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Aptisi Transactions on Technopreneurship (ATT)
Published by Asosiasi Perguruan Tinggi Swasta Indonesia
ISSN : 26558807     EISSN : 26568888     DOI : https://doi.org/10.34306
Core Subject : Economy, Humanities, Science, Education, Social,
Humanities Computer Science & IT Economics, Econometrics & Finance Education Social Sciences
APTISI Transactions on Technopreneurship (ATT) is an international triannual open access scientific journal published by  Pandawan Sejahtera Indonesia. ATT publishes original scientific researchers from scholars and experts around the world with novelty based on the theoretical, experimental, and numerical framework. The Journal aims to make noteworthy contributions to knowledge across the globe through the publication of original, high-quality research articles in the area of entrepreneurship and the impact of emerging technologies on it. In addition to original research articles, APTISI Transactions on Technopreneurship (ATT) publishes reviews, mini-reviews, case reports, letters to the editor, and commentaries, thereby providing a platform for reports and discussions on cutting edge perspectives in the domain of entrepreneurship. All submitted papers will undergo the strict single-blind peer-reviewing process. The Journal is dedicated to publishing manuscripts via a rapid, impartial, and rigorous review process. Once accepted, manuscripts are approved free online open-access instantly upon publication, allowing users to read, download, copy, distribute, print, search, or link to the full texts, thus providing access to a broad readership.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Sistem Informasi Menejemen
Articles 16 Documents
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Search results for , issue "Vol 8 No 2 (2026): July" : 16 Documents clear
Technopreneurial Strategies Using Digitalization and Innovation to Strengthen Student Loyalty Maduwinarti, Ayun; Mahendra, I.G.N. Andhika; Cahyono, Dwi; Gusmao, Cristino
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.693

Abstract

This study aims to explore the interaction between service quality and digital transformation in reconstructing students' loyalty in higher education, with a specific focus on academic and non-academic services at Indonesian universities. The theoretical framework integrates service quality dimensions, digital transformation concepts, and loyalty models to provide a comprehensive understanding of how these factors shape students' loyalty in the digital era. Utilizing a Grounded Theory approach, data were collected through in-depth interviews with students, faculty members, and administrative staff. Data analysis involved open coding, axial coding, and selective coding to develop Digital-Service Synergy Theory explaining the loyalty reconstruction process. Findings indicate that while both service quality and digital transformation significantly influence student loyalty, their interaction creates a more complex dynamic that determines overall satisfaction and loyalty. Key factors influencing effectiveness include e-learning system quality, instructor responsiveness, technical support, and digital anxiety management. The study provides insights into optimizing the synergy between traditional service quality and digital transformation to enhance student loyalty and offers practical solutions for implementation challenges in higher education institutions.
Maturity Level Measurement Model of MSMEs for Sustainable Economic Growth Lukita, Chandra; Chandra, Aditya Kurniawan; Fahrudin, Rifqi; Agatha, Niken Maria; Suci, Dina Perme
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.781

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in regional economic development, particularly in the culinary sector. However, culinary MSMEs in secondary urban areas such as Cirebon City face persistent challenges in adapting to digital transformation, including limited digital literacy, weak financial management, and low integration with digital business ecosystems. The absence of a contextual and measurable framework to assess digital readiness further constrains strategic decision-making and long-term competitiveness. This study aims to develop a digital maturity measurement model for culinary MSMEs in Cirebon City to systematically evaluate their level of digital readiness and support sustainable economic growth. A mixed-method research design was applied using a sequential explanatory approach. Quantitative data were collected through Likert-scale questionnaires distributed to 150 culinary MSMEs, measuring three core dimensions: Financial Health, Market Capitalization, and Local Digital Mapping. Instrument reliability was confirmed using Cronbach’s Alpha. Qualitative data were obtained through in-depth interviews and field observations to validate and contextualize the quantitative findings. The findings reveal that approximately 65% of MSMEs remain at the Survival stage, characterized by minimal adoption of digital accounting, digital marketing, and e-commerce platforms. Financial Health emerged as the weakest dimension, followed by Market Capitalization. Based on empirical evidence, MSMEs were classified into three maturity stages: Survival, Momentum, and Expansion. The proposed model offers a valid and practical tool for MSMEs and policymakers to assess digital maturity and design targeted empowerment strategies. This study contributes to the literature on MSME digital transformation and supports the achievement of SDG 8 and SDG 9.
Sustainable Business Innovation in Indonesian Firms ESG Disclosure Profitability and Greenwashing Ferli, Ossi; Achsani, Noer Azam; Andati, Trias; Asikin, Zenal
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.854

Abstract

This paper aims to investigate the relationships among ESG disclosure score and profitability. The sample consist of sustainable companies in Indonesia, based on the Sustainalytics and Bloomberg databases. Panel regression analysis was employed to test the study hypotheses. The results indicate that ESG disclosure has a negative effect on firm profitability. Specifically, environmental and governance disclosures are negatively associated with profitability. Moreover, both the combined ESG score and the Squared ESG variable exhibit a negative effect on profitability. Net sales show a positive effect on profitability across all models. In contrast, the COVID-19 period was found to reduce firm profitability. This study is limited by the number of samples due to data availability, yet it provides implications for stakeholders by offering insights into how ESG disclosure influences profitability in the long term, particularly in the context of sustainability practices within developing countries. The findings also have significant implications for policymakers, firms, and investors, as these findings offer guidance on managing ESG disclosure to support financial performance while mitigating greenwashing effects. Finally, this study raises a critical question about whether ESG compliance and standards will remain instruments for capital market stakeholders or evolve into a transformative paradigm that reshapes stakeholder behaviour. This research contributes to the growing body of literature exploring the relationship between ESG disclosure and profitability by employing a self-developed index from annual report content analysis, thus providing a localized perspective on sustainability performance. Furthermore, it complements the literature on the non-linear relationship between sustainability and profitability.
Visualizing the Adoption of Circular Economy Practices in Emerging Apparel Industry through Rich Picture Sitio, Rike; Jahroh, Siti; Harianto, Harianto; Suprehatin, Suprehatin
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.874

Abstract

The study aimed to visualize and understand how circular economy practices had been adopted within emerging apparel industry by employing the Soft Systems Methodology (SSM) through Rich Picture analysis. Qualitative data were collected from interviews, focus group discussions, and policy document reviews. The study explored interactions among key stakeholders within the apparel industry ecosystem, which consisted of government institutions, apparel producers ranging from large brands to Small and Medium Enterprises (SMEs), associations, recyclers, and consumers. The analysis applied SSM through Rich Picture to visualize technological readiness, entrepreneurial innovation, stakeholder relationships, and socio-political dynamics that shape the adoption process. The finding revealed that the adoption of circular practices was still at an early and fragmented stage. Limited technological capacity, weak policy coordination, and unequal power relations between dominant brands and smaller producers created significant barriers to progress. Several emerging initiatives led by ethical brands and community-based recyclers demonstrated a growing entrepreneurial creativity and moral commitment toward sustainable production. The Rich Picture captured these dynamics visually, connecting technological constraints, regulatory gaps, and market perception that influenced the system’s current state. This study concluded that accelerating circular adoption required systemic collaboration among entrepreneurs, policymakers, and technology actors. By extending SSM to the context of sustainability-driven innovation, this research provided practical insights for policymakers and industry practitioners to strengthen technological capacity, financial incentives, and partnership mechanism in building a more circular and inclusive apparel ecosystem.
Developing 21st Century Creative Writing Competencies through Edupreneurship and Creativepreneurship in Journalism Education Nufus, Hayatun; Subyantoro, Subyantoro; Mardikantoro, Hari Bakti; Pristiwati, Rahayu
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.685

Abstract

This study focuses on the development of creative writing enrichment books that incorporate 21st-century competencies within journalism courses, aligning with the principles of edupreneurship and creativepreneurship. The enrichment books are designed to enhance students' creative writing abilities while equipping them with critical skills such as problem-solving, creativity, communication, and digital literacy key competencies required in the modern media landscape. Employing a Research and Development (R&D) approach, the study implemented the enrichment books across multiple universities. Initial assessments (pre-tests) indicated that students’ creative writing proficiency was at a "Fair" level, with an average score of 46%. However, after utilizing the enrichment books, post test results showed a significant improvement, with an average score rising to 91%, classified as "Very Good". These findings highlight the effectiveness of integrating creative writing enrichment books with 21st-century competencies in enhancing students' writing skills. Additionally, the study underscores the crucial role of technology and innovative learning approaches in preparing students for the evolving demands of the media and creative industries. The study's findings provide insights into how educational tools, such as enrichment books, can be pivotal in improving students' writing skills while also supporting the development of competencies that are essential for success in the modern workforce. This research is relevant for educators, curriculum developers, and policymakers looking to enhance the quality of journalism education by integrating creative and entrepreneurial skills into academic programs.
Trust and Perceived Value as Strategic Drivers in Indonesia Omnichannel Beautypreneurship Alexandrina, Elke; Sumarwan, Ujang; Yuliati, Lilik Noor; Nurhayati, Popong
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.738

Abstract

This study aims to analyse the factors influencing customer loyalty within the omnichannel skincare ecosystem, focusing on the role of online trust, customer satisfaction, and repurchase intention. A quantitative approach was employed, utilizing a survey method involving 233 respondents who had purchased skincare products through various channels (both online and offline). Data analysis was conducted using Structural Equation Modeling (SEM) with LISREL to examine the relationships among variables within the developed conceptual model. The findings indicate that perceived product quality and perceived risk significantly influence perceived value, whereas price perception does not directly impact consumers' perceived value. Additionally, online trust plays a crucial role in enhancing customer satisfaction but does not directly influence repurchase intention. Conversely, repurchase intention is the primary factor shaping customer loyalty, whereas customer satisfaction does not have a direct effect on loyalty. These findings emphasize that customer loyalty is not solely dependent on satisfaction but is more closely linked to repurchase intensity, which is influenced by trust and positive omnichannel shopping experiences. The implications of this study highlight the importance of customer experience-based marketing strategies, including product quality enhancement, information transparency, responsive customer service, and the implementation of loyalty programs to encourage repurchase intention. By understanding the key factors driving loyalty within the omnichannel ecosystem, skincare companies can design more effective marketing strategies to enhance customer retention and strengthen competitiveness in an increasingly dynamic market.
Profiling Critical Thinking and AI Attitudes in Management Education Using a Factor-Cluster Approach for the Digital Business Era Saibaba, S.
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.593

Abstract

This paper investigates the relationship between critical thinking skills and attitudes toward artificial intelligence among postgraduate management students in southern India. Data were collected through an online survey from 325 postgraduate management students from various business schools in southern India. An empirical research design was used to identify four dimensions through exploratory factor analysis, Confidence in Critical Thinking, Valuing Critical Thinking, Misconceptions of Critical Thinking, and Attitudes Toward AI. These dimensions have guided the K-means clustering, grouping students into three distinct clusters, Critical Thinkers & AI Optimists, Developing Thinkers & AI Moderates, and Novice Thinkers & AI Skeptics. The findings reveal notable gender differences across the clusters and distinct demographic patterns that are valuable for tailoring education strategies. Overall, the results emphasize the important role of both critical thinking and AI literacy in preparing management students for success in the digital business era. This study will contribute to the theoretical understanding of these dynamics while providing practical recommendations for better curriculum design in management education that equips students with cognitive and technological skills required to navigate complex, technology-driven business environments.
The Role of Consumer Identity and Religious Beliefs in Shaping Repurchase Intention in Halal Food Rahmawaty, Penny; Haryono, Tulus; Wahyudi, Lilik; Setiawan, Ahmad Ikhwan
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.652

Abstract

This study aims to investigate the effect of halal awareness and self-identity on halal food repurchase intention in Indonesia, with product assurance belief acting as a mediating variable and religiosity and community attachment serving as moderating variables. Understanding these relationships is important to explain Muslim consumer behavior in selecting halal food products. The research adopts a quantitative survey approach targeting Muslim consumers in Indonesia. Data were collected using a purposive sampling technique to ensure that respondents met the research criteria. A total of 535 respondents participated in this study. The collected data were analyzed using Structural Equation Modelling-Partial Least Square (SEM-PLS), which allows the simultaneous testing of relationships among multiple variables in the research model. The results of the analysis reveal that halal awareness and self-identity have a significant direct influence on repurchase intention and also affect it indirectly through product assurance belief. This finding indicates that consumers who possess stronger awareness of halal principles and a stronger Muslim self-identity tend to show a higher intention to repurchase halal food products. In addition, product assurance belief significantly influences consumers’ intention to repurchase halal food, highlighting the importance of trust in halal product guarantees. The belief in product assurance is found to partially mediate the relationship between halal awareness, self-identity, and halal food repurchase intention. Furthermore, the results indicate that religiosity does not moderate the relationship between product assurance belief and repurchase intention. Community attachment also does not moderate the influence of halal awareness on repurchase intention. However, it strengthens the relationship between self-identity and product assurance belief toward halal food repurchase intention in Indonesia.
Driving Hospital Revisit Intentions Through a Technopreneurship Approach to eWOM Care Quality and Patient Experience Sianita, Pricillia Priska; Harwani, Yuli; Permana, Dudi; Imaningsih, Erna Sofriana
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.730

Abstract

The rapid integration of digital technologies into healthcare services has transformed hospitals into technopreneurial service organizations that actively leverage digital platforms to create value and sustain competitiveness. Electronic Word of Mouth (e-WOM) and patient experience have emerged as critical digital signals shaping patient perceptions and behavioral outcomes. However, empirical evidence explaining the service mechanisms through which these digital factors influence patient loyalty in emerging market healthcare contexts remains limited. This study investigates the influence of e-WOM and patient experience on revisit intention through the sequential mediating roles of care quality and patient satisfaction. A quantitative research design was employed, collecting data from 250 patients of Class B hospitals in Jakarta. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4.0. Mediation effects were assessed through bootstrapping with 5,000 resamples. The results demonstrate that e-WOM and patient experience significantly enhance perceived care quality, which subsequently increases patient satisfaction and ultimately strengthens revisit intention. Furthermore, care quality and patient satisfaction jointly function as a sequential dual mediation mechanism. This study contributes to technopreneurship and healthcare management literature by extending traditional patient loyalty models into digitally driven healthcare ecosystems within emerging markets. Practically, the findings highlight the importance of technopreneurial capabilities in managing digital reputation, patient experience design, and service quality innovation to achieve sustainable healthcare performance. The study also supports Sustainable Development Goal 3 (Good Health and Well-being) by emphasizing patient-centered, digitally enabled healthcare delivery.
Examining Adaptive Leadership in Business via Literature Review and Bibliometric Analysis Udin, Udin; Udchachone, Sarinthree; Zumitzavan, Vissanu; Chien, Ng Wei
Aptisi Transactions On Technopreneurship (ATT) Vol 8 No 2 (2026): July
Publisher : Pandawan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/att.v8i2.753

Abstract

In today’s rapidly changing world, characterized by technological disruption and socio-political complexity, traditional leadership models often prove insufficient. Adaptive leadership provides a flexible approach that enables people to address adaptive challenges through learning, resilience, and systemic change. Despite growing scholarly interest, research on adaptive leadership remains fragmented and lacks strong empirical support. Systematic Literature Review (SLR) and bibliometric analysis of 126 peer-reviewed articles published between 2010 and May 2025 from the Scopus database were employed to address these gaps. Findings reveal a significant rise in publications after 2020, largely influenced by the Covid-19 pandemic and accelerated organizational transformation. Using VOSviewer, the bibliometric analysis identifies influential authors such as R.A. Anderson and D.E. Bailey, leading institutions including Duke University and the University of North Carolina, and prominent publication outlets like California Management Review. Thematic mapping shows a shift from crisis leadership and healthcare to digital agility, emotional intelligence, and psychosocial resilience. This study strengthens the theoretical foundation of adaptive leadership by synthesizing its core competencies, including system diagnosis, distress regulation, and inclusive problem-solving, and demonstrates its practical relevance across sectors. In doing so, it supports global development goals, including SDGs 3 (Good Health and Well-being), SDGs 4 (Quality Education), SDGs 8 (Decent Work and Economic Growth), SDGs 9 (Industry, Innovation, and Infrastructure), and SDGs 16 (Peace, Justice, and Strong Institutions), positioning adaptive leadership as a key driver of sustainable organizational and societal transformation.

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