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CONSUMER PRIVACY CONCERN, TRUST, AND INTIMACY AS DRIVERS OF E-LOYALTY: THE MODERATING ROLE OF NEED FOR RELATEDNESS IN SHOPEE USERS Arinto, Boby; Kusuma Among Praja, Arief; Arief Wahyudi, Triyono; Angga Negoro, Dimas
ULTIMA Management Vol 17 No 2 (2025): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v17i2.4502

Abstract

Abstract- Indonesia’s e-commerce adoption continues to grow as consumers increasingly rely on digital platforms for transactional convenience. Shopee remains the most dominant marketplace in Indonesia, leading both market share and platform engagement. This study investigates how consumer privacy concern, online trust, and brand intimacy shape e-loyalty in the Shopee ecosystem. Additionally, the moderating role of need for relatedness is examined to understand individual differences in forming relational bonds with the platform. Using a survey of 225 Shopee users in Greater Jakarta and applying PLS-SEM, the findings demonstrate: (1) privacy concern negatively affects trust and intimacy, (2) trust positively influences intimacy and e-loyalty, (3) intimacy strongly predicts e-loyalty, and (4) need for relatedness strengthens the trust–intimacy relationship. The study offers theoretical advancement by integrating privacy, trust, and relational bonding theories in a marketplace context and highlights practical strategies for fostering customer loyalty through relational experiences.Keywords: Privacy Concern; Online Trust; Brand Intimacy; E-Loyalty; Need for Relatedness; Shopee.
Edutainment sebagai Strategi Inovatif dalam Membangun Kemampuan Wirausaha dan Motivasi Belajar Wahyudi, Triyono Arief
ABDIMAS Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 1 (2020): Pengabdian kepada Masyarakat
Publisher : Research and Community Service INSTITUT TEKNOLOGI DAN BISNIS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/cv8c4698

Abstract

This Community Service Program aims to develop the entrepreneurial skills of coastal communities, particularly the students of Rumah Pintar Anak Pesisir (RPAP) and traditional fishermen in Blok Eceng, Muara Angke, North Jakarta, in aquaculture and fish-based product processing. The program is designed to build capacity, willingness, and skills to manage and sustain joint business ventures, while fostering learning motivation through the edutainment method. This study employed a qualitative approach, using observation, training, discussion, and Q&A sessions as data collection instruments. The results show an increase in participants’ creativity and innovation in developing marine-based products, critical thinking abilities, problem-solving skills in addressing environmental challenges, and awareness of the importance of formal education. The program is expected to be sustained through continued entrepreneurship training, product innovation, and marketing strategies adapted to local potential.
Peran Persepsi Harga terhadap Perilaku Konsumen: Studi Tinjauan Literatur Sistematis Susanto, Budi; Djati, Sundring Pantja; Wahyudi, Triyono Arief; Ruswanti, Endang
Permana : Jurnal Perpajakan, Manajemen, dan Akuntansi Vol. 17 No. 2 (2025): August
Publisher : Faculty of Economics and Business, University of Pancasakti Tegal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24905/permana.v17i2.1387

Abstract

Persepsi harga merupakan variabel utama dalam kajian perilaku konsumen yang memengaruhi evaluasi, sikap, dan keputusan pembelian. Di tengah persaingan pasar yang semakin ketat serta dinamika harga yang kompleks, riset persepsi harga mengalami perkembangan pesat di berbagai disiplin ilmu. Penelitian ini bertujuan memetakan evolusi riset persepsi harga, mengidentifikasi tren publikasi, serta menganalisis distribusi studi berdasarkan tahun, sumber jurnal, negara, dan bidang kajian. Metode Systematic Literature Review (SLR) dengan pedoman PRISMA diterapkan, melalui pencarian di Scopus menggunakan kata kunci “price perception” yang menghasilkan 615 dokumen awal, disaring menjadi 83 artikel untuk analisis mendalam. Hasil menunjukkan lonjakan signifikan riset dalam satu dekade terakhir, didominasi bidang Business, Management, and Accounting serta Economics, dengan mayoritas publikasi dari negara maju sehingga membuka peluang studi kontekstual di negara berkembang. Temuan ini menjadi dasar pengembangan riset lanjutan dan memperkaya literatur persepsi harga dalam perilaku konsumen.
Peranan Room Attendant Dalam Make Up Room Untuk Meningkatkan Kepuasan Tamu Di Hotel Des Indes Hia, Martinus; Wahyudi, Triyono Arief
STREAMING Vol. 4 No. 2 (2025): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/pgtg4c80

Abstract

This study examines the role of room attendants in performing make-up room procedures and their impact on guest satisfaction at Hotel Des Indes Menteng. Using hospitality service theory and hotel operational standards, the research explores how room attendant knowledge, technical skills, interpersonal behavior, and adherence to Standard Operating Procedures (SOPs) influence perceived room quality and guest experience. A descriptive qualitative approach was employed through six months of fieldwork (June–December 2021), including literature review, participant observation in the housekeeping department, and interviews with room attendants and supervisors. The findings indicate that accurate technical execution, consistent SOP implementation, and courteous interpersonal behavior significantly enhance guest comfort, hygiene perception, and service reliability. However, inconsistent SOP enforcement, limited chemical-handling knowledge, variable inspections, and insufficient continuous training were identified as constraints. The study recommends structured training, strengthened supervision, SOP reinforcement, and performance monitoring to improve housekeeping quality and guest satisfaction.
Peranan Staff Pastry Dalam Membuat Produk Sweet Bread Untuk Kepuasan Pelanggan Di Hotel Sahid Jaya Wahyudi, Triyono Arief; Hia, Martinus
STREAMING Vol. 5 No. 1 (2026): STREAMING Business Journal
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/b9pdyb51

Abstract

This study examines the role of pastry staff in producing quality Sweet Bread and its influence on guest satisfaction at Hotel Grand Sahid Jaya. Using a descriptive qualitative design, data were gathered through six months of field practicum, participant observation, SOP and document review, interviews with pastry personnel and supervisors. The research positions Sweet Bread as a strategic hospitality product connecting technical craftsmanship, hygiene. Findings reveal four main quality drivers: careful raw-material and FIFO rotation, precise control of mixing through baking processes, adequate and well-maintained equipment, and strict food-safety practices. Operational constraints such as ingredient shortages, limited baking capacity, temperature variability, and labeling lapses were found to reduce consistency and increase waste. Human and managerial factors—including staff competence, teamwork, supervision, and creative presentation—significantly shape product reliability and guest perception. Strengthening SOP compliance, training, and quality audits enhances satisfaction and brand reputation
PERKEMBANGAN PENELITIAN POSITIVE INTERGENERATIONAL AFFECT (PIA)TINJAUAN LITERATURE SISTEMATIS Sunaryanto, Ketut; Abadi, Ferryal; Tannady, Hendy; Wahyudi, Triyono Arief
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 4 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/ebgkpq51

Abstract

Penelitian ini melakukan tinjauan literatur sistematis (SLR) terhadap konsep dan perkembangan teori Positive Intergenerational Affect (PIA) dalam beberapa tahun terakhir. PIA adalah pada dasarnya mendasarkan pada hubungan emosional positif antara individu dari generasi yang berbeda yang mana sikap dan perasaan positif antara generasi dapat mempengaruhi dinamika komunikasi dan kolaborasi yang pada gilirannya dapat mempengaruhi efektivitas pencarian pengetahuan. Penelitian ini menggunakan metode Systematic Literature Review (SLR) dengan mengikuti pedoman PRISMA. Hasil penelitian menunjukkan bahwa penelitian tentang PIA telah berkembang pesat dalam beberapa tahun terakhir, dengan fokus pada berbagai konteks dan populasi. Terdapat 3 artikel dari Scopus yang telah dilakukan penyaringan sesuai dengan kriteria dan kemudian dianalisis untuk memahami perkembangan teori PIA. Penelitian ini juga mengidentifikasi perbedaan dalam definisi, metodologi, dan analisis data yang digunakan dalam studi-studi tentang PIA. Penelitian yang menggunakan metode kuantitatif, terutama analisis regresi dan mediasi-moderasi, dengan sampel beragam. PIA terbukti berkorelasi positif dengan pembelajaran yang dirasakan, rasa malu, transfer pengetahuan dan berperan sebagai mediasi dalam berbagai hubungan. Berdasarkan temuan ini, penelitian ini menyarankan beberapa arah potensial untuk penelitian masa depan, termasuk studi longitudinal dan eksperimental, eksplorasi mekanisme, studi pada konteks dan populasi yang beragam, serta pemeriksaan faktor dan hasil tambahan.
Advancing Green Work Engagement In Healthcare: A Systematic Review And Future Research Directions Satria, Fajar; Sutawijaya, Ahmad Hidayat; Ramli, Abdul Haeba; Wahyudi, Triyono Arief
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3403

Abstract

The healthcare sector, while central to public well-being, is paradoxically responsible for 4–5% of global greenhouse gas emissions. This systematic literature review (SLR) critically explores the emerging concept of Green Work Engagement (GWE)—defined as employees’ proactive involvement in sustainable practices—and its transformative potential for healthcare institutions. Guided by the PRISMA framework, this review synthesizes high-quality studies from 2014 to 2024, identifying leadership, organizational support, environmental awareness, and green HRM as pivotal antecedents of GWE. Findings highlight that green servant leadership and green talent management foster innovative behaviors, enhance job satisfaction, and improve both environmental performance and clinical outcomes. Technological integration (e.g., cloud computing) and structured frameworks (e.g., GreenEd, 5R) also emerge as key enablers of systemic change. However, the literature reveals methodological gaps, limited application in developing contexts, and insufficient empirical evaluation of behavioral interventions. This study offers a robust conceptual foundation and practical roadmap for embedding sustainability into healthcare operations, emphasizing the role of leadership, employee engagement, and inclusive organizational culture in advancing environmental stewardship. The review concludes with actionable research directions to strengthen the theoretical and practical relevance of GWE and support the healthcare sector’s alignment with global sustainability goals. Keywords: Green Work Engagement, Healthcare Sustainability, Green HRM, Employee Engagement, Environmental Leadership, Systematic Review
Determinasi loyalitas penyewa: Lokasi, kualitas layanan, kepuasan, dan persepsi harga Wahyudi, Triyono Arief
Jurnal Riset Manajemen dan Bisnis Vol 6 No 2 (2021)
Publisher : Lembaga Pengembangan Manajemen dan Publikasi Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/jrmb.v6i2.988

Abstract

This study aims to analyze the influence of location and perceived service quality on tenant loyalty in an office park building in Jakarta, with tenant satisfaction as a mediating variable and perceived price as a moderating variable. A total of 140 respondents participated in this research, consisting of company representatives involved in decision-making regarding office space leasing. The study employed multiple linear regression to examine relationships among variables, and hypotheses were tested using the same method. The findings reveal that: (a) building location has a significant effect on tenant satisfaction; (b) perceived service quality significantly influences tenant satisfaction; (c) tenant satisfaction has a significant impact on tenant loyalty; and (d) perceived price significantly moderates the relationship between tenant satisfaction and loyalty. These results indicate that a strategic location and high-quality service contribute positively to tenant satisfaction, which, in turn, enhances tenant loyalty. Furthermore, perceived price strengthens the relationship between satisfaction and loyalty, highlighting its importance in sustaining long-term tenant relationships
Model keterkaitan resource–capability–market forces terhadap pembentukan strategi bersaing dan hasil kinerja perusahaan Wahyudi, Triyono Arief
Jurnal Riset Manajemen dan Bisnis Vol 8 No 2 (2023)
Publisher : Lembaga Pengembangan Manajemen dan Publikasi Imperium

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36407/jrmb.v8i2.1119

Abstract

This study analyzes the influence of company resources, capabilities, customers, and competitors on competitive strategy and firm performance. A quantitative approach was employed, involving 78 senior employees from service companies in DKI Jakarta. Data were collected through questionnaires and analyzed using multiple regression analysis after validating instrument reliability and classical assumptions. The findings reveal that while company resources and customer-related factors do not significantly affect competitive strategy, capabilities and competitor-related factors exert significant positive influences. Furthermore, competitive strategy significantly enhances company performance. These results highlight that capabilities and competitive awareness are more critical than resource ownership alone in shaping effective strategies. Practically, service firms should prioritize capability development—such as employee training and innovation processes—and strengthen competitor monitoring to improve strategic responsiveness. Policymakers and industry associations may also support sector competitiveness through capability-building programs and knowledge-sharing platforms
Influence of Influencer Credibility on Consumer Attitude Towards Product and Advertising, and Its Impact on Purchase Intention Prasetya, Dimas; Wahyudi, Triyono Arief
KALBISOCIO Jurnal Bisnis dan Komunikasi Vol. 13 No. 1 (2026): KALBISOCIO Jurnal Bisnis dan Komunikasi
Publisher : Research and Community Service UNIVERSITAS KALBIS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53008/b7tpkw44

Abstract

This study analyzes the influence of influencer credibility on attitude towards product and attitude towards advertising, as well as its impact on purchase intention in the automotive industry on the YouTube platform. The research employs an online survey with 168 respondents who follow automotive influencers. Data were analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results indicate that influencer credibility positively affects attitude towards product but does not influence attitude towards advertising. Furthermore, attitude towards product and attitude towards advertising positively impact purchase intention. These findings suggest that while influencer credibility can enhance a positive attitude toward a product, it does not necessarily lead to greater acceptance of advertisements. The study's implications highlight the importance of selecting influencers with strong reputations and expertise to enhance consumer attitudes toward products and increase purchase intention. Additionally, companies should ensure that their marketing strategies include engaging and relevant advertisements for their target audience.