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Systematic Literature Review: Peran Machine Learning dalam Manajemen Sumber Daya Manusia Agus Purbo Widodo; Ady Setiawan
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 5 No. 4 (2025): Desember OPTIMAL: Jurnal Ekonomi dan Manajemen
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v5i4.8089

Abstract

The Industrial Revolution 4.0 has driven the integration of technology across various sectors, including the application of machine learning (ML) in Human Resource Management (HRM). This technology offers significant potential for improving the efficiency and effectiveness of HR management. This study, conducted using a systematic literature review (SLR), aims to examine the potential, driving and inhibiting factors, and impact of machine learning implementation in HRM. The results show that the application of ML in HRM offers significant benefits, including accelerating and improving the accuracy of the recruitment process, predicting employee turnover rates, providing appropriate training recommendations for employees, and evaluating and personalizing HR performance. Machine learning also plays a role in supporting more informed strategic decision-making. Factors driving ML implementation include the need for accurate decision-making, processing large amounts of data, and higher operational efficiency. However, several challenges hinder its implementation, such as data privacy and security concerns, potential bias in algorithms, high implementation costs, and corporate cultural resistance to change. Despite these challenges, the positive impact of machine learning implementation is significant, particularly in transforming the role of HRD to become more strategic, increasing efficiency and accuracy, and accelerating the completion of administrative work. However, the application of this technology also carries risks, such as data privacy breaches, discrimination due to algorithmic bias, and resistance within corporate cultures that hinder the adoption of new technologies. Therefore, while machine learning offers significant potential, its implementation in HR must be undertaken cautiously, with proper risk management to maximize its benefits and minimize potential negative impacts.
Peranan Kepala Sekolah dalam Meningkatkan Kinerja Sumber Daya Manusia di SMAN 1 Bululawang Kabupaten Malang Iwan Agus Famuji; Rukin Rukin; Ady Setiawan
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 2 (2025): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i2.6128

Abstract

This study examines the influence of school leadership on improving the quality of human resources within educational institutions by implementing character- and environment-focused programs, specifically the Adiwiyata School initiative. Employing a qualitative methodology, data were gathered through interviews, observations, and document analysis across several schools participating in the program. The results reveal that transformational leadership plays a critical role in motivating teachers and staff to enhance their professional skills and adopt innovative teaching approaches rooted in environmental stewardship and national character values. Additionally, active collaboration between schools and local communities emerges as a key factor contributing to the program’s effectiveness. The Adiwiyata School program not only fosters heightened environmental consciousness but also cultivates a school culture dedicated to developing student character. The study concludes that effective leadership in human resource management and school governance is essential for fostering sustainable, positive transformation, particularly within the evolving educational landscape influenced by digital advancements and pandemic challenges. These findings provide valuable insights for formulating adaptive and sustainable policies and management strategies in education.
Dynamic Capabilities in Post-Restructuring Regional Water Utility Performance Ady Setiawan
Inkubis : Jurnal Ekonomi dan Bisnis Vol. 8 No. 3 (2026): INKUBIS Jurnal Ekonomi Dan Bisnis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/inkubis.v8i3.438

Abstract

Background: Public water utilities must maintain affordable and reliable services while managing financial constraints, aging infrastructure, and persistent non-revenue water following restructuring. These challenges are particularly important for regional water utilities operating as natural monopolies with simultaneous public-service and commercial mandates. Objective: This study examines the associations among asset optimization, administrative customer loyalty, dynamic-capability proxies, and post-restructuring organizational performance. Methods: A comparative longitudinal quantitative design combined exploratory structural equation modeling using partial least squares (SEM-PLS) with 108 branch-year records from 12 PDAM Jember service units observed during 2011–2019 and descriptive analysis of Perumda Tirta Moedal Semarang performance data for 2017–2024. Because the branch-year records represent repeated observations and the Semarang series lacks a preregistration baseline and comparison group, the findings are interpreted as structural associations and descriptive patterns rather than causal effects. Results: In Jember, asset optimization was positively associated with administrative customer loyalty, dynamic-capability proxies, and organizational performance. The two indirect effects were significant, with a combined indirect effect of 0.582 and a combined variance accounted for (VAF) of 59.4%, indicating complementary partial mediation. In Semarang, long-term debt remained low and billing effectiveness exceeded 95%, while non-revenue water (NRW) remained between 28% and 38%. Springate values for 2017–2020 were researcher estimates, whereas the 2021–2024 values were based on available audited data. Conclusion: The two cases provide a corroborative, but not statistically equivalent, pattern showing that financial recovery should be accompanied by workforce capability development, disciplined asset management, and monitored NRW reduction.
MODEL PENINGKATAN KINERJA PEGAWAI DITINJAU DARI ASPEK IKLIM ORGANISASI, PERCEIVED ORGANIZATIONAL SUPPORT, DAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR PADA PERUMDA AIR MINUM TIRTA DARMA AYU KABUPATEN INDRAMAYU Nina Gustiani; Agus purbo widodo; Ady Setiawan
JEB17 : Jurnal Ekonomi dan Bisnis Vol. 11 No. 02 (2026): September
Publisher : Fakultas Ekonomi Universitas 17 Agustus 1945 Surabaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to develop an employee performance improvement model by examining the effects of organizational climate, Perceived Organizational Support, and Organizational Citizenship Behavior on employee performance at Perumda Air Minum Tirta Darma Ayu, Indramayu Regency. This research employed a quantitative explanatory approach with a survey method involving 70 employees selected through probability sampling. Data were collected using structured questionnaires and analyzed using multiple linear regression with IBM SPSS. The findings indicate that organizational climate, Perceived Organizational Support, and Organizational Citizenship Behavior each have a positive and significant effect on employee performance. Simultaneously, the three variables significantly influence employee performance with an R Square value of 0.85, indicating that 85% of employee performance variation is explained by the proposed model. Organizational Citizenship Behavior emerged as the most dominant predictor. The study highlights the importance of fostering a supportive organizational climate, strengthening organizational support, and encouraging citizenship behavior to enhance employee performance in regional public utility organizations.
PENINGKATAN CUSTOMER LOYALTY DITINJAU DARI ASPEK CUSTOMER EXPERIENCE, SERVICESCAPE, DAN PRODUCT INNOVATION MELALUI MEDIASI CUSTOMER SATISFACTION PADA KEDAI KOPI SANGRAI SAE Azwar Ridho; Agus purbo widodo; Ady Setiawan
JEB17 : Jurnal Ekonomi dan Bisnis Vol. 11 No. 02 (2026): September
Publisher : Fakultas Ekonomi Universitas 17 Agustus 1945 Surabaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30996/jeb17.v11i02.134042

Abstract

A quantitative explanatory approach was employed using Structural Equation Modeling (SEM) based on AMOS. Data were collected through questionnaires distributed to customers who had previously purchased products at Kedai Kopi Sangrai Sae. The findings indicate that customer experience and servicescape have positive and significant effects on customer satisfaction, whereas product innovation does not significantly influence customer satisfaction. Furthermore, customer experience, servicescape, and customer satisfaction significantly affect customer loyalty, while product innovation has no significant direct effect on customer loyalty. Customer satisfaction partially mediates the relationships between customer experience and customer loyalty as well as between servicescape and customer loyalty, but fails to mediate the relationship between product innovation and customer loyalty. The model explains 51.9% of the variance in customer satisfaction and 85.4% of the variance in customer loyalty. These findings highlight that creating memorable customer experiences and designing an attractive physical environment are more influential in fostering customer loyalty than relying solely on product innovation. The study contributes to service marketing literature by providing an integrated customer loyalty model within the context of local coffee shops.
Improving The Performance of Education Personnel in The Modern Education Era Reviewed from The Aspects of Humanistic MSDM, Psychological Well-Being, Competency Development, and Job Satisfaction Through Work Engagement Mediation Sapta Ayu Ningsih; Agus Purbo Widodo; Ady Setiawan
Advances In Social Humanities Research Vol. 4 No. 9 (2026): Advances In Social Humanities Research
Publisher : Sahabat Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/adv.v4i9.653

Abstract

Modern educational institutions require education personnel who can provide effective administrative and academic services amid increasing organizational and technological demands. This study examined the effects of humanistic human resource management, psychological well-being, competency development, and job satisfaction on education personnel performance, with work engagement as a mediating variable. An explanatory quantitative research design was employed at Al Hikmah Senior High School in Surabaya. Using total sampling, questionnaires were administered to 125 education personnel, and the data were analyzed using partial least squares structural equation modeling (PLS-SEM) with SmartPLLS. The results showed that humanistic human resource management, psychological well-being, competency development, and job satisfaction positively and significantly influenced work engagement. Among these variables, psychological well-being demonstrated the strongest effect on work engagement (? = 0.461). Furthermore, work engagement significantly improved education personnel performance (? = 0.513). Competency development and job satisfaction had significant direct effects on performance, whereas humanistic human resource management and psychological well-being did not demonstrate significant direct effects. Work engagement fully mediated the effects of humanistic human resource management and psychological well-being on performance and partially mediated the effects of competency development and job satisfaction. These findings position work engagement as a key psychological mechanism and highlight the importance of supportive management practices, employee well-being, continuous competency development, and enhanced job satisfaction in improving education personnel performance.
Meningkatkan Daya Saing UMKM Perempuan Surabaya: Workshop Praktis tentang Strategi Pemasaran Novie Noordiana Rachma Yulia; Agus Purbo Widodo; Wahyu Rochana; Arlisa Indriawati; Agung Pribadhi; Ady Setiawan; Heri Sudarsono; Puput Artalia
Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Vol. 3 No. 2 (2025): Juni : Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/kegiatanpositif.v3i2.2027

Abstract

This community service activity aimed to enhance the competitiveness of women-led Micro, Small, and Medium Enterprises (UMKM) in Surabaya by providing practical marketing strategies through a workshop. Despite their significant role in the national economy, many UMKM, especially those run by women, face challenges in marketing due to limited access to training and resources. This workshop, held at Darmo Trade Center, Surabaya, focused on providing simple yet applicable marketing strategies, such as the STP (Segmentation, Targeting, Positioning) framework and the Unique Selling Proposition (USP) to help entrepreneurs better understand their products, target consumers, and improve product differentiation. The workshop also emphasized entrepreneurial characteristics and business risk-taking. The results indicated that the participants, mostly women entrepreneurs, gained valuable insights into marketing strategies and felt more confident in applying these concepts to improve their business performance. Feedback from the participants suggested a high level of engagement and readiness to implement the strategies discussed.
Penguatan Jiwa Edupreneurship Pendidik untuk Mendorong Inovasi dan Kemandirian Profesional Hardika Prayudi Styawan; Ady Setiawan; Agus Purbo Widodo; Heri Soedarsono
Jurnal Pengabdian Masyarakat Bhinneka Vol. 5 No. 2 (2026): November
Publisher : Bhinneka Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58266/jpmb.v5i2.1880

Abstract

Transformasi pendidikan menuntut pendidik tidak hanya menjalankan fungsi pembelajaran, tetapi juga mampu mengenali peluang, menciptakan nilai, berinovasi, dan mengembangkan kemandirian profesional. Kegiatan pengabdian kepada masyarakat ini bertujuan memperkuat pemahaman pendidik mengenai edupreneurship melalui webinar “Edupreneurship: Membangun Jiwa Wirausaha bagi Pendidik”. Kegiatan menggunakan pendekatan berbagi pengetahuan melalui pemaparan materi, diskusi, refleksi, serta rancangan evaluasi pengetahuan menggunakan pre-test dan post-test. Materi mencakup konsep edupreneurship, karakter edupreneur, model usaha pendidikan, manfaat edupreneurship, dan strategi pengembangan jiwa wirausaha. Kegiatan diikuti oleh 85 peserta dan memberikan kerangka awal bagi pendidik untuk memahami edupreneurship sebagai bagian dari pengembangan profesional dan penciptaan nilai pendidikan. Karena rekap hasil pre-test dan post-test yang terverifikasi belum tersedia, artikel ini tidak menyimpulkan adanya peningkatan skor pengetahuan peserta. Keberlanjutan program diarahkan pada lokakarya Business Model Canvas, pengembangan prototipe produk atau layanan pendidikan, dan pendampingan.
Supply Chain Resilience through the Integration of Green Operations and Circular Economy Ady Setiawan; Hamidah Rosidanti Susilatun
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 4 (2026): In Progress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/485dw886

Abstract

Global supply chain disruptions, environmental pressures, and sustainability demands have encouraged manufacturing companies in Surabaya to increase operational resilience through the implementation of green operations and circular economy. This study aims to analyze the influence of the integration of green operations and circular economy practices on supply chain resilience in manufacturing companies in the city of Surabaya. The study used a quantitative approach with a survey of 150 respondents consisting of managers and operational, production, and supply chain managers and staff from Surabaya manufacturing companies. Data were collected through questionnaires and analyzed using Structural Equation Modeling–Partial Least Square (SEM-PLS). The results show that the integration of green operations and circular economy has a positive effect on improving supply chain resilience through efficiency, flexibility, and operational adaptability. This research makes a theoretical and practical contribution to the development of sustainable operational management strategies to deal with supply chain risks.