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All Journal Jurnal Pekommas E-Dimas: Jurnal Pengabdian kepada Masyarakat MATRIK : Jurnal Manajemen, Teknik Informatika, dan Rekayasa Komputer Journal Of Agritech Science (JASc) Jambura Journal of Informatics Jurnal Abdimas Mahakam MEDIALOG: Jurnal Ilmu Komunikasi Jurnal Review Pendidikan dan Pengajaran (JRPP) Jurnal Informasi dan Teknologi Vocatech : Vocational Education and Technology Journal Indonesian Journal of Electrical Engineering and Computer Science Community Development Journal: Jurnal Pengabdian Masyarakat Journal of Innovation Information Technology and Application (JINITA) Jurnal Sibermas (Sinergi Pemberdayaan Masyarakat) Teknika International Journal of Computer and Information System (IJCIS) Journal Automation Computer Information System (JACIS) Inverted Journal of Scientech Research and Development Education, Language, and Culture Journal Geosfera: Jurnal Penelitian Geografi Geographica: Science and Education Journal Jurnal Penelitian Sistem Informasi Pawarta: Journal of Communication and Da'wah Jurnal Riset Sistem dan Teknologi Informasi
Hermila A
Universitas Negeri Gorontalo, Gorontalo, Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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Predicting Gen Z’s Sentiments on Gorontalo’s CulturalWisdom UsingSentiment Analysis Models A., Hermila; Bau, Rahmat Taufik R. L; Suhada, Sitti; siyad, Abdulaziz Ahmed
MATRIK : Jurnal Manajemen, Teknik Informatika dan Rekayasa Komputer Vol. 24 No. 2 (2025)
Publisher : Universitas Bumigora

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30812/matrik.v24i2.4591

Abstract

In the digital era, Generation Z faces both opportunities and challenges in understanding and preserving local cultural wisdom. It is essential to ensure that cultural values go beyond superficial consumption in cyberspace and remain deeply valued as integral aspects of identity and history. As technological advances and globalization continue influencing young people to preserve, local culture presents an increasing challenge. This study aims to determine Generation Z’s perceptions of Gorontalo’s local cultural wisdom, focusing on the Dikili and Meeraji traditions through a sentiment analysis approach. This research method uses the Naive Bayes algorithm to analyze positive, negative, and neutral sentiments derived from text data processed through a structured pre-processing stage. The findings reveal that Generation Z’s perceptions of the Dikili and Meeraji cultures are mostly positive, reflecting a strong appreciation and acceptance of these cultural values. However, the presence of negative sentiment highlights a critical view among some members of Generation Z, who consider certain aspects of these traditions less relevant or controversial in a modern context. In addition, neutral sentiment indicates a segment of young people who may need more exposure or information to form an informed opinion. The study concludes that while Dikili and Meeraji cultures still hold value among Generation Z, a more inclusive and adaptive approach to cultural preservation is needed. The findings offer valuable insights for strategies to preserve and develop local cultural heritage in the digital age.
Co-Authors Abdul Aziz Bouty Abdul Muis Mappalotteng Abdul Wahab Thomas Abdul, Siti Sabrina Ramadanti Abdulaziz Ahmed siyad Adnan Engelen Afrizal Zein Agus Lahinta Ahmad Azhar Kadim Alfian Zakaria Alfito Paputungan Andi Muh Akbar Saputra Arip Mulyanto Azis, Ilham Abd. Bau, Rahmat Taufik R. L Bau, Rahmat Taufik R.L. Bouty, Abd Azis Budiyanto Ahaliki Dendy K. Pramudito Dian Novian Djanun, Soeharyono Dwinanto, Arif Dzakiyah Ulya Yusuf Hendrayanto Hendrayanto Hilal Bouti Indhitya R Padiku Indra Farman Indrawan Indrawan Ismaul Fitroh Ita Permatahati Jemmy A Pakaja Jemmy A Pakaya Juniarti, Gita Kaluku, Pebriyanti Kasim, Alwi Arridha B Leonardi, Andre Lillyan Hadjaratie Manda Rohandi Mas'ud, Huzaima Muhamad Risal Tawil Muhammad Akram Mursalim Mukhlisulfatih Latief Namira Awing Nasiru, La Ode Gusman Nikmasari Pakaya Nugraha, Bariq Nur Alamsyah, Nur Pakaja, Jemmy A Panu, Mohamad Fiqriansyah Rahman Takdir Rahmat Taufik R.L Bau S.Pettalongi, Sagaf Salahudin Olii Siti Sabrina Ramadanti Abdul Sitti Suhada Siyad, Abdulaziz Ahmed Sri Ayu Ashari Sri Maryati Sudirman, Randi sunardi sunardi Suwandi, Ihsanulfu'ad Wira Pratama Rumambie Yanti Aneta Yassin, Rochmad Mohammad Thohir Yassin, Rochmat mohammad Thohir