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Mencari Keselarasan: Menyingkirkan Dikotomi Work-Life Balance Darmawijaya, I Gede; Darmaputra, Putu Gede Eka; Sunarsa, I Wayan
Journal of Hospitality Accommodation Management (JHAM) Vol. 3 No. 1 (2024): Journal of Hospitality Accommodation Management (JHAM)
Publisher : Program Studi Manajemen Divisi Kamar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jham.v3i1.1274

Abstract

This research aims to provide a different perspective on the dichotomy of work and life, which in many work-related studies is considered as suffering that needs to be balanced with non-working life or time. This qualitative research employs content analysis using secondary data sources from journal articles or other publications by experts, researchers, and spiritual practitioners. The findings of this study indicate that researchers use the work-life balance variable as a cause of job satisfaction. In contrast, experts and spiritual practitioners agree that there is only life, and life is where work is life itself. Researchers tend to view happiness as coming from external factors, always associated with compensation, job satisfaction, work environment, and other external stimuli. On the other hand, experts and spiritual practitioners believe, based on their experiences, that happiness is an internal creation, not influenced by external factors because true happiness is an inner experience. Therefore, it is recommended that further research focuses on effective practices of self-understanding leading to the awareness that happiness is not sought but found within.
Excellent Front Desk Agent Service in Increasing Guest Satisfaction at Hotels in Bali Venysia, Ni Putu Selina; Sekarti, Ni Ketut; Darmawijaya, I Gede
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 2 No. 10 (2024): October 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v2i10.11254

Abstract

This research aims to identify and group guest reviews of Front Desk Agent services at one of the hotels in Bali that provide a pleasant experience (Prima/WOW). Data was collected from guest reviews on OTA Tiket.com and Tripadvisor in the period January 2023 to May 2024. The results of the analysis showed four main themes that were prominent in guest reviews: The first theme, "Friendly and Polite," recorded the highest frequency with reviews emphasizing friendliness and professional attitude from the Front Desk Agent. The second theme, "Provides a Personal Touch," shows guests' appreciation for personal touches such as birthday wishes and room upgrades. The third theme, "Sprightly Provide Guest Needs," underscores the staff's proactive and quick response in meeting guest needs. The final theme, "Smooth Check-in Process," reflects the efficiency of the check-in process which is considered to make it very easy for guests. The results of this research indicate that Excellent/WOW service from the Front Desk Agent plays a significant role in increasing guest satisfaction at Hotel X.
Transformasi Desa Wisata Berkelanjutan: Penguatan Ekosistem Pariwisata Desa Tajen Melalui Tata Kelola Terpadu Darmawijaya, I Gede; Indrayani, I Gusti Ayu Putu Wita; Priliani, Ni Luh Dita; Adi, Ida Ayu Sri Puspa; Seniartha, I Wayan; Sunarsa, I Wayan; Pitanatri, Made Uttari
Jurnal Pengabdian Kepada Masyarakat Makardhi Vol. 5 No. 2 (2025): Jurnal Pengabdian Kepada Masyarakat MAKARDHI
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/makardhi.v5i2.2106

Abstract

Tajen Village has significant potential as a tourism village but faces several challenges in managing homestays, tourist attractions, environmental cleanliness, as well as marketing and tourism management coordination. This community service program aims to enhance homestay service standards through inventory and facility evaluation, optimize digital marketing to improve visibility, and develop comprehensive documentation of tourist attractions to make them more informative and appealing. Additionally, the program focuses on improving waste management systems through community education and the implementation of circular economy concepts. The village-owned enterprise (BUMDes) is encouraged to become the central hub for tourism coordination, managing reservations and marketing more effectively. The methods used include training, mentoring, and data-driven strategy implementation. This program is expected to enhance the competitiveness of Tajen Village as a sustainable tourism destination, strengthen the local economy, and improve community well-being
Loyalitas Pelanggan Hotel Generasi Z di Seminyak, Bali: Peran Customer Relationship Management, Social Media Engagement, dan Trust Mahaditha, Putu Rio Satria; Sihombing, Irene Hanna H; Darmawijaya, I Gede
Jurnal Ilmiah Global Education Vol. 6 No. 4 (2025): JURNAL ILMIAH GLOBAL EDUCATION
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v6i4.4580

Abstract

This study aims to analyze the influence of Customer Relationship Management and Social Media Engagement on Generation Z customer loyalty, with Trust as a mediating variable in hotels located in Seminyak, Bali. The research employed an explanatory quantitative approach with purposive sampling, involving 400 Generation Z respondents who had stayed at least once in Seminyak hotels within the last 12 months. Data were analyzed using Structural Equation Modeling with Partial Least Squares (SEM-PLS). The results indicate that Customer Relationship Management and Social Media Engagement have a positive and significant effect on customer loyalty. Both also significantly influence Trust, which in turn positively affects loyalty. Furthermore, Trust mediates the relationship between Customer Relationship Management and Social Media Engagement with Generation Z customer loyalty. These findings contribute theoretically to tourism marketing and hospitality management studies, particularly regarding the integration of Customer Relationship Management and Social Media Engagement strategies in building loyalty through Trust. The practical implication suggests that hotels in Seminyak should strengthen personalized and interactive service strategies and optimize social media use to foster Trust and sustain emotional relationships with Generation Z customers.
Enhancing Tourist Satisfaction And Revisit Intention Through Experience-Based Tourism At Rotterdam Fort Thesa, Suma; Sudiksa, I Nyoman; Darmawijaya, I Gede
Al-Kharaj: Journal of Islamic Economic and Business Vol. 7 No. 4 (2025): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v7i4.8148

Abstract

This study aims to analyze the effect of tourist experience on satisfaction and revisit intention at Rotterdam Fort, Makassar, as well as to examine the mediating role of satisfaction. The research employed a quantitative approach by distributing questionnaires to 310 tourist respondents, and the data were analyzed using Partial Least Square (PLS). The results indicate that tourist experience has a positive and significant effect on both satisfaction and revisit intention. Furthermore, tourist satisfaction also has a significant influence on revisit intention and is proven to mediate the relationship between tourist experience and revisit intention. These findings support the Expectation Confirmation Theory, which emphasizes the importance of congruence between expectations and actual experiences in shaping satisfaction. Practically, the results of this study provide valuable insights for Rotterdam Fort’s management to enhance service quality, supporting facilities, and innovative attractions in order to create more satisfying experiences and foster tourist loyalty.