsono, Wardhana W. Elisabeth V. Wambrauw Elza Natalia Evelyne Afredytha Wenda Faisal Malik Franklin A. Wakom Gabriel Ananda Sinurat Geelvinka M. Catharine Griapon, Nourish C. Gustaf Budi Tampi Hartiningsi, Endang Henderina Morin Herbert Innah Hiskia C. M. Sapioper Hiskia CM. Sapioper Hra, Petronela Irja Tobawan Simbiak Irja Tobawan Simbiak Irsa Febrianti Wanenda JAMES MODOUW James Modouw, James Jhon Ronaldo Naa Joni Julian Wairata Juliani Wairata Karapa, Enos Kristofol Kendi, Ibrahim Latif, Syukriyanto Lefaan, Yosef Liborang, Hans F. Manalu, Janviter Mangambe, Petrus Marsal Arung Lamba Marshal A Lamba Marshal Arung Lamba Marthen Liga Medlin Jovancha Lorenza Fouw Mesak Rumsowek Michael Narwastu Arunglangi Miracle O. Phaulhentje Nam Rumkel Nawipa, Sepo Ngantung, Jean Marzel Oben Wisabla Ohee, Glen Malimongan Pieter N De Fretes Praestuti , Camelia Raihana R. J. Ombaier Rasi Kasi Samosir Rasi Kasim Samosir Reigel Albert Wonatorei Roland Everson Binur Roland Everson Binur Rombe Allo Rorrong D, Semuel Roy, Marloza Rumsowek, Mesak Ryan, Ishak S. Sembiring Safanpo, Apolo Sapioper, Hiskia CM. Semuel D. Rorrong Sepo Nawipa Setiadji, Prihananto Simbiak, Irja Tobawan Sudiro Sudiro Sudiro Sudiro Suripatty , Petrus I. Suryadi . Tabuni , Yerry L. Terianus Luther Safkaur Terianus Luther Safkaur Tino Rulson Howay Tommi Tommi Tommi Tommi, Tommi Tunjanan , Letarius Wanane, Wilfriedf Waroy , Victor Petrus Wijayatiningsih , Hana Prihatini Yane Oktovina Ansanay Yohanis Wanane