Article Per Year (5 Year)
p-Index From 2020 - 2025
3.98
P-Index
This Author published in this journals
All Journal JURNAL SAINS PEMASARAN INDONESIA JURNAL KEPARIWISATAAN Journal of Tourism and Creativity Journal of Enterprise and Development (JED) Jurnal Kepariwisataan Jurnal Pengabdian Kepada Masyarakat MAKARDHI Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Journal of Comprehensive Science Media Riset Bisnis & Manajemen Indonesian Journal of Applied and Industrial Sciences (ESA) Indonesian Journal of Interdisciplinary Research in Science and Technology (MARCOPOLO) Journal of Applied Science in Tourism Destination
Kristiono Liestiandre, Hanugerah
Bali Tourism Polytechnic
Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

Published : 36 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search
Journal : Journal of Applied Science in Tourism Destination

 1 
Pengaruh Bauran Pemasaran Terhadap Kepuasan Wisatawan Domestik di Daya Tarik Wisata Kawasan Luar Pura Uluwatu Glend Elisa Alexander Bujung; Hanugerah Kristiono Liestiandre; Dewa Ayu Nyoman Aridayanti
Journal of Applied Science in Tourism Destination Vol. 1 No. 1 (2023): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v1i1.1032

Abstract

Purpose : Marketing mix is ??a strategy that is often implemented in a company or tourist attraction. This strategy is related to determining how the company or tourist attraction including Outer Area of Uluwatu Temple Tourist Attraction offers product accompanied by several other supports in the form price, place, promotion, people, process and physical edivence strategies for certain market segments. The purpose of this study was to determine how the effect of 7p's marketing mix on the satisfaction of domestic tourists simultaneously and partially. Methodology: The samples in this research is 271 domestic tourists. Questionnaires were distributed online and offline by accidental sampling and analyzed using multiple linear regression. Findings : The results of the simultaneous analysis show that the 7p marketing mix has a positive and significant effect and partially the product, price and place variables have a positive effect. While, the promotion, people, process and physical appearance variables have no positive and significant effect. Based on the coefficient of determination  in this result is the percentage the effect of the 7p marketing mix (product, price, place, promotion, people, process, physical appearance) on the satisfaction of domestic tourists is 20.3%, while the remaining 79.7% is explained or effected by other variables not examined in this research.
Preferensi Nomadic Tourists Dalam Memilih Akomodasi di Bali Ni Luh Emi Utami Putri; Ida Bagus Putra Negarayana; Hanugerah Kristiono Liestiandre
Journal of Applied Science in Tourism Destination Vol. 2 No. 1 (2024): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v2i1.1545

Abstract

Bali is refocusing into a quality tourist destination to restore tourism after Covid-19 pandemic. Nomadic Tourism is one of the tourism potentials that can be developed. Digital Nomads are people who live in a nomadic way while working remotely using technology and the internet. The purpose of this research is to determine the preferences of Nomadic Tourists in choosing accommodation. This research uses seven attributes, including room, location, service & facilities, food & beverage, cleanliness, security, and value/price. This research uses a quantitative descriptive approach, using conjoint analysis. Collecting data using a questionnaire with a sample of 272 respondents, the sample in this research is divided into two categories, which are Asian Tourist and Western Tourist. The results of this research indicate that there are similarities between Asian Tourists and Western Tourists, which they consider value/price the most in choosing accommodation. The next attribute they consider is security, room, and then cleanliness. There is a difference between Asian and Western Tourists in considering the 5th and 6th attributes. Asian Tourists is more concerned with services & facilities and then location, while Western Tourists is more concerned with location and then services & facilities. The least considered attribute in accommodation selection is food & beverage.
The Influence of Acceptance of RAISA (Robots, Artificial Intelligence, And Service Automation) Technology on Intentions to Use Technology and Intentions to Visit Tourists in Bali I Made Agus Kusuma Jaya; Anom Hery Suasapha; Hanugerah Kristiono Liestiandre
Journal of Applied Science in Tourism Destination Vol. 2 No. 1 (2024): Journal of Applied Science in Tourism Destination
Publisher : Pusat Penelitian dan Pengabdian kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jastd.v2i1.1551

Abstract

The research aims to see how the effect of acceptance of RAISA technology (Robots, Artificial Intelligence, And Service Automation) by tourists on the intention to use RAISA technology with TAM and the intention to visit in Bali. This research was conducted in Bali with 384 respondents who visited Bali and were traveling in Bali. The analytical technique used is descriptive quantitative and Structural Equation Models. The result found that the ease of use of RAISA technology had a positive effect on the perceived use of RAISA technology. The two constructs also have a positive effect on attitudes towards RAISA. And this positive attitude affects the intention to use RAISA technology and the intention to visit Bali with the RAISA technology. However, the perceived usefulness construct of RAISA technology does not affect foreign tourists and has little effect on domestic tourists. This research will help stakeholder providers to understand tourist attitudes regarding the adoption of RAISA technology in Bali in general. Technology engineers and tourism business owners in implementing RAISA technology for tourism in Bali must pay attention to the ease of use and usefulness. And in the application of RAISA technology, human intervention is still needed in tourism services where current technology is still unable to overcome certain complexities and problems. The government needs relevant regulations regarding RAISA technology and human resource development in Bali. This research is still exploring tourism broadly, not specific to any one service or tourism sector. So further research is needed to explore specifically one technology in RAISA, on a particular sector, perspectives on different types of tourists, and the extent to how far RAISA technology can replace existing jobs.
Co-Authors Albertus Aryoseto Putranto Jati Anak Agung Ananda Pradnya Pramitha Anom Hery Suasapha Averina Novta Daneshwara Cakraverthi Sedana Darmiati, Made Dewa Ayu Nyoman Aridayanti Dewi, Mega Intan Puspita Dianasari, Dewa Ayu Made Lily Ginting, Yanti Mayasari Glend Elisa Alexander Bujung I Gede Gian Saputra, I Gede I Gede Made Sukariyanto I Gede Made Sukariyanto I Gusti Ngurah Agung Suprastayasa I Gusti Putu Ade Pranjaya I Ketut Surata I Made Agus Kusuma Jaya I Putu Utama I Wayan Mertha I Wayan Sukma Winarya Prabawa Ida Bagus Gede Agung Widana Ida Bagus Putra Negarayana Ida Bagus Putra Negarayana Ida Bagus Putra Negarayana Ilyas, Gunawan Bata Irene Hanna H Sihombing Kadek Aliani Rahmasari Luh Nyoman Tri Lilasari Negarayana, IB Putra Ngelambong, Anderson Ni Komang Krisnayani Ni Komang Nia Noviani Ni Luh Emi Utami Putri Ni Made Eka Mahadewi Ni Made Eka Mahadewi Ni Made Eka Mahadewi7 Ni Made Tirtawati Ni Nyoman Nariyani Ni Nyoman Nariyani Ni Putu Evi Wijayanti Ni Putu Oka Agustini Ni Putu Oka Agustini Ni Wayan Anandhea Kurniadevi Nyoman Galuh Narendraswari Saraswati Pande Gifta Yudhistira Putra Prasetyo, Nanoe Rolin Putri Widawati, Ida Ayu Rahmawati Sarira , Matius Tinna Siti Aysah, Siti Sumadi , I Gede Sumariati, I Dewa Ayu Rai Susianti, Hartanti Woro Titien Damayanti Tri Lilasari, Luh Nyoman Wirata, I Nengah Witari, Made Witari, Made