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All Journal Jurnal Pengabdian Kepada Masyarakat (Indonesian Journal of Community Engagement) Dinamisia: Jurnal Pengabdian Kepada Masyarakat SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Community Empowerment Jurnal PkM (Pengabdian kepada Masyarakat) Jurnal IPTEK Bagi Masyarakat Jurnal Dimensi DKV Seni Rupa dan Desain Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Jurnal Pengabdian Pada Masyarakat Harmonia : Journal of Music and Arts
Harris Effendi
Fakultas Seni Rupa Dan Desain, Universitas Trisakti, Jakarta, Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

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Journal : Community Empowerment

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Mural-based revitalization of community reading parks to enhance literacy and community participation in Ambarjaya Village Effendi, Harris; Murwonugroho, Wegig
Community Empowerment Vol 10 No 7 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.13982

Abstract

Indonesia's literacy rate remains relatively low, particularly in rural areas. Community Reading Parks (Taman Bacaan Masyarakat or TBMs), as a form of non-formal education, play a strategic role in fostering a culture of literacy. However, many TBMs lack visual appeal, which often results in low reading interest among children and limited community participation. This community service program aimed to revitalize the Asyfa TBM in Ambarjaya Village through a visual arts approach based on murals, a renewal of the book collection, and the development of a wall magazine. The activities were conducted using the Participatory Rural Appraisal (PRA) method. The results demonstrated a significant increase in children's visits, enhanced visual appeal, and greater community participation. The mural approach proved effective in creating an inspiring and inclusive learning space. The program concludes with policy recommendations for local governments to support the replication of similar programs in other TBMs, especially in rural areas.
Digital branding for Curug Luhur: Empowering community-based tourism through social media and content creation Effendi, Harris; Nurhaida, Dida; Rezandi, Fajar; Winoto, Andre; Wardani, Ardila Puspita Kusuma
Community Empowerment Vol 10 No 11 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.15128

Abstract

Digital literacy gaps among rural tourism managers often hinder the promotion of local potential. This community service program aims to enhance the digital promotion capacity of Curug Luhur natural tourism managers in Sukabumi through social media management and content creation training. The approach integrates digital storytelling and digital branding strategies based on local wisdom. Implementation methods included smartphone-based photography/videography workshops and intensive mentoring on digital business account management. Evaluation results showed significant improvements: consistency in promotional content posts increased by 65%, technical skills in account creation rose by 60%, and understanding of digital performance analytics grew by 55%. Beyond technical aspects, the program successfully fostered a sense of belonging among participants, who now actively serve as community-based content creators and tourism ambassadors. This initiative demonstrates that digital literacy empowerment is an effective catalyst for strengthening the image of sustainable tourism destinations at the local level.
Co-Authors Abdullah, Muhammad Fathir Alfiansyah, Alif Aryaseta, Ariel Binartha, Ciptadhi Tri Oka Dida Nurhaida Ekananda HARYADI Erin Valencia Fajar Rezandi Fajar Rezandi Harumi Yuniarti Ida Busnetty Indah Permata Sari Ischak, Mohammad Iskandar, Layla Nurina Kartika Maulani, Mustamina Novia Rahmawati Octaviani, Dian Putri Diana Ramadhina Ulfa Nuristama Sumiyarti Sumiyarti, Sumiyarti Valencia, Erin Vivian Angelika Wardani, Ardila Puspita Kusuma Wawan Kurniawan Wegig Murwonugroho Winoto, Andre