Cakrawala Management Business Journal
The Journal of Cakrawala management business journal [CM-BJ] publishes papers on the Indonesian management and business for international academicians, practitioners, regulators, and public societies.
The Cakrawala management business journal [CM-BJ] accepts empirical or conceptual papers with any methods or approach, particularly those that are relevant to the economic and business issues, which fit one of three salient disciplines: (1)Management, (2) Business, and (3) Entrepreneurship.
Articles
142 Documents
ANALISIS RANTAI PEMASARAN KOMODITI IKAN ASIN DI KECAMATAN SAMATIGA KABUPATEN ACEH BARAT
Bagio Bagio;
Hamni Saputri;
Akhmad Baihaqi;
Rahmaddiansyah Rahmaddiansyah
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.231
Tujuan penelitian adalah menganalisis rantai pemasaran komoditi ikan asin di Kecamatan Samatiga Kabupaten Aceh Barat dan rantai pemasaran mana yang paling efisien. Metode yang digunakan dalam penelitian ini adalah metode survei. Populasi dalam penelitian ini adalah pengrajin yang melakukan pengolahan ikan di Kuala Bubon dan Gampong Teungoh Kecamatan Samatiga Kabupaten Aceh Barat yaitu 20 orang dari 20 industri, teknik pengambilan sampel dengan metode sensus. Metode Snowball Random Sampling untuk responden pedagang pengumpul dan pedagang kecil. Hasil dari penelitian ini menunjukkan bahwa rantai pemasaran ikan asin di Kecamatan Samatiga Kabupaten Aceh Barat terdiri dari tiga rantai pemasaran dan yang paling efisin adalah pada rantai pemasaran yang III dari industri pengolah ikan asin langsung ke konsumen akhir. Tingkat efisiensi pemasaran pertama dan kedua yaitu kurang efisien dengan persentase 40%, Sedangkan rantai pemasaran yang efisien terdapat pada rantai pemasaran yang ketiga dengan persentase 0%.
PENERAPAN STRATEGI KANVAS UNTUK PERANCANGAN MODEL PEMASARAN PROGRAM STUDI
Mohammad Kurniadi Rasyid;
Dyah Purwaningsih
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.202
The purpose of this research is to find a marketing model for the study program that is in accordance with the steps recommended by the blue ocean shift. The data used in this study were obtained from distributing questionnaires to management study programs from 10 private universities in West Java and Jakarta. The canvas analysis technique of blue ocean shift is used to analyze the marketing activities of each study program that is sampled and determine the conditions of competition between study programs. The results of the study indicate that there are marketing activities that should be reduced by study programs and replace them with other, more innovative activities. Changes in marketing activities will result in a new marketing model of the study program that will attract enthusiasts by avoiding heavy competition from competitors as suggested by the blue ocean strategy.
ANALISIS FAKTOR PENDORONG DAN FAKTOR PENARIK TERHADAP MINAT WISATAWAN BERKUNJUNG PADA OBJEK WISATA PULAU UM
Barsyeba Tabita Gifelem;
Louis Soemadi Bopeng;
Ted M. Suruan
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.237
ABSTRAK Penelitian ini bertujuan untuk mengetahui faktor apa yang mempengaruhi minat wisatawan berkunjung pada Objek Wisata Pulau Um Kabupaten Sorong.Penelitian ini menggunakan pendekatan kuantitatif dengan jenis permasalahan asosiatif. Populasi penelitian ini adalah seluruh wisatawan yang berkunjung diwilayah Pulau Um Kabupaten Sorong. Jumlah sampel penelitian ini sebanyak 95 responden. Data yang dikumpulkan menggunakan kuesioner yang disebarkan langsung pada respoden. Teknik analisis data menggunakan analisis regresi liner berganda. Hasil penelitian menunjukkan bawah: (1) faktor pendorong secara parsial berpengaruh terhadap minat wisatawan berkunjung, (2) faktor penarik secara parsial berpengaruh terhadap minat wisatawan berkunjung, (3) faktor pendorong dan faktor penarik secara simultan berpengaruh terhadap minat wisatawan berkunjung. Saran bagi pihak pengelolah agar dapat memperhatikan faktor pendorong dan faktor penarik yang dapat menarik wisatawan berkunjung ke objek wisata pulau Um. ABSTRAK This study aims to determine what factors influence the interest of tourists visiting the tourist attraction on the island of Um, Sorong Regency. This study uses a quantitative approach with the type of associative problem. The population of this study is all tourists who visit the um island area, Sorong district. The number of samples of this study were 95 respondents. Data collected using a questionnaire distributed directly to the respondents. Data analysis technique using multiple linear regression analysis.The results showed that: (1) push factors partially influence the interest of visiting tourists, (2) pull factors partially affect the interest of visiting tourists, (3) push factors and pull factors simultaneously affect the interest of tourists visiting. Suggestions for the manager to pay attention to the push and pull factors that can attract tourists to visit the tourist attraction of the island of um. Keywords: push factors, pull factors, interest in visiting
EFEK PANDEMI COVID19 PADA PEMBELIAN IMPULSIF MASYARAKAT MANOKWARI
Claudia Agisera Marani;
Mahestu Krisjanti
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.191
Penelitian ini bertujuan untuk mengetahui apakah pandemi COVID-19, sebagai suatu keadaan darurat kesehatan masyarakat dapat memotivasi perilaku pembelian impulsif masyarakat kota Manokwari. Data dari 163 responden diolah dengan analisis structural equation modelling (SEM) yang dengan bantuan program Smart PLS (Partial Least Square). Hasil analisis data menunjukkan bahwa tingkat keparahan pandemi yang dirasakan berpengaruh secara signifikan terhadap pembelian impulsif. Kontrol yang dipersepsikan ditemukan berpengaruh secara signifikan terhadap pembelian impulsif. Materialisme berpengaruh secara signifikan terhadap pembelian impulsif. Materialisme dalam penelitian ini ditemukan tidak memberikan efek mediasi terhadap kontrol yang dipersepsikan pada pembelian impulsif namun terdapat pengaruh langsung antara kontrol yang dipersepsikan terhadap pembelian impulsif.
industri MEASURING THE ROOTS OF PERFORMANCE DETERMINANTS OF CREATIVE SMALL INDUSTRY FINANCIAL ACCESS BASED
Teguh Ariefantoro;
Aprih Santoso;
Adhi Pradiptya
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.226
The purpose of this study is to examine the effect of financial access on financial performance with financial literacy as moderating variables in small creative industries in Semarang. The research sample was 103 people who were obtained by purposive sampling technique, namely respondents who took credit for the authority of the Semarang City Government program. Data were analyzed using MRA (Moderated Regression Analysis) analysis. The result of this research is that financial access has an effect on financial performance. Financial literacy are able to moderate the effect of financial access on financial performance in small creative industries in Semarang.
Pengaruh Stres Kerja Terhadap Motivasi Kerja Dengan Penerapan K3 Sebagai Variabel Moderator Pada PT. PLNT-Manokwari
Yulius Heri Saptomo;
Nurwidianto Nurwidianto;
Katrin Rumbiak
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.239
ABSTRACT The purpose of this study was to determine the direct effect of work stress on occupational safety and health, work stress on work motivation, occupational safety and health on work motivation and the indirect effect of work stress on work motivation through Occupational Safety and Health (K3) at PLNT- Manokwari. The research used in this research is quantitative. The technique of determining the sample uses a saturated sample, where all members of the population are sampled. The number of respondents who were used as samples were 51 respondents. Data collection techniques used are observation, interviews and questionnaires. The data analysis technique used is path analysis technique. The results of this study indicate that work stress has an effect on occupational health and safety (K3). Job stress is formed by research factors, role demands and interpersonal investigations. Job stress does not affect employee motivation in carrying out work. Occupational Health and Safety (K3) has a direct effect on work motivation. This shows that employees already understand occupational safety and health to avoid work accidents. Work stress affects work motivation through occupational health and safety
SIKAP KONSUMEN TERHADAP TABUNGAN SUTERA BANK BPD DIY
Burhanudin - -;
Agnes Ratih Ari Indriyani
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.184
Tujuan penelitian ini adalah untuk mengetahui perbedaan sikap konsumen terhadap tabungan sutera bank BPD DIY berdasarkan jenis kelamin, tingkat pendapatan, dan tingkat pendidikan. Ukuran sampel dalam penelitian ini adalah 85 orang responden yang berdomisili di kecamatan Sanden, kabupaten Bantul, provinsi Daerah Istimewa Yogyakarta. Jenis penelitian ini adalah penelitian kuantitatif. Teknik pengumpulan data menggunakan kuesioner, sedangkan teknik analisis data menggunakan chi-square. Hasil penelitian menunjukkan bahwa ada perbedaan sikap konsumen terhadap tabungan sutera bank BPD DIY berdasarkan jenis kelamin, ada perbedaan sikap konsumen terhadap tabungan sutera bank BPD DIY berdasarkan pendapatan, dan ada perbedaan sikap konsumen terhadap tabungan sutera bank BPD DIY berdasarkan pendidikan terakhir.
ANALISIS PERAN MOTIVASI DALAM MEMEDIASI HUBUNGAN ANTARA SUPERVISI DAN LINGKUNGAN KERJA DENGAN EFEKTIVITAS KERJA KARYAWAN
Darul Wiyono;
Gatot Dwiyono;
Ekawati Permana;
Hedi Setiadi;
Zein Bastian
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.199
The purpose of this study was to determine the role of work motivation in mediating the influence of supervisor/supervision and work environment on the work effectiveness of employees at the Ariyanti Education Foundation. This type of research is quantitative with supervision and work environment as independent variables, motivation as the intervening variable, and work effectiveness as the dependent variable. The number of samples used in this study was 63 from a population of 75, taken with a stratified proportional random sampling technique. The data analysis approach used is Partial Least Square (PLS) analysis: an alternative to Structural Equation Modeling (SEM) with the help of the SmartPLS 3.3.7 statistical application. The results showed that the work motivation variable could well act as a mediation of the influence of supervision/supervision on work effectiveness but the motivational variable was not able to act as a mediation of the influence of the work environment on the work effectiveness of employees.
KONSEKUENSI LAMA TAHUN PENDIDIKAN TERHADAP PENDAPATAN PELAKU USAHA MIKRO DAN KECIL DI KABUPATEN MANOKWARI
Victor Rumere
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.236
Abstrak Tujuan penelitian menganalisis konsekuensi lama tahun pendidikan formal terhadap pendapatan pelaku Usaha Mikro dan Kecil di Kabupaten Manokwari. Data penelitian bersumber dari survei lapang yang dilakukan terhadap pelaku usaha mikro dan kecil di Kabupaten Manokwari. Data diolah dengan regresi ordinary least square menggunakan software stata 14. Temuan penelitian menunjukkan bahwa, lama tahun pendidikan formal berpengaruh terhadap pendapatan pelaku Usaha Mikro dan Kecil di Kabupaten Manokwari. Temuan lain dari penelitian ini juga menunjukkan bahwa jumlah tenaga kerja, pengalaman kerja, dan kepemilikan aset berpengaruh signifikan terhadap pendapatan pelaku Usaha Mikro dan Kecil di Kabupaten Manokwari. Kata kunci: Pendidikan, pendapatan, usaha mikro menengah dan kecil Abstract The purpose of the study is to analyze the consequences of years of education on the income of Micro and Small Enterprises in Manokwari Regency. The main data are sourced from a field survey conducted on micro and small business in Manokwari Regency. The data were analyzed by ordinary least squares regression using stata 14. The results of this study findings indicate that the length of the year of education affects the income of Micro and Small Enterprises in Manokwari. Other findings from this study also show that the number of workers, work experience, and asset ownership have a significant effect on the income of Micro and Small Enterprises in Manokwari. Keywords: education, income, micro, medium and small enterprises
PENGARUH PELATIHAN, KOMPETENSI DAN DISIPLIN KERJA TERHADAP KINERJA PEGAWAI DISDUKCAPIL KABUPATEN MANOKWARI
Nurjana Nurjana;
MAKARIUS BAJARI;
Selmi Dedi
Cakrawala Management Business Journal Vol 5 No 2 (2022): Cakrawala Management Business Journal
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Papua.
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DOI: 10.30862/cm-bj.v5i2.229
ABSTRACTThe purpose of this study was to analyze the effect of training, competence and work discipline partially on employee performance at the Department of Population and Civil Registration of Manokwari Regency.This type of research uses a quantitative approach with the type of associative problem. The samplingtechnique used a saturated sample. The number of samples used were 31 employees at the Department of Population and Civil Registration of Manokwari Regency. The data analysis technique used multiple linear regression.