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All Journal AdBispreneur CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) JIAGABI Akses : Journal of Public and Business Administration Science International Journal of Entrepreneur and Business Administration KOPEMAS International Journal of Social Science and Community Service
Dadang Krisdianto, Dadang
Universitas Islam Malang
Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences

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THE EFFECT OF TRUST AND SERVICE QUALITY ON CUSTOMER SATISFACTION (A Study at Amarta-Elsa Nasution Swimming School, Malang) Astri Kusuma Hidayati; Rini Rahayu Kurniati; Dadang Krisdianto
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 3 No. 4 (2024): SEPTEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v3i4.1404

Abstract

The competitiveness of service industries such as education and recreation has made customer satisfaction a crucial factor for business success. In this sector, swimming schools are not only required to give good instructions but also make sure that their customers are contented. Amarta-Elsa Nasution Swimming School found in Malang is an excellent case study to examine how trust, service quality and customer satisfaction interact with each other in a specific education context. Therefore, this research intends to find out the effect of trust and quality of service on customer satisfaction at Amarta-Elsa Nasution Swimming School located in Malang. A quantitative approach was utilized in this study, taking the saturated sample method, which is uses all the population of 65 respondents from all Amarta-Elsa Nasution Swimming School Malang student guardians. Questionnaires, observations, interviews and documentation were used to collect data in this study. In light of the study's findings, customer satisfaction at Amarta-Elsa Nasution Swimming School Malang is significantly influenced by trust. Furthermore, there exists a noteworthy connection among characteristics related to level of service and consumer happiness at Amarta-Elsa Nasution Swimming School Malang. Together, customer satisfaction at Amarta-Elsa Nasution Swimming School Malang is influenced by components related to trust and level of service.
THE INFLUENCE OF PROMOTION, BRAND AWARENESS, AND BRAND AMBASSADORS ON PURCHASE DECISIONS ON THE SHOPEE MARKETPLACE: (Case Study of the Community of Jogosari Village, Pandaan District, Pasuruan Regency) Meilinda Chusnul Utari; Sri Nuringwahyu; Dadang Krisdianto
CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Vol. 1 No. 4 (2022): JULY 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (257.832 KB) | DOI: 10.55047/cashflow.v1i4.331

Abstract

This study aims to determine the effect of promotion, brand awareness, and brand ambassadors on purchasing decisions in the Shopee marketplace. This research method is quantitative with 100 respondents in Jogosari Village, Pandaan District, Pasuruan Regency with incidental sampling technique. Data analysis used multiple linear regression with the help of SPSS version 24 for windows. Based on the research results, the promotion variable has a significant effect on purchasing decisions (tstatistic 2.128 > ttable 1.984984). The brand awareness variable has a significant effect on purchasing decisions with a value (tstatistic 2.396 > ttable 1.984984). However, the brand ambassador variable has no significant effect on purchasing decisions (tstatistic 0.055 < ttable 1.984984).
Co-Authors Ach Barizi Afham Gulwani Afi Lintang Cahyarani Afifur Rohman Ahmad Reyhan Arsyali Ahmad Triyanto Nugroho Alfianta Dwi Harnadi Alfis Shahrin Ali Imron Asyari Amalia Riska Anifah Tri Lestari Ari Adyatama Ramadhan ARIF RAHMAN Aris Kelvin adhi Nugroho Asma Istiqomah Astri Kusuma Hidayati Azhar Ahmad Bantara Sakti Daris Zunaida Deta Putri Apriliani Dila Ayu Hapsari Dimas Makarim Miqdad dina islamiyah Dinda Agata Rima Sinta Dwi Awalia Arisca dwi muriana Erika Viola Erisda Ridwaningtyas Fahmi Husaini Mastur Femmy Lukitasari Fika Aini Nabila Firda Shafira Puteri Firlana Asari Syahroni Firman Maulana Fitria Risma Anggraini Hanifah Nur Yulinda Sari Hilda Irma Ayuni Husnul Laila Iin Nuraini Ika Febrianna Putri Ika Isrotul Mufida Indah Ayu Safitri Intan Bunga Islamiyah, Diah Zumarotul Jamilatul Maulidia Julaika Putri Agustin Kacung Hari Setiawan Kharisma Semesta Putri Sembiring Khoiriyah Trianti Lahumud Darajad Lutvia Wanda Oktavina Malik Ibrahim Meilinda Chusnul Utari Mifta Aditya Rahayu Mitha Defitri Yanti Mochammad Fatchul Munir Mochammad Ferdian Maulana Moh Setiawan Muhamad Rafly Muhammad Agil Maulana Muhammad Febrianto Muhammad Zainul Mustofa Na&#039;imatul Kusnaini Nadia Chotimatuz Zuhro Nafidatul Wanda Aimma Nikin Hardati, Ratna Noor Mirna Asih Kamalita Noveria Maulani Khoirun Nisa Novi Lailatul Fauziah Nur Amalia Nur Muchamad Iskandar Huda Nurul Wanda Mauila Putri Hanifah Rahmad Dwi Cahyo Adiputro Ramadina, Savela Arthamevia Rani Khaled Rahmawati Rania Puspitasari Ratna Nikin Ratna Nikin, Ratna Reyzales Setiawan Rini Kurniati Rini Kurniawati Rini Rahayu Kurniati Rini Rahayu Kurniati riris eka atsila Riski Awalia Rizky Aulia Amanta Putri Roddy Subangkit Saadatun Nafiisah Sefti Firanda Ihzlim Franiswara Sherina Sherina Sherly Purwati Silvio Maric Ewaldy Sisilia Ramadhani Siti Saroh Siyamida Fira Wardani Sofia Lababa Sri Nuringwahyu sri sundoro Tasya Meylina Ari Anggraini Twinda Shelma Ulung Hendra Saputro Veny Izzatur Rohmah Almahda Wahyu Indah Lestari Weni Anita Putri Widiastuti, Tri Marhaeni WILDA ASOFTA Wildan Khaled Sulthoni Yanur Rifky Sumazakya Yaqub Cikusin Yuliandar Satria Yunica Ira Wijaya yunita sari Zulfi Bella Nur Aini