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All Journal Journal of Economic, Bussines and Accounting (COSTING) Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat Journal of Management and Business Innovations Jurnal Ekonomi Perjuangan (JUMPER) Jurnal Manajemen JURNAL EKONOMI BISNIS DAN MANAJEMEN Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Ekonomi Bisnis dan Manajemen Journal of Islamic Education Jurnal Pengabdian Masyarakat dan Riset Pendidikan JIBEMA: Jurnal Ilmu Bisnis, Ekonomi, Manajemen, dan Akuntansi Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka) Social Science Research Journal Majalah Bisnis & IPTEK
Sudiarti, Sri
Universitas Cipasung Tasikmalaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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PERAN INSENTIF DALAM MEMEDIASI PENGARUH EMPLOYEE INVOLVEMENT DAN SELF-EFFICACY TERHADAP KINERJA PEGAWAI SEKRETARIAT DPRD KABUPATEN TASIKMALAYA Fahmi Yurahmi; Sri Sudiarti; Budhi Wahyu Fitriadi
JURNAL EKONOMI PERJUANGAN Vol. 7 No. 2 (2025): Jurnal Ekonomi Perjuangan (JUMPER)
Publisher : LP2M Universitas Perjuangan Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36423/jumper.v7i2.2467

Abstract

  This study aims to provide an overview and analyze the influence of Employee Involvement and Self-Efficacy on Employee Performance with Incentives as a mediating variable at the Secretariat of the Tasikmalaya Regency DPRD. This study employs a quantitative approach using a survey method and Partial Least Square Structural Equation Modeling (PLS-SEM) analysis technique with the assistance of SmartPLS 4 software. The sample consists of 30 respondents using a saturated sampling technique. The results indicate that Employee Involvement and Self-Efficacy significantly influence Incentives. Additionally, Incentives also significantly influence Employee Performance. Furthermore, Incentives were found to significantly mediate the influence of Employee Involvement and Self-Efficacy on Performance. These findings confirm that high levels of employee involvement and self-efficacy can enhance performance when accompanied by appropriate incentives as a form of organizational recognition.  
EMPLOYEE PERFORMANCE ANALYSIS BASED ON LEADERSHIP STYLE MEDIATED BY MOTIVATION Fatkhuri Fatkhuri; Dyah Handayani Dewi; Kevin Indajang; Sri Sudiarti; Novita Sari
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 6 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/yqmwe981

Abstract

This study examines the effect of leadership style on employee performance with work motivation as a mediating variable. In modern organizational environments, leadership has been recognized as a critical determinant of employee performance. Effective leadership fosters a supportive work environment, enhances intrinsic and extrinsic motivation, and ultimately contributes to improved employee performance. Although numerous studies have explored the direct relationship between leadership and performance, few have rigorously assessed the mediating role of motivation using a large, representative sample. This study employed a quantitative approach using the Statistical Package for the Social Sciences (SPSS) and surveyed 100 employees from various departments of PT KLM Tangerang to test the hypothesized relationship. Data were collected through a structured questionnaire and analyzed using regression and mediation analyses. The results indicate that leadership style significantly influences motivation, which in turn positively influences employee performance. Furthermore, motivation partially mediates the relationship between leadership style and performance, suggesting that leadership practices foster higher motivation, which improves performance outcomes. These findings corroborate recent literature demonstrating consistent positive effects of leadership and motivation on performance. This study contributes to organizational behavior theory by providing empirical evidence on the mediating mechanisms of motivation and offers practical implications for human resource management. Organizations should prioritize leadership development programs and motivational strategies to strengthen employee performance and organizational effectiveness.
Pengaruh Testimoni dan Brand Ambassador Korea Terhadap Minat Beli Skincare Scarlett di TikTok Shop Pada Masyarakat Kabupaten Tasikmalaya Dea Asri; Sri Sudiarti
JIBEMA: Jurnal Ilmu Bisnis, Ekonomi, Manajemen, dan Akuntansi Vol. 4 No. 1 (2026): July
Publisher : CV. Muris Global Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62421/jibema.v4i1.223

Abstract

This study aims to evaluate the extent to which testimonials and Korean brand ambassadors influence consumer purchase intention for Scarlett products on TikTok Shop. The research is based on concepts related to testimonials, brand ambassadors, and consumer purchase intention. Primary data were obtained using a purposive sampling technique. Data were collected through a Google Form distributed to TikTok users in Tasikmalaya Regency, with 106 respondents. Data analysis was conducted using an outer model approach, an inner model approach, and hypothesis testing. The uniqueness of this study lies in the use of SmartPLS-based SEM methods to analyze the relationships between variables. The results indicate that testimonials and Korean brand ambassadors have a positive and significant influence on consumer purchase intention.
Brain Rot as a Mediator of Social Media Use, Mental Well-Being, and Employee Productivity Adi Muhammad Nur Ihsan; Sri Sudiarti; Arief Hamdan Syarief; Abdul Wildan; Abdul Hakim
Jurnal Ilmiah Bisnis dan Ekonomi Asia Vol 20 No 1 (2026): Jurnal Ilmiah Bisnis dan Ekonomi Asia
Publisher : Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jibeka.v20i1.2421

Abstract

The rapid advancement of digital technology has intensified the use of social media in daily work activities, yet excessive information exposure may reduce individuals’ cognitive capacity. This study aims to analyze the mediating role of brain rot in the relationship between social media use, mental well-being, and employee productivity. A total of 282 active workers in Indonesia participated as respondents through a survey instrument adapted from previous studies, and the data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that social media use and mental well-being have negative effects on brain rot, while brain rot negatively affects employee productivity. Furthermore, brain rot significantly mediates the relationship between social media use and productivity, as well as the relationship between mental well-being and productivity. These findings highlight that declining cognitive capacity serves as a crucial mechanism linking digital behavior and psychological conditions to work performance, offering empirical contributions to the literature on digital overstimulation and its implications in the workplace, while also providing opportunities for future research on interventions to minimize the negative effects of digital content consumption on productivity.
Co-Authors Abdul Hakim Abdul Wildan Adi Muhammad Nur Ihsan Alfin Nur Arifah Alfin Ardana, Ketut Arief Hamdan Syarief Astri Wulandari Budhi Wahyu Fitriadi Dea Asri Dedeh Sundarsih Della Apriani Dheri Febiyani Lestari Dyah Handayani Dewi Fahmi Yurahmi Fatkhuri Fatkhuri Heidi Siddiqa Herdiyanti Isyana Rahayu Isyana Rahayu, Isyana Jaenudin, Ujang Eri Kevin Indajang Laila Cahyani Novita Sari Nurherawati Raisa Hillia Aini Syifa Rima Nurhasanah Riska Resmiyati Rusliana, Nanang Sarmidi, Sarmidi Sindy Kania Suryani Taupik Akbar