Article Per Year (5 Year)
p-Index From 2021 - 2026
1.99
P-Index
This Author published in this journals
All Journal International Journal of Artificial Intelligence Research Enrichment : Journal of Management AKTUAL Jurnal Ilmiah Akomodasi Agung ProBisnis : Jurnal Manajemen Jurnal Pengabdian Mandiri Digital Business Progress
Hadi Panjaitan
Universitas Efarina Siantar
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

Published : 12 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 12 Documents
Search

 1   2 
PERAN STRATEGIS KOMUNIKASI PARIWISATA DALAM MEMPERKUAT BRANDING DESTINASI SUPER PRIORITAS DANAU TOBA, SUMATERA UTARA Sihombing, Bantors; Panjaitan, Hadi
Jurnal Ilmiah Akomodasi Agung Vol 12 No 1 (2025): Jurnal Ilmiah Akomodasi Agung
Publisher : Akademi Pariwisata Darma Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The designation of Lake Toba as one of Indonesia's five Super Priority Tourism Destinations (DPSP) requires massive and integrated promotional efforts. This research aims to analyze the strategic role of tourism communication in the promotion and strengthening of Lake Toba's branding. Using a qualitative approach with a descriptive-analytical method, data were collected through in-depth literature review, observation of digital media platforms, and document analysis from relevant stakeholders. The results indicate that tourism communication plays a central role in shaping image, disseminating information, and persuading potential tourists. The current implementation of tourism communication for Lake Toba utilizes various channels, particularly digital media such as social media (Instagram, TikTok, YouTube) and official websites. However, the main challenge is the lack of message integration among stakeholders (government, private sector, and community), resulting in a fragmented brand image. Effective communication serves not only as a promotional tool but also as a bridge to align the vision and actions of stakeholders. An integrated communication orchestration is needed, combining the power of digital media with the authenticity of interpersonal communication and local wisdom to build a strong and sustainable image for Lake Toba.
The Influence of Non-Cash Transactions (Cashless) on Customer Convenience in Transacting at PT Pegadaian UPC Sudirman Pematang Siantar Panjaitan, Santi Rohdearni; Panjaitan, Hadi; Sitanggang, Augustinus Suryadi; Barus, Ben Setiawan; Siburian, Maretta Selvana
ProBisnis : Jurnal Manajemen Vol. 16 No. 3 (2025): June: Management Science
Publisher : Lembaga Riset, Publikasi dan Konsultasi JONHARIONO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62398/probisnis.v16i3.1024

Abstract

Pegadaian is a non-bank financial institution that officially has a permit to carry out its operational activities in the form of credit financing to the community in the form of distributing funds in relatively small or large amounts on the basis of pawn, as well as deposit services, appraisal services. The pawned goods must have economic value so that they can be used as an appraisal value by the pawnbroker. This study focuses on determining the effect of non-cash transactions (cashless) on customer convenience in transacting at PT Pegadaian UPC Sudirman, Pematangsiantar. The results of this study are that non-cash variables (cashless) have a positive and significant effect on customer convenience. This can be proven through the results of the t-test statistical test obtained a sig. value of 0.00 <0.05. The comparison of t-count 5.611> t-table 2.001. so it can be concluded that H0 is rejected and Ha is accepted, which means that cashless transactions (X) have a positive and significant influence on customer convenience (Y) of PT Pegadaian UPC Sudirman Pematangsiantar.
Co-Authors Adrian Tarigan Agustinus S. Sitanggang Anju Bherna D Nainggolan Bantors Sihombing Barus, Ben Setiawan Ben Setiawam Ben Setiawan Barus Ben Setiawan Barus Cahyani, Dewi Sri Dermawan Perangin Angin Diana Florenta Butar-butar Diana Florenta Butar-Butar Diana Florenta Butarbutar Ginting, Yesenia Anastasiar Br. Hendri Mayanta Tarigan Jopinus Saragih Nainggolan, Anju Bherna D Nainggolan, Anju Bherna D. Nainggolan, Yenni Martha Nanda Rianty Pardede Panjaitan, Santi Rohdearni Pardede, Nanda Rianty Ramadhan Adi Pengestu Rizki Wulanita Batubara Ruth Valentina Br Sembiring Sagala , Sara Mariani Santi Rohdearni Panjaitan Septianty , Diny Afrya Siburian, Maretta Selvana Sihombing Sihombing Sitanggang, Augustinus Suryadi