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All Journal JDM (Jurnal Dinamika Manajemen) TEKMAPRO Journal of Industrial Engineering and Management MAHKAMAH: Jurnal Kajian Hukum Islam Community Development Journal: Jurnal Pengabdian Masyarakat Journal of Artificial Intelligence and Digital Business Ekalaya: Jurnal Pengabdian Kepada Masyarakat Indonesia Innovative: Journal Of Social Science Research RENATA Jurnal Pengabdian Masyarakat Kita Semua Jurnal Teknik Industri, Bisnis Digital, dan Teknik Logistik: Jurnal Trinistik Journal of Law and Social Politics Jurnal Mediasas : Media Ilmu Syari'ah dan Ahwal Al-Syakhsiyyah Journal of Economic Resilience and Sustainable Development Jurnal Keislaman
Asep Saepullah, Asep
IAIN Syekh Nurjati Cirebon
Religion Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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PELATIHAN TATA KELOLA KEUANGAN BAGI UMKM DI LEUWILIANG DAN JASINGA KABUPATEN BOGOR Manap, Abdul; Ginting, Riah Ukur Br; Sasmiyati, Rini Yulia; Saepullah, Asep; Pujiningsih, Diana; Buana, Lilik Swarnata Angga; Chandra, Betari Kilisuci Kartika
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 5 (2025): Vol.6 No. 5 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i5.52662

Abstract

Kabupaten Bogor dengan 38700 lebih UMKM (data Dinas Koperasi dan UMKM, Juni 2025), Kecamatan Leuwiling adalah salah satu di wilayah Kabupaten Bogor yang terdaftar memiliki UMKM yaitu sekitar 7900 dan Jasinga 6.600, berdasarkan data yang diperoleh dari Dinas Koperasi, UMKM dan Perindustrian dengan berbagai macam jenis usaha. Dengan jumlah UMKM yang cukup banyak ini, masih sedikit yang mampu dalam mengelola keuangannya dengan benar. Begitu pula dengan pengetahuan dan keahlian yang terkait digitalisasi masih minim didapat sehingga membuat pelaporan keuangan sering terkendala terdapat laporannya yang kurang akuntabel. Tujuan pelatihan ini adalah meningkatkan kemampuan, pengetahuan dan pemahaman UMKM dalam tata kelola keuangan manual dan digital yang lebih baik sebagai pembaruan proses bisnis, model bisnis, dan instrumen keuangan sehingga dapat mengembangkan usaha dengan cara 1) Peningkatan tata kelola dan pencatatan laporan keuangan secara manual. Selanjutnya yang 2) Dengan bantuan media digital meningkatkan keterampilan dan keahlian pengoperasian, sehingga laporan keuangan yang disajikan akuntabel dan terkini. Hasil pelatihan pendampingan UMKM dapat membuat laporan keuangan digital.  Dengan memiliki laporan keuangan UMKM dapat melakukan pengembangan usahanya dengan mencari permodalan dan memasarkan yang terintegrasi secara digital.
E-Commerce And Marketing Innovation Towards Consumer Buying Interest Case Study On Pt Ramayana Lestari Sentosa Tbk Manap, Abdul; Idris, Nurhaifa; Zainuddin, Zainuddin; Buana, Lilik Swarnata Angga; Saepullah, Asep
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.3470

Abstract

The study aims to determine the effect of e-commerce (virtual) and marketing innovation on consumer purchasing interest at PT Ramayana Lestari Sentosa Tbk. The implementation of e-commerce is carried out by PT. Ramayana Tbk in various business lines, by creating its own buying and selling website in collaboration with fintech companies such as Go-Pay and Dana. The e-commerce variable (electronic commerce) has a calculated r greater than the r table (0.183), so it can be said that all question items are able to measure what is to be measured (valid) and the e-commerce variable is 0.822, its value is greater than 0.70, so it can be said that the instrument used to measure the variable is reliable. The marketing innovation variable has a calculated r greater than the r table (0.183) and the marketing innovation variable is 0.775, its value is greater than 0.70, so it can be said that the instrument used to measure the variable is reliable. The consumer purchasing interest variable is 0.838, the value is greater than 0.70, so it can be said that the instrument used to measure this variable is reliable. Based on these results, the Sig value for the regression is 0.000 < 0.05, thus proving that e-commerce and marketing innovation simultaneously have a significant influence on consumer purchasing interest.
Co-Authors Ade Yanyan Ramdhani Ahmad Rofi&#039;i Akhmad Shodikin Andriani Lubis Buana, Lilik Swarnata Angga Chandra, Betari Kilisuci Kartika Edy, Norman Febriani, Silvia Ginting, Riah Ukur Br Hawari, Yusmita Himawan, Andre Idris, Nurhaifa Imas Indah Lestari Kurnia, Lita Leliya Leliya Lestari, Imas Indah Maksudi, Didi Manap, Abdul Maolia, Nadia Cahya Munikhah, I Anna Tul Mustangin Mustangin Pane, Saut Pujadi, Arko Pujiningsih, Diana Putri Berlian Sari Putri Utami, Puput Ratih Windu Arini Robiatul Adawiyah Rosyid, ujang Saefuddin Samud Samud Sasmiyati, Rini Yulia Sehan Rifky Sekianti, Atik Shodikin, Akhmad Willy Abdillah Yusnindar, Yusnindar Zainuddin, Zainuddin