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Promosi Dan Edukasi Pendidikan Tinggi Melalui Kegiatan Expo Campus Di MAN 01 Batang Choirunnisa, Choirunnisa; Setiawan, Hendy; Irawan, Rizki Rahmanda; Sutinnarto, Sutinnarto; Erison, Yendra
Hippocampus: Jurnal Pengabdian Kepada Masyarakat Vol 3 No 1 (2024): Juni 2024
Publisher : PUSAT PENELITIAN DAN PENGABDIAN PADA MASYARAKAT (PPPM) POLITEKNIK NEGERI SAMBAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47767/hippocampus.v3i1.746

Abstract

The quality of human resources has an important role in encouraging development progress. Regions that have advanced development are usually reflected in one indicator of human development. Therefore, each region continues to compete to increase its HDI index in order to show the level of success of its regional development. The purpose of this article is to discuss the promotion and education of higher education through expo campus activities at MAN 01 Batang. This activity was motivated by the lack of HDI in Batang Regency. The interest of the people of Batang Regency in continuing higher education is still low. This can be seen from BPS statistical data that the HDI in Batang Regency in the 2020-2022 period is still 69-nan. This service method uses an educational promotion approach with a queuing system from class to class. The service team uses brochures, lectures, and also uses a projector screen in activities. To oversee the progress of the event, each student carries a control card so they are required to attend this event until the end. The results show that this activity is able to increase students' interest in continuing to higher education. At first they did not think about continuing to college after they finished school. However, after this activity they were motivated to continue their studies. In fact, they are optimistic that by attending college they will indirectly contribute to increasing the HDI in Batang Regency which is still low).
Belanja Pemerintah Daerah: Bagaimana Alokasi Belanja Publik yang Pro Poor Expenditure di Kabupaten Kulon Progo Yogyakarta? Ariyad, Fikri; Choirunnisa
Bestuurskunde: Journal of Governmental Studies Vol 3 No 2 (2023): Politik Belanja Daerah: Antara Realisasi, Pembangunan, dan Kesejahteraan Masyarak
Publisher : Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53013/bestuurskunde.3.2.91-102

Abstract

This article aims to show the public expenditure of the Kulon Progo Regional Government responds to welfare issues with a pro-poor budget approach. Currently, Kulon Progo Regency is still the area with the highest poverty rate among regencies/cities in D.I.Yogyakarta. This condition becomes ironic because this area is under the Regional Government, which has the status of receiving special autonomy. This arrangement impacts the disbursement of special funds to Kulon Progo so that its fiscal capacity becomes large. This type of research uses a qualitative approach with the library research method. While the stages of this research consisted of problem identification, literature search, research aims and objectives, data collection, data analysis and interpretation, and research reporting. The study results show that Kulon Progo's public expenditure has not been able to bring this region out of the issue of inequality. The issue of poverty, the low human development index, the high open unemployment rate, and even the low allocation of public expenditure on infrastructure impacts the predicate and image of Kulon Progo, which has not been separated from this issue. In addition, in the aspect of public expenditure, especially based on budget allocations that are pro-poor, in fact, they have not fully accommodated their interests. This can be seen from the data analysis on the issue of inequality in the Kulon Progo Regency, which has not been properly resolved. This reality in the context of Kulon Progo is interesting to study because, with a large enough fiscal power capacity, it has not been reflected in public expenditure oriented towards the people’s welfare.
Tata Kelola Pembangunan Kesehatan Masyarakat yang Holistik dan Inklusif Melalui “Healthy Regency” Berkelanjutan: Analisis Preposisi Governance di Kabupaten Sleman D.I. Yogyakarta Setiawan, Hendy; Choirunnisa, Choirunnisa
Salus Cultura: Jurnal Pembangunan Manusia dan Kebudayaan Vol. 4 No. 2 (2024)
Publisher : Kementerian Koordinator Bidang Pembangunan Manusia dan Kebudayaan Republik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55480/saluscultura.v4i2.259

Abstract

Isu tata kelola pembangunan kesehatan menjadi bagian penting dalam mendukung terwujudnya kualitas pembangunan manusia. Tanpa adanya pembenahan dan penguatan sektor kesehatan maka perwujudan kualitas manusia unggul tidak akan terbentuk. Tujuan dari tulisan ini ialah mendiskusikan mengenai tata kelola pembangunan kesehatan masyarakat yang holistik-inklusif di Kabupaten Sleman melalui healthy regency Oleh karena itu penguatan tata kelola pembangunan kesehatan menjadi penting dan prioritas dilakukan. Hal serupa juga dilakukan di Kabupaten Sleman, di mana kabupaten tersebut dinilai layak disebut healthy regency. Capaian itu dikarenakan keberhasilan Sleman dalam pengembangan dan penguatan tata kelola kesehatan yang holistik dan inklusif. Penelitian ini menggunakan metode kualitatif dengan pendekatan literature review. Peneliti mengumpulkan data melalui observasi awal, pengumpulan dokumen dan data dari berbagai sumber literatur yang kredibel dan dapat dipertanggungjaawabkan. Kemudian data terkumpul dianalisis secara mendalam dan diambil kesimpulan. Analisis pendekatan teori yang digunakan dalam tulisan ini menggunakan lima preposisi governance sebagaimana disampaikan oleh Gerry Stoker. Hasil penelitian menunjukkan dari lima preposisi governance dalam penguatan tata kelola pembangunan kesehatan yang holistik dan inklusif semuanya sudah dipenuhi. Artinya kelima komponen yang dikemukakan oleh Stoker mulai dari kolaborasi lintas pihak, sinergitas masing-masing sektor, pembangunan holistik dan inklusif, berorientasi pada kesehjateraan publik, hingga lahirnya inovasi kebijakan dan program tata kelola kesehatan inkusif dan holistik. Namun demikian, masih ada beberapa yang perlu dikuatkan ke depannya dalam terus menguatkan dan meningkatkan Sleman sebagai healthy regency, yakni perwujudan Perda KTR (Kawasan Tanpa Rokok). Sampai saat ini Perda KTR Kabupaten Sleman belum mampu terealisasi sehingga di tahun mendatang bisa disepakati dan disahkan.
Sosialisasi Pemanfaatan Teknologi Digital Dalam Mengoptimalkan Penjualan Pada UMKM Arianto, Arianto; Choirunnisa, Choirunnisa; Setiawan, Hendy; Rahmawati, Anik
Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Vol 4, No 1: February 2025
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/ljpmt.v4i1.29576

Abstract

The rapid development of digital technology has significantly impacted various sectors, including micro, small, and medium enterprises (MSMEs). However, the lack of knowledge and skills in accessing and utilizing digital technology has made MSME entrepreneurs in Kedungsegog Village struggle to compete in an increasingly competitive market. As a result, they often miss opportunities to optimize sales and grow their businesses. Therefore, this community service activity aims to enhance MSME entrepreneurs' understanding of digital technology utilization in marketing strategies and business operations. The activity was conducted through direct (offline) socialization, including material presentations and interactive discussions. The results show an increased understanding among MSME entrepreneurs regarding the importance of digital technology in supporting their businesses, particularly in marketing, operational efficiency, and information access. Additionally, MSME entrepreneurs have shown motivation to optimize customer service and expand their market reach to the regional level. To ensure the sustainability of this initiative's impact, follow-up mentoring programs are needed so that the adoption of digital technology can be consistently and optimally implemented in their business management.
Strategi Pemasaran Bisnis Fremilt Dalam Menghadapi Persaingan Bisnis Minuman di Kecamatan Limpung Kabupaten Batang Tahun 2023 Setiawan, Reza; Sutinnarto; Rahmanda Irawan, Rizky; Choirunnisa, Choirunnisa
JUSTICE : Journal of Social and Political Science Vol 4 No 1 (2025): Vol 4 No 1 (2025): JUSTICE - Journal of Social and Political Science
Publisher : JUSTICE Journal Of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51792/e54wbd12

Abstract

Perkembangan bisnis minuman di Indonesia semakin merebak di berbagai kota besar maupun di daerah, itu terlihat berbagai outlet kecil kecil di pinggir jalan bermunculan mejejakan dagangan minuman, seperti Es Teh, Boba, dan minuman yang lainya. Kondisi ini tentu saja memberikan persaingan yang sangat luar biasa terhadap berbagai produk minuman. Persaingan ini tentu saja memberikan dampak terhadap keuntungan yang beragam. Melihat berbagai macam produk minuman viral yang hadir di Kabupaten Batang khususnya Di Kecamatan Limpung serta dari hasil penjualan fremilt tertinggi di cabang kecamatan limpung, maka peneliti tertarik melakukan penelitian dengan topik “strategi pemasaran bisnis fremilt dalam menghadapi persaingan produk minuman di kecamatan limpung kab batang.” Metode deskriptif dipergunakan dalam research ini untuk menguraikan hasil-hasil yang diperoleh melalui proses pengumpulan data berupa dokumentasi, wawancara, dan observasi. Hasil penelitian tersebut yakni produk tidak menggunakan bahan lain untuk menjaga kualitas produk, penentuan harga pusat dan mitra memiliki selisih sedikit yakni 1-2 ribu, tempat yang strategis dipersimpangan jalan yang setiap hari dilalui banyak kendaraan, karyawan diwajibkan menerapkan pelayanan yang ramah kepada pelanggan, proses perizinan dilakukan owner kepada pemilik tempat tersebut dan sudah dari dulu menyewa tiga tempat dan dibayarkan satu sekaligus. Pada awalnya memiliki konsep kios saja dan seiring berjalannya waktu, memanfaatkan lahan yang masih kosong menjadi ala cafe yang menjadi point plus bagi anak muda. Strategi yang belum sesuai atau belum dilakukan adalah promosi lewat iklan berbayar, tidak menerima proposal acara atau event dan tidak mengikuti event-event acara. Kesimpulan terdapat strategi yang belum dilakukan secara maksimal dan memiliki beberapa factor penghambat dan factor pendukung sehingga diperlukannya tindakan agar strategi tersebut dapat berjalan secara optimal.
Rivalry of Issues in the Public Sphere: How are Ecologycal Issues Positioned in the 2019 Political Party campaigns? Hendy; Erison, Yendra; Choirunnisa
Indonesian Journal of Social Sciences, Policy and Politics Vol. 2 No. 1 (2024): February 2024, Indonesian Journal of Social Sciences, Policy and Politics (IJSS
Publisher : Yayasan Wayan Marwan Pulungan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69745/ijsspp.v2i1.67

Abstract

The aim of this research is to trace environmental issues in the arena of electoral political battles, namely political parties in 2019. The concern so far in electoral political practice, environmental issues in the series of election activities are rarely discussed. As a result, environmental issues are so close to society, as if they have become elite issues as a result of the failure of political parties to bring this issue into the public sphere. The research method in this research is descriptive qualitative with a library research approach. Validation of this research data uses the triangulation method. Researchers collect data through various documents, media or other sources such as books, journals, news, or aggregate data originating from formal institutions such as election bureaucracy institutions and political parties. The research results show that the production of environmental issues presented by political parties in Indonesia is very weak. Environmental issues that should be public issues seem to be private issues. This can be seen in a series of good campaign processes carried out by political parties. Political party campaigns are still minimal and do not even mention environmental issues in their campaigns. Environmental issues, which should be equal to issues of health, education, employment, transportation, politics and security, are being sharply dichotomized in the public sphere. Therefore, the positioning of environmental issues is important for political parties to be involved in public issues that should be so.
Edukasi Pentingnya Pendidikan Tinggi Dalam Merespon Kawasan Industri Terpadu Batang Setiawan, Hendy; Erison, Yendra; Choirunnisa, Choirunnisa
Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Vol 3, No 1: February 2024
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/ljpmt.v3i1.22727

Abstract

Human resources are a problem that Batang Regency is still experiencing. Many policies have been and are being launched by the regional government and do not have enough impact. Therefore, with the situation experienced, the low level of human resources has become a complicated problem for the Batang Integrated Industrial Zone (KITB). The purpose of this article is to educate students at SMK Ma'arif 01 Limpung to be motivated to continue their studies in order to attend the KITB competition. Batang Regency still has people whose awareness of continuing higher education still needs to be higher. Seeing this situation, researchers carried out educational services for students to continue their higher education to face KITB at SMK Ma'arif NU 01 Limpung. This service method uses a participatory educational approach that partners and coordinates with the target school as the object of service. Evaluation of academic activities at Vocational School Ma'arif NU 01 Limpung shows an increase in student interest in continuing higher education. The visible positive attitude changes indicate that this activity was successful in motivating students towards the importance of higher education.
ANALISIS SEMIOTIKA STANDAR KECANTIKAN PEREMPUAN DI ERA GENERASI Z MELALUI MEDIA SOSIAL TIKTOK: AKUN TIKTOK JHARNA BHAGWANI, NANDA ARSYINTA Choirunnisa, Choirunnisa; Choirunnisa; Setiawan, Hendy
JUSTICE : Journal of Social and Political Science Vol 2 No 1 (2023): JUSTICE - Journal of Social and Political Science
Publisher : JUSTICE Journal Of Social and Political Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.1029/justice.v2i1.36

Abstract

Tulisan ini akan mendiskusikan tentang standar kecantikan dengan menggunakan konsep pendekatan semiotika. Standar kecantikan perempuan menjadi objek komoditas yang dipertontonkan secara visual. Pada akhirnya perempuan menjadikan standar kecantikan sebagai bahan pertimbangan terhadap dirinya dengan perempuan lain melalui media sosial TikTok. Representasi akan standar kecantikan di era generasi z di visualisasikan melalui akun Nanda Arsyinta dan Jharman Bhagwani. Pada penelitian ini menggunakan metode analisis semiotika Roland Barthes yaitu mencari makna denotasi, konotasi dan mitos dari masing masing unggahan video. Metode analisisis semiotika dari Rolland Barthes mempelajari tanda (sign) dan mencari makna dalam sebuah objek yang akan diteliti yang bertujuan untuk mengetahui makna yang terkandung di dalamnya. Hasil dari penelitian ini adalah perempuan di generasi z memiliki kebebasan untuk menjadi cantik versi dirinya sendiri dan tidak membandingkan apa yang ada pada dirinya dengan apa yang ada pada perempuan lain. Konsep kecantikan perempuan juga tidak cukup hanya dilihat dari apa yang tampak cantik di luar namun kecantikan diri dari dalam juga menunjang konsep cantik perempuan pada generasi Z.