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Special Interest Tourism Development at Tongaci Beach Tourism, Sungailiat, Bangka Belitung Ruth Soesanto; Budi Setiawan
Edunity Kajian Ilmu Sosial dan Pendidikan Vol. 2 No. 12 (2023): Edunity: Social and Educational Studies
Publisher : PT Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/edunity.v2i12.187

Abstract

The tourism sector is one of the largest and strongest sectors in the world economy and is one of the main drivers of the world economy which is able to provide quite a large amount of foreign exchange for the country. One of the fastest growing tourism sectors in the tourism industry is special interest tourism which shows that tourists are starting to demand more varied and stimulating holiday experiences. The aim of this research is to develop special interest tourism in the form of Hatchlings Babel Sea Turtle Conservation in Bangka Belitung which is a conservation site to maintain and minimize the decline in turtle populations, especially in Bangka Belitung waters. The method used in this research is a qualitative method where the data obtained is by conducting direct observations and interviews at the Babel Tukik Conservation. Hatchlings Babel Sea Turtle Conservation is also used as a special interest tourism facility as well as an educational place so that local people and foreign tourists can get to know more about sea turtles and it is hoped that awareness will arise to preserve sea turtles from the threat of extinction and damage to the marine ecosystem due to sea tin mining and illegal hunting
Analisis Studi Kelayakan Bisnis Umkm Pada Usaha Biji Kopi Spopi Nadia Anastasya Nathania; Luisa Cornelia Wijaya; Theo Andrianto; Agung Yohanes Karangan; Budi Setiawan
Jurnal Igakerta Vol. 3 No. 1 (2026): Jurnal Igakerta
Publisher : IGAKERTA Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70234/9gh60b68

Abstract

UMKM biji kopi Nusantara SPOPI di BSD yang direncanakan beroperasi pada akhir tahun 2026 memerlukan Studi Kelayakan Bisnis (SKB) yang komprehensif mengingat tingginya persaingan industri kopi di Indonesia. Kegiatan pengabdian kepada masyarakat ini bertujuan menganalisis kelayakan pendirian UMKM SPOPI sebagai dasar pengambilan keputusan usaha. Metode yang digunakan adalah pendekatan kualitatif deskriptif melalui wawancara mendalam kepada calon manajemen dan pihak terkait. Analisis dilakukan terhadap aspek legalitas, manajemen, pasar, perilaku konsumen, teknis, finansial, serta ekonomi, sosial, lingkungan, dan risiko. Hasil menunjukkan UMKM SPOPI layak dijalankan. Secara non-finansial, didukung legalitas lengkap, lokasi strategis di BSD, serta positioning unik sebagai “Encyclopedia of Indonesian Coffee Beans”. Secara finansial, proyeksi positif dengan NPV Rp8.603.536.000, IRR 22,71% di atas tingkat diskonto, dan Payback Period 5 tahun 5 bulan. Usaha ini berdampak positif pada pemberdayaan petani lokal dan keberlanjutan lingkungan, sehingga direkomendasikan untuk direalisasikan dengan memperhatikan inovasi dan mitigasi risiko secara berkelanjutan ke depan secara optimal dan konsisten.
ANALISIS KELAYAKAN BISNIS PEMBUKAAN CABANG UMKM MIE BRONEO DI CITRA RAYA, PANONGAN, BANTEN Kent Audrey; Elva Herlim; Kevin; Vincent Alfredo Nathaniel; Budi Setiawan
Jurnal Ekonomi dan Bisnis Vol. 3 No. 7 (2025): JEBI: Jurnal Ekonomi dan Bisnis
Publisher : CV. Adiba Aisha Amira

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study evaluates the feasibility of establishing a new branch of the Mie BroNeo MSME, a Kalimantan-style chicken noodle business, in the Citra Raya area of Panongan District, Tangerang Regency. Feasibility was assessed across ten aspects: legal, management and human resources, market and marketing, technical, consumer behavior, financial, economic–social–political, technology and environment, industry, and risk anticipation. Data were obtained through field observations, interviews, documentation, and literature review. The results highlight a highly promising market, supported by an estimated 104,000 potential consumers and a strong preference for fast-food products. The distinct Kalimantan flavor provides a competitive edge over similar culinary businesses in the region. Financial projections further reinforce business viability, demonstrated by an NPV of IDR 230,620,522, an IRR of 184.90%, a PI of 8.69, a Payback Period of 0.55 years, an ROI of 200.18%, and a BEP of 3,304 portions per year. Other aspects—including legality, technical production readiness, consumer acceptance, and socio-environmental considerations—also meet feasibility criteria. Overall, the findings confirm that opening a new Mie BroNeo branch is highly feasible and holds strong potential for sustainable development in the Citra Raya culinary market.