cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
-
Contact Email
-
Phone
-
Journal Mail Official
ijocs@unissula.ac.id
Editorial Address
Gang Mlati 8 Ds. Mlaten Mijen Demak 59583
Location
Kota semarang,
Jawa tengah
INDONESIA
Indonesian Journal of Community Services
Published by Universitas Islam Sultan Agung
ISSN : -     EISSN : 26848619     DOI : 10.30659/ijocs
Core Subject : Humanities, Social,
Humanities Social Sciences
Indonesian Journal of Community Services (e-ISSN: 2684-8619) is a biannual scientific multidisciplinary journal published by UNISSULA Press, Department of Research and Community Services Universitas Islam Sultan Agung Semarang, Indonesia. It is in the national level that covers a lot of common problems or issues related to community services. The aim of this journal publication is to disseminate the conceptual thoughts or ideas and research results that have been achieved in the area of community services.
Arjuna Subject : Psikologi - Psikologi (Lain-Lain)
Articles 175 Documents
 13   14   15   16   17 
Revitalisasi Desa Wisata Plajan Pakis Aji melalui Peningkatan Capacity Building dan Pengembangan Kerjasama Arifin, Noor; Imron, Much; Rohman, Fatchur
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.26-35

Abstract

Revitalisasi Desa Wisata Plajan Pakis Aji menjadi prioritas untuk meningkatkan kapasitas pengelolaan dan daya saing sebagai destinasi wisata unggulan di Kabupaten Jepara. Desa ini memiliki berbagai potensi wisata, seperti Wana Wisata Akar Seribu, Goa Sakti, dan Museum Gong Perdamaian Dunia. Namun, berbagai tantangan dihadapi, seperti kurangnya kompetensi pengelola Kelompok Sadar Wisata (Pokdarwis), minimnya infrastruktur pendukung, terbatasnya promosi wisata, dan kurangnya kerja sama lintas sektor. Program pengabdian masyarakat ini dirancang untuk mengatasi kendala tersebut melalui peningkatan capacity building pengelola Pokdarwis, optimalisasi teknologi informasi untuk pemasaran, dan pengembangan jaringan kerja sama. Metode yang diterapkan meliputi pelatihan intensif dalam manajemen wisata, pemasaran digital, dan pengembangan produk wisata berbasis budaya, serta pendampingan oleh pakar. Hasilnya, pengelola Pokdarwis berhasil meningkatkan profesionalisme, termasuk dalam penggunaan media digital, sehingga kunjungan wisatawan meningkat sebesar 15%. Pendapatan masyarakat dari sektor pariwisata juga meningkat secara signifikan. Dampak lain yang dicapai adalah penguatan kerja sama dengan mitra seperti sektor swasta dan pemerintah daerah, serta peningkatan kepuasan wisatawan hingga 10%. Pengabdian ini memberikan kontribusi nyata dalam mewujudkan Desa Plajan sebagai destinasi wisata berkelanjutan yang mendukung pelestarian budaya lokal dan kesejahteraan masyarakat.Revitalization of Plajan Pakis Aji Tourism Village is a priority to improve its management capacity and competitiveness as a leading tourist destination in Jepara Regency. The village has various tourism potentials, such as the Akar Seribu Tourism Area, Goa Sakti, and the World Peace Gong Museum. However, various challenges are faced, such as the lack of competence of the Tourism Awareness Group (Pokdarwis) managers, the lack of supporting infrastructure, limited tourism promotion, and the lack of cross-sector cooperation. This community service program is designed to overcome these obstacles through increasing the capacity building of Pokdarwis managers, optimizing information technology for marketing, and developing cooperation networks. The methods applied include intensive training in tourism management, digital marketing, and cultural-based tourism product development, as well as mentoring by experts. As a result, Pokdarwis managers have improved their professionalism, including in the use of digital media, resulting in a 15% increase in tourist visits. Community income from the tourism sector also increased significantly. Other impacts achieved were strengthening cooperation with partners such as the private sector and local government, as well as increasing tourist satisfaction by 10%. This service makes a real contribution in realizing Plajan Village as a sustainable tourist destination that supports the preservation of local culture and community welfare.
Transparansi dan Akuntabilitas Keuangan Masjid/Mushola di Kelurahan Tangkis Demak Suprianto, Edy; Salim, Ahmad; Rusdi, Dedi
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.121-127

Abstract

Potensi penerimaan sebuah masjid/mushola ini cukup besar, namun pelaporan yang kurang terinci dan akuntable dapat menyebabkan laporan keuangan masjid kepada umat cenderung masih sederhana. Masjid tidak mampu menunjukan secara langsung berapa aset yang dimiliki,. Termasuk juga bagaimana kinerja takmir masjid selama ini. Apakah sudah sesuai dengan harapan masyarakat atau belum. Perlu ada sistem pelaporan yang transparan dan akuntabel untuk dapat mengatasi masalah ini. Berdasarkan permasalahan yang disebutkan di atas, maka mencoba memberikan solusi yang terbaik. Solusi yang kami tawarkan yaitu memberikan pelatihan tentang sistem akuntansi. Diharapkan pengabdian ini dapat memberikan manfaat bagi pengurus masjid di kelurahan tangkis kabupaten demak untuk dapat meningkatkan transparansi dan akuntabilitas laporan keuangan masjid.The potential income of a mosque/prayer room is quite large, but reporting that is not detailed and accountable can cause the mosque's financial report to the congregation to tend to be simple. The mosque is unable to directly show how many assets it has. Including how the performance of the mosque's administrators is. Is it in accordance with the expectations of the community or not. There needs to be a transparent and accountable reporting system to be able to overcome this problem. Based on the problems mentioned above, we try to provide the best solution. The solution we offer is to provide training on accounting systems. It is hoped that this service can provide benefits for mosque administrators in the Tangkis sub-district, Demak district to be able to increase the transparency and accountability of mosque financial reports.
Akselerasi Kemandirian Ekonomi Generasi Milenial Kabupaten Bojonegoro melalui Perencanaan Keuangan Islami Wijayanti, Provita; Apriyanti, Hani Werdi; Shodiq, M. Ja’far; Kartikasari, Lisa; Arifah, Dista Amalia; Khoiriyah, Arifathul
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.76-84

Abstract

Perencanaan keuangan Islami memiliki peran strategis dalam meningkatkan kemandirian ekonomi generasi milenial Kabupaten Bojonegoro. Khususnya pada keluarga Dharma Wanita BPKAD Kab Bojonegoro. Kegiatan pengabdian ini bertujuan untuk memberikan pemahaman dan keterampilan kepada generasi muda dalam mengelola keuangan sesuai dengan prinsip syariah, sehingga mereka lebih mandiri secara finansial serta mampu berkontribusi dalam ekosistem ekonomi halal. Metode yang digunakan dalam program ini meliputi sosialisasi, pelatihan manajemen keuangan Islami, serta pendampingan dalam implementasi strategi keuangan syariah, baik perencanaan keuangan personal, dan keluarga. Kegiatan pengabdian kepada masyarakat ini dilaksanakan pada tanggal 12 Juli 2024 secara offline pukul 09.00 -12.00 WIB bertempat di kantor DWP BPKAD Kabupaten Bojonegoro dengan jumlah peserta sebanyak 25 orang, dilanjutkan pendampingan secara online. Hasil dari pengabdian ini adalah peningkatan literasi keuangan syariah dan implementasi prinsip-prinsip perencanaan keuangan Islami dalam kehidupan sehari-hari. edukasi dan pendampingan yang berkelanjutan, diharapkan generasi milenial Bojonegoro melalui wadah Dharma Wanita BPKAD dapat membangun kemandirian ekonomi yang berkelanjutan, berbasis nilai-nilai etika Islam, dan berkontribusi pada pertumbuhan ekonomi daerah.Islamic financial planning has a strategic role in increasing the economic Self-sufficiency of the millennial generation of Bojonegoro Regency. Especially in the Dharma Wanita family of BPKAD in Bojonegoro Regerency. This community service aims to provide understanding and skills to the younger generation in managing finances by Sharia principles so that they can be more financially Self-sufficiency, and able to contribute in the halal economic ecosystem. The methods used in this program include socialization, Islamic financial management training, and assistance in implementing Islamic financial strategies, both personal financial planning, and family. This community service activity was held offline on July 12, 2024, from 09.00 to 12.00 WIB at the DWP BPKAD Office in Bojonegoro Regency, with a total of 25 participants. It was followed by online mentoring sessions. The result of this community service is an increase in Islamic financial literacy and the implementation of Islamic financial planning principles in daily activity. the continuous education and assistance, it is hoped that the Bojonegoro millennial generation through DWP BPKAD community can build sustainable economic Self-sufficiency, based on Islamic ethical values, and contribute to regional economic growth.
Pelatihan Akuntansi Digital bagi Badan Umum Milik Desa Makmur Bermartabat di Desa Batu Kecamatan Karang Tengah Kabupaten Demak Indriastuti, Maya; Mutamimah, Mutamimah; Riansyah, Andi
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.36-44

Abstract

Keberadaan BUMDes Makmur Bermartabat di Desa Batu Kec. Karang Tengah, Kab. Demak bertujuan untuk mengelola sumber daya lokal, menyediakan jasa pelayanan, dan terlibat dalam berbagai usaha yang bertujuan untuk meningkatkan Pendapatan Asli Desa (PADes) dan memajukan kesejahteraan masyarakatnya. Namun sayangnya, BUMDes tersebut belum mempunyai pengetahuan tentang akuntansi digital, sehingga proses pengumpulan dan analisis masih bersifat tradisional. Hal ini mengakibatkan potensi keuangan BUMDes tidak dapat berjalan dengan baik. Oleh karena itu, tujuan kegiatan abdimas FE dan FTI UNISSULA adalah memberikan pengetahuan sekaligus pelatihan akuntansi digital untuk proses pengumpulan, analisis, dan komunikasi informasi akuntansi kepada pengguna internal dan eksternal untuk pengambilan keputusan mereka secara real time; dan meningkatkan kompetensi terkait pelaporan keuangan sesuai dengan SAK-ETAP. Mitra abdimas ini adalah BUMDes Makmur Bermartabat. Metode abdimas, yaitu: a) memberi stimulus pelatihan akuntansi digital; b) meningkatkan kompetensi terkait pelaporan keuangan; c) monitoring dan evaluasi. Hasil kegiatan abdimas ini menunjukkan bahwa: a) BUMDes Makmur Bermartabat mendapatkan tambahan pengetahuan dan pemahaman tentang akuntansi digital berupa proses pengumpulan, analisis, dan komunikasi informasi akuntansi kepada pengguna internal dan eksternal untuk pengambilan keputusan mereka secara real time; b) BUMDes Makmur Bermartabat memiliki kompetensi terkait pelaporan keuangan. Urgensi kegiatan abdimas ini terletak pada pentingnya akuntansi digital dalam menghasilkan laporan keuangan, sehingga mereka mampu melakukan evaluasi terhadap efektivitas bisnis dan perolehan pendapatan selama satu periode.The Makmur Bermartabat BUMDes in Batu Village, Karang Tengah District, Demak Regency aims to manage local resources, provide services, and engage in various businesses that aim to increase Village Original Revenue (PADes) and promote the welfare of the community. Unfortunately, the BUMDes has no knowledge of digital accounting, so the collection & analysis process is still traditional. This results in the financial potential of BUMDes not being able to run properly. Therefore, the objectives of the community service activities of FE & FTI UNISSULA are to provide knowledge as well as digital accounting training for the process of collecting, analyzing, & communicating accounting information to internal & external users for their decision making in real time; & increasing competencies related to financial reporting in accordance with SAK-ETAP. The partner of this service is Makmur Bermartabat BUMDes. The community service methods: a) provide a digital accounting training stimulus; b) improve competencies related to financial reporting; c) monitoring & evaluation. The results of this community service activity show that: a) Makmur Bermartabat BUMDes gain additional knowledge & understanding of digital accounting in the form of a process of collecting, analyzing, & communicating accounting information to internal & external users for their decision making in real time; b) Makmur Bermartabat BUMDes have competencies related to financial reporting. The urgency of this service activity lies in the importance of digital accounting in producing financial reports, so they can evaluate the effectiveness of their business & income generation during one period.
Revitalisasi Kompetensi Menulis Guru MI dengan Pembuatan Buku Ajar Anwar, Choiril; Hartono, Hartono; Sari, Wahyu Nanda; Riyanto, Heru Fajar
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.128-133

Abstract

Kelompok Kegiatan Guru (KKG) Madrasah Ibtidaiyah (MI) di Kabupaten Demak mengalami kesulitan dalam mengembangkan keterampilan mereka dalam menulis sebuah buku pembelajaran. Oleh karena itu, dibutuhkan sebuah metode yang dapat menyelesaikan permasalahan tersebut. Program pengabdian masyarakat ini bertujuan untuk mendampingi pembuatan buku bagi guru Madrasah Ibtidaiyah di Demak dengan tujuan meningkatkan kualitas pendidikan dan pembelajaran di lingkungan tersebut. Kegiatan utama program ini mencakup pelatihan dalam penyusunan materi ajar yang sesuai dengan kurikulum terbaru, pengembangan kreativitas dalam penyampaian materi, serta penerapan metode pembelajaran yang efektif dan inovatif. Para guru akan diberikan panduan praktis dalam menulis buku, mulai dari perencanaan konten hingga teknis penerbitan. Selain itu, program ini juga memberikan pemahaman tentang pentingnya literasi dan buku sebagai sumber pengetahuan bagi siswa Madrasah Ibtidaiyah. Melalui pendampingan intensif dan sesi kolaboratif antar guru, diharapkan program ini dapat mendorong pengembangan buku-buku ajar yang berkualitas dan relevan dengan kebutuhan pendidikan lokal. Evaluasi dilakukan melalui wawancara kepuasan dan pemahaman dari para peserta terkait materi tentang buku ajar yang telah disampaikan. Hasilnya, peserta mengalami peningkatan pemahaman yang komprehensif mengenai buku ajar, mulai dari definisi, kiat-kiat pembuatan buku ajar, hingga proses dan prosedur penerbitannya. Program ini diharapkan dapat memberikan kontribusi signifikan dalam peningkatan kompetensi guru serta kualitas pendidikan di Madrasah Ibtidaiyah.The Teacher Activity Group (KKG) of Madrasah Ibtidaiyah (MI) in Demak Regency has difficulty in developing their skills in writing a learning book. Therefore, a method is needed that can solve this problem. This community service program aims to assist the creation of books for Madrasah Ibtidaiyah teachers in Demak with the aim of improving the quality of education and learning in the environment. The main activities of this program include training in compiling teaching materials in accordance with the latest curriculum, developing creativity in delivering materials, and implementing effective and innovative learning methods. Teachers will be given practical guidance in writing books, from content planning to publishing techniques. In addition, this program also provides an understanding of the importance of literacy and books as a source of knowledge for Madrasah Ibtidaiyah students. Through intensive mentoring and collaborative sessions between teachers, it is hoped that this program can encourage the development of quality teaching books that are relevant to local education needs. Evaluation is carried out through interviews regarding satisfaction and understanding of participants regarding the material on the teaching books that have been delivered. As a result, participants experienced an increase in comprehensive understanding of textbooks, starting from definitions, tips for making textbooks, to the process and procedures for publishing them. This program is expected to provide a significant contribution to improving teacher competence and the quality of education in Madrasah Ibtidaiyah.
Improving Product Quality through the Implementation of Good Manufacturing Practices and Vacuum Packaging in Smoked Catfish Businesses in Pasaman Setiawan, Rizki Dwi; Ananda, Ananda; Sandy, Ikhlas Pratama; Juliyarsi, Indri; Melia, Sri; Vebriyanti, Ely; Sukma, Ade; Aulia, Surya; Putri, Annisa; Rifki, Adam Muhammad; Sari, Deta Yosfa; Salsabila, Andhini Aulia; Farid, Muhammad; Hasanah, Zahratul
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.85-92

Abstract

The production of smoked catfish in Pasaman Barat faces several challenges, including traditional smoking processes that lack the implementation of Good Manufacturing Practices (GMP), inadequate packaging and labeling, and limited marketing strategies. These conditions result in inconsistent product quality, a short shelf life, and low market competitiveness. This community service program aims to improve the product quality and sustainability of the Gusni Afrida MSME partner through the application of GMP, enhanced packaging techniques, and the development of digital marketing strategies.  The methods employed include training in GMP implementation, vacuum packaging techniques, labeling, replacement of equipment compliant with GMP standards, and mentoring in GMP applications. The program enhances the partner's understanding of GMP, vacuum packaging techniques, labeling, production management, and digital marketing, accompanied by the practical implementation of GMP. This involves the use of equipment that meets GMP standards, employing proper production personnel attributes, vacuum packaging techniques, and attractive product labeling. In addition, e-commerce-based marketing broadens market access.  Implementation of this program is expected to positively impact the quality, efficiency, and competitiveness of the partner's products. The adoption of GMP and modern marketing strategies can serve as models for the development of small businesses in the local food industry.
Brain Gym sebagai Upaya Prompt Treatment Demensia pada Lansia di Panti Werdha Pucang Gading Semarang Luthfa, Iskim; Khasanah, Nopi Nur
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.45-51

Abstract

Panti Werdha Pucang Gading Semarang, di bawah naungan dari dinas sosial merupakan tempat pelayanan bagi lanjut usia yang terlantar. Panti ini dihuni oleh sekitar 100 Lansia yang berasal dari berbagai daerah di Jawa Tengah. Berdasarkan hasil pengkajian terhadap 30 Lansia yang ada di Bangsal Cempaka dengan menggunakan lembar kuesioner SPMSQ (Short Portable Status Mental Questionnaire) didapatkan hasil sebanyak 12 Lansia mengalami gangguan fungsi kognitif dengan kriteria ringan, 10 Lansia mengalami gangguan fungsi kognitif sedang dan 8 Lansia mengalami gangguan fungsi kognitif berat. Gangguan fungsi kognitif merupakan awal gejala demensia. Meskipun demensia tidak bisa disembuhkan namun dengan menjaga otak tetap aktif dapat menunda atau mengurangi efek awal demensia dan memperpanjang kemandirian. Solusi yang ditawarkan yaitu dengan melakukan brain gym sebagai upaya prompt treatment. Hasil kegiatan PKM menunjukkan setelah dilakukan brain gym pada kategori kerusakan ringan mengalami peningkatan dari 12 Lansia menjadi 17 Lansia (meningkat sebanyak 3%). Pada kategori kerusakan sedang dan berat mengalami penurunan, dari 10 Lansia menjadi 8 Lansia (menurun 9%), dan dari 8 Lansia menjadi 5 Lansia (menurun 8%). Kesimpulannya brain gym dinilai efektif sebagai upaya prompt treatment untuk meningkatkan fungsi kognitif pada Lansia yang mengalami demensia.Pucang Gading Semarang Nursing Home, under the auspices of the social service, is a service center for neglected elderly people. This nursing home is inhabited by around 100 elderly people from various regions in Central Java. Based on the results of a study of 30 elderly people in the Cempaka Ward using the SPMSQ (Short Portable Status Mental Questionnaire) questionnaire, it was found that 12 elderly people experienced mild cognitive dysfunction, 10 elderly people experienced moderate cognitive dysfunction, and 8 elderly people experienced severe cognitive dysfunction. Cognitive dysfunction is an early symptom of dementia. Although dementia cannot be cured, keeping the brain active can delay or reduce the early effects of dementia and prolong independence. The solution offered is to conduct brain gym as a prompt treatment effort. The results of this activity showed an increase in cognitive function in the elderly after brain gym was conducted. In conclusion, brain gym is considered effective as a prompt treatment effort to improve cognitive function in the elderly with dementia.
Upaya Peningkatan Kepatuhan Minum Obat Hipertensi melalui Edukasi dan Pemeriksaan Kesehatan bagi Warga Karangroto Genuk Yafie, Ahmad Arif; Fatikhasari, Amalia Nurazima; Sulistyowati, Dian; Pradana, Febry Annan; Wulandari, Fitri; Tianka, Inge Elsa; Putri, Maharani Aulia; Hanfin, Zayyina Chamaladina; Wibowo, Joko Wahyu; Soegeng, Purwito; Suparmi, Suparmi
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.1-8

Abstract

Hipertensi atau tekanan darah tinggi merupakan salah satu penyakit tidak menular dimana tekanan darah sistolik ≥ 140 mmHg dan atau tekanan darah diastolik ≥ 90 mmHg. Hipertensi jika tidak ditangani akan menyebabkan penyakit vaskuler seperti stroke, retinopati, kerusakan ginjal, pembengkakan jantung, dan penyakit jantung koroner. Tujuan kegiatan pengabdian masyarakat (PkM) ini adalah untuk meningkatkan pengetahuan dan kepatuhan minum obat penderita hipertensi di RW 13, Kelurahan Karangroto, Genuk, Semarang melalui edukasi atau penyuluhan dan pemeriksaan kesehatan. Kegiatan PkM meliputi tahap persiapan berupa survei Program Indonesia Sehat Pendekatan Keluarga (PIS-PK) dan musyawarah masyarakat kelurahan dan pre test. Pelaksanaan PkM meliputi senam bersama, penyuluhan tentang kepatuhan minum obat hipertens, pemeriksaan tekanan darah dan glukosa darah. Hasil evaluasi menunjukkan bahwa tingkat pengetahuan dan sikap terhadap kepatuhan minum obat hipertensi mengalami peningkatan secara signifikan (p <0.005) dibandingkan dengan sebelum PkM. Edukasi dan pemeriksaan kesehatan bermanfaat sebagai upaya meningkatkan kepatuhan minum obat hipertensi sehingga diharapkan dapat menurunkan risiko komplikasi pada penderita.Hypertension, or high blood pressure, is a non-communicable disease where systolic blood pressure is ≥ 140 mmHg and/or diastolic blood pressure is ≥ 90 mmHg. If hypertension is not treated, it will cause vascular diseases such as stroke, retinopathy, kidney damage, heart swelling, and coronary heart disease. This community service activity (PkM) aims to increase knowledge and compliance with taking medication for hypertension sufferers in RW 13, Karangroto Village, Genuk, and Semarang through education, counseling, and health checks. PkM activities include the preparatory stage in the form of a Family Approach Healthy Indonesia Program (PIS-PK) survey and village community deliberations and pre-tests. Implementation of PkM includes group exercise and education about compliance with taking medication for hypertension, blood pressure, and blood glucose checks. The evaluation results show that knowledge and attitudes towards adherence to hypertension medication have increased significantly (p <0.005) compared to before PkM. Education and health checks are useful as an effort to improve compliance with taking hypertension medication, so it is hoped that they can reduce the risk of complications in sufferers.
Pelatihan Teknik Elektro dan Ecommerce dalam Pengembangan Pemasaran Digital Jasa Perbaikan AC bagi Masyarakat Gebangsari Semarang Ismail, Munaf; Hapsari, Jenny Putri
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.134-141

Abstract

Pandemi telah menyebabkan berbagai penurunan di sektor ekonomi. Masih banyak masyarakat yang belum mendapatkan pekerjaan yang layak karena perusahaan tempat mereka bekerja telah menutup usahanya. Masyarakat Gebangsari Genuk Semarang merupakan salah satu yang terdampak pandemi beberapa tahun lalu. Sementara itu di sekitar kecamatan Gebangsari banyak terdapat peluang usaha untuk rumah kos mahasiswa dan rumah kontrakan mahasiswa yang banyak membutuhkan perawatan AC dan perawatan peralatan elektronik rumah tangga lainnya. Tim Pengabdian masyarakat UNISSULA melalui kegiatan ini  berusaha  untuk meningkatkan keterampilan masyarakat terutama di kelurahan Gebangsari Semarang agar mampu mandiri ekonominya, berdaya saing dalam usaha teknik perawatan dan perbaikan AC. Metode pengabdian melalui pelatihan teknik perawatan dan perbaikan AC dan pembuatan pemasaran digital e-commerce dalam pengembangan usaha masyarakat. Setelah pengabdian ini, peserta pelatihan yaitu masyarakat kelurahan Gebangsari Genuk Semarang mampu menguasai teknik perawatan AC dan mempunyai media pemasaran digital jasa perbaikan AC dengan menggunakan e-commerce.The pandemic has caused various downturns in the economic sector. There are still many people who have not found decent jobs because the companies where they work have closed. The Gebangsari Genuk Semarang community is one of those affected by the pandemic several years ago. Meanwhile, around the Gebangsari sub-district, many business opportunities have emerged for student boarding houses and student rental houses that require many AC maintenance services and maintenance of other household electronic equipment. The UNISSULA Community Service Team through this activity seeks to improve the skills of the community, especially in the Gebangsari Semarang sub-district, so that they are economically independent, competitive in AC maintenance and repair techniques. The service method used is through AC maintenance and repair technique training and the creation of e-commerce digital marketing in developing community businesses. After this service, the training participants, namely the Gebangsari Genuk Semarang sub-district community, were able to master AC maintenance techniques and have digital marketing media for AC repair services using e-commerce.
Strategi Pengembangan Industri Rumah Tangga-Usaha Mikro (IRT-UM) Annisa 36 dan Bandeng Presto Pandean di Kota Semarang dalam Menciptakan Keungggulan Kompetitif Sulistyo, Heru; Gunarto, Gunarto; Anik, Sri; Adi, Henny Pratiwi; Adiwijaya, Zainal Alim; Saputri, Pungky Lela
Indonesian Journal of Community Services Vol 7, No 1 (2025): May 2025
Publisher : LPPM Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/ijocs.7.1.93-105

Abstract

Industri Rumah Tangga Annisa 36 Semarang, yang berdiri sejak 17 Agustus 2023, memproduksi berbagai makanan seperti kentang mustofa, peyek, dan kue kering. Sementara itu, IRT Bandeng Presto Pandean, berdiri sejak Maret 2015 di Pandean Lamper, Kota Semarang, fokus pada produk bandeng seperti bandeng presto, otak-otak, pepes, nugget, bakso, dan sate bandeng sebagai oleh-oleh khas Semarang. Permasalahan yang dihadapi kedua IRT-UM adalah bagaimana mengembangkan usaha agar kompetitif. Kajian dilakukan menggunakan analisis SWOT, meliputi kekuatan, kelemahan, peluang, dan ancaman pada aspek keuangan, sumber daya manusia, produksi, pemasaran, dan promosi. Hasil analisis dikembangkan dalam matriks SWOT yang menawarkan empat strategi utama: SO (Strength-Opportunity), WO (Weakness-Opportunity), ST (Strength-Threat), dan WT (Weakness-Threat). Strategi yang dipilih disesuaikan dengan kondisi masing-masing IRT-UM dan bergantung pada keputusan pemilik usaha. Pendekatan ini bertujuan membantu Annisa 36 dan Bandeng Presto Pandean meningkatkan daya saing dan menciptakan keunggulan kompetitif dalam industri pangan lokal.Annisa 36 Home Industry, established on August 17, 2023, in Candi Losmen, Semarang City, produces various food items such as crispy fried potatoes (kentang mustofa), traditional crackers (peyek), and assorted cookies. Meanwhile, Bandeng Presto Pandean Home Industry, founded in March 2015 in Pandean Lamper, Semarang City, specializes in milkfish-based products, including bandeng presto, milkfish otak-otak, steamed milkfish (pepes), milkfish nuggets, milkfish meatballs, and milkfish satay, making it a prominent producer of Semarang's signature food souvenirs. The main challenge faced by these two micro-enterprises (IRT-UM) is how to develop their businesses to remain competitive. The study utilizes a SWOT analysis framework, which examines internal conditions (strengths and weaknesses) and external factors (opportunities and threats) across financial, human resources, production, marketing, and promotional aspects. The results are structured into a SWOT matrix offering four primary business strategies: Strength-Opportunity (SO), Weakness-Opportunity (WO), Strength-Threat (ST), and Weakness-Threat (WT). The strategy selection is tailored to the unique conditions of each home industry and depends significantly on the decision-making of the respective business owners. This approach aims to assist Annisa 36 and Bandeng Presto Pandean in enhancing their competitiveness and establishing a sustainable edge within the local food industry.

Page 15 of 18 | Total Record : 175

 13   14   15   16   17 

Filter by Year

2019 2025


Reset
Filter By Issues
All Issue Vol 7, No 2 (2025): November 2025 Vol 7, No 1 (2025): May 2025 Vol 6, No 2 (2024): November 2024 Vol 6, No 1 (2024): May 2024 Vol 5, No 2 (2023): November 2023 Vol 5, No 1 (2023): May 2023 Vol 4, No 2 (2022): November 2022 Vol 4, No 1 (2022): May 2022 Vol 3, No 2 (2021): November 2021 Vol 3, No 1 (2021): May 2021 Vol 2, No 2 (2020): November 2020 Vol 2, No 1 (2020): May 2020 Vol 1, No 2 (2019): November 2019 Vol 1, No 1 (2019): May 2019 More Issue