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Jurnal Manajerial
Published by Universitas Muhammadiyah Gresik
ISSN : 23548592     EISSN : 26215055     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
The Managerial Journal is published by Management Department, Faculty of Economics and Business University of Muhammadiyah Gresik, twice a year in January and Juli. The purpose of this journal is to facilitate scientists, researchers and practitioners to publish original research articles or article reviews. The article essentially contains topics on Business Management, Financial Management, Operational Management, Human Resource Management, Marketing Management and Entrepreneurship.
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Articles 251 Documents
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Challenges and Strategies of Cooperatives in Implementing ISO 26000 for Sustainable Economic Development Muhammad Rusli; Kurniawati Kurniawati; Maria Ariesta Utha
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i01.4868

Abstract

Background – Family is a key factor in creating quality resources to support successful development (Cabrera-Suarez, 2001). One of the family's responsibilities in improving the economy is to form a business group to generate additional income for the family (Morck, R & Young. B, 2003). The problem that is often faced by family businesses and small businesses is the lack of sources of capital and knowledge to run their businesses so that they can develop and expand their marketing. Luo, X., & Shen, J. (2009) stated that there is a need for a forum to improve the quality of human resources in small businesses. One of the most effective and efficient forums is the formation of cooperatives. Objective – To analyze and evaluate the challenges and strategies of savings and loan cooperatives in implementing ISO 26000 for sustainable economic development, so as to improve the economy of the surrounding community or certain areas. Design / methodology / approach – This study uses an approach to analyze the role of Savings and Loans Financial Institutions in good governance in terms of the implementation of ISO 26000 and the issues and strategies applied. The subject of this research is the Savings and Loans Financial Institution. The survey respondents interviewed the directors of financial institutions and operational managers and financial managers as well as stakeholders in savings and loan financial institutions. This study was analyzed using content analysis. Findings – With these challenges and strategies, it is hoped that Savings and Loans Financial Institutions can carry out sustainable economic development (SDGs) as in point 1 and point 8 and point 9 and point 17, namely: a) SDGs No. 1 concerning Poverty Alleviation: Encouraging economic activity in rural areas and regions to reduce poverty, b) SDGs No. 8 on Decent Work and Economic Growth: Encouraging participation among low-income families for decent work and growing the economy, c) SDGs No. 9 on Reducing Inequalities: Strengthening the social capital of the rural population to reduce inequality in the community, d) SDGs No 17 concerning Partnerships to Achieve Goals: Strengthen the social capital of rural residents for partnerships that can grow family businesses so that the goals of economic growth are achieved. Research implication – It is expected to be able to maintain several core courses that have been implemented properly, although not yet optimal, they should still be implemented in accordance with the vision and mission, culture and values of core competencies, SOP, Jobdisc, KPI and standardization in all parts of the HR line. Finance, marketing, operations and others pay attention to good governance to achieve good performance. Savings and loan institutions are expected to be able to create a good management system so that they can influence the results of savings and loan institutions to achieve goals and achieve goals. The existence of a savings and loan institution is expected to become a social (community) business that can provide social value to the community and overcome social problems, turning them into solutions through business. Limitations Of Research – This study only covers all the ISO 2600 standard topics related to organizational governance, human rights, labor practices, environment, fair practices, consumer issues and community participation and development in savings and loan institutions. And the extent to which the management of the Savings and Loans Institution for Sustainable Economic Growth (SDG) has implemented aspects of the ISO 26000 standard.
Niat Berpindah Nasabah yang Termigrasi Paksa ke Bank Syariah Indonesia Berliana Fajar Nur Endah Sari; Hendy Mustiko Aji
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i1.4546

Abstract

Background – The merger that was done by BUMN Islamic Banks in Indonesia to form Bank Syariah Indonesia (BSI) has forced the customers to switch to the new system. This switch may create resistance. As this phenomenon is still new, therefore, there are still very limited studies that investigate it. Aim – This study is aimed to investigate factors that influence customer switching intention to Bank Syariah Indonesia (BSI). Design / Methodology / Approach – This study collected 106 respondents and the data is analyzed using PLS-SEM. The purposive sampling technique is chosen by creating criteria for the sample, such as ex-Bank Syariah Mandiri, BRI Syariah, and BNI Syariah customers who are forcedly switched to Bank Syariah Indonesia (BSI). Findings – This study shows that trust has a significant effect on satisfaction, but it does not influence switching intention. Satisfaction is significantly influenced by service quality, but it has a negative effect on switching intention. Interestingly, service quality also does not influence switching intention. Conclusion - This study concludes that customer switching intentions are significantly influenced by customer satisfaction, but not by trust and service quality. Research Implication – The findings of this study are expected to be used by Bank Syariah Indonesia (BSI) managers in designing a customer loyalty program. So that, the customers who are forcedly switched can stay. Limitations – Most of the respondents in this study are from Java Island. This unbalanced proportion might affect the validity of the findings.
Effect Of Spiritual Leadership And Psychological Contracts On Employee Job Satisfaction At Indonesian Islamic Bank (BSI) Bandung Branch Usep Suherman; Eeng Ahman; Disman Disman
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i01.4971

Abstract

Background - Job satisfaction is a happy emotional state or positive emotion that comes from evaluating one's work or experience. With high job satisfaction will increase employee performance against the organization where they work. Lack of satisfaction with the company can lead to low employee performance. In this study related to job satisfaction of BSI Bandung Branch employees. Aim - The aims of this study were to identify and analyze the influence of spiritual leadership and psychological contracts on employee job satisfaction at BSI Bandung Branch. Design / Methodology / Approach – This study used descriptive and explanatory survey methods. The research was conducted on 90 BSI employees. Sampling was carried out using a saturated sampling technique. The data analysis technique used is Multiple Regression Analysis. Findings – The results of this study show that spiritual leadership and psychological contracts partially or jointly have an impact on employee job satisfaction. Furthermore, a determinant value of 0.938 was obtained, this means that spiritual leadership and psychological contracts are able to explain employee job satisfaction of 93.8%. Meanwhile, 6.2% was caused by other factors. Conclusion - The leadership of the BSI Bandung Branch must be able to implement spiritual leadership for employees and build a strong psychological contract for employees within the company. Job satisfaction needs to be improved again to improve organizational performance. Research implication - To increase employee job satisfaction, it is necessary to pay attention to the attitudes and behavior of leadership shown by leaders to employees besides strengthening the psychological contract between employees and the organization. Limitation - The scope of this research is limited to one particular company, so it does not reflect the situation of other institutions in the same study regarding spiritual leadership, psychological contract, job satisfaction
Antropomorfisme Merek dalam Kajian Filsafat Ilmu diesyana ajeng pramesti; mugi harsono
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i1.4666

Abstract

Background – Anthropomorphism refers to the customer's tendency to think of a human characteristic that is in a product or brand and has become a brand positioning strategy that has received attention in marketing research in recent years. Anthropomorphism strategy is needed and becomes an effective alternative strategy in marketing communication, but there is some debate about the success of anthropomorphism strategy in marketing communication. The discrepancy in the findings of the debate makes the anthropomorphism strategy interesting for further research, especially on consumer attitudes. Aim – Anthropomorphism concept is very important in developing a brand for the consumers. Marketing strategies can provide information about the introduction and market’s problems, provide information on alternative solutions, analysis of alternative solutions, and evaluation. The anthropomorphism strategy is used to get closer and communicate the brand to the consumers. This study develops a conceptual framework that describes the philosophy of science about brand anthropomorphism from a marketing perspective. Design/methodology/approach – This study uses secondary data in the form of literature studies and mapping on 78 articles published in Scopus-indexed journals, especially Q1 and Q2 for 47 years from 1975 to 2021. The framework is presented in 3 main aspects that are ontology, epistemology, and axiology. That aspect is discussed in depth in accordance with the development of existing scientific studies. Findings – Brand anthropomorphism is one of the most effective marketing strategies to bring brands closer to their consumers. This study found the antecedents and consequences of brand anthropomorphism, such as brand image congruity, anthropomorphic advertisement, customer intention, willingness to register, etc. These findings, theoretically, it is expected to provide a roadmap for further anthropomorphism research and practice as the input in determining marketing strategies for companies. Research implication – A conceptual model of brand anthropomorphism is presented with an explanation of the influencing factors and the factors that are influenced. This study can help for further research about anthropomorphism. Limitations – This study only refers to Scopus Q1 and Q2 for 47 years from 1975 until 2021.
Pengaruh Employee Engagement Dan Leader Member Exchange Terhadap Organizational Citizenship Behavior Dengan Mediasi Modal Sosial (Studi Pada Pegawai Yayasan XYZ) Rizkika Fitri; Hasan Abdul Rozak
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i01.4905

Abstract

Background - The high level of competition in the field of educational services requires tertiary institutions to continue to improve the quality of human resources, in order to survive in the era of globalization. Organizations really need loyal and highly committed employees in order to survive and develop, therefore researchers are interested in studying the variables Employee Engagement, LMX and OCB. Aim - This study aims to analyze the effect of Employee Engagement and Leader Member Exchange (LMX) on Organizational Citizenship Behavior (OCB) by mediating social capital on employees of the XYZ Foundation. Design / Methodology / Approach – Population in this study were 177 employees of the XYZ Foundation, using a purposive proportional sampling technique, only using a sample of 109 employees. Research testing was carried out by testing validity, reliability, multiple regression analysis, t test, R2 test and moderation test using SPSS 22. Findings – The results showed that: (1) Employee Engagement and LMX have a positive effect on Social Capital and OCB (2) Social Capital positive effect on OCB (3) Social capital mediates the effect of Employee Engagement on OCB, and (4) Social capital mediates the effect of LMX on OCB. Conclusion - The empirical test results identify that the positive attitude resulting from Employee Engagement, LMX and social capital that exists in each employee will foster cooperation between fellow employees and superiors with the aim of personal success, other people and the organization. Research Implication - This research is expected to make a positive contribution to further research, and to become a reference for organizations regarding the influence of employee engagement, LMX and mediation of social capital on OCB. Limitation - The object of this research only took the XYZ Foundation with lecturers, teachers and employees as respondents who were still actively working at the XYZ Foundation.
Increasing Tourist Intention To Visit Of Coastal And Marine Tourism Visits Through Digital Marketing Dadan Sumantri; Taufiq Rahmat
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i01.4651

Abstract

Background – The Covid-19 pandemic has made the world economy to experience a sharp decline, especially in the tourism sector. One of the tourism sectors affected is coastal and marine tourism. To increase the number of tourists again, many researchers state that digital marketing has a significant role. Aim – This study aims to examine the used model of digital marketing used by coastal and marine tourism actors so that they can be optimized to increase tourism attractiveness. Design / methodology / approach – The method used in this research is to use six steps, namely strategy determination, planning, training, data collection, review, and reporting. Research data collection will be carried out using a questionnaire survey method. Findings – According to the findings, digital marketing through websites and Instagram factors can affect tourism attractiveness but cannot affect intention to visit. However, the intention to visit in this study can be influenced by tourism attractiveness. Research implication – Tourism providers must consider what factors can increase tourism attractiveness, such as by using digital marketing tools. The local government can also increase the facility in the tourism destination. Limitations – Future studies can consider other factors in digital marketing, as this study only considers websites and Instagram as the too. Other factors, such as email marketing, search engine optimization, content marketing, and the use of mobile applications should be explored by future researcher.
Application of Analytical Hierarchy Process to Evaluate Ten Years of Mutual Fund Performance in Indonesia Elok Vilantika
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i01.4890

Abstract

Background – Mutual funds are one of the investment instruments whose popularity is increasing every year. Throughout August 2020 all types of mutual funds showed positive performance and equity funds became the mutual funds that had the highest performance among other types of mutual funds. Investors must be observant and careful in choosing which mutual funds are worth buying and have the best performance so that the risk of loss can be minimized. The decision-making process is not easy, so a decision-making tool called the Analytical Hierarchy Process (AHP) is needed. Purpose – This study aims to analyze the performance of equity funds as a consideration for investors in choosing the best mutual funds with the Risk Adjusted Return (RAR) method, Sharpe Ratio, Treynor Ratio, and Jensen Alpha. Design / Methodology / Approach – This research approach is quantitative. The population in this study are all equity funds which are then sampled with criteria of more than 10 years having the largest Asset Under Management (AUM) as of December 2020 and one mutual fund product representing an investment manager. The data analyzed are primary data and secondary data. The data analysis method in this study uses the Analytical Hierarchy Process (AHP) as a decision-making tool for 10 alternative mutual funds. Result and Discussion – Based on the results of the analysis, it shows that the RAR method is the criterion that shows the most consistency in assessing the performance of mutual funds. This result is also supported by the opinions of several competent investment managers regarding mutual fund investment as respondents in this study. The overall results of selecting the best mutual fund performance in terms of the 4 criteria used show that the FWD Asset Dividend Yield Equity Fund is the best alternative choice with an overall inconsistency shown of less than ten percent, which means that the data comparison in this study is valid and consistent. Conclusion – Based on the AHP method, it shows that the FWD Asset Dividend Yield Equity Fund has superior performance compared to the other eight mutual funds with the largest final weight of 0.155. Research Implication – This research can be used as a basis for making investment decisions in mutual funds so that investors know the best performance information on mutual funds using the 4 criteria. Research Limitations – This study has limitations related to the criteria, namely Risk Adjusted Return (RAR), Sharpe Ratio, Treynor Ratio, and Jensen Alpha and the alternative used is only 10 equity mutual funds, so that it can be developed using other criteria or adding sub-sub-criteria, and can use other mutual fund alternatives.
Strategi Pengembangan Wisata Desa Yang Berkelanjutan Sukaris Sukaris; Aries Kurniawan; Moh. Dian Kurniawan
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i1.4751

Abstract

Background–Currently, tourism potential in Indonesia has considerable potential and opportunity to be developed, especially village tourism owned by villages in Indonesia. Likewise, the village has been able to capture village tourism opportunities that can be developed based on local resources owned, both tourist attractions, culture and other local wisdom. However, not many villages develop it sustainably. Aim – The objectives of this study specifically will examine how the strategies that can be carried out by villages (village tourism managers) in developing village tourism to be sustainable. Design / methodology / approach – The research method used in this study is a qualitative approach where data is collected from informants through focus group discussions. Findings – The results of the study indicate that villages in Gresik Regency are actively developing village tourism, which is marked by the concern of tourism awareness groups (POKDARWIS), as well as the increasing number of developed village tourism destinations. Strategies that can be carried out in developing sustainable tourism villages include optimizing local resources, community involvement, adhering to the planned master plan, managing internally sourced funding, strengthening institutions, making village tourism development a priority, increasing the ability to sell village tourism products. supported by competent human resources that meet excellent service standards and the motivation for continuous development to do new things. Research implication Theoretical implications; In future studies, it is necessary to have a study that connects the concept of halal tourism with sustainability, especially in Gresik Regency, which is known as the city of santri. Limitations – This research is mostly digging data from tourism managers (POKDARWIS), so it does not involve visitors and other stakeholders.
Pengaruh Kualitas Layanan Elektronik, Kualitas Makanan, Persepsi Manfaat Dan Kemudahan Terhadap Kepuasan Konsumen Dan Niat Pembelian Ulang Pada Pizza Hut Delivery Di Surabaya yanuar danu prasetyo; Tatik Suryani
Jurnal Manajerial Vol 10 No 01 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i01.4894

Abstract

Background – How to satisfy and attract customer intention is very crucial for supporting business performance. Now days, not only the quality of foods and product benefits but also the technology online supporting are very important. Pizza Hut one of a big restaurant have implemented online applications for improve it’s services. So, it’s very important to examine the impact of their online service attributes on Consumer Satisfaction and Repurchase Intentions. Aim – This study aims to examine the effect of Electronic Service Quality, Food Quality, Perceived Benefits, Perceived of Easiness on Customer Satisfaction and Intention to Repurchase Pizza Hut product in Surabaya. Design / Methodology / Approach –Type of this research is quantitative with survey method by distributed questionnaires. 150 respondents involved in this research which selected by purposive sampling with criteria such as consumer often buy product by using online services and lives in Surabaya. Structural Equation Modelling Smart-PLS program was used for analyzing data. Findings – Electronic Service Quality, Food Quality, Perceived Benefits and Perceived Ease of Use effect significantly toward Customer Satisfaction. Electronic Service Quality and Customer Satisfaction effect significantly on Repurchase Intention. Food Quality, Perceived Benefits and Perceived Ease to Use have no significant effect on Repurchase Intention. Conclusion - 9 hypotheses were proposed to see the relationship between variables 3 of which were rejected, namely Food Quality, Perceived Benefits, Perceived Convenience had no significant effect on Repurchase Intentions Research implication – Customer satisfaction is paramount and it can be driven through keeping Electronic Service Quality, Food Quality, Perceived Benefits and Perceived Ease of Use Limitations – this research was not analyzed further this effect of attributes of online application implementation the consumers based on digital literacy
Strategi Penciutan PT Garuda Indonesia Tbk Dalam Menghadapi Kesulitan Keuangan Kintan Rachmi Satyodriyani; Hesti Restarani; Popy Rufaidah
Jurnal Manajerial Vol 10 No 02 (2023): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v10i02.5459

Abstract

Background – PT Garuda Indonesia (Persero) Tbk has been facing financial distress for the last five years. This is indicated by a significant loss in the amount of annual income. The revenue from operational activities has not been able to provide a profit for the company because of the high operating expenses that must be incurred. Aim – This study aims to find out how PT Garuda Indonesia (Persero) Tbk overcomes the current financial distress through the implementation of a retrenchment strategy. Design / methodology / approach – This study uses a case study method by analyzing sources from the implementation of the retrenchment strategy at PT Garuda Indonesia. The type of data used is secondary data in the form of annual reports and financial statements of the company which is analyzed qualitatively. Findings – PT Garuda Indonesia is one of the airlines that implements a retrenchment strategy in overcoming the problem of financial distress to increase the company's profitability. The type of retrenchment strategy implemented is a turnaround strategy and a captive company strategy. Conclusion - The implementation of the turnaround strategy is realized through the contraction strategy, consolidation strategy, and outsourcing strategy. The implementation of the captive company strategy is realized through the sole supplier strategy, preferred provider strategy, and contract grower strategy. Research implication – The results of this research are expected to be a consideration for the management of other airlines that are facing similar financial distress so that the company can maximize revenue and maintain business continuity in the aviation industry. Limitations – The limitation of this study is that the analysis is only carried out on data sourced from documentation and literature related to the retrenchment strategy that has been implemented by PT Garuda Indonesia in overcoming the problem of financial distress

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