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All Journal JPAP (Jurnal Penelitian Administrasi Publik) (e-Journal) JURNAL KOLABORASI Otoritas : Jurnal Ilmu Pemerintahan JPP IPTEK (Jurnal Pengabdian dan Penerapan IPTEK) Reformasi : Jurnal Ilmiah Ilmu Sosial dan Ilmu Politik Jurnal Public Policy Journal of Local Government Issues Jurnal Pengabdian Masyarakat: Darma Bakti Teuku Umar PLAKAT : Jurnal Pelayanan Kepada Masyarakat Bidik : Jurnal Pengabdian kepada Masyarakat JKMP (Jurnal Kebijakan dan Manajemen Publik) Abadi: Jurnal Ahmad Dahlan Mengabdi Society Journal of Administration, Governance, and Political Issues
M. Husni Tamrin, M. Husni
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Optimalisasi Digital Marketing dalam Meningkatkan Omzet di Sentra Wisata Kuliner Semolowaru, Kota Surabaya Jans, Rubens Pasha; Dewanti, Anindya Ayu Ratna; Lestari, Wahyu; Utoro, Aditya Nugroho Putro; Najah, Umi Atyah Safinatun; Akmal, Muhammad; Santosa, Bintang Laksono Putra; Wardani, Yusuf; Hasan, Khoirudin; Rahmawati, Ellya Meidiana; Permadi, Satrio Tegar; Tamrin, M. Husni
JPP IPTEK (Jurnal Pengabdian dan Penerapan IPTEK) Vol 8, No 2 (2024): November
Publisher : Institut Teknologi Adhi Tama Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31284/j.jpp-iptek.2024.v8i2.6748

Abstract

Program optimalisasi digital marketing di Sentra Wisata Kuliner (SWK) Semolowaru, Surabaya, bertujuan meningkatkan omzet bisnis kuliner melalui strategi digital. Terletak di Kelurahan Semolowaru, SWK ini memiliki potensi besar berkat keberagaman kuliner tradisional dan lokasi strategis, namun menghadapi tantangan seperti keterbatasan pengetahuan digital, infrastruktur komunikasi yang kurang memadai, persaingan tinggi, serta akses pelatihan yang terbatas. Solusi yang ditawarkan mencakup pelatihan digital marketing, peningkatan infrastruktur komunikasi, program dukungan bisnis, dan workshop kreator konten. Target utama adalah meningkatkan omzet bisnis kuliner lokal sebesar 20% dalam enam bulan. Tujuan spesifik lainnya meliputi peningkatan jumlah pengunjung, pelanggan melalui platform digital, dan produksi konten media sosial. Program ini diukur dari pertumbuhan pengunjung, pelanggan digital, dan konsistensi konten media sosial. Tahapan pelaksanaannya meliputi persiapan, pengurusan izin, focus group discussion (FGD), pembuatan modul digital marketing, sosialisasi, pelatihan, workshop, serta monitoring dan evaluasi. Hasil yang diharapkan adalah peningkatan omzet, jumlah wisatawan, dan pemanfaatan teknologi digital oleh pelaku usaha. Dalam jangka panjang, program ini ditujukan untuk mendukung keberlanjutan bisnis kuliner, memperbaiki infrastruktur wisata, dan meningkatkan keterlibatan masyarakat dalam pengembangan pariwisata lokal.
Transformasi BUMDes Melalui Community Based Tourism dalam Pengembangan Pariwisata: Studi pada Desa Sekapuk, Kabupaten Gresik Isa , Muhammad Fatihuddin; Tamrin, M. Husni; Kudus , Imanudin
Journal of Administration, Governance, and Political Issues Vol. 1 No. 1 (2024): Januari-Juni
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jagpi.v1i1.2516

Abstract

The study investigates the process of transformation of the village owned enterprise agency (BUMDes) into a community-based tourism development centre (CBT) in Sekapuk village, Gresik district. The research method used is case studies with a qualitative approach, involving in-depth interviews with stakeholders and analysis of related documents. The theory used is the concept of CBT as a community-based approach to local tourism development. The key findings suggest that active public involvement in all stages of tourism development, from planning to implementation, has significant economic, social, and environmental impacts. This implies that the CBT approach can be an effective model in strengthening the role of local communities in the development of sustainable tourism. The transformation of BUMDes into a CBT hub not only empowers local communities, but also ensures the sustainability of tourism initiatives by leveraging local resources and knowledge. The study's conclusions emphasize the importance of strengthening public capacity in tourism management, diversification of products and services, as well as government policy support for community-based tourism development. Implications of the research highlighted the need for advanced research to evaluate the long-term impact of this model and expand its application by considering local contexts and building strong partnerships among all relevant stakeholders.
Enhancing Public Service Efficiency through Agile Governance: A Case Study in Surabaya Kristina, Irene Yuma; Tamrin, M. Husni; Pancasilawan, Ramadhan
JPAP: Jurnal Penelitian Administrasi Publik Vol. 10 No. 2 (2024): JPAP (Jurnal Penelitian Administrasi Publik)
Publisher : Universitas 17 Agustus 1945 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jpap.v10i2.11720

Abstract

This research aims to analyze the application of Agile Governance principles in the Pakis Subdistrict Office, Surabaya City in order to improve the quality of public services at the Surabaya City Population and Civil Registration Service. The proposition of this research is that implementing Agile Governance can increase efficiency and public satisfaction with public services. The research method used is a case study with a qualitative descriptive approach. The research results show that the application of Agile Governance principles, such as Good Enough Governance, Human Focused, Based on Quick Wins, and Simple Design and Continuous Refinement, has been quite effective in providing fast and efficient services to the community. However, the main findings reveal that the application of the Human Focused dimension is not optimal. The existing public complaint space does not always receive an adequate response, so it does not fully meet community expectations.
Optimalisasi Sistem Pelayanan Rakyat Sidoarjo (SIPRAJA) Menuju Kalanganyar sebagai Desa Digital Tamrin, M. Husni; Umiyati, Sri; Arieffiani, Deasy; Lubis, Lunariana; Ambarwati, Arie; Achmad, Zainal Abidin
JPP IPTEK (Jurnal Pengabdian dan Penerapan IPTEK) Vol 6, No 2 (2022)
Publisher : Institut Teknologi Adhi Tama Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31284/j.jpp-iptek.2022.v6i2.3612

Abstract

Pengabdian masyarakat ini bertujuan untuk mengoptimalkan pelayanan publik dengan memanfaatkan sistem informasi menuju desa digital. Kebutuhan masyarakat tentang kualitas pelayanan publik yang efektif dan efisien menjadi sebuah keniscayaan. Pemerintah Desa Kalanganyar, Kecamatan Sedati, Kabupaten Sidoarjo sebagai bagian dari Pemerintah Kabupaten Sidoarjo telah menerapkan pelayanan berbasis digital yang dinamakan SIPRAJA (Sistem Pelayanan Rakyat Sidoarjo) sesuai dengan Surat Edaran Bupati Sidoarjo tentang kewajiban bagi seluruh desa untuk memanfaatkan aplikasi tersebut. Akan tetapi, partisipasi dan pengetahuan masyarakat tentang pemanfaatan SIPRAJA masih rendah sehingga aplikasi hanya dimanfaatkan oleh sebagian masyarakat saja. Metode pelaksanaan kegiatan ini dibagi menjadi tiga tahapan pelaksanaan, yaitu brainstorming, sosialisasi, dan pendampingan. Hasil dari pelaksanaan pengabdian ini, pemerintah desa memahami tentang pentingnya peningkatan kualitas pelayanan publik. Selanjutnya, pemerintah desa juga berhasil memberikan arahan dan meningkatkan jumlah partisipasi masyarakat dalam pemanfaatan aplikasi SIPRAJA. Dengan demikian, pelayanan publik di Desa Kalanganyar dapat berjalan secara optimal dengan memanfaatkan aplikasi tersebut.
Rebranding Produk Kopi Excelsa Oleh Kelompok Masyarakat KOPI GUNUNG Dengan Packaging Baru dan Digital Marketing Achmad, Zainal Abidin; Wuryandari, Yenny; Mas’udah, Kusuma Wardhani; Tamrin, M. Husni
Plakat : Jurnal Pelayanan Kepada Masyarakat Vol 4, No 2 (2022): Volume 4, Nomor 2 Desember Tahun 2022
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/plakat.v4i2.8899

Abstract

Coffee is a leading commodity in Jombang Regency. One of these coffee varieties is Excelsa Coffee. The main obstacle for coffee farmers and traders in Sumberjo Village is the processing of excelsa coffee which is quite complicated. The Grant Program for Application of Research Results for the Community (PIHAT) aims to foster community groups KOPI GUNUNG in Sumberjo Village, Wonosalam District, Jombang Regency to have knowledge and skills in coffee plant care and digital marketing. The results of the identification of the problem of Pokmas KOPI GUNUNG as a partner, the PIHAT team provides solutions in the form of a) Increasing knowledge and skills in caring for coffee plants, b) Improving the quality of new labels and packaging, c) Creating Instagram accounts and making marketing support profile videos, and d) Digital marketing training. After partners gain knowledge and skills in caring for coffee plants, knowledge of digital marketing skills, and producing coffee product packaging, the goal of implementing this PIHAT program is to increase sales of coffee products from the KOPI GUNUNG community group with the brand and packaging "Cakra Dewa." In addition to articles in community service journals, PIHAT's outputs are the Profile Video, news, and Instagram accounts. Kopi merupakan komoditas unggulan Kabupaten Jombang. Salah satu varietas kopi tersebut adalah Kopi Excelsa. Kendala utama bagi petani dan pedagang kopi di Desa Sumberjo adalah perawatan kopi excelsa yang cukup rumit. Program Hibah Penerapan Hasil Penelitian Bagi Masyarakat (PIHAT) bertujuan untuk membina kelompok masyarakat KOPI GUNUNG di Desa Sumberjo, Kecamatan Wonosalam, Kabupaten Jombang agar memiliki pengetahuan dan keterampilan dalam perawatan tanaman kopi dan pemasaran digital. Hasil identifikasi masalah Pokmas KOPI GUNUNG sebagai mitra, maka tim PIHAT memberikan solusi berupa: a) Meningkatkan pengetahuan dan keterampilan dalam merawat tanaman kopi, b) Meningkatkan kualitas label dan kemasan baru, c) Membuat akun Instagram dan membuat video profil penunjang pemasaran, dan d) Pelatihan pemasaran digital. Setelah mitra mendapatkan pengetahuan dan keterampilan dalam merawat tanaman kopi, pengetahuan keterampilan digital marketing, dan memproduksi kemasan produk kopi, maka sasaran akhir dari pelaksanaan program PIHAT ini adalah meningkatkan penjualan produk kopi dari kelompok masyarakat KOPI GUNUNG dengan brand dan kemasan “Cakra Dewa.” Selain artikel pada jurnal pengabdian kepada masyarakat, luaran PIHAT ini adalah Video Profil, Berita, dan akun Instagram.
Digital Transformation and Multi-Level Collaboration in Regional Tax Data Collection: A Case Study of Local Governments in Indonesia: Transformasi Digital dan Kolaborasi Multi-Level dalam Pendataan Pajak Daerah: Studi Kasus Pemerintah Daerah di Indonesia Nisa, Farichatun; Tamrin, M. Husni
JKMP (Jurnal Kebijakan dan Manajemen Publik) Vol 13 No 1 (2025): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/jkmp.v13i1.1824

Abstract

This study aims to analyze the contribution of digital transformation integration and multi-level government collaboration to improving the effectiveness of regional fiscal governance, with a case study on the collection of data on Rural and Urban Land and Building Tax (PBB-P2) in Jombang Regency. The approach used emphasizes the use of the E-SPOP application and GIS-based mapping system as the main instrument of digitalization, as well as synergy between Bapenda, sub-district governments, villages, and hamlet apparatus in supporting the data collection process. The results of the study show two main contributions: first, the expansion of the tax object database as indicated by the increase in verified data by 9.16%; second, fiscal administration efficiency through the acceleration of data collection and an increase in the average realization of PBB-P2 revenues by 13.5%. These findings strengthen the relevance of the Digital Governance, Socio-Technical Systems, and New Public Management approaches, respectively related to the role of technology, institutional readiness, and orientation to efficiency and accountability. The study also identifies replication challenges in other areas, such as infrastructure disparities and human resource capacity, but offers strategic opportunities through modular approaches and national regulatory support. Thus, the digitalization of regional taxation is proven to be not just a technical innovation, but as part of fiscal institutional reform that can be replicated to strengthen more adaptive, inclusive, and sustainable fiscal governance in various regions in Indonesia.
Model Kerjasama Build-Operate-Transfer (BOT) Dalam Pengelolaan Pasar Turi Baru di Surabaya Rafani, Syafela Ristia; Azmi, Muh. Ulul; Musleh, Moh.; Tamrin, M. Husni
Kolaborasi : Jurnal Administrasi Publik Vol. 10 No. 1 (2024): April 2024
Publisher : Department of Public Administration, Muhammadiyah University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/kjap.v10i1.13070

Abstract

Pasar Turi Baru in Surabaya was built and managed using the Build-Operate-Transfer (BOT) cooperation model, where the private sector, namely PT. Gala Bumi Perkasa builds and manages it within a certain period of time and after that it will be returned to the Surabaya City Government as a regional asset. The construction of the new Turi market was due to a fire at the old Turi market several years ago. With the existence of Pasar Turi Baru, it is hoped that it will return to its glory days and carry a more modern concept. Even though it has only been operating for a year, the management of this new turi market has encountered an obstacle, namely competition with online markets which has made this new turi market quite empty of traders and visitors. This research uses a qualitative descriptive approach by collecting data using interviews, observation and documentation. The theory used in this research is Leonhardt's partnership theory, where there are 4 principles of success in carrying out public private partnerships, namely 1). Transparency and commitment, 2). Supervision in partnerships, 3). Negotiation process, and 4). Equality of roles in partnerships. The results of this research show that this partnership is running quite well where this collaboration is quite transparent and the existing commitment is also based on the existence of a cooperation contract and the monitoring system is running optimally, the negotiation process is also running smoothly because there is still minimal conflict, and each stakeholder's role is all equivalent.
Innovative Governance in Practice: An Institutional, Actor and Society Approach Febrianti, MR. Kumala Arumpeni Cahya; Tamrin, M. Husni; Musleh, Moh.; Abubakar, Ahmad Haruna
Journal Public Policy Vol 9, No 4 (2023): October
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35308/jpp.v9i4.7369

Abstract

This study aims to analyze innovation governance in the Surabaya Teacher Application Information System (SIAGUS). Surabaya Teacher Application Information System (SIAGUS) is a web-based application designed for teachers and education personnel. This research uses Innovative Governance theory according to the United Nations (2015) which consists of several indicators, namely: Institutions, Policy Actors and Society. This research uses Innovative Governance theory according to the United Nations (2015) which consists of several indicators, namely: Institutions, Policy Actors and Society The method used in this study is descriptive qualitative with a case study approach. The informant determination technique is purposive sampling and choosing the informant key. Data collection techniques are observation, interview and documentation. The results showed that managing innovation is supported by various aspects such as institutional analysis, employee discipline, attitudes to serve the community, culture, and community participation. There are also those that have not been supported, such as regulations governing overall innovation, teacher knowledge and the process of utilizing technology. So that regulations are needed that regulate the Surabaya Teacher Application Information System (SIAGUS) and assistance to teachers.
Peluang Dan Tantangan Pekerja Migran Di Kelurahan Semolowaru, Kota Surabaya Lubis, Lunariana; Tamrin, M. Husni; Raharja, Wildan Taufik; Utama, Sasmito Jati; Dayu, Suprayitno Paendri
Ahmad Dahlan Mengabdi Vol 3 No 2 (2024): ABADI : Jurnal Ahmad Dahlan Mengabdi Edisi September 2024
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Institut Teknologi dan Bisnis Ahmad Dahlan Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58906/abadi.v3i2.154

Abstract

Pekerja migran menjadi salah satu solusi penting dalam mengurangi pengangguran, termasuk di Kelurahan Semolowaru, Kota Surabaya. Meski menawarkan peluang ekonomi yang menjanjikan, pekerja migran juga menghadapi berbagai tantangan, seperti penipuan agen tenaga kerja, kekurangan informasi terkait hak, dan risiko eksploitasi di luar negeri. Melalui program pengabdian kepada masyarakat berupa workshop "Peluang dan Tantangan Pekerja Migran", masyarakat di Kelurahan Semolowaru mendapatkan pemahaman lebih mendalam mengenai proses migrasi tenaga kerja, hak dan kewajiban, serta cara memitigasi risiko yang mungkin dihadapi. Hasil dari kegiatan ini menunjukkan bahwa program ini berhasil meningkatkan kesadaran masyarakat tentang pentingnya proses legal dan risiko yang dihadapi selama bekerja di luar negeri.
Jaringan Tata Kelola Kolaboratif yang Mendukung Ekowisata Berkelanjutan: Studi Kasus Pulau Gili Iyang, Indonesia Lubis, Lunariana; Tamrin, M. Husni; Musleh, Moh.
Society Vol 12 No 1 (2024): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v12i1.663

Abstract

The development of sustainable ecotourism on Gili Iyang Island, known for its high oxygen levels and unique local culture, requires collaboration among diverse stakeholders through effective governance networks. This study investigates the roles and contributions of key stakeholders—including the Sumenep District Tourism, Culture, Youth, and Sports Office (Dinas Pariwisata, Kebudayaan, Pemuda, dan Olahraga Kabupaten Sumenep or Disparbudpora), the Andang Taruna Tourism Awareness Group (Kelompok Sadar Wisata Andang Taruna or Pokdarwis), village governments, and local communities—in developing ecotourism on Gili Iyang Island, Indonesia. Using a qualitative case study approach, data were collected through in-depth interviews, observations, and document analysis. Findings show that governance networks are crucial in enhancing community empowerment, building local capacity, and improving infrastructure to support ecotourism. Nevertheless, challenges remain, including limited resources, conflicts between villages, and minimal private-sector engagement. Strengthening Pokdarwis’ managerial capacity, fostering inter-community synergies, and attracting private sector involvement are identified as essential strategies to ensure sustainable ecotourism. This research contributes to the broader literature on collaborative governance in remote island ecotourism, offering practical insights for policymakers and stakeholders aiming to create resilient, community-driven tourism initiatives that can be adapted to similar island settings.
Co-Authors Abubakar, Ahmad Haruna Agus Wahyudi AMBARWATI, ARIE Azmi, Muh. Ulul Bustami, Mohammad Reevany Dayu, Suprayitno Paendri Deasy Arieffiani, Deasy Dewanti, Anindya Ayu Ratna Dewi Casmiwati Elli Setiyo Wahyuni Fatimah, Salma Syenita Nur Fatin, Afifah Dina Febrianti, MR. Kumala Arumpeni Cahya Hasan, Khoirudin Isa , Muhammad Fatihuddin Jans, Rubens Pasha Kristina, Irene Yuma Kudus , Imanudin Lubis, Lunariana Lutfi Arya Mas’udah, Kusuma Wardhani Moh. Musleh Muhammad Akmal Najah, Umi Atyah Safinatun Nisa, Farichatun Permadi, Satrio Tegar Rafani, Syafela Ristia Raharja, Wildan Taufik Rahmania, Andi Maulida Rahmawati, Ellya Meidiana Ramadhan Pancasilawan Riztiardhana, Dimas Santosa, Bintang Laksono Putra Sholikhah, Nikmatus Sri Umiyati, Sri Sri Wahyuni Subianto, Agus Utama, Sasmito Jati Utoro, Aditya Nugroho Putro Wahyu Lestari Wardani, Yusuf Wati, Izza Milla Wilayati, Wilayati Yenny WURYANDARI Zainal Abidin Achmad