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JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB)
Published by Transpublika Publisher
ISSN : -     EISSN : 28100832     DOI : https://doi.org/10.55047/jhssb
Core Subject : Social,
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS (JHSSB) has main objective which is to cater an intellectual platform for the international scholars. JHSSB aims to promote interdisciplinary studies in business and social science and become the leading journal in humanities, social science and business in the world. The JHSSB journal publishes research papers in the fields of management, marketing, finance, economics, banking, accounting, human resources management, international business, hotel and tourism, entrepreneurship development, business ethics, international relations, law, development studies, population studies, Social and political science, history, journalism and mass communication, corporate governance, cross-cultural studies, public administration, psychology, philosophy, sociology, women studies, religious studies, social welfare, anthropology, linguistics, Literature, Art, Anthropology, Ecology, Geography, Education, Governance, Public Administration. and so on. All manuscripts are double-blinded peer reviewed.
Articles 322 Documents
Gastronomic Tourism for Sustainable Growth in Jambi Lubis, Tona Aurora; Nizori, Addion; Firmansyah, Firmansyah; Dewi , Erwita; Ningsih, Maryati
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 1 (2024): NOVEMBER
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i1.1547

Abstract

This study investigates the interplay among gastronomic tourism development, business governance, and business performance in Jambi Province, focusing on leveraging Malay cultural identity to enhance the regional gastronomy sector. Employing a quantitative methodology with Partial Least Squares Structural Equation Modeling (PLS-SEM), data from 150 local gastronomy business respondents were analyzed. The findings reveal that gastronomic tourism development significantly improves business governance and performance. However, a complex negative relationship exists between rigid governance practices and business performance, indicating the need for flexible frameworks that accommodate the operational realities of small and medium-sized enterprises (SMEs). Gastronomic tourism fosters transparency, accountability, and stakeholder collaboration, driven by innovations and the preservation of Malay culinary heritage. This study highlights gastronomy as a vital cultural and economic asset, offering a model that integrates cultural preservation with governance improvements to achieve sustainable outcomes. Positioning Jambi Province as a leading gastronomic destination can catalyze economic growth and resilience. Recommendations include fostering adaptive governance models for SMEs and strengthening partnerships among policymakers, local communities, and businesses to harness the region’s full gastronomic potential. These findings provide practical insights for enhancing competitiveness and sustainability in Indonesia’s gastronomic tourism sector.
Evaluating the Implementation of HACCP Systems in Food Establishments in Lapu-Lapu City, Cebu: Pathways to ISO 22000:2005 Certification Payao, Analiza A.; Payao, Ronald B.
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 1 (2024): NOVEMBER
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i1.1572

Abstract

This descriptive-correlational study attempted to evaluate food safety procedures based on the Hazard Analysis Critical Control Point System (HACCP) among selected food establishments in Lapu-Lapu City, Philippines. A total of ninety-six (96) respondents who belong to personnel, supervisors, and managers of the food establishments participated in the data gathering. These respondents were selected purposively since the set criteria by the researchers should be strictly followed. Weighted mean and Chi-square were utilized to analyze the collected data using a survey questionnaire. Based on the findings, it was found that participating establishments achieved an 'outstanding' status, as evidenced by high satisfaction ratings from respondents, indicating their commitment to following HACCP as a standard protocol in meeting stakeholder expectations. Additionally, the perceptions of managers, supervisors, and personnel regarding food safety compliance were strongly aligned, highlighting a well-integrated and collaborative approach to maintaining food safety protocols. These results underscore the establishments’ commitment to regulatory compliance and customer satisfaction, providing insights into their readiness for higher standards such as HACCP implementation and ISO 22000:2005 certification.
The Influence of Lifestyle, Price and Service Quality on Purchasing Decisions in Modern Coffee Shops (Case Study of Students in Malang City) Utomo, Heru; Sudjanarti, Dwi; Wardani, Rr. Tri Istining; Khabibah, Umi
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 1 (2024): NOVEMBER
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i1.1562

Abstract

This study aims to investigate how lifestyle, price, and service quality impact students' purchasing decisions at modern coffee shops in Malang. Modern coffee shops are increasingly in demand by students who make this place not only as a location to enjoy coffee drinks, but also as a place to gather to work on their college assignments. Many things are considered by consumers in purchasing decisions, including lifestyle, price and service quality. This research involves explaining phenomena through a quantitative method. A survey was distributed through Google Form to gather data from 100 participants. Findings suggest that lifestyle has no significant impact on purchasing choices, unlike price and quality of service. Lifestyle, price, and service quality together influence buying decisions.
Development of Kampong Kopi Camp as an Eco-Tourism Destination Based on Circular Economy Martiningsih, Ni Gst Ag. Gde Eka; Suryana, I Made; Swaputra, Ida Bagus Made
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 1 (2024): NOVEMBER
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i1.1586

Abstract

This study aims to analyze internal and external factors in the development of Kampung Kopi Camp and analyze strategies in the development of Kampung Kopi Camp in Batungasel Village, Pupuan Subdistrict, Tabanan Regency, the withdrawal of samples from the population was carried out deliberately (purposive sampling). The method used in this study is to use the SWOT analysis method and the results showed that the internal factors of tourism development strategies in Kampung Kopi Camp in Batungasel Village, Pupuan District, Tabanan Regency, from the main strength factors, namely strategic location and place and the main weakness in tourism development strategies in Kampung Kopi Camp, namely less than optimal promotion. While the external factors of tourism development strategies in Kampung Kopi Camp in Batungasel Village, Pupuan District, Tabanan Regency from the opportunity factor, namely government policies to support tourism development and threat factors in Kampung Kopi Camp tourism, namely quite a lot of competitor factors. The main strategy in developing tourism in Kampung Kopi Camp in Batungasel Village, Pupuan District, Tabanan Regency is to cooperate with the tourism office to develop tourism in the future.
The Effect of Fixed Asset Turnover And Quick Ratio on Net Profit Margin in the Property and Real Estate Subsector in Indonesia Oktafiona, Gebi; Roza, Seflidiana; Nurhayati, Nurhayati
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 2 (2025): FEBRUARY
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i2.1478

Abstract

Net Profit Margin is a metric that indicates the amount of profit generated from each unit of sales revenue. The Quick Ratio is a financial tool used to assess the liquidity position of a company, project, investment centre, or profit centre. Fixed Assets Turnover is a ratio that measures how efficiently funds invested in fixed assets are rotating within a specific timeframe. The main objective of this study is to analyse the impact of Fixed Asset Turnover and Quick Ratio on the Net Profit Margin of Property and Real Estate firms from 2020 to 2022. The research included a total of 62 companies in its population, with a sample size of 52 companies. The data collection methods employed in this study were based on literature review and documentation. In this analysis, classical assumption testing, determination coefficient (R2) testing, multiple linear regression, and hypothesis testing were utilised. The findings indicated that Fixed Asset Turnover had a noteworthy impact on Net Profit Margin, with a t value of 1.771> 1.655 at α 0.01. Testing the third hypothesis using the f test showed that the f statistic of 2.591 was less than the f table value of 3.097, indicating that the Net Profit Margin had no significant impact on Fixed Asset Turnover and Quick Ratio. The variables of Fixed Asset Turnover and Quick Ratio could only account for 5.4% of the Net Profit Margin as per the determination coefficient test results, indicating a low correlation between the dependent and independent variables.
Time Control Analysis of the Construction of the Joyoboyo Intermodal Terminal Pedestrian Tunnel to the Surabaya Zoo Sartiyana, I Ktut Riagung; Nugroho, Laksono Djoko; Muhammadun, Haris
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 2 (2025): FEBRUARY
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i2.1565

Abstract

The primary objective of this research is to examine the timeline for the construction of a pedestrian tunnel connecting the Joyoboyo Intermodal Terminal (TIJ) with the Surabaya Zoo (KBS). The construction of this tunnel is considered a crucial project aimed at enhancing accessibility and alleviating congestion along the Joyoboyo road. The estimated cost for this project is Rp 31,996,921,529.00 and it is scheduled to be completed within 135 calendar days. The results showed that the main factors of project delays were due to delays in the procurement of 40cm diameter piles, interference due to inundation due to undetected PDAM pipes. Using the CPM method, the identification of the critical trajectory enabled the optimisation of the project duration and reduced the risk of delays. In addition, incremental cost analysis showed the relationship between time acceleration and increased project cost. By identifying key factors causing delays and implementing strategic planning methodologies such as the CPM, the project was able to enhance efficiency and mitigate potential setbacks. Furthermore, the study shed light on the economic implications of time acceleration, emphasizing the importance of balancing speed with cost considerations in construction projects.
Feasibility Analysis of the Construction of the North Surabaya Hospital from the Financial Aspect Wahyu, Lestyanto; Patriadi, Andi; Sajiyo, Sajiyo
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 2 (2025): FEBRUARY
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i2.1580

Abstract

The purpose of this research is to analyze the investment feasibility of North Surabaya Hospital, Bulak District, Surabaya City with the parameters of Net Present Value, Internal Rate of Return, Benefit Cost Ratio (BCR) and Payback Period. This research focuses on the North Surabaya Hospital which was built by the Surabaya City Government Health Office with a budget allocation for the 2026 fiscal year. The research instruments used are interview guidelines and observation sheets, with data collection procedures through interviews with related parties in hospital construction, site observation, and documentation which includes primary and secondary data. Based on the investment analysis of North Surabaya Hospital and sensitivity evaluation of operational costs and potential income, the conclusions obtained are: Alternative 1 is feasible because it produces an NPV value of Rp. 211,014,227,005, IRR of 9.85%, BCR of 1.23 and PP of 7.69 years. Alternative 2 is not feasible because it generates NPV of IDR 28,416,192,984, IRR of 6.57%, BCR of 1.14 and PP of 8.34 years. Alternative 3 is not feasible because it generates NPV of IDR 66,444,241,124, IRR of 7.30%, BCR of 1.16 and PP of 8.20 years. Alternative 4 is feasible because it generates NPV of Rp. 166,294,504,181, IRR of 9.26%, BCR of 1.20 and PP of 7.70 years.
The Mediating Effect of Brand Image on Behavioral Intention, Social Media Sales Promotion Content, and Corporate Reputation (Study on Lion Air Customers) Rahma, Deshinta Raisa; Sudarmiatin, Sudarmiatin; Dhewi, Titis Shinta
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 2 (2025): FEBRUARY
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i2.1593

Abstract

The use of social media has change companies began to build communications with customers through social media. Lion Air is one of the companies who used social media to introducing the products. This study focused to investigate the effect of social media sales promotion content (SMSPC) and corporate reputation (CR) on behavioral intention (BIY) through brand image (BI). There are 7 hypotheses on this research and analysis using Partial Least Square (PLS). The samples for this research were respondents who followed Instagram @lionairgroup and has used Lion Air Airlines service using non-probability sampling technique. The result of this research shows that brand image as a mediation can decrease the value of consumers behavioral intention on Lion Air customers. The results of this investigation offer both theoretical insights and empirical evidence that can be beneficial for marketing teams looking to enhance their communication strategies with customers through social media platforms.  
The Influence of Fraud Hexagon and Audit Committee Effectiveness on Fraudulent Financial Reporting Esliani, Riski; Irwansyah, Irwansyah
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 2 (2025): FEBRUARY
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i2.1597

Abstract

This study's primary goal is to present empirical data on the components of the fraud hexagon and the audit committee's efficacy in identifying signs of false financial reporting. The data for this study come from financial statements and annual reports of mining companies listed on the IDX for 2019-2023. The purposive sampling method is used to collect research samples. The analysis was carried out using logistic regression analysis with the help of Eviews 12 software. The results of this study indicate that financial targets and state-owned enterprises affect fraudulent financial reporting. At the same time, CEO education, the nature of the industry, auditor change, frequent CEO's picture, and audit committee effectiveness have no effect. The results of this study indicate that financial targets representing stimulus and state-owned enterprises representing collusion affect fraudulent financial reporting while CEO education, nature of the industry, auditor change, frequent CEO's picture, and audit committee effectiveness have no effect. Hence, it can be concluded that the fraud hexagon elements that have an effect are stimulus and collusion while other elements have no effect. Audit committee effectiveness does not affect fraudulent financial reporting. However, this research is limited to the mining sector, so it is recommended to expand the sample coverage in other sectors to get more comprehensive and representative results.
Strategic Framework for Enhancing Green Customer Loyalty in the Bottled Mineral Water Industry in Indonesia Ikhsani, Khilyatin; Riyadi , Slamet; Tampubolon, Liosten Rianna Roosida Ully
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 2 (2025): FEBRUARY
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i2.1616

Abstract

Recent years have seen a paradigm shift in consumer behavior, with consumers increasingly paying attention to products with lower environmental impacts. This change influences consumers to prefer products and brands committed to green business practices. This study aims to bridge the knowledge gap in strategic management by strengthening green customer loyalty for green products within a specific business environment, particularly in the Java region, Indonesia. This research is descriptive quantitative and implemented as a cross-sectional study. The study is conducted at the individual level. For data analysis, this study applies Partial Least Squares Path Modeling (PLS-SEM), using Smart PLS version 3.2.6. The research population includes residents living on Java Island. The sample size was calculated using Slovin's formula, 400 respondents. The sampling method employed is non-probability sampling, specifically purposive sampling. The results showed that the factors directly influencing green customer satisfaction include green product quality, green branding, green advertising, and green value. Meanwhile, the factors affecting green customer loyalty consist of green product quality, green advertising, green value, and green customer satisfaction. Green customer satisfaction effectively mediates the relationship between green product quality and green customer loyalty.