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Admisi dan Bisnis
Published by Politeknik Negeri Semarang
ISSN : 14114321     EISSN : 25273582     DOI : https://doi.org/10.32497/ab
Core Subject : Economy,
Economics, Econometrics & Finance
Admisi dan Bisnis Journal receives articles from research and literature review in social and technology. Focus of Admisi dan Bisnis Journal are : 1. Economics 2. Management 3. Secretarial 4. Business Administration 5. Information System in Business 6. Entrepreneurship
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 274 Documents
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STRATEGI REKONSTRUKSI EKONOMI PADA USAHA MIKRO DAN KECIL SEKTOR PERTANIAN DI KECAMATAN SELO BOYOLALI Karnowahadi Karnowahadi; Budi Prasetya; Suryadi Poerbo
Admisi dan Bisnis Vol 18, No 2 (2017): JUNI 2017
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v18i2.1206

Abstract

Penelitian ini mengkaji strategi rekonstruksi ekonomi dalam transformasi ke pertanian berbasisindustri pada usaha mikro dan kecil sektor pertanian di Kecamatan Selo Boyolali. Sebagairesponden penelitian adalah para petani yang bermukim di wilayah Selo Boyolali. Jumlahsampel dalam penelitian ini sebanyak 31 responden yang terdiri dari tiga kelompok petani, yaitupetani wortel, petani sayuran, dan petani palawija. Alat statistik yang digunakan dalammenganalisis data yang telah dikumpulkan adalah descriptive analysis, analisis uji beda, sertaanalisis servqual.Sebagian besar para petani (80%) di wilayah Selo memiliki kultur budaya yang mendukungrekonstruksi ekonomi dalam transformasi ke pertanian berbasis industri. Namun jika dilihat darisisi pertanian berbasis industri, para petani memiliki keinginan menuju ke arah tersebut namunmasih diliputi keraguan. Keraguan ini mungkin berasal dari perasaan para petani yang merasakurang memiliki pengalaman di bidang pertanian industri. Keinginan untuk merekonstruksiekonomi usaha pertanian ke pertanian industri sangat kuat namun belum mendapatkan dukungandari pihak-pihak terkait. Hal ini terlihat dari batas skor empiris minimum yang cukup tinggi(lebih dari 60%). Sedangkan dilihat dari Budaya Modern, sebagian besar petani (sekitar 70%)sangat mengetahui arti pentingnya modernisasi usaha di bidang pertanian.Hasil rata-rata skor yang didapatkan dari penelitian kali ini, antara petani wortel, petani sayuran,serta petani palawija tidak memiliki perbedaan secara signifikan. Hal ini berarti bahwa perlakuanyang diberikan kepada para petani juga tidak perlu dibeda-bedakan antar ketiga kelompok petanitersebut. Jika terdapat kebijakan dari pemerintah atau sosialisasi tentang pertanian, maka seluruhpetani diundang tanpa kecuali. Dengan demikian pembinaan dan pendampingan terhadap parapetani menjadi lebih mudah.Dari hasil analisis servqual kinerja terlihat bahwa terdapat beberapa hal yang perlu ditingkatkan,antara lain :ikatan masysrakat yang tidak menghambat atau membatasi para petani dalamberusaha di bidang pertanian. pembinaan dan pendampingan petani dalam menyelesaikanpersoalan yang dihadapi
PENGARUH BRAND IMAGE DAN CUSTOMER VALUE TERHADAP CUSTOMER SATISFACTION DAN DAMPAKNYA PADA BRAND LOYALTY PT. ARINDO JAYA MANDIRI SEMARANG Dila Nur Wahyuni Kumala Sari; Winarto - Winarto; Suryadi - Poerbo
Admisi dan Bisnis Vol 19, No 1 (2018): PEBRUARI 2018
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v19i1.1256

Abstract

This study aims to analyze the influence of brand image and customer value on customer satisfaction and its impact on brand loyalty of freight forwarding services at PT. Arindo Jaya Mandiri Semarang. The population in this study is all customers of PT. Arindo Jaya Mandiri Semarang, they are 40 exporters. The data collection method is census that is total customer of PT. Arindo Jaya Mandiri Semarang, they are 40 exporters. The data are used the brand image, customer value, customer satisfaction, and brand loyalty collected derived from the questionnaire. The methods of analysis is using multiple linear regression and analysis path. The result of multiple linear regression of this research indicate the existence of positive and significant influence between brand image to customer satisfaction, the existence of positive and significant influence between customer value to customer satisfaction on regression equation stage 1. But for regression equation stage 2 that is positive and significant influence between brand Image of brand loyalty, the positive and significant influence between customer value on brand loyalty, and the positive and significant influence between customer satisfaction on brand loyalty. While the results of analysis of this research path shows that the brand image and customer value directly affect customer satisfaction in the analysis path of stage 1. As for the analysis path of stage 2 shows that customer satisfaction directly affect brand loyalty, brand image and customer value have no effect directly to brand loyalty through customer satisfaction.
PENGARUH PEMBERDAYAAN KARYAWAN DAN ORGANISASI PEMBELAJARAN TERHADAP KOMITMEN ORGANISASI DALAM MENINGKATKAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR (Studi Kasus PT SUCOFINDO (Persero) Kantor Cabang Semarang) Ridha Maulina; Endang Sulistyani; Suharmanto Suharmanto
Admisi dan Bisnis Vol 19, No 2 (2018): JUNI 2018
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v19i2.1274

Abstract

This research aims to determinethe effect of employee empowerment onorganizational commitment, knowing the influence of learning organization on organizational commitment, and determine the influence of organizational commitment on organizational citizenship behavior (OCB). The sample consisted 120 respondents. The data was collected using a questionnaire, interviews and literature. After that data analysis techniques processed using SEM with AMOS program 22.0. Result of this study indicates that employee empowerment, and learning organization has a significant and positive impact on organizational commitment, as well as organizational commitment effect significant and positive on organizational citizenship behavior (OCB). These findings provide useful suggestion for the management in PT. SUCOFINDO (Persero) Semarang Branch Office to learn developing organizational commitment and organizational citizenship behavior by adopt implementation of specific guidelines that could ultimately lead organizational competitiveness.
THE INFLUENCE OF PRICE AND SERVICE QUALITY ON PURCHASE DECISION OF HONDA CAR AT PT. ISTANA CENDRAWASIH MOTOR SEMARANG Yasinta Budie Pangestika; Karnowahadi Karnowahadi; Isnaini Nurkhayati
Admisi dan Bisnis Vol 20, No 1 (2019): PEBRUARI 2019
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v20i1.1425

Abstract

The growth of automotive world in Indonesia makes the emergence of many car companies. Competitive advantage is required for companies to compete in the market, one of them by increasing purchasing decisions. The purpose of this research is to analyze the partial and simultaneous influence of price and service quality on purchase decision of Honda car at PT. Istana Cendrawasih Motor Semarang. The data used are primary data obtained by using questionnaire. The sample in this study were 100 customers of the PT. Istana Cendrawasih Motor Semarang. Sampling is done by using purposive sampling. The analysis model used in this research is multiple linear regression. The result of determination coefficient (R Square) showed that 28,7% purchase decision was influenced by price and service quality. The rest was explained by other factors not examined in this research. The result of hypothesis testing shows the variables of price and service quality simultaneously and partially significant influence on purchase decision of Honda car at PT. Istana Cendrawasih Motor Semarang
The Influence of In Store Stimuli and Sales Person on Consumer Impulsive Buying in Alfamart Area, Ngaliyan District, Semarang Gema Taufik Habibie; Saptianing - Saptianing; Endang - Sulistiyani
Admisi dan Bisnis Vol 20, No 3 (2019): OKTOBER 2019
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v20i3.1769

Abstract

The purpose of this study is to determine the effect of variables in store stimuli and sales person on impulsive buying consumers on Alfamart area district of Ngaliyan Semarang. In 2003 and 2011, Nielsen conducted a survey of Indonesian modern retail buyers tend to buy something that was not planned. Average monthly sales from January to April 2017, Alfamart retail in the Ngaliyan area of Semarang largely has not met the targets set by the company. Technique of collecting data was done through distributing questionnaires in Alfamart area of Ngaliyan Sub-district and interviewed to company management regarding stimulus that has been created and literature studyies as well. Data analysis techniques used were the validity test, reliability test, multiple linear regression test with the help of SPSS software version22. The result of regression positive influence on consumer impulsive buying, and the influence of sales person was greater that in store stimuli. The result of analysis showed that all variable of this research were positive influence on  consumer impulsive buying. Coefficient determination is 0,288, it means that 28,8% of impulsive buying consumer could be explained by in store stimuli and sales person
ANALISIS PENGARUH PERKEMBANGAN PENANAMAN MODAL DALAM NEGERI (PMDN) DAN PENANAMAN MODAL ASING (PMA) TERHADAP PENYERAPAN TENAGA KERJA DI PROVINSI JAWA TENGAH (PERIODE 1985-2014) Aprilia DwiRatna Sari; Dody - Setyadi; Umar - Farouk
Admisi dan Bisnis Vol 16, No 2 (2015): Juni 2015
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v16i2.898

Abstract

This study aims to determine the influence ofthe growth of Domestic Investment (DCI) andForeign Direct Investment (FDI) onemployment in Central Java. Research onemployment was conducted in Central Javafor the period of 1985 to 2014 by usingmultiple linear regression analysis. Theresults of this study indicate that employmentin Central Java is effected by variableDomestic Invesment and Foreign DirectInvestment by 51,1%. This study finds asignificant positive relationship between thevariable of Domestic Investment (DCI) onemployment in the Central Java, whileForeign Direct Investment (FDI) has asignificant but negative effect on employmentin Central Java. Based on this research, theauthor provides advice for DCI and FDI toincrease employment in Central Java -Indonesia.
The Influence Of Coffee Export Price And Japan’s Percapita Income On The Central Java’s Coffee Export Volume To Japan Arlinta Nur Rahmawati; Yuli - Sudarsa; Nur - Rini
Admisi dan Bisnis Vol 21, No 2 (2020): JUNI 2020
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v21i2.1873

Abstract

The aim of this study is to examine the influence of coffee export prices and Japan’s percapita income on the Central Java’s coffee export volume to Japan partially and simultaneously. The secondary data are coffee export price and Central Java’s coffee export volume in annual periods from 2002 to 2017 taken from the Central Java Statistics Agency and Japan’s percapita income taken from The World Bank. Multiple linear regression test is applied to observe the influence. It is found that, export price have a significant and negative effect on the volume of Central Java’s Coffee Exports to Japan with coefficient value of -1.133 which means that every one dollar increase of coffee export price will reduce the volume of Central Java coffee exports to Japan by 1.133 tons. Meanwhile, Japan's percapita income has a significant and positive influence with coefficient value of 0.620 which means that every one dollar increase of Japan's per capita income will increase the volume of Central Java’s coffee exports to Japan by 0.620 tons. Both variables simultaneously influence 66.4 percent on the volume of Central Java’s coffee exports to Japan
PERANCANGAN STRATEGI CORPORATE SOCIAL RESPONSIBILITY BIDANG PENDIDIKAN PT ASURANSI MSIG INDONESIA MELALUI BALANCED SCORECARD Putri - Vionita; Lindawati - Kartika
Admisi dan Bisnis Vol 17, No 3 (2016): Oktober 2016
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v17i3.925

Abstract

PT MSIG has the goal of becoming a No. 1general insurance company in the region interms of acquisition of premium income andquality of service. The purpose of this studyare: (1) Designing organizational alignmentprocess in the field of educational CSRprogram at PT MSIG. (2) Designing strategymaps based on BSC approach. (3) Measuringperformance achievement and initiativesstrategic on educational CSR program at PTMSIG in 2015. This study used nonprobabilitysampling method with purposive techniqueand probability sampling method with censustechnique. Research methods and dataanalysis based from balanced scorecard withthe assistance Microsoftexcel 2007. Theresults of this studies indicated thatperformance of the CSR program at PT MSIGhas been good with 89.81% value expressedin green. This performance can be maintainedand improved by implementing a program ofinitiatives strategic, especially on the KeyPerformance Indicators that have not yetreached the very good category.
STENOGRAFI, KETERGANTUNG PADA TEKNOLOGI DAN PELESTARIAN Sri Eka Sadriatwati
Admisi dan Bisnis Vol 15, No 3 (2014): Oktober 2014
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v15i3.1008

Abstract

For company employee, especially secretaries and journalists, ability for quick writing is essential, because quick writing can lead to quick  delivery  of message to addressees. Skill in quick writing (stenography) needs to be applied vocational school students, particularly for those majoring in office and administration. It is hoped that the work of Indonesian people will not get missing. Keeping Indonesian people’s work is the duty of educators and government.    Feeling shy  and inferior is not necessary in learning stenography writing, because those feelings may cause obstacles for beginners in understanding stenography. Patience, hard-work and thoroughness is the base in writing stenography.
MECHANISM OF MAPPING THE NEED FOR HUMAN RESOURCES DEVELOPMENT IN MICRO INDUSTRY Siti Arbainah; Jati Handayani; Hadiahti Utami; Kenneth Pinandito
Admisi dan Bisnis Vol 18, No 3 (2017): OKTOBER 2017
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v18i3.1217

Abstract

The common problem often faced by the micro industry is the limited ability of HumanResources (HR). Therefore, HR capabilities need to be improved through appropriatedevelopment programs as needed. This can be achieved if the HR development implementer usesa map of development needs that can be justified as a guideline for implementation. Mapping ofHR development needs can be done in various ways and strategies according to the purpose ofmapping. Appropriate human resource mapping will provide good and useful results, otherwisethe wrong mapping will cause more severe problems. In this article will be presented a mappingmechanism model of HR development needs used in mapping the HR development needs ofmicro-food processing industries in the tourist village of Jambearum, Kendal district. From theresults of interviews and FGD with 13 managers and pemillik of micro-food processingindustries, it can be concluded that the mechanism of problem solving based on hope and realityis the right model for solving micro-industry problems including the problems of human resourcedevelopment. This mechanism model is expected to be included and implemented for similarmicro industries elsewhere.

Page 17 of 28 | Total Record : 274

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