cover
Contact Name
Putu Mega Putra
Contact Email
megabizland@gmail.com
Phone
+62361-222291
Journal Mail Official
info@ojs.stimihandayani.ac.id
Editorial Address
Br. Piakan, SIbangkaja
Location
Kota denpasar,
Bali
INDONESIA
Forum Manajemen
ISSN : 08540616     EISSN : 25991299     DOI : -
Core Subject : Economy, Social,
FM memiliki fokus utama pada pengembangan ilmu-ilmu Manajemen. Lingkup ranah ilmu manajemen antara lain meliputi; tetapi tidak hanya terbatas pada: Manajemen Keuangan, Manajemen Pemasaran, Manajemen SDM, Manajemen Perkantoran, dan Manajemen Bisnis Pariwisata, dan Kesekretariatan.
Articles 478 Documents
PROSEDUR STANDAR OPERASIONAL PEMESANAN PAKET WISATA PELAYARAN DI LE PIRATE EXPLORE CRUISE-LABUAN BAJO Tettie Setiyarti; Ni Putu Eka Safitri; Pipit Sundari
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
Publisher : Forum Manajemen STIMI Handayani Denpasar

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Abstract

When serving guests, the Reservation Department of a shipping company must be provided with guidelines, work references (sequence), and training in providing services. All forms of work guidelines and references are then referred to as Standard Operating Procedures (hereinafter abbreviated as SOP). On this article, based on the research that has been carried out, the author wants to explain in more detail, using a qualitative descriptive research method, regarding the SOP of the Reservation Department at Le Pirate Explore Cruise – Labuan Bajo. The research that forms the basis of this article was carried out in the first and second quarters of 2021, at a time when Bali and East Nusa Tenggara had not yet fully opened their tourism activities. Based on the findings, the research divides the process of implementing the Standard Operating Procedures (SOP) of the Reservation Department into three main thematic, namely: 1) the role of the Owner in making and supervising PSO Reservations; 2) Reservation Department staff behavior; and 3) obstacles faced by the Reservation Department in implementing PSO.
WISATA LUMBA-LUMBA DI PANTAI LOVINA DESA KALIBUKBUK, KABUPATEN BULELENG (STUDI KASUS ATRAKSI LUMBA-LUMBA DI HOTEL MELKA) Anak Agung Ayu Ribeka Martha Purwahita; Anak Agung Sagung Srikandi; I Gusti Agung Budiasih; I Wayan Arka
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
Publisher : Forum Manajemen STIMI Handayani Denpasar

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Abstract

Dolphin tourist attraction at Lovina Beach is one of the attractions to see dolphins on the high seas which is able to attract tourists to visit, as well as being a tourist attraction in North Bali. The development of dolphin tourism attractions has been shown in the swimming pool, but the survival of the dolphins is threatened. This case study discusses the exploitation of dolphins at the Melka Excelsior Hotel. This study aims to identify and analyze problems related to the exploitation of dolphins. Dolphin tourism attractions have positive and negative impacts and follow-up is needed to enjoy safe and comfortable dolphin tourism, especially dolphin conservation. The research method used is the field observation method and literature study obtained from journals and the internet. The placement of dolphins in the pond due to conditions that are not in accordance with their natural habitat will have a direct impact on these mammals. The activity of this dolphin attraction is more directed towards exploitation so that the need for dolphin conservation for commercial purposes does not have a positive effect on the dolphins themselves and lacks attention to these mammals.
KESANGGUPAN BERPRODUKSI UMKM UNTUK KERAMIK BERFOTOKATALIS PRODUK PAJANGAN DINDING DAN PAJANGAN MEJA Nyoman Normal; Wiryawan Suputra Gumi
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
Publisher : Forum Manajemen STIMI Handayani Denpasar

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Abstract

Photocatalyst ceramic is a product that has the potential to be developed by MSMEs when sales and income decline. Photocatalyst ceramics act as disposable, display, and functional objects. However, it is not yet known whether MSMEs are capable of producing wall displays or table displays. The purpose of this study: to determine the potential of MSMEs to produce wall display products and table displays, to examine the differences in the ability of MSMEs to produce wall display and table display products, and to disseminate photocatalyzed ceramic products as a result of BRIN's research which has the prospect of being developed by MSMEs. The research method used is: the interview method and the list of questions, the stratified purposive sampling, and the difference test of two independent samples. The results showed: 1) The biggest opportunity for MSMEs to produce photocatalytic ceramics for wall displays is Panji Ceramic, while table display products are Grazinia Ceramic; 2) There is no difference in the ability of MSMEs to produce photocatalyzed ceramics for wall displays and table displays; and 3) Photocatalyst ceramic products resulting from BRIN's research can be developed by ceramic MSMEs, including: (a) wall displays: meru motif tiles, songket motif tiles, and earthenware lamp holders; and (b) table displays: coral leaf ashtray, classic lampshade, modern lampshade, flower vase, pyramid-shaped lampshade, and ape-patterned earthenware flower pot.
PERUBAHAN UNDANG-UNDANG NOMOR 22 TAHUN 2019 (TENTANG SISTEM BUDIDAYA PERTANIAN BERKELANJUTAN) OLEH UNDANG-UNDANG NOMOR 11 TAHUN 2020 TENTANG CIPTA KERJA DAN PREDIKSI IMPLIKASINYA Ida Bagus Radendra Suastama; Ida Ayu Komang Juniasih
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
Publisher : Forum Manajemen STIMI Handayani Denpasar

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Abstract

This study aims to find out which provisions in Law Number 22 of 2019 concerning Agricultural Cultivation Systems were amended by the "Job Creation Law" (Law Number 11 of 2020). This research also aims to find out and understand the rationale and intent underlying the changes made by the Job Creation Law to Law Number 22 of 2019 concerning the Agricultural Cultivation System (hereinafter simply referred to as the Agricultural Cultivation System Law). This research further attempts to estimate predictions related to the implications of these changes by understanding the contents of the new provisions and comparing them with the contents of the amended provisions. This research data collection method is a research method / literature study, especially on primary legal materials, namely laws and regulations. The type of approach and analysis method used in this research is a qualitative approach. The definition of research with a qualitative approach is research that focuses attention on the ideas or values that underlie an act or action of the actor or an event that is related or arises or which is a consequence or result / product of the act / action. The conclusions of this study are: 1. The articles of Law Number 22 of 2019 concerning the Sustainable Agricultural Cultivation System as amended through the Job Creation Act (especially Article 31 of the Job Creation Law) are: Article 19, Article 22, Article 32, Article 43, Article 86, Article 102, and Article 108 of the Law on Sustainable Agricultural Cultivation Systems (Law Number 22 of 2019), as well as the abolition of Article 111 of Law Number 22 of 1999 concerning Sustainable Agricultural Cultivation Systems. 2. The rationale for the amendment of several laws, judging from the comparison between the old provisions and the new provisions of the amended article (comparison between the sound of the articles before and after the amendment), is the idea of providing a legal basis for the Central Government and/or Regional Governments to adopt certain policies or take certain actions related to Agriculture in order to increase Indonesia's attractiveness for investment, business and industry. 3. Things that are expected to occur after the enactment of the Job Creation Act which changes quite a number of laws to increase the attractiveness of Indonesia's investment, is the higher investor confidence and the sense of security of investors to invest in Indonesia, which in turn is expected to increase as well. the value and volume of investment from investors / business people, both from within the country and abroad.
STRATEGI PEMASARAN UMKM DI TENGAH PANDEMI COVID-19 (STUDI KASUS PADA BENETREE COFFEE, DENPASAR) Ni Ketut Lasmini; Ni Ketut Narti; Ida Bagus Sanjaya; KD Nindiana Widiantari
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
Publisher : Forum Manajemen STIMI Handayani Denpasar

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Abstract

This study aims to determine the company's strengths, weaknesses, opportunities, and threats and to find out the right marketing strategy to be applied to Benetree Coffee. The research was conducted for 3 months, starting from January - March 2021 at Benetree Coffee. The research method used is descriptive qualitative and quantitative. While the analytical tools used are SWOT analysis with IFAS (Internal Factor Analysis Summary) matrix, EFAS (External Factor Analysis Summary) matrix, IE matrix (Internal External), SWOT matrix. The results of the IFAS matrix analysis are 2.897 which indicates that the company's internal position is strong. The results of the EFAS matrix analysis are 2,774. The results of the mapping on the IE matrix show that Benetree Coffee in the marketing strategy occupies position V. This indicates that Benetree Coffee is in a growth position. The results of the SWOT matrix show that there are 11 alternative strategies that can be done by company.
ANALISIS IMPLEMENTASI WISATA KONVENSI (MICE) DI KUTA PARADISO HOTEL Ni Luh Made Wijayati; I Made Widiantara; Ni Nyoman Supiatni; I Made Yudha Dibrata
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
Publisher : Forum Manajemen STIMI Handayani Denpasar

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Abstract

Tourism is one of the important economic sectors in Indonesia, because industry contributes to the country's foreign exchange. Convention tourism (MICE) is one of the tourism sectors that is being held by the Indonesian government, because convention tourists are seven (7) times more consumptive than leisure tourists. This study aims to determine the implementation of a tourist convention (MICE) at Kuta Paradiso Hotel. This research was conducted with a sample of 25 people. The analysis technique used is the SWOT analysis (Strength, Weakness, Opportunity, Threat). The results of this study indicate that in the Summary Internal Factor Analysis (IFAS) the score on strength is 2.10 and weakness is 1.09, so the value that can be used is a strength value of 2.10. In the Summary of External Factor Analysis (EFAS) the score on the opportunity is 2.03 and the challenge is 1.08, so the value that can be used is the probability value of 2.03. In the diagram, cartesius shows the position of the implementation of convention tourism (MICE) located in quadrant I is an aggressive strategy while this strategy shows a very favorable place. The implementation of convention tourism (MICE) at Kuta Paradiso Hotel has strengths and opportunities that are united and mutually supportive by using power factors to take advantage of existing opportunities.
PENGARUH KEPEMIMPINAN TERHADAP MOTIVASI KERJA KARYAWAN JOGLO BAR & RESTAURANT DI CANDIDASA, KARANGASEM Putri Anggreni; I Wayan Budiasa
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
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Abstract

Leadership has a very important meaning for the smooth running of a company or organization, because with a leadership style that is carried out in a company that is able to bring the company to get predetermined goals. Likewise, the employee's work motivation has a very important meaning for the survival of the company, with high work motivation, it will cause a high sense of concern for the achievement of company goals. The purpose of this study was to find out how much influence leadership has on employee work motivation at Joglo Bar & Restaurant. The data collection method used, namely through observation, interviews, recording documents, and questionnaires. The data analysis techniques used are simple linear regression analysis, product moment correlation analysis, determination analysis, and product moment correlation coefficient t-test. Based on the results of the study, the results obtained there was a positive influence between increasing leadership on the work motivation of employees at Joglo Bar & Restaurant. Determination analysis showed that the influence of leadership by 65.6% on the work motivation of employees, while the remaining 34.4% was influenced by other factors that were not described in this study. Thus, it can be suggested to the company, especially the management and leadership of Joglo Bar & Restaurant to continue to develop their role as a leader in order to achieve the company's goals.
PENGARUH BIAYA PERSONAL SELLING DAN SALES PROMOTION TERHADAP PENINGKATAN PENJUALAN CHANNEL GT (GENERAL TRADE) PADA PT. INDOFOOD FRITOLAY MAKMUR BALI Ida Ayu Trisna Wijayanthi; Ida Bagus Ngurah Wimpascima; Doni Hendiarto
Forum Manajemen STIMI Handayani Denpasar Vol 20 No 2 (2022): Jurnal STIMI Vol. 20 No. 2 - 2022
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Abstract

Indofood Fritolay Makmur is one of the largest snack companies inIndonesia and has several branch areas, one of which is in Bali. During the Covid-19pandemic, there are costs that are needed to produce good sales, namely personal sellingcosts and sales promotion costs to help increase sales in order to achieve monthlytargets. The purpose of this study is to determine the effect of personal selling costs andsales promotion costs partially and simultaneously on the sale of snack products on theGT (General Trade) channel, where this study will use multiple linear regression analysistechniques with the help of the SPSS version 21 for windows program. The results of thisstudy found that personal selling costs (X1) and sales promotion costs (X2) partially andsimultaneously had a significant effect on sales (Y) in PT. Indofood Fritolay MakmurChannel General Trade Bali. While the most dominant variable that has an effect onsales is the personal selling cost variable () because it has a Beta coefficient value of0.646 compared to the value of the sales promotion cost coefficient () which is only0.453.Based on the results of the determination test, an R2 value of 0.669 is obtained,which means that the amount of contribution of the personal selling cost variable (X1)and sales promotion cost (X2) is 66.9% while 33.1% is influenced by other variables thatare not researched in this study.
Pengaruh citra merk dan celebrity endorsment terhadap keputusan pembelian produk skincare wardah pada generasi z (studi kasus di kota denpasar) Ni Made Enayanti; Ni Ketut Sukanti
Forum Manajemen Vol 21 No 1 (2023): Jurnal Forum Manajemen
Publisher : STIMI Handayani Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61938/fm.v21i1.506

Abstract

This study aims to determine the effect of brand image and celebrity endorser on purchasing decisions for Wardah skincare products in Denpasar City. This study uses a quantitative approach. The data used are skincare review viewer data and local brand sales data in e-commerce in 2021, the sample testing technique is carried out through a sampling method that uses classical assumption testing, determination analysis, linear multiple analysis, partial (t-test) and simultaneous testing. (f-test). The results of this study prove that brand image has a positive and significant effect on purchasing decisions, celebrity endorsers have a positive and significant effect on purchasing decisions. Simultaneously brand image and celebrity endorser have a significant effect on purchasing decisions.
Membangun inovasi organisasi antara kepemimpinan transformasional dan kompetensi kepemimpinan di situasi pandemi pada grandmas airport I Gusti Putu Ngurah Yuliwana Putra; Putri Anggreni; I Made Arjana
Forum Manajemen Vol 21 No 1 (2023): Jurnal Forum Manajemen
Publisher : STIMI Handayani Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61938/fm.v21i1.507

Abstract

This study took the object of tourism employees at Grandmas Airport. The findings are that it is difficult for companies to innovate when hotel operations are running in a COVID-19 pandemic. The leadership factor (leadership style) is a type of leadership that needs to be improved, which affects leadership competence is the education factor that has not been evenly distributed so that it hinders organizational innovation considering that there are still many fresh graduates. The purpose of this study was to determine the effect of transformational leadership and leadership competence in building organizational innovation in the COVID-19 pandemic situation. 19 at Grandmas Plus Hotel Airport. This study uses a quantitative method with a total population of all hotel employees with a sample of 35 employees determined by the saturated sampling method or census. Sources of research data from monthly reports and data collection techniques by observation, interviews and distributing questionnaires. For technical analysis using multiple linear regression in accordance with the steps of Sugiyono, 2015: 348 with SPSS windows version 25 application tools. Meanwhile for instrument testing using validity and reliability tests, as well as hypothesis testing using f test and t test. The results of this study are the transformational leadership variable has a positive relationship on organizational innovation, the leadership competence variable has a positive relationship on organizational innovation and the transformational leadership variable and leadership competence have a simultaneous effect on organizational innovation with a significant value.

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