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All Journal International Journal of Artificial Intelligence Research SULTANIST: Jurnal Manajemen dan Keuangan EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Jurnal Pengabdian Masyarakat Aufa (JPMA) Visioner: Jurnal Pemerintahan Daerah di Indonesia International Journal of Science and Society (IJSOC) Indonesian Journal of Advanced Research (IJAR) Jurnal KALANDRA Branding: Jurnal Manajemen & Bisnis
Hasibuan, Masnilam
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Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Health Professions Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Public Health Social Sciences Other

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Peningkatan Potensi Destinasi Pariwisata Padangsidimpuan melalui Pelatihan dan Sosialisasi Implementasi Konsep Sapta Pesona bagi Masyarakat Lokal Harputra, Yuswin; Tambunan, Elissa Evawani; Hasibuan, Masnilam; Meidipa, Lisa Fitri; Ramadhani, Yulia Rizki; Sibuea, Bismar
KALANDRA Jurnal Pengabdian Kepada Masyarakat Vol 3 No 1 (2024): Januari
Publisher : Yayasan Kajian Riset Dan Pengembangan Radisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55266/jurnalkalandra.v3i1.371

Abstract

Program Pengabdian kepada Masyarakat ini bertujuan untuk melaksanakan pelatihan dan sosialisasi mengenai implementasi Sapta Pesona dalam pengembangan destinasi pariwisata di Kota Padangsidimpuan, Sumatera Utara. Melalui program ini, masyarakat lokal diberikan pengetahuan dan keterampilan yang diperlukan untuk mengelola destinasi pariwisata dengan lebih efektif dan berkelanjutan. Selain itu, terjadi sosialisasi yang mendalam mengenai pentingnya melestarikan budaya dan lingkungan dalam konteks pariwisata. Hasil dari pelaksanaan program ini menunjukkan peningkatan signifikan dalam pengetahuan, keterampilan, dan kesadaran masyarakat lokal dalam mengelola dan mempromosikan destinasi pariwisata mereka. Terbentuknya kerjasama yang erat antara masyarakat lokal, pemerintah daerah, dan pihak terkait lainnya juga menjadi salah satu hasil yang penting dari program ini. Dengan demikian, program pengabdian kepada masyarakat ini berhasil menciptakan dampak positif dalam pengembangan pariwisata lokal yang berkelanjutan dan berkualitas.
The Effect of Digital Marketing and Product Diversity on Interests and Impact on Student Decisions in Choosing Private Universities in Padangsidimpun City Hasibuan, Masnilam
International Journal of Artificial Intelligence Research Vol 6, No 1.1 (2022)
Publisher : STMIK Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29099/ijair.v6i1.1.699

Abstract

The research aims to analyze the role of digital marketing and product diversity on purchasing decisions through consumer interest as an intervening variable. Digitalization in the era of the industrial revolution 4.0 is vital for every business unit as input to be considered in consumer decision-making. Product diversity is a measure that is no less important than digital marketing because its role is very helpful as a medium in determining purchasing decisions. This research uses quantitative research methods with descriptive and verification analysis. The research unit is a private tertiary institution in the city of Padangsidimpun, namely Padangsidimpuan Graha Nusantara University, Padangsidimpuan Aufa Royhan University, South Tapanuli Muhammadiah University, and South Tapanuli Educational Institute with research subjects being active students and the sampling technique was carried out by proportional random sampling. Sources of data in this study are primary data and secondary data. The analysis technique in this study uses the structural analysis technique of the equation model. The study results show that digital marketing and product diversity influence purchasing decisions directly and through consumer interest. The findings of this study indicate that product variety has the greatest influence on customer interest, which indicates that students, before making their choice, first pay attention to product diversity consisting of a choice of the study program, choice of study program accreditation, absorption of the study program for work and program offers scholarship studies.
COMMUNITY PARTICIPATION IN LOCAL BUDGET MAKING TOWARDS A PARTICIPATORY BUDGETING MODEL Mardihang; Novarlia, Irena; Merung, Arteurt Yoseph; Sukomardojo, Tekat; Hasibuan, Masnilam
VISIONER : Jurnal Pemerintahan Daerah di Indonesia Vol 15 No 2 (2023): Visioner: Jurnal Pemerintahan Daerah di Indonesia
Publisher : Alqaprint Jatinangor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jv.v15i2.861

Abstract

This study explores the role of community participation in local budget making, aiming to develop a model for participatory budgeting that enhances transparency, accountability, and public engagement in fiscal decision-making. Through a mixed-methods approach, the research analyzes the extent and impact of community involvement in local budget processes across various municipalities. The study draws on quantitative data from budgetary records and qualitative insights from interviews with local officials and community members. Findings indicate that increased community participation leads to more equitable and effective budget allocations, aligning public spending with community needs and priorities. The study also identifies barriers to participation, including limited public awareness and institutional resistance. Based on these findings, the study proposes a participatory budgeting model that incorporates structured community input mechanisms, capacity-building initiatives, and policy recommendations to foster greater civic engagement in local budgeting. This model aims to bridge the gap between local governments and their constituents, promoting a more democratic and responsive budgeting process.
EMPOWERING LOCAL ECONOMIES INNOVATIVE APPROACHES TO GENDER-INCLUSIVE GOVERNANCE IN INDONESIAN REGIONS Djamal, Mansyur; Nurhayati, Siti; Imran, Treesje; Hermansyah, Muhammad; Hasibuan, Masnilam
VISIONER : Jurnal Pemerintahan Daerah di Indonesia Vol 16 No 1 (2024): Visioner: Jurnal Pemerintahan Daerah di Indonesia
Publisher : Alqaprint Jatinangor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/jv.v16i1.1040

Abstract

This study explores the impact of gender inclusion in public governance on local economic empowerment in Indonesia. The main focus of this study is to identify how women's representation in leadership positions and holistic gender inclusion policies affect economic well-being at the local level. The research methods used include quantitative analysis, namely Descriptive statistics analysis, Discriminant Validity (Farnell Larcker Criterion), Reliability Test, Path Analysis, and Research Hypothesis Testing. The results of the study indicate that gender inclusion in public governance has a significant positive impact on local economic empowerment. In addition, women's representation in leadership positions and comprehensive gender inclusion policies contribute more to economic growth than policies focusing on essential participation. Although these results support the theory of the benefits of gender inclusion, policy implementation faces obstacles such as cultural resistance and lack of resources. These findings suggest the need for a more integrated and sustainable approach to maximise the positive impact of gender inclusion policies.
Sustainability Strategies and Women's Empowerment in Sidingkat Weaving: Economic, Social, and Environmental Impacts Analysis Hasibuan, Masnilam; Pulungan, Ahmad Sayuti
Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS) Vol 6 No 2 (2024): November 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/ekuitas.v6i2.6345

Abstract

This study aims to analyze the economic, social, and environmental impacts of the Sidingkat weaving business run by female artisans in Sidingkat Village, Padang Lawas Utara Regency. Additionally, this research formulates strategies that can support the sustainability of the weaving business and enhance the empowerment of women within the local community. The study employs a qualitative case study approach with data analysis following Miles et al.'s (2018) model through four stages: data collection, data reduction, data presentation, and conclusion drawing. Data were collected through in-depth interviews using structured questionnaires, direct field observations using observation checklists, and documentation review. The research involved 11 female weavers (100% of active weavers in the village), key stakeholders including local government officials and weaving entrepreneurs, and 30 customers of woven products. The findings show that 81.8% of weavers rely on the business as their primary income source, with 72.7% reporting increased income since joining. In terms of social impact, 100% of weavers experienced increased community recognition, and 81.8% reported greater social involvement. Regarding environmental practices, 63.6% of weavers have adopted eco-friendly materials, while 54.5% implement proper waste management. Customer satisfaction data reveals that 40% rate product quality as excellent, though only 33.3% consider the designs unique. Based on the analysis, several sustainability strategies are proposed, with 100% of weavers identifying access to capital as crucial, 81.8% emphasizing product innovation, and 63.6% highlighting the need for skills training. The study concludes that the Sidingkat weaving business has substantial growth potential if supported by appropriate policies and community backing, while contributing to women's empowerment and SME development in the traditional craft sector.
ANALYSIS OF INCOME INEQUALITY AND ITS IMPLICATIONS ON POVERTY IN SOUTH SUMATRA PROVINCE Rozali, Muhammad; Hasibuan, Masnilam; Nainggolan, Lora Ekana
SULTANIST: Jurnal Manajemen dan Keuangan Vol. 10 No. 1 (2022)
Publisher : Sekolah Tinggi Ilmu Ekonomi Sultan Agung Pematangsiantar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37403/sultanist.v10i1.391

Abstract

Indonesia's national economy is experiencing stagnant growth in income inequality (Gini ratio) and the number of poor people continues to increase, even though the national GDP growth indicators have been improving for several years. Regional economic growth in South Sumatra also increased based on the GRDP indicator, but the inequality in income distribution increased slightly and the inflation rate in South Sumatra fluctuated greatly in 2007-2017. Furthermore, the farmer's exchange rate, export value, human development index, and interest rate movements in South Sumatra in 2017 decreased compared to 2007, although overall infrastructure development continues to increase every year. This study analyzes income inequality and its implications for poverty in South Sumatra Province. Factors affecting income inequality are limited to farmers' exchange rates, exports, and infrastructure. The research population is all secondary data related to the research object in South Sumatra Province for the period 2007 - 2017. Based on the Multiple Linear Regression analysis using the OLS (Ordinary Least Square) method, the results show that the exchange rate of farmers' rupiah, exports, and infrastructure simultaneously affects income inequality. Then partially the exchange rate of farmers, exports, and infrastructure have a significant effect on income inequality. The novelty of the research lies in the object of research, where there are differences in the phenomena of economic growth and poverty rates between the National and the Province of South Sumatra.
Innovative Digital-Based Social Policy Models to Combat Urban Poverty Afrilia, Ufa Anita; Rasyid, Harun; Sutrisno, Dona Saputra Adji; Handayani, Tri Quari; Hasibuan, Masnilam
International Journal of Science and Society Vol 7 No 2 (2025): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/ijsoc.v7i2.1428

Abstract

Urban poverty continues to show new complexities along with the development of digital technology and rapid social change. Inequality in access to technology has deepened social disparities and marginalized vulnerable groups in the urban ecosystem. On the other hand, conventional social policies are considered not adaptive enough to respond to the dynamics of the needs of the urban poor. This study aims to formulate an innovative digital-based social policy model to combat urban poverty more effectively. This study uses a qualitative approach with data collection through a literature review of various relevant literature. Data are analyzed in depth to find patterns and relationships between elements that contribute to the formulation of digital social policies. The results of the study show that the use of digital technology has great potential in accelerating data collection, increasing public participation, and encouraging policy transparency. Social policy innovations that integrate technology, data, and cross-sector collaboration have proven to be able to respond to structural challenges in the urban policy system. Therefore, the formulated policy model not only offers a more adaptive approach but also becomes a strategic foundation for realizing social justice amidst digital transformation.
Analysis of Internal Control Over Rice Supplies at Perum Bulog Padangsidimpuan City Hasibuan, Masnilam; Harahap, Aswin Ramanda
Indonesian Journal of Advanced Research Vol. 3 No. 1 (2024): January, 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijar.v3i1.7806

Abstract

Inventory is a company's current assets which are quite material and are one of the important factors in supporting company activities. Therefore, good internal control must be carried out to secure inventory from theft, misappropriation and damage. The aim of this research is to determine the internal control carried out by Perum Bulog Padang Sidimpuan City in order to get a clear picture of whether the internal control of rice supplies implemented is effective. The method used in this research is a qualitative descriptive method used to describe the internal control of inventory at Perum Bulog Padang Sidimpuan City. From the research results, it was concluded that the internal control of rice supplies at Perum Bulog Padangsidimpuan City was quite effective, where there was a separation between functions related to the receipt and expenditure of rice. Monitoring of rice supplies is also carried out every day. However, Perum Bulog Padangsidimpuan City needs to improve weaknesses in its physical protection, namely by installing CCTV cameras in the warehouse to create more effective internal inventory monitoring.
Trump’s Protectionism Threatens Indonesian Exports: Predicting the Impact on National Economic Resilience Dewi, Ni Luh Yulyana; Fatmawati, Endang; Hasibuan, Masnilam; Mayasari, Yane; Marbun, Frederic Kornelius; Kuswandi, Dadi
International Journal of Science and Society Vol 6 No 4 (2024): International Journal of Science and Society (IJSOC)
Publisher : GoAcademica Research & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/ijsoc.v6i4.1276

Abstract

This study investigates the potential impacts of President Trump’s protectionist policies on Indonesia’s export sector, with a particular focus on national economic resilience. The protectionist stance, which includes elevated tariffs and trade restrictions, has historically influenced global trade dynamics, affecting emerging markets like Indonesia. By conducting an extensive literature review, this paper aims to analyze previous instances of U.S. protectionist policies, particularly under Trump’s administration, and their repercussions on trade partners. The study examines the vulnerability of Indonesia’s key export sectors textiles, electronics, and agriculture and discusses the possible economic consequences, such as reduced GDP growth, increased trade imbalance, and employment risks. Findings from this review reveal that heightened U.S. protectionism could significantly disrupt Indonesia’s export flows, challenging the country’s economic stability. Policy implications underscore the need for Indonesia to diversify its export markets, enhance competitive capacities, and explore alternative economic strategies. This paper provides a comprehensive perspective on the indirect effects of U.S. economic policies on Indonesia, contributing valuable insights to policymakers and stakeholders preparing for future trade uncertainties.
REVITALIZING WORKFORCE DYNAMICS: HOW TRANSFORMATIONAL LEADERSHIP SHAPES COMMITMENT AND DRIVES PERFORMANCE Oktapiani, Marliza; Farida; Rupa, Martina Kaisriani; Nurhamzah; Hasibuan, Masnilam
Branding: Jurnal Manajemen dan Bisnis Vol 4 No 1 (2025): BRANDING: Jurnal Manajemen dan Bisnis
Publisher : UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

An adaptive and innovative organizational culture is crucial to the sustainability and competitiveness of organizations in the face of external and internal environmental changes. In this context, leadership plays a central role as the primary driver of transforming values and work behaviors. Challenges arising in the process of revitalizing organizational culture require leaders to actively shape a clear direction for change and motivate all organizational elements to participate. This study aims to examine how leadership acts as an agent of change in rebuilding an organizational culture that is more responsive to the demands of the times. This study uses a qualitative approach that allows for an in-depth exploration of leadership dynamics and the cultural transformation process. Data were collected through a literature review from various relevant sources and explained thematically. The results show that leaders who are able to strengthen work values that support innovation and shape an adaptive collective mindset make a significant contribution to the revitalization of organizational culture. Clarity in organizational direction and open communication have been shown to increase the spirit of renewal among employees. Thus, transformative leadership is an important foundation in creating an organizational culture oriented towards sustainable change.
Co-Authors Bismar Sibuea Djamal, Mansyur Elissa Evawani Tambunan Endang Fatmawati Farida Handayani, Tri Quari Harahap, Aswin Ramanda Harputra, Yuswin Harun Rasyid Imran, Treesje Irena Novarlia Kuswandi, Dadi Lora Ekana Nainggolan Marbun, Frederic Kornelius Mardihang MARLIZA OKTAPIANI Mayasari, Yane Meidipa, Lisa Fitri Merung, Arteurt Yoseph Muhammad Hermansyah Muhammad Rozali Ni Luh Yulyana Dewi Nurhamzah Nurlaila PULUNGAN, AHMAD SAYUTI Ramadhani, Yulia Rizki Rupa, Martina Kaisriani Siti Nurhayati Sutrisno, Dona Saputra Adji Tekat Sukomardojo Ufa Anita Afrilia Yulia, Yulia Pratiwi Siregar