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Pengaruh Keaslian Merek, Pengalaman, Motivasi Terhadap Niat Berkunjung Kembali dengan Kepuasan sebagai Variabel Mediasi Pada Theme Park Dufan Impian Jaya Ancol Metasari, Defrita; Rahmanita, Myrza; Nurbaeti, Nurbaeti; Pramanik, Purwanti Dyah; Rachmatullah, Adam
Jurnal Ilmiah Pariwisata Vol 28 No 3 (2023): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v28i3.1734

Abstract

The aim of this research is to analyze the influence of brand authenticity, experience and motivation on intention to revisit which is mediated by satisfaction. This research is quantitative research, with the SEM PLS method and the number of respondents was 100 respondents. The research results show that brand authenticity, experience and motivation have a significant and positive influence on satisfaction and intention to revisit. Brand authenticity, experience and motivation have a significant influence on intention to return through visitor satisfaction at the Dufan Impian Jaya Ancol Theme Park. Brand authenticity creates trust and loyalty, positive experiences create satisfaction, and strong motivation influences intent to return. The strong relationship between these three factors contributes to maintaining and increasing the popularity of the theme park, making them key elements in creating memorable experiences and encouraging repeat visits. Suggestions for Dufan Impian Jaya Ancol Theme Park Managers include maintaining brand authenticity, improving the quality of the experience, understanding visitor motivation, and creating incentive programs. Meanwhile, suggestions for Visitors include making the most of a visit by exploring the attractions and enjoying the entertainment, providing feedback for improvements, and recommending the theme park to friends and family. Keywords: Brand Authenticity, Motivation, Experience, Satisfaction, Return Intention
Assessment of Mangrove Distribution, Carbon Stock, and Carbon Sequestration toward Sustainable Coastal Management in Northern Coastal of Subang Regency, Indonesia Santoso, Nyoto; Asy’Ari, Rahmat; Ulfa, Aulia; Rachmatullah, Adam; Octovianus; Ramadhan, Yusuf
Jurnal Pengelolaan Sumberdaya Alam dan Lingkungan (Journal of Natural Resources and Environmental Management) Vol 16 No 2 (2026): Jurnal Pengelolaan Sumberdaya Alam dan Lingkungan (JPSL)
Publisher : Pusat Penelitian Lingkungan Hidup, IPB (PPLH-IPB) dan Program Studi Pengelolaan Sumberdaya Alam dan Lingkungan, IPB (PS. PSL, SPs. IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jpsl.16.2.136

Abstract

Mangrove ecosystems play a crucial role in climate change mitigation through carbon sequestration; however, increasing anthropogenic pressures threaten their function as carbon sinks. Along the northern coast of Subang, Indonesia, information on mangrove carbon stocks remains limited despite its importance for sustainable coastal management. This study assesses mangrove distribution and estimates carbon stocks and CO₂ sequestration potential using Sentinel-2 MultiSpectral Instrument (MSI) remote sensing data. The research was conducted over a period of 5 months, from the midle of June to November 2025. The results show that mangrove density averaged 8,067 ± 5,332 trees ha⁻¹, dominated by Avicennia marina (69%). Estimated carbon stocks reached 183.73 ± 97.04 Mg C ha⁻¹, comprising 130.11 ± 70.36 Mg C ha⁻¹ of aboveground carbon and 53.62 ± 26.95 Mg C ha⁻¹ of belowground carbon. Across 2,684 ha, total carbon storage was estimated at 268,577 Mg C, equivalent to a CO₂ sequestration potential of 984,782 Mg CO₂e. The Support Vector Machine (SVM) Linear model achieved the highest prediction accuracy (R² = 0.86; RMSE = 0.07; MAE = 0.06). These findings highlight the significant contribution of Subang’s mangroves to climate change mitigation and provide essential data to support sustainable coastal management and Indonesia’s FOLU Net Sink 2030 target.
From Innovation to Pricing: Examining the Mediating Role of Product Quality in SME Coffee Shops Reno Catelya Dira Oktavia; Amrullah Amrullah; Oktovianus Oktovianus; Adam Rachmatullah; Hanafi Hamzah
Jurnal Penelitian Pariwisata Vol 10 No 1 (2026): (TRJ) Tourism Research Journal
Publisher : Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/trj.v10i1.308

Abstract

In recent years, small and medium-sized coffee shops have faced intense competition, requiring innovative strategies to enhance product quality and pricing decisions. This study examines the effect of product innovation on price, with product quality as a mediating variable, in SME coffee shops in Jakarta, Indonesia. The purpose of this study is to clarify how innovation translates into price through improvements in product quality, providing both theoretical and practical insights for competitive market management. A quantitative approach was employed, using a survey of 500 coffee shop consumers, which was analysed using Structural Equation Modelling (SEM) with SmartPLS 4. The results indicate that product innovation significantly improves product quality, enhancing menu variety, taste consistency, and overall customer experience. Product innovation also has a significant direct effect on price, while product quality positively influences price. Mediation analysis shows that product quality does not mediate the relationship between product innovation and price. These findings suggest that product innovation primarily drives differentiation and perceived value, but its impact on price through product quality is not significant. The study contributes to marketing and innovation literature by clarifying the relationships linking product innovation, product quality, and price. Practically, SME coffee shop managers are encouraged to integrate product innovation with quality management to strengthen competitive positioning and set prices effectively. Keywords: product innovation; product quality; price; SME coffee shops