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All Journal JURNAL VISIONIDA Jurnal Mandiri Jurnal ICT : Information Communication & Technology Jurnal Ilmiah Edunomika (JIE) Asian Journal of Aquatic Sciences Jurnal Akuntansi dan Manajemen Jurnal Pengabdian kepada Masyarakat Nusantara Buletin Poltanesa Jurnal Manajemen dan Kewirausahaan Innovative: Journal Of Social Science Research IIJSE Journal of Economics, Bussiness and Management Issues
Afzil Ramadian
Universitas Djuanda
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : IIJSE

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Business Sustainability Based on Digital Marketing, Entrepreneurial Passion, and Self-Efficacy in MSMEs as Cooperative Members Awa Awa; Afzil Ramadian; Yoyok Priyo Hutomo; Saepul Alam; M. Albi Sahal Ma’hadi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 2 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i2.6541

Abstract

Many micro, small, and medium enterprises (MSMEs) remain conventional, hindering their business sustainability. A key strategy to achieve sustainability is digital marketing, which helps MSMEs adapt to digital transformation. Alongside this, entrepreneurial passion and self-efficacy are essential in improving competitiveness and performance. However, studies that examine the combined influence of digital marketing, entrepreneurial passion, and self-efficacy on MSMEs' sustainability—especially among cooperative members—are still limited. This study analyzes their influence on MSMEs in Cisarua and Cijeruk districts, Bogor Regency, using a quantitative approach with census sampling of 62 cooperative-member MSMEs. Data were analyzed using multiple linear regression with SPSS 19. The results show that digital marketing, entrepreneurial passion, and self-efficacy each significantly influence business sustainability, both partially and simultaneously. These findings offer insights for researchers, policymakers, and MSME actors, and encourage further studies across various sectors.
The Influence of Workload, Education Skills, and Autonomy on Job Satisfaction Moderated by Digital Skills Afzil Ramadian; Awa Awa; Dede Syahrudin; Della Zulfia Nurlinda; Puput Sabrina Laelani Putri
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 2 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i2.7130

Abstract

The purpose of this study is to identify the effects of workload, education skills, and autonomy on job satisfaction, moderated by digital skills. This research is classified as quantitative research. The population of this study consists of employees at the Central Office of the Ministry of Marine Affairs and Fisheries. The sampling technique used in this study is purposive sampling, resulting in a sample size of 140 employees from the Central Office of the Ministry of Marine Affairs and Fisheries. The data analysis technique employed in this study uses Partial Least Squares (PLS). PLS is a Structural Equation Modeling (SEM) approach. The results show that: 1) Workload has a significant and positive effect on Job Satisfaction; 2) Educational Skill has a significant and positive effect on Job Satisfaction; 3) Autonomy has a significant and positive effect on Job Satisfaction; 4) Digital Skill cannot moderate the effect of Workload on Job Satisfaction; 5) Digital Skill cannot moderate the effect of Educational Skill on Job Satisfaction; and 6) Digital Skill cannot moderate the effect of Autonomy on Job Satisfaction.
Co-Authors .S.T., M.Kom., Suhadi Amanda Fitriyani Anugrah, Neng Revi Awa Awa Awa Awa Chairuddin Chairuddin Dede Syahrudin Della Zulfia Nurlinda Dewi, Sri Eka Encep Sopandi, Encep Esih Nurasiah Zamil Fadla, Syakira Fairuz, Rozaan Fitriyani, Amanda Halimatussadiah, Siti Hamdani, Muhammad Fadli Hariyadi , Mursidi Hutomo, Yoyok Priyo Ismartaya ISMARTAYA Ismartaya Ismartaya, Ismartaya La Sara Lestari, Panca Indah Loso Judijanto M. Albi Sahal Ma’hadi Meisyarani, Nara Mulyantoro, Muhamad Anto Nadifah, Najla Virda Neng Nanda Sarah Novita Nurdiana, Ratna Putri Nurjanah, Dewi Astri Nurlinda, Della Zulfia Palahudin, Palahudin Prima Dina Atika Puput Sabrina Laelani Putri Rabbani, Muhammad Rafi Rabbani, Rafi Rachmawati Rachmawati Rahayu, Annisa Dwi Ramadhina, Novy Revaliana Putri Robyanshyah, Robyanshyah Saepul Alam Samsuri Samsuri Sarah Novita, Neng Nanda Sulistiawati, Vira Sutyawan, Fery Syakhira Fadla Zamil, Esih Nurasiah