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Consumer Behaviour of Generation Z in the ‘Coffee’ Phenomenon at Cafes Vidya Nindhita; Ni Putu Rizky Arnani
Jurnal Litbang Sukowati : Media Penelitian dan Pengembangan Vol 9 No 2 (2025): Vol. 9 No. 2, November 2025
Publisher : Badan Perencanaan Pembangunan, Riset dan Inovasi Daerah Kabupaten Sragen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32630/sukowati.v9i2.2159

Abstract

Consumer behavior refers to the analysis of consumer decision choices to buy a product. Generation Z is a generation that has unique characteristics in consumer behavior, especially in the growing coffee phenomenon. The high intensity of Generation Z in the style and lifestyle of enjoying coffee and hanging out in public spaces is of particular interest to researchers. Not only as a study of consumer behavior, but also for the benefit of business development from the business side. This research wants to reveal how consumer behavior in Generation Z in the phenomenon of drinking coffee in cafes. This research uses qualitative research methods with six informants who were selected using purposive sampling technique with ages that include Generation Z and have the habit of drinking coffee in cafes in a certain intensity. The results showed that the main themes were divided into background, consumer characteristics, considerations, and social media. Generation Z's considerations in choosing a café are obtained through ambience, live music, facilities, interior design, space planning context, budget, distance, and rating. It is interesting that Generation Z is synonymous with social media, but in this study there is no desire to present themselves on social media through their coffee habit.
Psikoedukasi Sebagai Strategi Penguatan Manajemen Diri dan Emosi pada Siswa SMKN 4 Malang Muqoddam, Faqihul; Rini, Hapsari Puspita; Bawono, Yudho; Aini, Kurrota; Wibowo, Wasis Purwo; Masrifah, Masrifah; Arnani, Ni Putu Rizky; Najibullah, Ahmad
Archive: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2026): Juni 2026
Publisher : Asosiasi Pengelola Publikasi Ilmiah Perguruan Tinggi PGRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55506/arch.v5i2.261

Abstract

Latar Belakang: Pendidikan menjadi salah satu pilar penting dalam agenda Sustainable Development Goals (SDGs) mendatang, sehingga menjadi tugas utama pendidik dalam membangun sumber daya peserta didik yang berkualitas, salah satunya meningkatkan manajemen diri dan emosi siswa remaja. Tujuan: Pengabdian bertujuan untuk membekali siswa dengan pemahaman serta keterampilan dasar dalam mengenali, mengelola, dan mengarahkan emosi serta perilaku diri secara sehat dan adaptif. Metode: Pengabdian ini melibatkan siswa-siswi SMKN 4 Malang dengan menggunakan metode Psikoedukasi dengan pendekatan partisipatif dan kontekstual. Evaluasi efektivitas psikoedukasi menggunakan desain pre-experimental melalui pemberian pre-test dan post-test kepada peserta. Hasil: Pemberian psikoedukasi melalui pre-test dan post-test menunjukkan peningkatan post-test sebesar 4,89 poin dibandingkan pre-test. Selain itu, data menunjukkan bahwa 42,55% siswa mengalami peningkatan skor, dan 46,81% mempertahankan nilai yang sama. Kesimpulan: Pemberian psikoedukasi dapat meningkatkan pemahaman tentang manajemen diri dan emosi peserta didik. Penelitian selanjutnya disarankan untuk melibatkan jumlah peserta yang mencakup berbagai jenjang kelas atau jurusan.
Eksplorasi Motif Batik pada Artisan Enterpreneurship Guna Meningkatkan Nilai Jual Ni Putu Rizky Arnani; Uswatun Hasanah; Luthfi Awwalia
Sivitas : Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol. 6 No. 1 (2026): Jurnal SIVITAS : Jurnal Pengabdian dan Pemberdayaan Masyarakat
Publisher : Muttaqien Publishing Pusat Penelitian dan Pengabdian kepada Masyarakat STAI DR. KH.EZ. Muttaqien Purwakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52593/svs.06.1.02

Abstract

The creative industry plays a crucial role in boosting economic growth and creating job opportunities. One tangible manifestation is artisan entrepreneurship, which focuses specifically on handmade products such as batik. Batik holds not only aesthetic value but also philosophical meaning, reflecting culture and local wisdom. This community service program was carried out to enhance the marketing skills of the batik community in Tanjungbumi, Bangkalan, Madura. The goal is for artisans to gain a deeper understanding of the philosophy behind the batik they produce. As a result, artisans can increase the market value of their batik products. The Participatory Action Research (PAR) method was employed, actively involving artisans in the educational process. The results show that the ability to understand and convey the meaning behind batik motifs can enhance the value and competitiveness of batik in the market. Therefore, it is essential to continuously develop artisans' communication skills and knowledge.
Limbah Minyak Jelantah Biasa Jadi Apa? Edukasi Pemanfaatan Rumah Tangga menjadi Lilin Aroma Terapi Firdaus, Melati Fawaidul; Rohmah, Anisatur; Arnani, Ni Putu Rizky
Jurnal Pendidikan dan Pengabdian Masyarakat Vol. 9 No. 2 (2026): Mei
Publisher : FKIP Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppm.v9i2.11287

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberikan edukasi kepada masyarakat mengenai pemanfaatan minyak jelantah sebagai solusi mengurangi limbah rumah tangga melalui pengolahan menjadi lilin aromaterapi. Selama ini minyak jelantah sering dibuang sembarangan sehingga berpotensi mencemari lingkungan, merusak kualitas air, serta menimbulkan masalah kesehatan. Melalui kegiatan ini masyarakat diperkenalkan pentingnya pengelolaan limbah dengan cara sederhana dan ramah lingkungan serta peluang pemanfaatannya menjadi produk bernilai guna dan bernilai ekonomi. Metode pengabdian dilakukan melalui sosialisasi langsung kepada masyarakat melalui tiga tahapan yaitu perencanaan, pelaksanaan dan evaluasi. Hasil nilai nilai rata-rata keseluruhan partisipan sebelum kegiatan sebesar 60.53 dan setelah diberikan sebesar 80.84. Selain itu hasil observasi menunjukkan bahwa selama proses pelaksanaan kegiatan, peserta menunjukkan antusiasme dan keterlibatan dalam proses pemaparan materi yang diberikan. Peserta menilai bahwa produk ini memiliki peluang dikembangkan sebagai usaha rumahan yang dapat menambah pendapatan keluarga, sekaligus memberikan kontribusi dalam pengurangan limbah rumah tangga. Kegiatan ini juga berhasil meningkatkan kesadaran masyarakat akan pentingnya pengelolaan limbah yang berkelanjutan. Rekomendasi dari kegiatan ini adalah perlunya pendampingan lanjutan berupa pelatihan praktik langsung dan bimbingan kewirausahaan agar masyarakat dapat memproduksi lilin secara konsisten serta mampu memasarkan produknya dengan lebih luas.
Tinjauan Perbedaan Kemampuan Kontrol Diri Berdasarkan Gender pada Siswa dengan Tingkat Empati Rendah Hapsari Puspita Rini; Ni Putu Rizky Arnani; Kurrota Aini
Journal of Social, Culture, and Language Vol 3, No 2 (2025): Journal of Social, Culture, and Language
Publisher : Journal of Social, Culture, and Language

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jscl.v3i2.29947

Abstract

This study aims to determine whether there are differences in self-control abilities based on gender in low empathy students. This research is a type of descriptive quantitative research that will provide an overview of a phenomenon that occurs. The population of this study were students at SMA 'X' Bangkalan with a total sample of 39 people with 16 male students and 23 female students. The sampling method was carried out using purposive sampling method by distributing empathy questionnaires to all X and XI grade students through google form media. Analysis of self-control questionnaire data filled in by the participants was carried out using an independent sample t-test technique after ensuring the distribution of normally distributed data with homogeneous data group variants. The results showed that there was no difference in the ability of self-control in male and female students who have low empathy in SMA 'X' Bangkalan. This is possible because in this study all participants had empathy in the same category and ignored the role of parenting and the role of peer groups.
Stakeholder Pressure, Well-Being, and the Mediating Role of Innovation Capability in Batik Artisan Entrepreneurship in Madura Uswatun Hasanah; Arnani, Ni Putu Rizky
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8577

Abstract

This study examines the effect of stakeholder pressure on innovation capability and well-being among batik artisan entrepreneurs in Madura. Using a quantitative approach and purposive sampling of 100 artisans, results show stakeholder pressure positively affects both innovation capability and well-being. However, innovation capability negatively affects well-being. These findings indicate innovation plays a dual role: it is essential for competitive advantage but may reduce well-being if poorly managed. The study suggests balancing innovation with well-being support to sustain artisan entrepreneurship and cultural heritage in dynamic business environments.