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PENERAPAN POLA BERPIKIR DESAIN DALAM KAMPANYE IDENTITAS VISUAL DISABILITAS DI KLATEN DAN JAKARTA dawami, angga kusuma
Brikolase : Jurnal Kajian Teori, Praktik dan Wacana Seni Budaya Rupa Vol. 17 No. 1 (2025)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/brikolase.v17i1.7090

Abstract

Penelitian ini berfokus pada penerapan Design thinking dalam pembuatan kampanye visual disabilitas, khususnya di Klaten dan Jakarta. Tujuan penelitian ini adalah untuk menggali pola berpikir desainer dalam menciptakan karya desain yang efektif, inklusif, dan dapat diakses oleh penyandang disabilitas. Melalui lima tahapan design thinking—Empathize, Define, Ideate, Prototype, dan Test—penelitian ini menganalisis perancangan logo, maskot, animasi, dan poster yang bertujuan untuk meningkatkan kesadaran sosial dan mempromosikan kesetaraan bagi disabilitas. Dengan pendekatan kualitatif, penelitian ini menggunakan wawancara dan studi literatur untuk mengidentifikasi tantangan yang dihadapi oleh desainer dalam menghasilkan karya visual yang memenuhi kebutuhan aksesibilitas. Hasil penelitian ini menunjukkan bahwa berpikir desain yang terstruktur dan proses interaktif sangat penting dalam menciptakan desain yang mampu menyampaikan pesan dengan jelas dan efektif.
Mengkaji Karya Lukisan Jepang “The Great Wave Off Kanagawa” Menggunakan Kajian Teori Clive Bell Nuraini, Rosida; Dawami, Angga Kusuma
Magenta | Official Journal STMK Trisakti Vol. 9 No. 02 (2025): Magenta : Jurnal ilmiah Komunikasi dan Media
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) Sekolah Tinggi Media Komunikasi Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61344/magenta.v9i2.162

Abstract

Ukiyo-e literally means "modern painting" or paintings with themes of everyday life. One painter who is very famous for his artistic works of natural landscapes is Katsushika Hokusai. When he was old enough, Hokusai spent it creating a collection of paintings known as Thirty-Six Views of Mount Fuji (Fugaku sanjûrokkei) or thirty-six views of Mount Fuji. One of his works in the series, entitled Kanagawa-oki Nami Ura or as it is also known as "The Great Wave Off Kanagawa", is very global because the artist succeeded in making his work unique, where he represents the view of large waves accompanied by Mount Fuji using a combination of colors and techniques. unique. Significant Form, according to Clive Bell, is a relationship and combination of lines or colors that aesthetically creates a form. In his book, Clive Bell emphasizes that the quality that makes a work of art exist and without which it does not exist is called significant form. The Great Wave Off Kanagawa includes the theory put forward by Clive Bell, which is that from lines, choosing colors that are aesthetically pleasing can create aesthetic shapes.
Revitalization of Nusantara Traditional Fashion: Integration of Sanggit Aesthetics and Design Thinking for the Preservation of Nusantara Culture Sunarmi, Sunarmi; Dawami, Angga Kusuma; Utami, Linda
Journal of Social Research Vol. 4 No. 10 (2025): Journal of Social Research
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/josr.v4i9.2769

Abstract

The challenge of preserving traditional clothing such as jarik, kebaya, sarong, batik, songket, and weaving is increasingly marginalized by modernity and globalization. The main goal of this paper is to design and realize traditional fashion works based on virtual technology that are adaptive and contextual without losing their philosophical meaning and cultural value. The aesthetic approach of the archipelago in this study uses the concept of Sanggit work—a creative principle in traditional art that emphasizes the revitalization and adaptation of cultural values—as a strategy for revitalizing traditional clothing. This research also employs the Design Thinking method in five stages (Empathize, Define, Ideate, Prototype, and Test), strengthened by the Sanggit aesthetic approach, which emphasizes cultural revitalization in a contemporary form. The beauty of traditional fashion forms full of religious values is summed up as a concept of beauty that not only preserves visual heritage but also transforms it into ethical values and cultural identity. Five samples of traditional clothing from various regions—Central Java, Minangkabau, Maluku, Osing Banyuwangi, and Dayak Ngaju—formed the basis for the creation of the work. The results of the research, which went through the Sanggit process, produced traditional clothing originally used for ceremonial purposes, revitalized as work clothes and party clothes without eliminating the nuances and symbols of the archipelago's culture.
KAJIAN SEMIOTIKA CHARLES SANDERS PEIRCE KARYA LUKIS SILVIE MAHDAL "THE GARDEN OF SELF-LOVE": SEMIOTIC STUDY OF CHARLES SANDERS PEIRCE'S PAINTING SILVIE MAHDAL "THE GARDEN OF SELF-LOVE" Seren Dipity May Putri; Angga Kusuma Dawami
Arty: Jurnal Seni Rupa Vol. 13 No. 1 (2024): Regular Issue
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/arty.v13i1.1030

Abstract

ABSTRAK Penelitian ini menggunakan Semiotika Charles Sanders Peirce oada sebuah Karya Lukis dari Silvie Mahdal “The Garden of Self-love”. Penelitian ini bertujuan untuk mengetahui dan memberikan informasi mengenai makna semiotik sesuai teori Charles Sanders Peirce yang terdapat pada salah satu lukisan seniman bernama Silvie Mahdal “The Garden of Self-love”. Metode yang digunakan pada penelitian ini adalah metode deskriptif kualitatif karena secara keseluruhan menjelaskan bagaimana proses pembentukan tanda dan pemaknaan tanda-tanda yang ada melalui pendekatan semantic pada karya ini. Data yang digunakan adalah data sekunder. Hasil penelitian ini menunjukan bahwa pesan atau makna yang akan disampaikan dalam bentuk gagasan karya seni lukis ini mengenai cinta diri atau self-love yang seharusnya dilakukan di kehidupan sehari-hari agar lebih mengerti, menerima dan menghormati dirinya sendiri serta merasakan dampak positif dari cinta diri. Berdasarkan penelitian ini dapat disimpulkan bahwa setiap tanda yang terdapat pada lukisan berdasarkan warna, arsir dan gelap terang memiliki makna sesuai dengan cinta diri. Tanda-tanda dan pesan tersirat yang ada pada karya seni tersebut menurut penulis tergambarkan dan tersampaikan dengan baik, ditambah pengalaman estetis yang diberikan dengan sentuhan realisme khas Silvie Mahdal menjadikannya mudah dan menyenangkan untuk diterima oleh khalayak. ABSTRACT This study uses Charles Sanders Peirce's semiotics on Silvie Mahdal's painting "The Garden of Self-love". This research aims to find out and provide information about the semiotic meaning according to Charles Sanders Peirce's theory found in one of Silvie Mahdal's paintings "The Garden of Self-love". The method used in this research is the descriptive qualitative method because it explains how the process of sign formation and the meaning of existing signs through a semantic approach in this work. The data used is secondary data. The results of this research show that the message or meaning that will be conveyed in the form of the idea of this painting is about self-love or self-love that should be done in everyday life to understand better, accept and respect themselves and feel the positive impact of self-love. Based on this research, every sign in the painting based on color, shading and light darkness has a meaning following self-love. According to the author, the signs and implied messages in the artwork are well depicted and conveyed, plus the aesthetic experience provided with a touch of realism typical of Silvie Mahdal makes it easy and fun to be accepted by the audience.
Pemberdayaan Perkumpulan Penyandang Disabilitas Klaten (PPDK) Melalui Branding dan Pemasaran digital untuk Peningkatan Pemasaran Produk Karya Difabel Susilo, Dahlan; Yuliyanto, Arif; Dawami, Angga Kusuma; Ashsidiq, Muhammad Fadhlan Ravi
Jurnal Pelayanan dan Pengabdian Masyarakat (Pamas) Vol 9, No 4 (2025): Jurnal Pelayanan dan Pengabdian Masyarakat (PAMAS)
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/pamas.v9i4.7068

Abstract

The main problem faced by PWDs called Perkumpulan Penyandang Disabilitas Klaten (PPDK) in Klaten is the limited access to information and marketing opportunities for their products, resulting in the products being known only at the local level. Therefore, training on adequate product photography and the use of digital platforms such as social media and websites are essential to increase the visibility of their products in the global market. This community service aims to increase the empowerment of people with disabilities in Klaten through the application of branding and pemasaran digital strategies in marketing products made by difables. The service method applied includes training on product photography, utilization of cloud servers for data and information management, and pemasaran digital to introduce products made by people with disabilities to the wider community. The results of this service are expected to improve the quality of product photos, expand market reach, and build a strong brand identity for difable products. The success of this training is important to open wider economic opportunities for people with disabilities and increase public awareness about the importance of equality in economic opportunities. In conclusion, pemasaran digital and branding are key to strengthening the position of people with disabilities in a larger and global market
Analisis Karya Lukis Berjudul “Kakak dan Adik” Berdasarkan Sudut Pandang De Witt H. Parker Ricky, Yusnita Nur; Dawami, Angga Kusuma
Brikolase : Jurnal Kajian Teori, Praktik dan Wacana Seni Budaya Rupa Vol. 15 No. 1 (2023)
Publisher : Institut Seni Indoensia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33153/brikolase.v15i1.3737

Abstract

The object of this research is the painting entitled “Kakak dan Adik” by Basuki Abdullah. To obtain theoretical results, the analysis is carried out by applying an aesthetic approach using the aesthetic form theory proposed by DeWitt H. Parker. This analysis is carried out with the aim of knowing the concepts or ideas and meanings that shape the beauty of the object used, the color chosen, and overall messages to be conveyed through this painting. These beauty can be seen through six principles regarding aesthetic forms in works of art, namely: The principle of Organic unity, the priciple of theme, the principle of thematic variation, the principle of balance, the principle of evolution, and the principle of hierarchy. Then from the use of these six principles, it was found that every element in the painting “Kakak dan Adik” indeed contains the values of beauty. That things can be seen from how these elements need each other in explaining the overall meaning of empathy for compassion and humanity. This feeling emerged when the painter was in a frenzy of social change which was the impact of changes in the nation’s economis system at that time.
Logo sebagai Komunikasi Visual dari Identitas Organisasi Difabel Tuli Dawami, Angga Kusuma
Magenta | Official Journal STMK Trisakti Vol. 1 No. 02 (2017): Magenta : Jurnal Ilmiah Komunikasi dan Media
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) Sekolah Tinggi Media Komunikasi Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61344/magenta.v1i02.14

Abstract

Every entity must be known to the their community, they need a difference that can be known what is the entities it, like symbol. Logo is symbol of identity of an entity, that differentiate of other community. Deaf organization’s entity in grassroot level need a logo to diffenrentiate himself after other community entities. The problem is visual communication that a disability organization’s in a village didn’t consistent at the visual communication. It can make the brand of disability organization in village just administration, it can’t support the vision of disability in village. This paper disscuss about consistent logo can be used by deaf organization to build the bergaining position as a advocavy vision brand. For the example, Akar Tuli, PLJ, and Gerkatin. This paper use qualitative descriptive method to description how logo can be a visual communication for deaf disability organization to representation his image in their environment at village. It aim to create image himself and help the advocacy work as a vision.
Perancangan Promosi Wisata Pendakian Gunung Merbabu melalui Desa Cuntel Dawami, Angga Kusuma
Magenta | Official Journal STMK Trisakti Vol. 3 No. 01 (2019): Magenta : Jurnal Ilmiah Komunikasi dan Media
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) Sekolah Tinggi Media Komunikasi Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61344/magenta.v3i01.42

Abstract

Mountaineering travel more year more and more in demand by the public, especially the younger generation. The emergence of climbing themed films, is a bit much affect the interest of people to climb the mountain. Almost the entire mountain can be climbed by hikers, generally increases when the climbing season, including Merbabu. There are five hiking trail that can be an alternative to reach the summit of Mount Merbabu. One of them is the Cuntel village is a village that has a gate official ascent of Mount Merbabu National Park (TNGMb). This paper is a design of a climbing lane exposure in order to increase the potential for tourism in the village Cuntel climbing lane. The result of this design has been used by the manager of the Post Ascent, Ascent village to help promote Cuntel in the tourism sector. ABSTRAK Wisata pendakian gunung semakin tahun semakin banyak diminati oleh masyarakat, terutama generasi muda. Munculnya film-film bertema pendakian, juga sedikit banyak mempengaruhi minat orang untuk mendaki gunung. Hampir seluruh gunung-gunung yang bisa didaki oleh pendaki, umumnya meningkat saat musim pendakian, termasuk juga Merbabu. Terdapat lima jalur pendakian yang dapat menjadi alternatif untuk mencapai puncak Gunung Merbabu. Salah satunya adalah Desa Cuntel yang merupakan salah satu desa yang memiliki gerbang pendakian resmi dari Taman Nasional Gunung Merbabu (TNGMb). Tulisan ini merupakan paparan perancangan jalur pendakian guna meningkatkan potensi wisata di jalur pendakian Desa Cuntel. Hasil perancangan ini telah digunakan oleh pengelola Pos Pendakian, untuk membantu mempromosikan Pendakian Desa Cuntel dalam sektor pariwisatanya.
Logo Kerupuk Mie "Kembang Matahari" dari Prespektif Estetika DeWitt Parker Rukiah, Yayah; Purnengsih, Iis; Pratama, Dendi; Dawami, Angga Kusuma
Magenta | Official Journal STMK Trisakti Vol. 3 No. 02 (2019): Magenta : Jurnal Ilmiah Komunikasi dan Media
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) Sekolah Tinggi Media Komunikasi Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61344/magenta.v3i02.48

Abstract

Visual identity is the main thing that must be built by an entity to be known to the wider community through appropriate visual communication. The forms of visual communication carried out can take the form of anything, such as logos, corporate identities, to the visual formation of their branding. Visual communication that is constantly being built will make people more familiar with the products or services offered to the community. Mie Kupuk "Kembang Matahari" is trying to shape its visual identity, starting with the logo it made. The method used is descriptive qualitative method with visual analysis of identity. The approach to creativity and aesthetic theory is elaborated to find out more about how the Visual Identity will be built by Crackers Noodle "Kembang Matahari". Through excavation of ideas, construction of corporate identity, overall design, the visual identity to be built by crackers noodle and the making of "Kembang Matahari" is a superior product of the city of Bogor. This paper discusses the visual of a new logo on Crackers Noodle "Kembang Matahari" and the visual identity that the company wants to build by using the aesthetic theory formulated by Parker. This paper concludes that the new logo form that will be used as the visual identity of Crackers Noodle "Kembang Matahari" has the power of ideas that are sufficient to be introduced to the wider community as seen from the principle of Unity, Principle of principle, Principle of variation, Principle of balance, Principle of Development, Principle of Layout seen from the logo of Mie Kupuk "Kembang Matahari".
Katarsis Seni pada Lukisan “At Eternity’s Gate” Karya Vincent Van Gogh dalam Pandangan Kritik Seni Salsabila Syah Rokhim; Yulianto Hadiprawiro; Angga Kusuma Dawami
Ars: Jurnal Seni Rupa dan Desain Vol 25, No 3 (2022): Desember 2022
Publisher : Fakultas Seni Rupa dan Desain, Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24821/ars.v25i3.5651

Abstract

At Eternity’s Gate adalah sebuah lukisan minyak karya Vincent van Gogh yang dibuat pada tahun 1890 di Saint-Rémy de Provence. Lukisan tersebut diselesaikan pada awal Mei saat kesehatannya pulih dan sekitar dua bulan sebelum kematian-yang umumnya dianggap sebagai bunuh diri. Karena kasus bunuh diri yang dilakukannya maka penelitian ini bertujuan mengungkap tanda-tanda kondisi mental Vincent van Gogh melalui katarsis seni dalam karyanya. Pendekatan yang diampu ialah teori Kritik Seni Edmund Burke Feldman dalam bukunya “Art as Image and Idea” ke dalam 4 bagian yaitu deskripsi, analisis formal, interpretasi, dan evaluasi. Kritik seni merupakan salah satu cara untuk mengungkap dan memahami makna karya seni. Hasil penelitian mengacu kepada pemakaian warna kuning berlebih juga perpaduan biru sebagai representasi gejala gangguan mental yang dialami oleh Vincent van Gogh. Studi ini bisa dipakai untuk mengungkap makna dari ekspresi visual dari karya seni.