Article Per Year (5 Year)
p-Index From 2021 - 2026
6.815
P-Index
This Author published in this journals
All Journal Jurnal TIMES Jurnal Teknologi Informasi dan Ilmu Komputer Sinkron : Jurnal dan Penelitian Teknik Informatika Journal Information System Development METHOMIKA: Jurnal Manajemen Informatika & Komputerisasi Akuntansi METHODIKA: Jurnal Teknik Informatika dan Sistem Informasi KOMPUTA : Jurnal Ilmiah Komputer dan Informatika JURNAL TEKNOLOGI DAN ILMU KOMPUTER PRIMA (JUTIKOMP) Jurnal Informatika Kaputama (JIK) Jurnal Pengabdian Masyarakat Borneo Jurnal Pengabdian Pada Masyarakat METHABDI Majalah Ilmiah METHODA TAMIKA: Jurnal Tugas Akhir Manajemen Informatika & Komputerisasi Akuntansi
Rimbun Siringoringo, Rimbun
Universitas Methodist Indonesia
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Immunology & microbiology Languange, Linguistic, Communication & Media Medicine & Pharmacology Physics Public Health Social Sciences Other

Published : 71 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 71 Documents
Search

 4   5   6   7   8 
Pemanfaatan Media Sosial dan Marketplace Untuk Meningkatkan Daya Saing UMKM Lokal di Kecamatan Girsang Sipangan Bolon Jamaluddin, Jamaluddin; Harianja, Eva Julia G.; Saragih, Rijois I. E.; Nainggolan, Rena; Purba, Eviyanti N.; Napitupulu, Junika; Manalu, Darwis R.; Hutapea, Marlyna I.; Siringoringo, Rimbun; Perangin-angin, Resianta; Lumbantoruan, Gortap; Simamora, Roni J.; Ijonris, Yusuf
Jurnal Pengabdian Pada Masyarakat METHABDI Vol 5 No 1 (2025): Jurnal Pengabdian Pada Masyarakat METHABDI
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This community service activity aims to improve the competitiveness of Micro, Small, and Medium Enterprises (MSMEs) in Girsang Sipangan Bolon District through the use of social media and marketplace platforms as digital marketing tools. The main challenges faced by local MSMEs include low digital literacy, limited market access, and suboptimal use of technology in product promotion. The program was implemented through initial surveys, training, and workshops for MSME partners. Training materials covered social media management (Instagram and Facebook Business), opening online stores on marketplaces (Shopee and Tokopedia), and promotional content strategies. The results of the program showed a significant improvement in participants' digital skills, such as creating business accounts, regularly uploading content, and managing online stores. Some partners also began to attract new customers outside their local area.
Co-Authors Abda Abda Angely Sinaga Apriani Magdalena Sibarani Arina P. Silalahi Aritonang, Mendarissan Br Nadapdap, Askeline Ruthkenera Br. Hombing, Betseba Br. Siagian, Rut Magdalena Darwis Robinson Manalu Dedy Arisandi Delvi Natalina Br Tarigan Donda Sari Tiur Maida Situmorang El Rahmat Jaya Hulu Emma Rosinta Simarmata Ericho Elovando Surbakti Erna Budhiarti Nababan Eva Julia G. Harianja Eva Julia Gunawati Harianja Eva Julia Gunawati Harianja, Eva Julia Gunawati Fati Gratianus Nafiri Larosa Gea, Asaziduhu Giska Yufani Gortap Lumbantoruan Harianja, Eva J. G. Harianja, Eva Julia G. Helen Fransisca Simanungkalit Hutagalung, Estri Aprilia Hutapea, Marlyna I. Ijonris, Yusuf Imelda S. Dumayanti Indra Kelana Jaya Ira Mirantika Br. Ginting Jamaluddin Jamaluddin Jamaluddin Jepriyanta N. Brahmana Jimmy F. Naibaho Jonathan H. Saragih Jujur Marentha Nababan Junika Napitupulu Laia, Sadarman Lyna M. N. Hutapea Mahendra Tlapta Sitepu Marpaung, Flora Merry Anna Napitupulu, Merry Anna Moris Raichel Sitanggang Mufria J. Purba Nababan, Maria Tesalonika Naikson Fandier Saragih Nainggolan, Rena Napitupulu, Thomson Januari Ndruru, Yufita Friska Nduru, Yiska Sonia Kristin Nova Soraya Simanjuntak Panjaitan, Calvin Nicolas Perangin Angin, Resianta Perangin-angin , Resianta Petty Exclesia Pardosi Posma S. M. Lumbanraja Purba, Eviyanti N. Purba, Eviyanti Novita Rajagukguk, Marshanda Febyola Rasmulia Sembiring Reka Tini Sipayung Sipayung Rena Nainggolan Resianta Perangin Angin Resianta Perangin-Angin Rijois I. E. Saragih Rumahorbo, Benget Sibagariang, Roida Ferawati Sidabutar, Dewi Purnama Silalahi, Calvin Matius Simanjuntak, Stevani L. Z. Sitindaon, Ester Sitorus, Hegi Audria Stevani L. Z. Simanjuntak Sutarman Thomson J. Napitupulu Tobing, Putra Halomoan Widya Ompusunggu Winda Sari Sitanggang Yessy Dearni C. Saragih Yohana Angelita Manullang Yosephine Sembiring Zakarias Situmorang Zalukhu, Delianus