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Khaeruman
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ijecsed@esc-id.org
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Jl. Raya Ciruas Petir, Komplek Puri Citra Blok B2 No. 34 Kelurahan Pipitan Kecamatan Walantaka Kota Serang - Banten 42183
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INDONESIA
Indonesian Journal of Engagement, Community Services, Empowerment and Development (IJECSED)
Published by Education and Social Center Publisher
ISSN : 27766128     EISSN : 27766136     DOI : https://doi.org/10.53067/ijecsed
Core Subject : Education,
Education Other
Indonesian Journal of Engagement, Community Services, Empowerment and Development is a peer-refereed open-access National journal which has been established for the dissemination of Community Services in the field of Engagement, Empowerment and Development in the City. Starting from 2021, IJECSED would be published Three times in a year. All submitted manuscripts will be initially reviewed by editors and are then evaluated by a minimum of Two Reviewers through the double-blind review process. This is to ensure the quality of the published manuscripts in the journal. Indonesian Journal of Engagement, Community Services, Empowerment and Development aims to disseminate the results of conceptual thinking and ideas, especially the results of educational research and technology to be realized in the community, including (1) Fields of science, applied, social, economic, cultural, health, ICT development, and administrative services, (2) Training and improvement in the results of educational, agricultural, information and communication, and religious technology (3) Teaching and empowering communities and communities of students, youth, youth and community organizations on an ongoing basis.
Arjuna Subject : Umum - Umum
Articles 221 Documents
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STRATEGI PENGEMBANGAN USAHA SATE BANDENG SEBAGAI MAKANAN KHAS BANTEN DALAM MENINGKATKAN PENDAPATAN MASYARAKAT DI KOTA SERANG Ade Fauji; Yuni Veronika Ompusunggu; Ririn Brigita Brasa; Putri Mirnawati Hasibuan
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.250

Abstract

Milkfish satay Micro, Small, and Medium Enterprises (MSMEs) are businesses with high economic and cultural potential. However, they face various obstacles such as limited product innovation, suboptimal digital marketing, and limited distribution networks. This community service activity aims to improve the performance of MSMEs producing Banten-style milkfish satay through product quality enhancement, digital marketing, distribution development, business partnerships, and human resource development. The method used is a participatory approach through the stages of needs identification, outreach, mentoring, and evaluation. The results of the activity indicate an increase in knowledge and understanding of business development strategies, digital marketing, and the importance of innovation and partnerships in increasing product competitiveness among entrepreneurs. This activity contributes to expanding market opportunities and supporting increased community income through the development of sustainable milkfish satay businesses.
PERAN WISATA ALAM CIKOROMOY DALAM MENINGKATKAN EKONOMI MASYARAKAT DI KABUPATEN PANDEGLANG Kameliya Artamevira; Shabila Anjani; Mamas Supartini; Ade Fauji
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.251

Abstract

Cikoromoy Natural Tourism has significant potential as a local economic driver through the development of community-based tourism activities. This community service activity aims to improve the capacity of local communities in utilizing tourism potential to strengthen economic opportunities around the Cikoromoy Tourism Area, Mandalawangi District, Pandeglang Regency. The activity was carried out in January 2026 through several stages, including field observation, socialization, business assistance, digital marketing education, and evaluation. The participants involved local communities, micro, small, and medium enterprises (MSMEs), food vendors, parking service providers, and other tourism-related business actors. The results of the activity showed that Cikoromoy Natural Tourism has contributed to increasing community economic activities through the growth of various tourism-supporting businesses. The assistance program improved community understanding of business management, product innovation, service quality improvement, and the utilization of digital media for promotion. Furthermore, the activity encouraged greater community participation in maintaining tourism sustainability and strengthening cooperation among local business actors. The implementation of this program demonstrates that tourism development based on local potential can become an effective strategy to increase community income and support sustainable economic growth. Continuous assistance and collaboration between communities, tourism managers, and local government are needed to optimize the economic benefits of Cikoromoy Natural Tourism.
PERAN WISATA AIR PANAS CISOLONG PANDEGLANG TERHADAP PENINGKATAN PENDAPATN UMKM DAN KESEJAHTERAAN WARGA SEKITAR Suhertin Pratiwi; Siska amelia; Alysa Nuralifa; Ade Fauji
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.252

Abstract

Community service activities were carried out to analyze and strengthen the role of Cisolong Hot Spring Tourism in Pandeglang as a driver of local economic growth through increasing the income of Micro, Small, and Medium Enterprises (MSMEs) and community welfare. This activity was motivated by the potential of natural tourism resources that have not been fully optimized by local communities due to limited business management skills, marketing strategies, and digital technology utilization. The implementation method used a participatory community empowerment approach through observation, identification of community needs, education, training, mentoring, and evaluation. The activities were conducted in January 2026 involving MSME actors and residents around the tourism area. The results showed that the program improved community understanding of tourism-based business development, product innovation, service quality improvement, and digital marketing strategies. The existence of Cisolong Hot Spring Tourism provides economic opportunities through culinary businesses, local product sales, parking services, and other supporting tourism activities. This community service activity indicates that strengthening local capacity and sustainable tourism management can encourage MSME competitiveness and contribute to improving the economic welfare of surrounding communities.
PENDAMPINGAN PEMASARAN DIGITAL PRODUK GERABAH J2 POTTERY ANYER Iman Hermansyah; Araf Al Anbiya; Nandika Ahmad Pangestu; Ade Fauji
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.253

Abstract

This community service program addressed the limited digital promotion capacity of J2 Pottery, a clay craft enterprise in Bandulu, Anyer, Serang. Although the partner produces various pottery products and provides educational pottery activities, its promotion still relied on word-of-mouth and an Instagram account that had not been managed systematically. The program aimed to strengthen the partner’s capacity in digital marketing through Instagram-based promotion, product photography, content creation, and account management assistance. The method used a participatory-educational approach consisting of initial observation and interviews, partner needs identification, program socialization, digital marketing training, product photography and promotional content training, Instagram management assistance, and monitoring and evaluation. The program helped the partner understand Instagram as a digital storefront, produce clearer product photos, prepare more informative captions, hashtags, and a simple content calendar. The results indicate that structured assistance can improve the partner’s digital promotion capacity in a sustainable manner.
STRATEGI PROMOSI WISATA KERATON KAIBON DI KELURAHAN KASUNYATAN, KECAMATAN KASEMEN SERANG MELALUI MEDIA SOSIAL UNTUK MENINGKATKAN MINAT PENGUNJUNG Jesika Hermania Putri; Efrilian Efrilian; Hairiyah Hairiyah; Ade Fauji
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.255

Abstract

This Community Service Program aims to improve the attractiveness of Keraton Kaibon tourism through social media-based promotion strategies in Kasunyatan Village, Kasemen District, Serang City. The main issue identified is the low optimization of digital promotion, resulting in unstable visitor numbers despite the site's high historical and cultural value. The program was implemented in Januari 2026 using a participatory action research approach combined with descriptive qualitative methods. Activities included observation, socialization, digital content creation training, content calendar development, and continuous mentoring of local communities and tourism managers. The results show a significant improvement in community digital literacy, with participants producing more than 200 photos, 15 short videos, and 25 promotional posters distributed through Instagram, TikTok, and Facebook. Social media reach increased to more than 5,000 accounts within two weeks of implementation. In addition, the program positively impacted local micro-economies, as increased tourist visits boosted small vendors’ income around the tourism site. The study concludes that structured and consistent social media-based tourism promotion, supported by community empowerment, effectively enhances tourist interest and strengthens the sustainability of heritage tourism development.
OPTIMALISASI PENGEMBANGAN BISNIS PHOTOBOX SEBAGAI PELUANG USAHA KREATIF DI ROYAL BAROE KOTA SERANG Angger Faiz Aulia Bintang Pratama; Ade Fauji; Amilatussolihah Amilatussolihah; Faridatul Maharani
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.256

Abstract

Community Service (PkM) activities on the optimization of photobox business development as a creative business opportunity were conducted at Royal Baroe, Serang City, in January 2026. The program aimed to improve the knowledge and skills of business partners in managing photobox businesses through observation, socialization, training, mentoring, and evaluation activities. The implementation adopted a participatory and mentoring approach that actively involved business partners in identifying problems and formulating development strategies. The results demonstrated improvements in partners’ understanding of the creative economy concept, digital entrepreneurship, and experience-based business development. Furthermore, partners gained enhanced capabilities in utilizing social media for promotion, developing digital marketing content, and designing innovative service packages. Several service innovations were successfully developed, including family packages, birthday packages, friendship packages, and seasonal-themed packages to increase customer attraction and satisfaction. The mentoring activities also encouraged partners to formulate more systematic and sustainable business development plans. Overall, this community service activity positively contributed to strengthening business capacity, improving competitiveness, and increasing the readiness of photobox entrepreneurs to adapt to market changes. The photobox business at Royal Baroe has significant potential to become a sustainable creative business that contributes to local economic development and promotes the growth of the creative economy sector in Serang City.
IMPLEMENTASI PROGRAM DONOR DARAH BERBASIS KOMUNITAS SEBAGAI BENTUK PENGABDIAN KEPADA MASYARAKAT JASERCO PEDULI DI KOTA SERANG Hafidz Hanafiah; Muhammad Erry Budi Sentosa; Mohamad Muhibbudin; Pratama Jaya; Budi Susanto; Whidy Lisarsa; Alamsyah Alamsyah; Joni Prihatin
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.257

Abstract

The availability of safe and sustainable blood stocks is a crucial health challenge, particularly in Serang City. The low public awareness to donate blood regularly is often the main cause of fluctuation and shortage of blood stocks at the Blood Transfusion Unit (UTD) of the Indonesian Red Cross (PMI). This community service aims to implement a community-based blood donation program initiated by the “Jaserco Peduli” group as a concrete effort to increase blood stock availability and build a culture of health concern in the Serang City community. The implementation method of this activity uses a participatory approach, which includes stages of socialization and education regarding the importance of blood donation, intensive coordination with the UTD of PMI Serang City, and the direct execution of blood donation actions involving community members and the general public. The results of this community service activity showed a significant increase in public enthusiasm. The program successfully gathered 25 donors, with 25 bags of blood deemed suitable for use and distributed to the UTD of PMI Serang City. In addition, there was an increase in participants' understanding of the requirements, procedures, and benefits of donating blood based on post-activity evaluation. It can be concluded that the implementation of the community-based blood donation program by Jaserco Peduli is an effective, collaborative, and sustainable service model. The synergy between the community, health institutions, and the public has proven to be an alternative solution in maintaining blood supply stability and improving public health awareness in Serang City.
PENDAMPINGAN PENGUATAN STRATEGI BERTAHAN USAHA MIKRO BONTOT DOMAS DALAM MENGHADAPI PERSAINGAN KULINER MODERN UNTUK MENINGKATKAN KESEJAHTERAAN MASYARAKAT DESA DOMAS Michael Tedi Fernando Gurning; Heru Ahya; Muchyar Hadi; Ade Fauzi
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.258

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play an important role in supporting local economic development and preserving traditional products. This community service activity was conducted with Bontot MSMEs in Domas Village, Pontang District, Serang Regency, Banten Province. The activity aimed to strengthen business sustainability strategies, improve marketing capabilities, and enhance the competitiveness of traditional culinary products. The methods and prosedures used included observation, interviews, socialization, and mentoring through a participatory approach. The results showed that Bontot business actors have implemented various survival strategies, such as maintaining product quality, improving customer service, utilizing social media promotion, and managing production efficiently. The activity also increased participants’ understanding of digital marketing, business development, and local economic potential. Furthermore, the existence of Bontot MSMEs contributes to employment opportunities and supports the local fisheries supply chain. Therefore, strengthening MSME capacity is essential to ensure business sustainability and community welfare.
PROGRAM ENGLISH FOR KIDS: PELATIHAN PERCAKAPAN BAHASA INGGRIS BAGI ANAK USIA SD DI YAYASAN PANTI ASUHAN PENUH PENGHARAPAN MEDAN Pioro Benevolent Lariest; Bertova Simanihuruk; Anselmus C. A. Bangun; Rosa Maria Simamora; Bonar Gurning
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.259

Abstract

This community service program aimed to improve the English speaking skills of elementary school children at Yayasan Panti Asuhan Penuh Pengharapan Medan. The program, titled "English for Kids," was conducted on March 15-16, 2026, and involved 12 elementary school children (grades 1-6) residing in the orphanage. The training employed interactive and enjoyable methods, including ice breaking, flashcards, storytelling, language games, role-play, and short presentations. The activity was carried out over two days with a duration of 3 hours per day. The results showed a significant improvement in the participants' English speaking abilities, marked by increased vocabulary mastery (from only a few words to 15-20 new words), the ability to construct simple self-introduction sentences, and enhanced motivation and self-confidence in communicating in English. All participants successfully performed short self-introduction presentations in front of the class at the end of the program. This activity demonstrated that interactive and enjoyable methods are effective in improving the English speaking skills of orphanage children, while also providing proper educational access for those who have been limited by financial and facility constraints. This program is expected to serve as a model for English learning assistance in other orphanages across Indonesia, particularly in anticipating the Merdeka Curriculum policy that mandates English as a compulsory subject starting in the 2027/2028 academic year.
PKM PELATIHAN MEMBUAT KONTRAK SEDERHANA UNTUK PENGERJAAN PENGECATAN DI SMKN 26 JAKARTA Darmawan Pontan; Muhammad Sapto Nugroho; Ulfa Fatmasari Faisal; Martinus Bambang Susetyarto; Andre Tampubolon
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 6 No. 1 (2026): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v6i1.260

Abstract

This community service program (PKM) aims to enhance the professional competence of SMKN 26 Jakarta students in construction project management, specifically regarding the planning and legal aspects of painting works. The primary focus of this activity is to introduce the significance of simple work contracts as a legal protection instrument for all parties and to equip students with technical project control skills. The implementation method was divided into three main sessions: (1) teaching project contract concepts and theories, (2) practical training on creating simple contracts using structured forms, and (3) a tutorial on utilizing Artificial Intelligence (AI) for administrative and planning efficiency. Data were collected from 63 respondents through pre-test surveys and post-test evaluations. The results indicate highly significant program effectiveness, where post-training, the practical ability of students to develop project control instruments such as Bar-Charts and S-Curves reached 100%. The integration of AI technology proved to accelerate students' understanding in accurately preparing estimates and contract documents. The conclusion of this activity is that students now possess better readiness to enter the construction industry workforce, equipped with risk management, contract legality, and professional quality control capabilities

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