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Jurnal Ecoment Global: Kajian Bisnis dan Manajemen

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Published by Universitas Indo Global Mandiri

ISSN : "2540816 EISSN : 26856204 DOI : -

Core Subject : Economy,

Economics, Econometrics & Finance

The Ecoment is intended to be the journal for publishing articles reporting the results of research on business and management. The Ecoment invites manuscripts in the areas of finance, international business, management strategy, marketing, economics, risk, accounting, and insurance. The Ecoment accepts articles in any business-related subjects and any research methodology that meet the standards established for publication in the journal. The primary, but not exclusive, audiences are academicians, graduate students, practitioners, and others interested in business and management research.

Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Perilaku Organisasi dan Menejemen Sumber Daya Manusia

Articles 196 Documents

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Pengaruh Self Efficacy terhadap Kinerja Pegawai pada Sekretariat Komisi Pemilihan Umum Daerah (Kpud) Kabupaten Luwu Timur Khaerana, Khaerana
Jurnal Ecoment Global Vol. 5 No. 1 (2020): Edisi Februari 2020
Publisher : Universitas Indo Global Mandiri Palembang

This research was conducted to determine the effect of self-efficacy on employee performance at the Secretariat of the Regional General Election Commission (RGEC) of East Luwu Regency. This research is quantitative descriptive with data collection methods through observation, interviews, questionnaires and documentation. The number of respondents in this research were 28 employees. The tools of data analysis in this research is a simple linear regression analysis using SPSS version 20. From the results of the t test analysis shows the value of t count (4,233) Â > t table (1,706) Â and the significance value of 0,000 < 0.05, so it can be concluded that Self Efficacy has a positive and significant effect on performance employee at the Secretariat of Regional General Election Commission (RGEC) of East Luwu Regency. The higher of self efficacy that is owned by an employee, then the more performance will increase.Keywords: Self Efficacy, Employee Performance

PENGARUH TRUST DAN E-SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN PADA ONLINE SHOP SHOPEE DI FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS SINGAPERBANGSA KARAWANG KUSNANTO, DANANG; OKTAVIANY, RISKA AYU; RAHMA, RIDA
Jurnal Ecoment Global Vol. 5 No. 1 (2020): Edisi Februari 2020
Publisher : Universitas Indo Global Mandiri Palembang

As for the purpose, to obtain empirical evidence and find clarity phenomena and conclusions about The EffectÂ of Trust and E-Service Quality to Buying Decision in Online Shop Shopee at Economy and Business Faculty University of Singaperbangsa Karawang. The study was conducted by using desciptive and verification methods, such as collecting, presenting, analyzing, and testing hypothesis, and made conclusions and suggestions. Sample were collected by using Stratified Random Sampling and Purposive sampling methods with a sample od 100 respondensfrom a population of 3.597 people. The data analysis technique was used Bar Scale Analysis technique and Path Analysis by using Method Succesive Interval, Microsoft Office Excel 2010, and SPSS. Based on the research result trust variable (X1) has a significant effect of buying decision (Y) with a percentage of 53,1%, which means that further increasing trust consumer will increase buying decisions to the product offered. E-service qualiy (X2) has a significant effect on buying decision (Y) with a persentage of 15,1%, which means that e-service quality effect the rentention of customers. There is a simultaneous effect of trust and e-service quality variables on buying decision by 68,2% and the remaining 31,8% is influenced by other variables not examined in this study.Keywords: Trust, E-Service Quality, Buying Decision

PENGARUH PELATIHAN, PENEMPATAN DAN KINERJA KELOMPOK PAKAR SECARA PARSIAL DAN SECARA SIMULTAN TERHADAP CAPACITY BUILDING DPRD OGAN KOMERING ILIR Yuliana, Yuliana; Zamzam, Fakhry; Marnisah, Luis
Jurnal Ecoment Global Vol. 5 No. 1 (2020): Edisi Februari 2020
Publisher : Universitas Indo Global Mandiri Palembang

The purpose of the research is specifically to obtain the results of the analysis of the influence of training variables, placement, expert group performance on the capacity building of DPRD partially or simultaneously. The research method uses descriptive and verification surveys, field data collection using questionnaire, interview and documentation techniques. This research is associative research, where in this study there are variables that are related and can affect other variables. The study population was 85 employees at the OKI DPRD Secretariat, taken as a sample of 71 employees. Processing data using SPSS 23 analysis tools. Testing the data using the t test, that training affects capacity building with t count 5.009> t table 1.993, there is an influence of placement on capacity building, with 3,883> t table 1,993, performance affects capacity building with t count of 2,149> t table 1,993 and training, placement and performance affect capacity building with F count 10,980> F table 2,683. The red thread of research is that Expert Group Training, Expert group Placement, Expert group performance has a positive and significant effect on the capacity building of Ogan Komering Ilir District DPRD both partially and simultaneously. Strategies to increase DPRD capacity building can be done by providing training before expert group placements on DPRD equipment.Â Keywords: training, placement, performance and capacity building

PENGARUH BRAND IMAGE TERHADAP LOYALITAS KONTRIBUTOR PT. SEMEN BATURAJA (PERSERO) TBK DENGAN MEDIASI LAYANAN DAN KEPUASAN KONSUMEN Mediarta, Yogi Artha; Zamzam, Fakhry; Rostiati, Neny
Jurnal Ecoment Global Vol. 5 No. 2 (2020): Edisi Agustus 2020
Publisher : Universitas Indo Global Mandiri Palembang

This study aims to see the effect of brand image on the loyalty of contributors of PT. semen baturaja (persero) tbk with service mediation and customer satisfaction. This research uses quantitative data analysis methods in the form of descriptive statistical analysis and inferential statistical analysis. The results of this study indicate that the brand image that uses Baturaja cement is safer, has a positive and significant effect on providing services by SMBR is reliable; has a significant effect on improving the service of consumers who have experienced selling Baturaja cement which is more profitable; has a positive and significant effect on consumer loyalty to the brand image of Baturaja cement is always superior; consumer satisfaction because selling Baturaja cement is more profitable, has a positive and significant effect on distributor loyalty which is formed from the image of the Baturaja cement brand that is always superior; and that the brand image of the use of Baturaja cement is much safer, the quality of customer service is improved by offering reliable service and customer satisfaction so that selling Baturaja cement is always more profitable. Has a significant effect on increasing the loyalty of Semen Baturaja distributors by maintaining the brand image of Baturaja Cement so that it is always superior.Â Keywords: Brand Image, Loyalty, Service Mediation, Customer Satisfaction, PT. Semen Baturaja

Pengaruh Kualitas Layanan Pelaku Wisata Terhadap Tingkat Kepuasan Wisatawan Mancanegara Di Taman Nasional Tanjung Puting, Kabupaten Kotawaringin Barat Koentarto, Ilham; Hasaruddin, Hasaruddin
Jurnal Ecoment Global Vol. 6 No. 1 (2021): Edisi Februari 2021
Publisher : Universitas Indo Global Mandiri Palembang

Indonesian tourism in 2019 provided the second largest contribution after CPO in providing foreign exchange. With this development, currently various regions in Indonesia are developing tourism, one of which is in West Kotawangin Regency with the Tanjung Puting National Plant (TNTP) destination. To develop regional tourism, extra services are needed by tourism actors such as guides, Klotok, food and so on in order to provide satisfaction for both foreign tourists (tourists) and domestic tourists (Wisnus). Therefore, this study aims to 1) determine the effect of the quality of tour kelotok services, on the satisfaction level of foreign tourists visiting Tanjung Puting National Park. 2) Knowing the effect of the quality of tour guide services on the level of satisfaction of foreign tourists visiting Tanjung Puting National Park. 3) Knowing the effect of the quality of food and baverage services on the level of satisfaction of foreign tourists visiting the Tanjung Put National Park. and 4) Knowing the effect of hotel service quality on the level of satisfaction of foreign tourists visiting Tanjung Puting National Park. The research method used. in this research is quantitative with data analysis using Multiple Linear Regression Analysis. The results of the study show that the service quality of tourist services has an effect on the level of satisfaction of foreign tourists, both tour group services, guide services, food and baverage services and hotel services as a whole (simultaneously) have an effect of 60.1% on the level satisfaction of foreign tourists.

ANALISIS PERBANDINGAN VOLUME PERDAGANGAN SAHAM SEBELUM DAN SESUDAH STOCK SPLIT PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA Jumady, Edy; Halim, Ardiansyah
Jurnal Ecoment Global Vol. 5 No. 2 (2020): Edisi Agustus 2020
Publisher : Universitas Indo Global Mandiri Palembang

This study aims to examine and analyze differences in stock trading volumes before and after stock splits in manufacturing companies on the IDX. The design of this study uses a quantitative descriptive approach with a sample of 3 companies and an observation period of 10 days before and 10 days after a stock split so that the observation sample is 60 observation periods. Data analysis method used in hypothesis testing is t-test regression.The results of the study provide evidence that the average trading volume there is a significant difference before and after the stock split in manufacturing companies listed on the Indonesia Stock Exchange in 2016. These results support the hypothesis, so the hypothesis is accepted.Keywords: Stock Trading Volume, Stock Split, t-tes regresion

BUDAYA ORGANISASI, KNOWLEDGE MANAGEMENT TERHADAP KINERJA DENGAN LOYALITAS KERJA SEBAGAI MEDIASI Christanto, Christanto; Kadarusman, Kadarusman
Jurnal Ecoment Global Vol. 6 No. 1 (2021): Edisi Februari 2021
Publisher : Universitas Indo Global Mandiri Palembang

ABSTRACTÂ This study aims to examine the influence between organizational culture and knowledge management on performance with job loyalty as a mediation. The research was conducted at the Department of Transportation of Pasuruan Regency, with a sample size of 87 respondents using a saturated sample, the number of samples was in accordance with the number of population. Data analysis was performed using the SmartPls program. The results of this study are the influence of organizational culture and knowledge management on performance, but it does not directly affect performance, but with the mediation of work loyalty has a significant and positive effect with full mediation. Organizational culture and knowledge management have a significant and positive effect directly on job loyalty, while job loyalty has a significant and positive effect on performance. Organizational culture and knowledge management in improving performance must be able to increase job loyaltyABSTRAKPenelitian ini bertujuan untuk menguji pengaruh antara budaya organisasi dan knowledge management terhadap kinerja dengan loyalitas kerja sebagai variabel mediasi. Penelitian dilakukan di Dinas Perhubungan Kabupaten Pasuruan, dengan jumlah sampel sebanyak populasi sebanyak 87 PNS dengan menggunakan sampel jenuh maka jumlah sample sesuai dengan jumlah populasi. Analisis terhadap data yang ada dilakukan dengan menggunakan program SmartPls. Hasil dari penelitian ini adalah pengaruh budaya organisasi dan knowledge management dengan terhadap kinerja tetapi secara langsung tidak berpengaruh terhadap kinerja, tetapi dengan mediasi loyalitas kerja berpengaruh signifikan dan positif dengan sifat full mediation. Budaya organiasi dan knowledge management secara langsung berpengaruh secara signifikan dan positif terhadap loyalitas kerja, sedangkan loyalitas kerja berpengaruh secara signifikan dan positif terhadap kinerja. Budaya organisasi dan knowledge management dalam meningkatkan kinerja harus dapat meningkatkan loyalitas kerja.

MEMBANGUN PEMASARAN ONLINE DAN DIGITAL BRANDING DITENGAH PANDEMI COVID-19 Fadly, Hawangga Dhiyaul; Sutama, Sutama
Jurnal Ecoment Global Vol. 5 No. 2 (2020): Edisi Agustus 2020
Publisher : Universitas Indo Global Mandiri Palembang

Salah satu dari dampak dari pendemi COVID-19 adalah kemrosotan dalam dunia bisnis dan ekonomi. Dengan demikian pemasar maupun pengusaha harus menemukan alternatif solusi untuk bisa memasarkan produk atau jasa mereka ke konsumen. Para pelaku bisnis mengoptimalkan pemasaran online dan digital branding sebagai sarana komunikasi dengan target konsumennya. Hal ini tentunya menjadi pilihan yang sangat efektif dimasa pandemi ini. Tujuan penelitian pada artikel ini ada dua. 1) Â menganalisis pemasaran online dan digital branding. 2) Mendeskripsikan pemasaran online dan digital branding ditengah pandemi COVID 19. Jenis penelitian ini adalah penelitian referensi yang pengambilan datanya berorientasi pada beberapa referensi yang sesuai. Fokus penelitian ini adalah membangun pemasaran online dan digital branding ditengah pandemi COVID-19. Keabsahan data dalam artikel ini adalah dengan berbagai sumber dan perpanjangan waktu. Teknik analisis data pada artikel ini adalah dengan menggunakan metode komparasi konstanta. Adapun hasil dari penelitian pada artikel ini ada dua. 1) Analisis pemasaran online dan digital branding. 2) Mendeskripsikan pemasaran online dan digital branding ditengah pandemi COVID 19.

ANALISIS PENGARUH QUALITY DIMENSION PADA KOMUNITAS ONLINE TERHADAP PURCHASE INTENTION Christiarini, Renny; Wilhelmina, Wilhelmina
Jurnal Ecoment Global Vol. 6 No. 1 (2021): Edisi Februari 2021
Publisher : Universitas Indo Global Mandiri Palembang

The emerging online community provides opportunities for consumers to participate in discussions whose purpose is to provide information to each other and influence fellow consumers regarding product information.The purpose of this research is to find out whether the dimensions of quality in online communities, namely the quality of relationships and the quality of information affect purchase intentions through reducing uncertainty with the moderating variable of involvement. The object of this research is the influence of online community quality dimensions on the purchase intention of smartphone products. Partial least square method is a method used to process this research data.The results of this study are information quality variables and relationship quality variables have significant influence on reducing uncertainty. Relationship quality and information quality significantly influence the purchase intention variable. The variable of uncertainty reduction influences and is significant on the purchase intention variable. There is significant moderation effect on the involvement variable on the uncertainty reduction variable on the purchase intention variable. In addition, the results of this study indicate the quality dimensions of online communities influence purchase intentions. The existence of quality information and good quality relationships in online communities will result in uncertainty reduction by visitors so that it will lead to product purchase intentions.

ANALISIS PENGARUH MANAGE IT HUMAN RESOURCE (PO7) DAN EDUCATE AND TRAINUSERS (DS7) PADA FRAME WORK COBIT 4.1 TERHADAP IT SERVICE MANAGEMENT (ITSM) DI PT SEMEN BATURAJA (PERSERO) TBK Nasution, Surya Andita; Marnisah, Luis; Zamzam, Fakhry
Jurnal Ecoment Global Vol. 5 No. 2 (2020): Edisi Agustus 2020
Publisher : Universitas Indo Global Mandiri Palembang

This research aims to know the impact of "Manage IT Human Resource (PO7)" and "Educate and Train User (DS7)" in COBIT 4.1 on IT Service Management (ITSM) at PT Semen Baturaja (Persero) Tbk, both partially and simultaneously. The population in this research is 787 employee at PT Semen Baturaja (Persero) Tbk who are actively using information technology, chosen by purposively sampling. This research is a quantitative research using survey, descriptive and associative method, also involving doubled linear analysis technique to analyze the data. The test result t partially of Manage IT Human Resource (PO7) and Educate & Train User (DS7) partially impacts on IT Service Management (ITSM) with the test value of thitung 3,920 > ttabel(0,05,n-2) 1,98729 and thitung 4,647 > ttable(0,05,n-2)1,98729. The test result F simultaneously Manage IT Human Resource (PO7) and Educate & Train User (DS7) impacts on IT Service Management with the Fhitung 46,955 > Ftable (2,n-2) as 3,10. Contribution given by Manage IT Human Resource (PO7) and Educate & Train User (DS7) is 51,9% while 48,1% is impacted by other variables. Partially Manage IT Human Resource (PO7) impacts biggest 30,8% and Educate & Train User (DS7) impacts smallest 21,3% on IT Service Management (ITSM). By increasing personnelâ€™s competency of Information Communication and Technology Division, also give the suitable education and training, so the understanding of role, function, authority and responsibility of Information Communication and Technology Division will be increasing, thus, it could present the customer satisfaction of Information Technology Services.Keyword :Manage IT Human Resource (PO7),Educate and Train User (DS7), IT Service Management, COBIT 4.1.

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Terttiaavini Terttiaavini

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lppm@uigm.ac.id

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Journal Mail Official
avini.saputra@uigm.ac.id

Editorial Address
Jl. Jend. Sudirman no 629 KM 4 palembang

Location
Kota palembang,

Sumatera selatan

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