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Aturan Asosiasi Antar Item Terjual pada Data Penjualan Minimarket Milik Komunitas di Hari Besar Tertentu Menggunakan Algoritma Apriori Luky Fabrianto; Novianti Madhona Faizah; Johan Hendri Prasetyo; Bobby Suryo Prakoso; Gani Wiharso
JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS Vol 9 No 2 (2021): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Desember 2021
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v9i2.3621

Abstract

The popular data mining methods to find the relationship between an item and another item is the association rule method using A Priori algorithm, this method is precise to generate a pattern of relationship rules between the types of items sold based on sales data. Support values ​​on frequent items and confidence in the rules obtained can be an actionable insight that can be follow up by minimarket managers, cooperatives and etc. The categorization of product types in minimarkets is much while the total number of transactions in one year is also very large, but the number of types of items sold in a transaction is very few, thus the threshold value cannot be high. In this study, the association rule method was carried out per event or certain period related to Muslim holidays, the highest rule was obtained is Makanan ringan => Sembako with 46% confidence and 16% support which occurred in the month of Ramadan.
Pengaruh Kualitas Produk dan Layanan Terhadap Keputusan Pembelian Produk Tabungan Pada Bank Syariah Mandiri Cabang Bogor Gani Wiharso; Moch. Benny Alexandri
Responsive: Jurnal Pemikiran Dan Penelitian Administrasi, Sosial, Humaniora Dan Kebijakan Publik Vol 3, No 2 (2020): Responsive: Jurnal Pemikiran Dan Penelitian Administrasi, Sosial, Humaniora Dan
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/responsive.v3i2.28920

Abstract

Abstrak — Penelitian ini bertujuan untuk mengetahui pengaruh kualitas produk dan layanan terhadap keputusan pembelian produk tabungan pada PT. Bank Syariah Mandiri cabang Bogor.      Metode yang digunakan yaitu metode survey dengan menggunakan teknik analisis deskriftif dan verifikatif. Teknik pengambilan sampel penelitian ini menggunakan teknik purposive sampling sebanyak 86 responden. Teknik pengumpulan data menggunakan kuesioner sebanyak 30 item pertanyaan yang dinilai dengan skala Likert 1-5 dan diuji validitas serta reliabilitasnya. Pengujian hipotesis menggunakan analisis statistik meliputi koefisien korelasi, koefisien determinasi, uji-t, dan uji F. Berdasarkan hasil pengujian parsial dapat disampaikan sebagai berikut : (1) Pengaruh kualitas produk (X1) terhadap keputusan pembelian produk diperoleh nilai thitung lebih besar dari nilai ttabel, yaitu 4,917 > 2,025 (nilai koefisien regresi 0,572 dan nilai signifikansi 0.000),  maka H0 ditolak dan Ha diterima. Sehingga dapat disimpulkan bahwa variabel kualitas produk secara parsial mempunyai pengaruh positif dan signifikan terhadap terhadap keputusan pembelian produk. (2) Pengaruh kualitas layanan (X2) terhadap keputusan pembelian produk diperoleh nilai thitung  lebih besar dari nilai ttabel, yaitu 2,675> 2,025 (nilai koefisien regresi 0,324 dan nilai signifikansi 0.009), maka H0 ditolak dan Ha diterima. Sehingga dapat disimpulkan bahwa variabel kualitas layanan  mempunyai pengaruh positif dan signifikan terhadap keputusan pembelian produk.  (3) Pengaruh kualitas produk (X1) dan kualitas layanan  (X2) terhadap keputusan pembelian produk diperoleh Fhitung = 49,573 > F tabel 3,109 maka H0 ditolak dan Ha diterima, sehingga dapat disimpulkan pengaruh kualitas produk dan kualitas layanan secara simultan berpengaruh secara signifikan terhadap keputusan pembelian produk. Hasil analisis koefisien determinasi dengan nilai adjusted R Square sebesar 0,550 maka dapat diartikan bahwa 50,5% kualitas produk dan layanan berpengaruh terhadap keputusan pembelian produk tabungan pada Bank Syariah Mandiri cabang Bogor. This study aims to determine the effect of product and service quality on purchasing decisions on savings products at PT. Bank Syariah Mandiri Bogor branch. The method used is a survey method using descriptive analysis techniques and verification. The sampling technique of this study used a purposive sampling technique of 86 respondents. Data collection techniques used a questionnaire of 30 question items which were assessed with a Likert scale of 1-5 and tested for validity and reliability. Hypothesis testing using statistical analysis includes correlation coefficient, coefficient of determination, t-test, and F test. Based on the results of partial testing can be conveyed as follows: (1) The effect of product quality (X1) on product purchasing decisions obtained tcount value greater than ttable , ie 4.917> 2.025 (regression coefficient 0.572 and significance value 0.000), then H0 is rejected and Ha is accepted. So it can be concluded that the product quality variable partially has a positive and significant influence on product purchasing decisions. (2) The effect of service quality (X2) on product purchase decisions obtained tcount greater than ttable, ie 2.675> 2.025 (regression coefficient value 0.324 and significance value 0.009), then H0 is rejected and Ha is accepted. So it can be concluded that the service quality variable has a positive and significant influence on product purchasing decisions. (3) Effect of product quality (X1) and service quality (X2) on product purchasing decisions obtained Fcount = 49.573> F table 3.109 then H0 is rejected and Ha is accepted, so it can be concluded that the influence of product quality and service quality simultaneously significantly influences the decision product purchase. The results of the analysis of the coefficient of determination with an adjusted R Square value of 0.550 can be interpreted that 50.5% of the quality of products and services influence the decision to purchase savings products at the Bogor branch of Syariah Bank Mandiri.
Customer Satisfaction and Loyalty Management of Bank Sahabat Sampoerna Branch Kelapa Gading Wahid Akbar Basudani; Valentine Theresia Simamora; Gani Wiharso; Muhammad Abdullah; Hary Mulyadi
Jurnal Mandiri : Ilmu Pengetahuan, Seni, dan Teknologi Vol 6 No 2: Desember 2022
Publisher : Lembaga Kajian Demokrasi dan Pemberdayaan Masyarakat (LKD-PM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33753/mandiri.v6i2.215

Abstract

The purpose of this study is to determine whether there is an effect of service quality, customer motivation and customer behavior on customer satisfaction with customer complaints as moderation and its impact on customer loyalty at Bank Sabahat Sampoerna Branch Kelapa Gading This study uses the SEM method with the Smart-PLS application. The number of samples in this study amounted to 52 with the sampling technique of accidental sampling which is included in the type of non-probability sampling where the object in this study is the customer who uses credit facilities at Bank Sahabat Sampoerna Branch Kelapa Gading. The results of this study obtained the endogenous variable Customer Satisfaction (Y) of 0.98 and Customer Loyalty (Z) of 0.97. This indicates that the endogenous latent variable Customer Satisfaction (Y) is strongly influenced by the exogenous variables of Service Quality (X1), Customer Motivation (X2) and Customer Behavior (X3). Meanwhile, the endogenous latent variable of Customer Loyalty (Z) is strongly influenced by 0.97 by the exogenous variables of Service Quality (X1), Customer Motivation (X2) and Customer Behavior (X3) through the mediating variable of Customer Satisfaction (Y).
The Effect Of Mobile Banking Product Quality On Customer Satisfaction Of Indonesian Sharia Bank Jakarta Wolter Monginsidi Branch Gani Wiharso; Johan Hendri Prasetyo; Bobby Suryo Prakoso; Luky Fabrianto
Matriks Jurnal Sosial dan Sains Vol. 3 No. 2 (2022): Matriks : Jurnal Sosial dan Sains
Publisher : Sekolah Tinggi Agama Islam Kuningan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1560.823 KB) | DOI: 10.59784/matriks.v3i2.90

Abstract

Bank is a financial institution that collects funds from the public in the form of deposits, both demand deposits, savings and time deposits. This study aims to determine the effect of mobile banking product quality on customer satisfaction of Bank Syariah Indonesia Jakarta branch Wolter Monginsidi. The method use is a survey methode using descriptive and verification analysis technique. The sampling technique of this study used a purposive sampling technique of 75 respondents.  The data collection technique use quisionnaire with 20 question items assessed on a Likert scale 1-5 and tested for validity and reliability. Hyphotesis testing using statistical analysis included classical assumption test (Normality test and Heteroscedasticity test), Autocorrelation test (Dubin Watson), Simple Linier Regression Analysis (R square, t-test, and F test). Based on partial test, it can be stated that Product Quality has a positive effect on visitors to the Jakarta branch of Bank Syariah Indonesia Wolter Monginsidi, so the hypothesis can be accepted.
User Experience Sebagai Media Manajemen Validasi Atas Kebutuhan User Bobby Suryo Prakoso; Johan Hendri Prasetyo; Luky Fabrianto; Gani Wiharso; Rizky Ade Safitri
Jurnal Pariwisata Bisnis Digital dan Manajemen Vol 1 No 1 (2022): Jurnal Pariwisata, Bisnis Digital dan Manajemen Periode Mei 2022
Publisher : LPPM Universitas Nusa Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (950.443 KB) | DOI: 10.33480/jasdim.v1i1.3394

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Sosialisasi Social Media Marketing untuk Meningkatkan Pemasaran Yayasan Al-Birru Indonesia Jaya Safitri, Rizky Ade; Prakoso, Bobby Suryo; Prasetyo, Johan Hendri; Fabrianto, Luky; Wiharso, Gani; Nabilah, Saripah; Yuwanda, Henny; Abdullah, Hamzah Ali; Afriano, Daniel Chandra; Febrianti, Nurlia
Jurnal Abdimas Perbanas Vol. 3 No. 1 (2022): Jurnal Abdimas Perbanas
Publisher : Perbanas Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (888.576 KB) | DOI: 10.56174/jap.v3i1.475

Abstract

Covid-19 has become a world frightening global pandemic in humans history including in Indonesia. This resulted in large-scale social restrictions that have an impact to all business sectors in Indonesia, including the Al-Birru Indonesia Jaya Foundation, which is a non-profit organization at Bekasi. Therefore, it is necessary to use social media in order to increase the marketing of Al-Birru Indonesia Jaya Foundation so that it will continue to exist and help the orphans and poor people to get better education. According to these reasons background, Universitas Nusa Mandiri held a socialization through social media marketing to increase the marketing of the Al-Birru Indonesia Jaya Foundation. The types of outputs produced from this community service activity are in the form of press releases in electronic print media, and documentation in the form of photos of community service itself. The purpose from this socialization are to introduce Facebook-Ads and Instagram-Ads applications as marketing media and convey appropriate strategies to increase the marketing of the Al-Birru Indonesia Jaya Foundation so that it would get better known in the public and also would have an impact to the income of the Al-Birru Indonesia Jaya Foundation in an efforts to help orphans and poor people get a better education. The result of this socialization is to improved the knowledge and understanding from the participants relates to on how to use social media marketing properly and appropriately with hopes to improve the marketing of the Foundation so it would get better known by the wider community
Pelatihan Kepemimpinan: From Organization to Become the Best Leader Prasetyo, Johan Hendri; Wiharso, Gani; Fabrianto, Luky; Safitri, Rizky Ade
Jurnal Abdimas: Sosial, Bisnis, dan Lingkungan Vol. 1 No. 2 (2024): April - September 2024
Publisher : Institut Bisnis dan Informatika Kwik Kian Gie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46806/abdimas.v1i2.1127

Abstract

The community service activity holds a crucial urgency in raising awareness about the significant role of youth in village development, particularly in Ragunan District. By organizing the "Leadership Training: From Organization to Become The Best Leader" event, the primary aim is to provide a profound understanding of effective leadership for the younger generation, especially for the management of Karang Taruna RW 01 Ragunan. Through a series of leadership training and skill development, it is expected that participants can lead more effectively and actively contribute to the advancement of their villages. The targeted outcomes include the enhancement of quality and capacity among youth in leadership, innovation, and contribution to village development, as well as the establishment of strong networking and collaboration among youth in Ragunan District.
E-COMMERCE: THE IMPORTANCE ROLE OF CUSTOMER PERCEIVED VALUE IN INCREASING ONLINE REPURCHASE INTENTION Prasetyo, Johan Hendri; Prakoso, Bobby Suryo; Wiharso, Gani; Fabrianto, Luky
Dinasti International Journal of Digital Business Management Vol. 2 No. 6 (2021): Dinasti International Journal of Digital Business Management (October - Novembe
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v2i6.954

Abstract

In the midst of digital business growth rapidly and Covid-19 pandemic that has lasted for several years, people tends to carry out all their activities from home, including fulfilling their needs through various e-commerce services. This research model intends to investigate the important role from customer perceived value in increasing online repurchase intention on various e-commerce sites in Indonesia, such as Shopee, Tokopedia, Bukalapak, Lazada and Blibli. This research method designed by quantitative causality with a total sample of 310 people through snowball sampling. The analytical method used AMOS-SEM to verified the role of customer value perceptions. This results shows that customer perceived value indirectly act as an crucial part in increasing the influence from e-service quality, ease of use, store image and online promotion on online repurchase intention.
Customer Satisfaction of Indonesian Sharia Bank: Multi Factorial Analysis Wiharso, Gani; Mulyadi, Hary; Abdullah, Muhammad; Basudani, Wahid Akbar; Simamora, Valentine Theresia
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 1 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i1.4070

Abstract

Of the Muslim countries in the world, Indonesia is one of the large countries that has the largest Muslim population. So Indonesia is one of the markets that creates a monetary foundation that relies on the sharia framework, including sharia banking. Furthermore, this provides freedom for sharia banking to offer sharia products to people who want to switch from conventional financial products to sharia banking products, especially products that have often been used by the general public, such as current accounts, savings and deposits. The essence of this exploration is to find out what variables can influence consumer loyalty at BSI Bank Tangerang Karawaci Mutiara branch office. To determine the variables that influence compliance, descriptions are used, especially using illustrative and confirmatory examination methods. The testing procedure used in this exploration was a purposive testing method on 95 respondents. Each naaabah is given a questionnaire with a total of 25 question points, where the questionnaire answers are evaluated on a 1-5 Likert scale and tested using the Smart-PLS 4.0 Application. Based on the results of the tests carried out, it can be said that the variables that influence consumer loyalty are Profit Sharing (X1) and Service Quality (X2) which influence Saving Decisions (Y) and Customer Satisfaction (Z) at Bank BSI Tangerang Karawaci Mutiara Branch Office, so the hypothesis this is acceptable.
ANALISIS SECOND ORDER KUALITAS DAN KEPUASAN TERHADAP LOYALITAS SAMSUNG ELEKTRONIK INDONESIA Hary Mulyadi; Wahid Akbar Basudani; Muhammad Abdullah; Gani Wiharso
JURNAL ILMIAH EDUNOMIKA Vol 7, No 2 (2023): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i2.8963

Abstract

This study aims to analyze the development of electronics in Indonesia, with the level of quality (Second Order) and satisfaction with loyalty as research variables. The research implementation is located in Jakarta-Indonesia. With Path Analysis and quantitative data taken from interviews and surveys of consumers using Samsung Electronics Indonesia products with a population of 91 people. As a measure of research data used Structural Equation Modeling (SEM) using PLS 4.0 Software for processing research data. The results of the first stage of testing the second-order Path Coefficien variable consumer satisfaction 0.053 on consumer loyalty. Variable customer satisfaction 0.571 to the quality of management. The latent variable Management Quality is 0.249 to the Consumer Loyalty variable, while it is also a multi-dimensional variable in this study, Management Quality is 0.900 to Product Quality Variables, 0.841 to Service Quality Variables, 0.897 to Design Quality Variables in the first stage.