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All Journal JURNAL ADMINISTRASI BISNIS Indonesian Journal of Disability Studies Religi: Jurnal Studi Agama-agama DUNAMIS: Jurnal Teologi dan Pendidikan Kristiani Integritas: Jurnal Teologi JIIP (Jurnal Ilmiah Ilmu Pendidikan) Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) CITIZEN: Jurnal Ilmiah Mulitidisiplin Indonesia EKONOMIKA45 Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri The International Conference on Education, Social Sciences and Technology (ICESST) Jurnal Mahasiswa Manajemen dan Akuntansi Jurnal Administrasi Bisnis Ardhi: Jurnal Pengabdian dalam Negri Jurnal Pajak dan Analisis Ekonomi Syariah International Journal of Management, Accounting & Finance International Journal of Business Law, Business Ethic, Business Communication & Green Economics (IJBGE) Journal of Economic and Leadership International Journal of Economics and Management Research
Dadang Irawan
STIE Kasih Bangsa
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Mathematics Social Sciences Other

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STRATEGI PEMASARAN DIGITAL: MEMAHAMI PERJALANAN KONSUMEN DI ERA DIGITAL Chaidir, Mohammad; Irawan, Dadang; Benardi
Citizen : Jurnal Ilmiah Multidisiplin Indonesia Vol. 4 No. 4 (2024): CITIZEN: Jurnal Ilmiah Multidisiplin Indonesia
Publisher : DAS Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53866/jimi.v4i4.650

Abstract

Penelitian ini bertujuan untuk menganalisis strategi pemasaran digital yang efektif dalam meningkatkan keterlibatan pelanggan di era digital. Dengan menggunakan pendekatan kualitatif dan metode studi kasus, penelitian ini mengeksplorasi perubahan perilaku konsumen akibat transformasi digital serta bagaimana perusahaan dapat mengoptimalkan setiap tahap dalam customer journey. Hasil penelitian menunjukkan bahwa pemanfaatan teknologi seperti kecerdasan buatan dan analitik data sangat penting untuk menciptakan pengalaman pelanggan yang personal dan relevan. Selain itu, integrasi berbagai saluran pemasaran digital menjadi kunci untuk membangun hubungan yang lebih mendalam antara brand dan konsumen, serta meningkatkan loyalitas pelanggan. Penelitian ini memberikan rekomendasi strategis bagi pelaku bisnis untuk merancang kampanye pemasaran yang lebih efektif dan berorientasi pada kebutuhan konsumen.
Optimalisasi Tata Kelola Keuangan Diri di Era Digital: Strategi dan Implementasi Benardi Benardi; Dadang Irawan; Arogya Christian Abhi Thama
ARDHI : Jurnal Pengabdian Dalam Negri Vol. 2 No. 6 (2024): ARDHI : Jurnal Pengabdian Dalam Negri
Publisher : Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ardhi.v2i6.853

Abstract

Personal financial management in the digital era is a crucial aspect affecting the economic well-being of individuals and families. Amidst global economic dynamics, financial technology development, and increasing daily needs, the ability to manage finances effectively has become increasingly essential. This research explores strategies and implementations for optimizing personal financial management in the digital era, focusing on financial literacy, financial technology use, and healthy financial habits. The research results indicate that financial literacy in Indonesia is still low, with a score of 57 below the global average (60), and the national financial literacy rate only reached 49.68% in 2022. On the other hand, financial inclusion has reached 85.10%, highlighting a gap between access to and understanding of financial matters. Financial technology (fintech) offers easy access but also increases the risk of debt without mature planning. A holistic approach to financial management includes financial literacy, forming healthy financial habits, and using technology to support financial management. This webinar aims to educate and promote implementing adaptive, responsive, and effective personal financial management in facing modern financial challenges.
Peran Artificial Intelegence (AI) dalam Mempersonalisasi Pengalaman Pelanggan Dadang Irawan; Benardi Benardi; Hanifah Hanifah
Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Vol. 4 No. 1 (2025): Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/sejahtera.v4i1.2986

Abstract

This study examines the role of Artificial Intelligence (AI) in personalizing customer experiences, focusing on the benefits, challenges, and opportunities presented by this technology. AI enables companies to enhance operational efficiency while creating more personalized customer experiences through deep data analysis. The technology provides relevant product and service recommendations, optimizes every stage of the customer journey, and improves engagement and satisfaction. The research was conducted through webinars involving various groups, including academics, practitioners, and the general public. The findings indicate that AI implementation offers significant benefits, such as improved operational efficiency and customer satisfaction. However, ethical, privacy, and data security challenges require a responsible implementation approach. With a strong ethical framework, AI can continue to be developed to support innovation without compromising customer rights protection.
The Evolving Relationship Between Corporate Governance and Corporate Strategy: A Comprehensive Literature Review Seger Santoso; Dadang Irawan
Jurnal Pajak dan Analisis Ekonomi Syariah Vol. 2 No. 1 (2025): Januari: Jurnal Pajak dan Analisis Ekonomi Syariah
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jpaes.v2i1.820

Abstract

This qualitative literature review explores the evolving relationship between corporate governance and corporate strategy, focusing on recent insights and identifying future research directions. Drawing on a comprehensive analysis of studies from 2023–2024, the review highlights the pivotal role of governance mechanisms—such as board composition, accountability frameworks, and sustainability integration—in shaping strategic decision-making. Key findings reveal the increasing importance of diversity, long-term ownership structures, and adaptive governance practices in addressing global challenges. Furthermore, the study synthesizes the impacts of governance on strategic outcomes, emphasizing areas requiring further empirical exploration, such as the intersection of sustainability and innovation. This review contributes to the academic discourse by offering a consolidated perspective on governance-strategy dynamics while providing a roadmap for future research endeavors. Limitations and avenues for advancing the theoretical and practical understanding of this critical relationship are also discussed.
Exploring the Relationship Between Internal Governance and CSR Performance: Insights from Literature and Emerging Trends Dadang Irawan; Benardi Benardi
Jurnal Pajak dan Analisis Ekonomi Syariah Vol. 2 No. 1 (2025): Januari: Jurnal Pajak dan Analisis Ekonomi Syariah
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jpaes.v2i1.824

Abstract

This qualitative literature review explores the relationship between internal governance mechanisms and corporate social responsibility (CSR) performance. Drawing insights from recent studies, the review identifies key governance elements—such as board independence, ethical leadership, and audit committees—that enhance CSR outcomes by fostering accountability and stakeholder alignment. Additionally, emerging governance trends, including digital tools and ESG integration, are examined to understand their impact on CSR performance. Comparative analysis highlights the contextual differences across industries and regions, emphasizing the role of cultural, regulatory, and institutional factors in shaping governance-CSR dynamics. The findings underscore the importance of robust and context-specific governance strategies to optimize CSR initiatives and achieve sustainable development. This review also discusses its limitations and suggests directions for future research, including the integration of emerging technologies and sector-specific analyses.
Transformasi Digital dalam Manajemen Keuangan: Studi Kasus pada UMKM Indonesia di Era Ekonomi Digital Mohamad Chaidir; Ruslaini Ruslaini; Dadang Irawan
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 1 (2025): April-September: JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i1.4138

Abstract

This study analyzes the impact of digital transformation on the financial management of micro, small, and medium enterprises (MSMEs) in Indonesia in the digital economy era. MSMEs play a crucial role in the national economy but face challenges such as low digital and financial literacy levels, limited technology access, and uneven infrastructure. Digital transformation offers various opportunities, including operational efficiency, financial reporting transparency, and access to fintech-based financial services. However, risks such as data security and resistance to change remain concerns. This research uses a literature review method to identify strategies that can support MSMEs in adopting digital technology. The findings indicate that digital literacy, government support, and technological infrastructure development are key elements in maximizing the benefits of digital transformation. This study provides practical contributions for MSME actors and policymakers to create an ecosystem that supports the sustainability and competitiveness of MSMEs in the digital era.
Analisis Efektivitas Program Corporate Social Responsibility (CSR) terhadap Citra Perusahaan di Sektor Keuangan Dadang Irawan; Mohammad Chaidir; Benardi Benardi
EKONOMIKA45 :  Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan Vol. 12 No. 2 (2025): Juni: Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/ekonomika45.v12i2.4133

Abstract

This study aims to analyze the effectiveness of Corporate Social Responsibility (CSR) programs in enhancing corporate image in the financial sector and to identify key factors influencing their success. CSR has become a crucial strategy for companies to build positive relationships with society and establish a strong reputation. Through a literature review approach, this research evaluates how well-structured and integrated CSR implementation with business strategies can strengthen corporate image. The findings indicate that the success of CSR depends on its integration with core business operations, active stakeholder engagement, transparency, and accountability in reporting. Additionally, CSR programs tailored to local community needs can create significant social impact while supporting the company’s business sustainability. This study provides strategic recommendations for improving CSR implementation effectiveness, including the importance of collaboration with local communities and transparent reporting practices. Consequently, CSR contributes to corporate reputation and creates long-term value for society and other stakeholders.
Assessing the Impact of Supply Chain Financing Mechanisms on Advancing Corporate Social Responsibility: A Comparative Literature Review Irawan, Dadang; Christy Patricia, Mia; Santoso, Seger
Journal of Economic and Leadership Vol. 1 No. 4 (2024): Desember: Journal of Economic and Leadership
Publisher : LPPM STIE Kasih Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70142/jbl.v1i4.12

Abstract

This qualitative literature review explores the role of supply chain financing (SCF) mechanisms in promoting corporate social responsibility (CSR) through a comparative analysis of eight key studies. The findings reveal that SCF mechanisms, such as reverse factoring, dynamic discounting, and green financing, significantly enhance CSR adoption by mitigating financial constraints and fostering sustainable practices across supply chains. However, the effectiveness of these mechanisms varies by industry, region, and organizational context, underscoring the need for tailored approaches. The review highlights the potential of advanced technologies, including blockchain and AI, to increase transparency and scalability. Limitations include a focus on developed economies and the lack of standardized metrics for assessing SCF’s impact on CSR. This study provides critical insights for future research and practical applications of SCF to align financial and sustainability objectives.
The Paradox of Corporate Social Responsibility Reporting: A Literature Review on the Gap Between CSR Commitments and Corporate Misbehavior: CSR reporting, corporate misbehavior, greenwashing, stakeholder engagement, reporting standards. Hanifah; Irawan, Dadang
Journal of Economic and Leadership Vol. 1 No. 3 (2024): September : Journal of Economic and Leadership
Publisher : LPPM STIE Kasih Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70142/jbl.v1i3.13

Abstract

This qualitative literature review explores the paradox of Corporate Social Responsibility (CSR) reporting, highlighting the gap between corporate commitments and actual behavior. The review synthesizes recent research, revealing that CSR disclosures often serve as tools for legitimacy rather than genuine accountability. Issues such as greenwashing and inconsistent reporting standards undermine the credibility of CSR reports, limiting their impact on corporate behavior. The review emphasizes the importance of stakeholder pressure in enhancing accountability and calls for standardized reporting frameworks to improve transparency. Despite the widespread adoption of CSR reporting, significant challenges remain in aligning disclosures with authentic corporate practices. This study underscores the need for concerted efforts from companies and regulators to ensure that CSR reporting promotes ethical business conduct.
Pengaruh Struktur Modal, Likuiditas dan Ukuran Perusahaan terhadap Kinerja Keuangan pada Perusahaan Sektor Transportasi dan Logistik yang Terdaftar di Bursa Efek Indonesia Periode 2021-2024 Muhammad Zidan; Sigit Pramono Hadi; Dadang Irawan
EKONOMIKA45 :  Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan Vol. 13 No. 1 (2025): Desember : Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/ekonomika45.v13i1.4925

Abstract

This study investigates the influence of capital structure, liquidity, and firm size on the financial performance of transportation and logistics sector companies listed on the Indonesia Stock Exchange (IDX) during the 2021–2024 period. The research employs a quantitative approach using secondary data obtained from the annual financial reports published on the official IDX website. The analysis was conducted through a series of statistical procedures, including classical assumption tests, multiple linear regression analysis, as well as partial and simultaneous significance testing. The partial test results indicate that each of the independent variables—capital structure, liquidity, and firm size—has a significant effect on financial performance. Likewise, the simultaneous test results confirm that these three variables together play an important role in shaping company performance. These findings highlight the importance of maintaining an optimal capital structure that balances debt and equity, sustaining adequate liquidity to meet short-term obligations, and leveraging firm size as a competitive advantage. Proper management of these factors can strengthen financial stability, improve operational efficiency, and ultimately increase profitability. The results of this study provide useful insights for company managers, stakeholders, and investors in making strategic financial decisions within the transportation and logistics sector. Furthermore, the research contributes to the academic literature by reaffirming the critical role of financial management practices in determining firm performance in emerging markets such as Indonesia.
Co-Authors . Wylen A. Sigit Pramono Hadi Angaripeni Mustikasiwi Anggaripeni Mustikasiwi Anggaripeni Mustikasiwi Arogya Christian Abhi Thama Benny Benny Boy Eduard Richard Wajong Djap, Wylen Erwin Santosa Erwin Santosa Erwin Santosa Fachry Abda El Rahman Grace Yulianti Grace Yulianti Hanifah Hanifah Hanifah Hermawati, Oki Innocentius Bernarto, Innocentius Mia Christy Patricia Mohamad Chaidir Mohammad Chaidir Mohammad Chaidir Muhammad Rizal Muhammad Zidan Mustikasiwi, Angaripeni Mustikasiwi, Anggaripeni Natalia Pasaribu Ngadi Permana Novrizal, Novrizal Nurhasanah, Sri Utami Oki Hermawati Oki Hermawati Oki Hermawati Pramono, Rudy Romi Lie Ruslaini, Ruslaini Seger Santoso Seger Santoso Septianingsih, Yuyun Tanti Sugiharti Wajong, Boy Eduard Richard Wylen Djap Wylen Djap Wylen Djap Wylen, .