Article Per Year (5 Year)
p-Index From 2021 - 2026
2.367
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Terapan dan Keuangan DERIVATIF IJEBA (International Journal of Economic, Business & Applications) International Journal of Economics, Business and Accounting Research (IJEBAR) Enrichment : Journal of Management Journal of Research in Social Science and Humanities COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Arfannur: Journal of Islamic Education Bhakti Nagori (Jurnal Pengabdian kepada Masyarakat) Jurnal Citizenship Virtues DINAMIKA: Jurnal Manajemen Akuntansi, Bisnis dan Kewirausahaan Jurnal Lentera Pengabdian Economica: Journal of Economic and Economic Education Dedikasi : Jurnal Pengabdian Lentera
Buchori Buchori, Buchori
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other

Published : 20 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : DERIVATIF

 1 
ANALISIS PENGARUH KETETAPAN HARGA, PROMOSI, DAN FASILITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN DI HOTEL YESTOYA WAY JEPARA LAMPUNG TIMUR Buchori, Buchori
issn 1978-6573
Publisher : Fakultas Ekonomi UM Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Companies that are able to compete in the market is the company that can provide quality products or services. So the company is required to continue to make improvements, especially in the quality of service. It is intended that all the goods or services being offered will have a good place in the eyes of the public as consumers and potential consumers. Because consumers in selecting goods and services based on the motivation that will affect the type, taste the goods and services purchased.Formulation of the problem in this research is "Are there statutes influence price, promotion, and service facilities on consumer satisfaction in Hotel Yestoya Way Jepara East Lampung in 2014?"The purpose of this study was to determine and analyze the effect of statutes price, promotion, and service facilities on consumer satisfaction in Hotel Yestoya Way Jepara East Lampung in 2014.The populations in this study are all consumers who stay at the Hotel Yestoya Way Jepara East Lampung during 2014.Results of the study conclude from this study that the purpose of statutes price, promotion, and service facilities affects customer satisfaction. Results of analysis that has been done by using multiple linear regression formula above, found that the provisions pricing, promotion, and service facilities affects only 0.784 whereas 0.216 influenced by other factors. Therefore both the independent variable is affecting, but the requirements are smaller than these three variables. Thus statutes price, promotion and service facilities affects customer satisfaction at the Hotel Yestoya Way Jepara East Lampung. Keywords: Consumer satisfaction, price, promotion, service facilities.
MENGUNGKAP HUBUNGAN ANTARA STORE ATMOSPHERE, HARGA, DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN Sinta, Ega Dwi; Pariyanti, Eka; Buchori, Buchori; Rinnanik, Rinnanik
Derivatif : Jurnal Manajemen Vol 18, No 2 (2024): November
Publisher : Universitas Muhammadiyah Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jm.v18i2.2236

Abstract

Penelitian bertujuan untuk mengetahui bagaimana hubungan antara Store Atmosphere, Harga Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Konsumen Koperasi Karyawan Blok D PT. Gula Putih Mataram. Penelitian menggunakan metode penelitian kuantitatif, adapun respondennya berjumlah 97 yang digunakan dalam skala likert, menggunakan program SPSS Versi 29 untuk menghasilkan analisis regresi linear berganda. Hasil analisis regresi menunjukkan bahwa hanya harga (B = 0,140; t = 2,111) dan kualitas pelayanan (B = 0,403; t = 7,096) yang signifikan memengaruhi keputusan pembelian konsumen di Koperasi Karyawan Blok D PT. Gula Putih Mataram. Sebaliknya, store atmosphere (B = 0,061; t = 0,753) tidak berpengaruh signifikan terhadap keputusan pembelian.Kata kunci: Store Atmosphere, Harga, Kualitas Pelayanan, Koperasi karyawan blok D 
Co-Authors Aliyah, Hikmatul Anhari, Ahmad Anisa Anisa Azhari Azhari Bambang Sujatmoko Budi Kadaryanto Cahyati, Lilis Citrawati Jatiningrum Cucu Surahman Dede, Dede desastra, Yolla zelika Didi Susianto Djohani, Moh Eka Pariyanti Elan Sumarna Elianora - Fauzi Fauzi Fauziah, Wafiq Nur Ikhsan Ikhsan Ismeddyanto, Ismeddiyanto Kirlan, Sanjoyo Mauladani, Adam Maulana, Imron Miftahudin, Dwi Mirna Ilza Miswan Gumanti Muntama, Muntama O’gli, Sodiqov Ulug’bek G’ulomjon Permana, Rizal Prasetiyo Prasetiyo Rinaldi Rinaldi Rinnanik, Rinnanik SANDORA, PUTRI Sholikhah, Septiana Mar'atus Sinta, Ega Dwi SRI RAHAYU Sugiono Sugiono Syaiful Bakhri Syaiful Bakhri Vedy, Nabila Kharimah Waskito , Meindro Wati, Nani Lina Wijayanto, Bambang Dwi Yohanna Lilis H