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EMPOWERING COASTAL COMMUNITIES THROUGH THE ELEVATION OF BIENE HONEY PRODUCTS: STRENGTHENING BRANDING, PACKAGING, AND MARKET ACCESS Mimin Sundari Nasution; Dadang Mashur; Zulkarnaini Zulkarnaini; Taryono Taryono; Harapan Tua; Masrul Ikhsan; Arya Arismaya Metananda
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 5 (2025): Vol.6 No. 5 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i5.51564

Abstract

This community service program aims to enhance the competitiveness of local products through the empowerment of coastal communities in Bengkalis Regency, particularly the Biene honey business group. The main problems faced by the partners are weak branding, simple packaging design, and limited market access, which hinder the honey products from competing broadly. The method used is Participatory Action Research (PAR) through training, mentoring, and joint evaluation stages. The interventions carried out include strengthening brand identity, redesigning packaging to meet food safety standards, and facilitating digital marketing through marketplaces and social media. The results of the program indicate an increase in partners’ capacity in business management, marketing, and product handling. The new Biene Honey brand identity has been registered as intellectual property, product packaging has become more attractive and hygienic, and market access has expanded through online sales channels and promotion via local media. Overall, this program has successfully fostered the economic independence of coastal communities by strengthening branding, packaging, and market access, while also contributing to the achievement of sustainable development goals, particularly in the areas of decent work, economic growth, and partnerships.
TRANSFORMASI SOSIAL PETANI LEBAH MADU DI LAHAN GAMBUT Dadang Mashur; Arya Arismaya Metananda; Mimin Sundari Nasution; Masrul Ikhsan; Zulfarina Zulfarina; Iswandi Iswandi; Vera Darasni Putri; Leonardo Manullang; Asri Dewi
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 5 (2025): Vol.6 No. 5 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i5.51957

Abstract

Transformasi sosial petani lebah madu di lahan gambut menjadi isu penting karena selama ini sebagian besar petani lebah madu di Desa Tanjung Leban masih menggantungkan pendapatan dari pengambilan madu liar yang bersifat musiman, berisiko tinggi, dan tidak ramah lingkungan. Aktivitas tersebut sering kali menyebabkan kerusakan habitat lebah serta menurunkan keberlanjutan ekosistem gambut. Oleh karena itu, diperlukan upaya pengabdian yang mampu mengalihkan praktik tradisional menuju sistem budidaya lebah madu yang berkelanjutan. Pengembangan budidaya lebah madu di lahan gambut tidak hanya meningkatkan pendapatan masyarakat, tetapi juga mendukung konservasi ekosistem dan ketahanan ekonomi lokal berbasis sumber daya alam hayati. Metode pengabdian dilakukan melalui pendekatan partisipatif dan kolaboratif, meliputi kegiatan penyuluhan, pelatihan teknis pembuatan stup dan pemeliharaan koloni lebah madu, dan praktik pemanenan ramah lingkungan. Hasil kegiatan menunjukkan terjadinya perubahan pengetahuan, sikap, dan perilaku petani lebah, yang semula hanya mengandalkan madu hutan menjadi mampu mengelola budidaya lebah secara mandiri dan berorientasi pasar. Petani mulai memahami pentingnya keberlanjutan ekologi, manajemen koloni, serta pengolahan produk bernilai tambah. Pengabdian ini membuktikan bahwa transformasi sosial melalui pendekatan pemberdayaan dan transfer teknologi sederhana dapat memperkuat kapasitas ekonomi masyarakat gambut sekaligus menjaga keseimbangan lingkungan. Program ini menjadi model praktik baik dalam pengembangan ekonomi hijau berbasis lebah madu di lahan gambut yang dapat direplikasi di wilayah lain.
Peningkatan Pengetahuan Mahasiswa Relawan Peduli Api (MRPA) dalam Mitigasi Kebakaran Hutan dan Lahan di Provinsi Riau Ika Lestari; Nurul Qomar; Erwanda Trio Bintan Sabri; Gandhiko Mohta; M. Mardhiansyah; Evi Sribudiani; Defri Yoza; Yossi Oktorini; Nur Suhada; Niskan Walid Masruri; Arya Arismaya Metananda
Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2026): Juni 2026
Publisher : Unity Academy

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70340/japamas.v5i1.429

Abstract

Kebakaran hutan dan lahan (karhutla) merupakan masalah tahunan yang sering terjadi di Provinsi Riau. Hal ini menyebabkan dampak ekologis, sosial, dan ekonomi. Tujuan pengabdian masyarakat ini adalah meningkatkan pengetahuan dan keterampilan mahasiswa Universitas Riau sebagai Mahasiswa Relawan Peduli Api (MRPA) dalam mitigasi dan penanggulangan karhutla. Metode yang digunakan meliputi pelaksanaan talkshow dengan narasumber ahli dari berbagai instansi, pengenalan alat-alat pemadam kebakaran, serta simulasi pemadaman kebakaran oleh tim pemadam kebakaran yang melibatkan 202 mahasiswa. Keberhasilan kegiatan dinilai berdasarkan keterlaksanaan pelatihan, antusiasme peserta, serta kemampuan peserta mengikuti tahapan simulasi yang diberikan. Kesimpulannya, kolaborasi lintas sektor berhasil membekali mahasiswa dengan pengetahuan dan keterampilan praktis yang cukup untuk penanganan karhutla di Riau, sekaligus menumbuhkan tanggung jawab dan partisipasi aktif dalam pencegahan dan mitigasi kebakaran hutan dan lahan pada Mahasiswa Relawan Peduli Api (MRPA).
Pemberdayaan Masyarakat Melalui Eduwisata Lebah Madu di Lahan Gambut Dadang Mashur; Arya Arismaya Metananda; Mimin Sundari Nasution; Masrul Ikhsan; Zulfarina Zulfarina; Zaili Rusli; Abdul Sadad; zulkarnaini zulkarnaini; Indra Mardeni Putra; Andri Sulistyani; Iswandi Iswandi; Vera Darasni Putri; Asri Dewi; Leonardo Manullang
Unri Conference Series: Community Engagement Vol 7 (2025): Seminar Nasional Pemberdayaan Masyarakat
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/unricsce.7.76-86

Abstract

The peatlands in Tanjung Leban Village, Bandar Laksamana District, Bengkalis Regency, have great potential to be developed into conservation-based and creative economy-based educational tourism areas. One of the leading potentials is honeybee cultivation, which is not only environmentally friendly but can also increase community income. However, to date, this potential has not been developed sustainably. The purpose of this community service activity is to empower the community through honeybee educational tourism by increasing community capacity in honeybee cultivation, raising awareness of the importance of peatland conservation through an educational approach, and encouraging village economic growth through environmentally friendly tourism and creative economy sectors. The methods of this community service activity include counseling on honeybee cultivation techniques, training on peatland management for honeybee cultivation and educational tourism, workshops on modern bee cultivation techniques, group mentoring in honeybee educational tourism management and product marketing, and training on honeybee educational tourism promotion through social media and marketplaces. The results of community service show that there is an increase in community capacity and knowledge, diversification of livelihoods and improvement of the local economy, development of infrastructure and educational tourism destinations, contribution to peatland conservation and strengthening of community institutions.
Kolaborasi Multi-Sektoral dalam Penguatan Branding, Packaging, dan Akses Pasar Madu Lokal untuk Mendukung Pembangunan Berkelanjutan Mimin Sundari Nasution; Dadang Mashur; zulkarnaini zulkarnaini; Taryono Taryono; Harapan Tua; Masrul Ikhsan; Arya Arismaya Metananda
Unri Conference Series: Community Engagement Vol 7 (2025): Seminar Nasional Pemberdayaan Masyarakat
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/unricsce.7.578-586

Abstract

This community service program aims to enhance the competitiveness of the local honey product “Madu Biene” in Bengkalis Regency through strengthening branding, packaging, and market access to support sustainable development. Prior to implementation, the partner MSME had no Trade Business License (IUD), which hindered market expansion and formal cooperation. The method employed was Participatory Action Research (PAR), involving local government, entrepreneurs, academics, communities, and the private sector as strategic partners. Activities included training on brand identity design, development of eco-friendly packaging, facilitation of online and offline marketing, and socialization as well as assistance in obtaining the IUD. The results showed improvements in packaging quality and brand image, expansion of marketing networks, increased understanding of sustainability principles among business actors, and the issuance of the IUD, which strengthened business legality. Multi-sectoral collaboration proved effective as a catalyst for empowering MSMEs based on local resources, while contributing to the achievement of SDGs, particularly goals 8, 12, and 17.
Ethnobotanical study on plant leaves for food wrapping in traditional markets of Wonosobo District, Central Java, Indonesia ARYA ARISMAYA METANANDA; WHISNU FEBRY AFRIANTO; LAELI NUR HASANAH; YASRI SYARIFATUL AINI; AFNIDA SHOFFATI NOORFAJRIA
Biodiversitas Journal of Biological Diversity Vol. 24 No. 7 (2023)
Publisher : Society for Indonesian Biodiversity

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.13057/biodiv/d240718

Abstract

Abstract. Metananda AA, Afrianto WF, Hasanah LN, Aini YS, Noorfajria AS. 2023. Ethnobotanical study on plant leaves for food wrapping in traditional markets of Wonosobo District, Central Java, Indonesia. Biodiversitas 24: 3803-3813. Currently, almost all items in our daily life are made from plastic, such as food packaging, household appliances, drink bottles, and plastic bags. The use of plastic packaging can harm the environment and human health. Plant leaves for food wrapping can be an alternative to reduce these impacts. Indonesia has many cultures, philosophies, and social activities related to using plant leaves for food wrapping. This study aimed to document public knowledge about plant leaves for food wrapping in the traditional markets of Wonosobo District, Central Java Province, Indonesia. This study used the purposive sampling technique to select 41 informants for the interviews. A total of 10 plant leaves species belonging to 7 families were used for food wrapping by traders in the traditional markets of Wonosobo District. The ten species were Musa spp., Tectona grandis, Cocos nucifera, Artocarpus heterophyllus, Artocarpus camansi, Ficus septica, Hibiscus tiliaceus, Pandanus amaryllifolius, Cordyline fruticosa, and Alocasia macrorrhizos. These trees dominate plant growth forms in this study. The leaves of these different plants were used as food plates and wraps for multiple dishes. Efforts are needed to reduce plastic use in the traditional markets by making regulations to minimize or substitute with plant leaves.
Revealing the biocultural importance of Moringa oleifera (Moringaceae) in three villages, Kediri District, Indonesia WHISNU FEBRY AFRIANTO; ARYA ARISMAYA METANANDA
Biodiversitas Journal of Biological Diversity Vol. 24 No. 12 (2023)
Publisher : Society for Indonesian Biodiversity

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.13057/biodiv/d241256

Abstract

Abstract. Afrianto WF, Metananda AA. 2023. Revealing the biocultural importance of Moringa oleifera (Moringaceae) in three villages, Kediri District, Indonesia. Biodiversitas 24: 6942-6952. Moringa oleifera Lam. (Moringaceae) is a multi-purpose species with significant use and cultural importance. However, communities have yet to cultivate and use this plant intensively. This study aims to identify the biocultural importance of M. oleifera by the communities in Kediri District, East Java, Indonesia. The qualitative and quantitative ethnobotanical approach was carried out in three villages, namely Datengan, Cerme, and Ngablak Villages, Kediri District, East Java. Data were collected based on a survey of 60 informants through a semi-structured study, direct field observation, and in-depth interviews that were selected using snowball sampling. The results showed that M. oleifera has a score ICI of 20.19 and a UV score of 3. This plant has long been grown or grows naturally at all research locations. This plant was utilized for food, medicines, fooder feed, rituals, live fence, firewood, and most importantly, the leaves. This plant can grow in a variety of environmental circumstances and managed agroecosystem land, but it has yet to be actively grown. However, local knowledge of M. oleifera has declined, particularly among younger generations. The reason for this is that this plant species is less economically important than other agricultural goods. This M. oleifera study demonstrates the value of the cultural keystone species paradigm in landscape appraisal for conservation efforts.
Diversity of edible plants traded in the East Jakarta traditional markets, Indonesia WHISNU FEBRY AFRIANTO; LAELI NUR HASANAH; ARYA ARISMAYA METANANDA
Biodiversitas Journal of Biological Diversity Vol. 24 No. 12 (2023)
Publisher : Society for Indonesian Biodiversity

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.13057/biodiv/d241257

Abstract

Abstract. Afrianto WF, Hasanah LN, Metananda AA. 2023. Diversity of edible plants traded in the East Jakarta traditional markets, Indonesia. Biodiversitas 24: 6953-6968. Traditional markets provide limited assistance while facilitating transient or set-term direct retail interactions between buyers and sellers. Commodities traded in the traditional markets range from fresh produce, pantry, dairy, snacks, meat, fish, and wellness products. This study aimed to determine the ethnobotany of edible plant species in Indonesia's East Jakarta traditional markets. This study used an ethnobotanical approach qualitatively. The data were collected using purposive sampling, which included 157 sellers. This study found that 140 edible plant species (181 landraces) in the East Jakarta traditional markets belong to 50 plant families. Most plants were fruits (102 species), with herbs as the most dominant life form (90 species). Most edible plants must be cooked before consumption (40%) as vegetables (68 species). In addition, 166 species are cultivated, 8 are semi-cultivated, and 7 are wild-type plants. The edible plants observed in the traditional markets in this study are classified as highly available (79%) and can be found in all seasons (91%). The East Jakarta traditional markets have an essential role as a place of economic botany that can help balance the economy and conservation efforts. Consequently, traditional markets recreate an essential social-cultural function by combining cultural and biological diversity on a small scale.
Human-macaque conflicts at a human settlement in Riau Province, Indonesia ARYA ARISMAYA METANANDA; SUTOPO SUTOPO; GUNAWAN GUNAWAN; NURJAMAN NURJAMAN; RAHMAD DANI; YAHYA RUHYAT; SUTOPO SUTOPO; AHMAD AHMAD; ANDI APRIANTO; JHONSON NAIBAHO; WHISNU FEBRY AFRIANTO
Biodiversitas Journal of Biological Diversity Vol. 25 No. 9 (2024)
Publisher : Society for Indonesian Biodiversity

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.13057/biodiv/d250915

Abstract

Abstract. Metananda AA, Sutopo, Gunawan, Nurjaman, Dani R, Ruhyat Y, Sutopo, Ahmad, Aprianto A, Naibaho J, Afrianto WF. 2024. Human-macaque conflicts at a human settlement in Riau Province, Indonesia. Biodiversitas 25: 2950-2958. Various human activities have caused the loss and degradation of the natural habitat of macaques, resulting in their share habitat with high levels of human activities. The proximity of macaque habitats to human activities may increase potential human-macaque conflicts. This research aims to observe the conflict between humans and macaques, especially Macaca fascicularis (Raffles 1821), by identifying macaque population parameters, including the number of groups, group distribution, home range, sex ratios, and age structure in the Pertamina Official Housing (POH) complex, Dumai District, Riau Province, Indonesia. Population data were acquired through a census inventory using concentration count and exploration methods. The results showed the population of 461 macaque individuals belonging to 19 groups which were spread over 17 points in the study area. Based on the sex ratio, juveniles were the most predominant group with 104 individuals. The distribution of individuals indicated that there were several groups with varying numbers and structures at one observation point. Factors that caused macaque disturbance include food availability, habitat space availability, community habits and behavior, and safety. Macaque disturbance included attacks on children, damage to lighting, roofs, fruit trees, vegetable plants, and the presence of M. fascicularis groups in large numbers in the area traversed by residents. We recommend improving the management of M. fascicularis habitat, conducting population control, and educating the community about behaviors that can trigger disturbances. In addition, mitigation measures and regular monitoring must be carried out to find effective long-term solutions.