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INDONESIA
MANAJEMEN DEWANTARA
Published by Universitas Sarjanawiyata Tamansiswa
ISSN : 25794590     EISSN : 25794612     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Manajemen Dewantara Fakultas Ekonomi Fokus pada hasil penelitian empiris maupun kajian konseptual dan teoritis dalam bidang: Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasi, dan Kewirausahaan.
Arjuna Subject : -
Articles 423 Documents
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PENGARUH PENGUKURAN DAN MANAJEMEN KINERJA TERHADAP KINERJA BISNIS DAN KINERJA KEBERLANJUTAN DENGAN PERAN MEDIASI TATA KELOLA SISI PENAWARAN PADA UMKM CILEUNGSI Dewi Kinanti Khasanah; Wahyuningsih Santosa; Dorina Widowati; Anya Sitaresmi Pribadi
MANAJEMEN DEWANTARA Vol 10 No 1 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.22028

Abstract

This study examines the effect of Performance Measurement and Management on Business Performance and Sustainability Performance, with the mediating role of Supply-Side Governance in medium-sized enterprises in Cileungsi, Indonesia. This research employs a quantitative approach using a cross-sectional design involving 150 respondents from three manufacturing companies selected through purposive sampling. Data were collected using a structured questionnaire with a five-point Likert scale and analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM).The results indicate that Performance Measurement and Management significantly affect Business Performance but do not directly influence Sustainability Performance. Business Performance significantly affects Sustainability Performance, suggesting that financial and operational stability serves as a prerequisite for sustainability investments.This study contributes theoretically by integrating performance measurement, supply chain governance, and the dual outcomes of business and sustainability performance into a comprehensive model within the context of local Indonesian firms. Practically, the findings suggest that companies should prioritize operational and financial stability through structured performance measurement systems before implementing resource-intensive sustainability programs, while policymakers should develop assistance programs that integrate performance measurement with sustainability indicators to enhance competitiveness in the global market.
BUILDING HALAL FOOD CONSUMER LOYALTY: THE ROLE OF PRODUCT QUALITY, PRICE, AND BRAND IMAGE IN THE E-COMMERCE ECOSYSTEM Bagas Wicaksono; Muhammad Sholahuddin
MANAJEMEN DEWANTARA Vol 10 No 1 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.22031

Abstract

This research explores how product quality, pricing, and brand image shape consumer satisfaction in the halal food e-commerce sector, while also investigating the role of consumer loyalty as a connecting mechanism. Through this perspective, the study aims to generate practical insights that help halal food businesses and online platforms strengthen customer satisfaction and build sustainable, long-term loyalty. This study adopted a quantitative explanatory approach, relying on primary data obtained through structured online questionnaires. The survey targeted Muslim consumers in Indonesia aged 18–45 who had purchased halal food via e-commerce services such as GoFood, GrabFood, or ShopeeFood at least twice within the last three months, selected through purposive sampling. Measurement indicators were drawn from prior research and assessed using a five-point Likert scale. The data were processed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS 3.0, encompassing outer model testing for validity and reliability, as well as inner model analysis for hypothesis testing through bootstrapping at a 5% significance level.. The results show that product quality, price, and brand image positively and significantly affect customer satisfaction, with product quality emerging as the strongest determinant. However, consumer loyalty does not significantly mediate these relationships, indicating that these factors primarily influence satisfaction directly. The findings suggest that halal food businesses should prioritize high-quality products, fair pricing, and strong brand image to enhance customer satisfaction and support long-term loyaltys.
THE MEDIATION EFFECT OF ELECTRONIC WORD OF MOUTH-BASED IMAGE AND SERVICE QUALITY ON VISIT INTENTION Adjie Muhajir; Adya Hemawati; Septo Pawelas Asro
MANAJEMEN DEWANTARA Vol 10 No 2 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study examines the effects of electronic word of mouth (e-WOM) and service quality on patients’ visit intention, with hospital image serving as a mediating variable at Soelastri Dental and Oral Hospital in Surakarta. A quantitative cross-sectional design was employed involving 100 general patients selected through purposive sampling. Data were collected using a structured questionnaire with a five-point Likert scale and analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The findings reveal that e-WOM has a positive and significant effect on hospital image (β=0.225; T=7.523; p<0.05), as does service quality (β=0.336; T=4.268; p<0.05). Direct effects indicate that e-WOM (β=0.194; T=2.089; p<0.05), service quality (β=0.474; T=4.936; p<0.05), and hospital image (β=0.225; T=2.048; p<0.05) significantly influence visit intention. Mediation analysis confirms that hospital image significantly mediates the relationship between e-WOM and visit intention (β=0.121; T=1.854; p<0.05) as well as between service quality and visit intention (β=0.076; T=1.881; p<0.05). These findings extend healthcare marketing literature by highlighting institutional image as a critical psychological mechanism linking digital information and service experience to patient behavioral intentions. Practically, the results underscore the importance of integrating digital reputation management with consistent service quality improvement to strengthen competitive positioning in self-pay healthcare institutions.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI BURNOUT PADA KARYAWAN PERUM PERHUTANI KBM-IK GRESIK Shofiyatun Nisa; Wasti Reviandani
MANAJEMEN DEWANTARA Vol 10 No 2 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.22051

Abstract

This study aims to analyze the factors that influence burnout among employees at Perum Perhutani KBM-IK Gresik. The research used a qualitative method with a phenomenological approach. Data collection techniques were carried out through interviews and documentation. Research informants were selected using purposive sampling, taking into account their direct involvement in work activities. The data obtained were analyzed through data reduction, data presentation, and conclusion drawing stages. The results of the study show that employee burnout is influenced by high workloads and pressure due to limited staffing levels, as well as the difficulty of employees approaching retirement age in adapting to a digital-based work system. These conditions lead to physical and mental fatigue, as well as a decline in job satisfaction. This research is expected to serve as material for evaluation and consideration for companies in formulating human resource management policies that pay more attention to employee welfare
PENGARUH DISIPLIN KERJA, STRES KERJA, DAN LINGKUNGAN KERJA FISIK TERHADAP KINERJA KARYAWAN PADA PT.XYZ Eva Fitriananta; Nur Cahyadi
MANAJEMEN DEWANTARA Vol 10 No 2 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.22067

Abstract

The purpose of this research is to examine how PT. XYZ's physical work environment, levels of stress on the job, and employees' adherence to company policy affect productivity. A descriptive quantitative approach is the study technique used. This research used the saturated sample approach to recruit all PT. XYZ personnel as its population. Questionnaires were sent in order to gather data. Using the SPSS software, the data was analyzed by multiple linear regression, tests of reliability and validity, and testing of classical assumptions. Employee performance is positively and significantly impacted by work discipline, negatively and significantly by work stress, and positively and significantly by the physical work environment, according to the study's findings. These results show that a combination of an ideal physical work environment, better methods of managing stress on the job, and stricter adherence to work rules may boost productivity. Company management is required to take this research into account when they formulate strategies for human resource management that are both effective and sustainable.
FAKTOR-FAKTOR YANG MEMPENGARUHI KESIAPAN KERJA PADA MAHASISWA DI YOGYAKARTA: PENGALAMAN MAGANG, PENGALAMAN ORGANISASI, DAN SOFT SKILL Shalsa Mustika Sari; Muhammad Robi Nurwahyudi
MANAJEMEN DEWANTARA Vol 9 No 1 (2025): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v9i1.19341

Abstract

Tujuan dari penelitian ini adalah untuk mengidentifikasi variabel-variabel seperti pengalaman berorganisasi, pengalaman magang, dan soft skills yang mempengaruhi persiapan mahasiswa Yogyakarta untuk memasuki dunia kerja. Strategi pengambilan sampel yang digunakan dalam desain penelitian kuantitatif ini adalah purposive sampling. Analisis regresi berganda digunakan untuk menganalisis data dengan menggunakan SPSS versi 30. Temuan penelitian menunjukkan bahwa pengalaman berorganisasi, pengalaman magang, dan soft skills secara signifikan dan positif mempengaruhi persiapan mahasiswa Yogyakarta untuk memasuki dunia kerja. Setelah penyesuaian, nilai R2 adalah 0,638%. Oleh karena itu, dapat dikatakan bahwa tiga variabel independen, pengalaman magang, pengalaman berorganisasi, dan soft skills dapat digunakan untuk mewakili seberapa siapnya mahasiswa Yogyakarta untuk memasuki dunia kerja.
PENGARUH KUALITAS PELAYANAN DAN CITRA MEREK TERHADAP KEPUASAN PELANGGAN TRANSPORTASI ONLINE GOJEK MOTOR (GORIDE) DI JAKARTA Tukirin; Adillah Auliana
MANAJEMEN DEWANTARA Vol 10 No 1 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.21164

Abstract

This study aims to examine the effect of service quality and brand image on customer satisfaction among users of Gojek Motor (GoRide) in Jakarta. The research seeks to identify how service attributes and brand perception influence customer responses and contribute to the sustainability of online transportation services. This study employs a quantitative approach with a causal associative method. Data were collected from 110 respondents through questionnaires distributed using accidental sampling. The data were analyzed using multiple linear regression techniques with the assistance of SPSS version 25. The model was tested through classical assumption tests, including normality, multicollinearity, heteroscedasticity, and autocorrelation, and the results confirmed that all assumptions were fulfilled, indicating that the regression model used in this study was feasible and valid. The findings reveal that both service quality and brand image have a positive and significant effect on customer satisfaction, either partially or simultaneously. The regression equation obtained is Ŷ = −0.197 + 0.478X₁ + 0.578X₂, with a coefficient of determination (R²) of 0.824, meaning that 82.4% of customer satisfaction is explained by these two variables. This result highlights that maintaining excellent service quality and a strong brand image can enhance customer satisfaction and loyalty toward GoRide.
ANALISIS PERAN INFORMASI BERITA DAN INFLUENCER DALAM PROSES PENGAMBILAN KEPUTUSAN INVESTASI (STUDI KASUS : INVESTOR KODE BROKER XL) Muhammad Rijalul Abror Al-Ma’ruf; Uswatun Hasanah; Nurita Andriani
MANAJEMEN DEWANTARA Vol 10 No 1 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.21378

Abstract

Intense competition in the sweetened condensed milk industry necessitates a deep understanding of consumer behavior to secure market share. This research addresses the discrepancy between the extensive marketing efforts of Dairy Champ the second largest market player and its suboptimal consumer purchase realization in Pamekasan Regency. The study aims to analyze the influence of marketing mix elements and brand image on purchase decisions within the local market. Utilizing a qualitative case study approach data were collected through semi structured in depth interviews with purposively selected informants and validated using source triangulation. The findings reveal that purchase decisions for Dairy Champ in Pamekasan are driven primarily by economic rationality competitive pricing and ease of access are the decisive factors. Furthermore recommendations from store owners were found to be significantly more effective in establishing consumer trust than mass media advertising. The research concludes that economic incentives and access convenience supersede emotional brand loyalty in this segment. Practically the study suggests that the company should pivot its strategy toward Trade Marketing specifically by strengthening relationships with merchants and conducting direct education to mitigate product quality concerns. An. Hamid This study investigates the successful expansion of BMT Nusantara in Bangkalan Regency which relies on a community-based approach amidst intense financial industry competition. The objective is to analyze the role of Word-of-Mouth (WOM) in marketing strategies and identify the communication processes influencing customer decisions. This research employs a descriptive qualitative method collecting data through in depth interviews, observation and documentation with active customers selected via purposive sampling. The results indicate that customer decisions are dominated by social interaction and validation from religious figures rather than formal promotion. Positive WOM is driven by altruistic motivation and the spirit of Islamic economic advocacy. Conversely instant messaging platforms like WhatsApp serve as effective channels for spreading negative sentiment regarding operational constraints. The study concludes that WOM is not merely a promotional tool but a vital mechanism for social and religious validation essential for the institution's sustainability. Consequently the research recommends implementing Community Influencer Marketing by formally involving religious figures and establishing responsive service recovery management to mitigate digital reputation risks.
PENGARUH STRES KERJA DAN BEBAN KERJA TERHADAP CYBERLOAFING PADA KARYAWAN GEN Z DI BANDAR LAMPUNG Aulia Putri Nabila; Iskandar Ali Alam
MANAJEMEN DEWANTARA Vol 10 No 2 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.21975

Abstract

This study aims to determine the effect of job stress and workload, both partially and simultaneously, on cyberloafing among Gen Z employees in Bandar Lampung. Data collection was conducted through questionnaires distributed to 100 selected Gen Z employees in Bandar Lampung. The questionnaire consisted of 30 items with a 5-point Likert scale. The sampling method used in this study was probability sampling with the Lemeshow formula. Data analysis techniques used in this study included descriptive analysis, validity testing, reliability testing, classical assumption testing, hypothesis testing, and coefficient of determination testing, all processed using IBM SPSS Statistics version 26 software. The results showed that work stress and workload had a positive and significant effect on cyberloafing, both partially and simultaneously. These findings indicate that the higher the level of work stress and workload experienced by Generation Z employees, the higher their tendency to engage in cyberloafing behavior in the workplace.
ANALISIS KETERLAMBATAN PROSES OPERASIONAL BONGKAR MUAT BATU BARA PADA KEGIATAN TRANSSHIPMENT PERUSAHAAN JASA BONGKAR MUAT Abdillah Ma’rifatul Hakim; Suaibatul Aslamiyah
MANAJEMEN DEWANTARA Vol 10 No 1 (2026): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v10i1.22117

Abstract

The purpose of this study is to identify and analyze the factors causing delays in the loading, unloading, and delivery of coal during transshipment activities at PT Varia Usaha Dharma Segara and their impact on the company's operational efficiency.The research method used is a descriptive qualitative approach with the research location at PT Varia Usaha Dharma Segara. Data collection was conducted through direct observation of coal loading, unloading, and shipping activities, in-depth interviews with informants directly involved in transshipment operations according to the research criteria, and documentation of company operational data. Data analysis was carried out through the stages of data reduction, data presentation, and drawing conclusions based on field findings. The results of the study show that delays in coal delivery are caused by suboptimal coordination between the loading and unloading processes and the readiness of the truck fleet, inconsistent operational scheduling, and external factors such as weather conditions and field dynamics. These delays have resulted in increased waiting times, suboptimal utilization of operational resources, and decreased efficiency in the distribution process. The results of this study indicate that strengthening operational control, improving work coordination, and developing clear Standard Operating Procedures (SOPs) are strategic steps to minimize delays and improve the company's operational efficiency

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