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Jurnal Minfo Polgan (JMP)
Published by Politeknik Ganesha Medan
ISSN : 20899424     EISSN : 27973298     DOI : -
Core Subject : Science, Education, Social,
Computer Science & IT Library & Information Science Mathematics Social Sciences
Jurnal Minfo Polgan (JMP) merupakan jurnal nasional yang diterbitkan oleh Program Studi Manajemen Informatika Politeknik Ganesha Medan terbit berkala (satu tahun dua kali yaitu Maret dan September) dengan tujuan untuk menyebarluaskan hasil riset bidang teknologi dan informasi kepada para akademisi, praktisi, mahasiswa, dan lain-lain. Jurnal Minfo Polgan (JMP) menerima kiriman artikel hasil riset bidang teknologi dan informasi yang ditulis dalam Bahasa Indonesia. Agar hasil riset bidang teknologi dan informasi yang dimuat dapat bermanfaat untuk pengembangan bidang teknologi dan informasi. Adapun ruang lingkup Jurnal Minfo Polgan adalah: 1. Sistem Pendukung Keputusan (SPK/DSS) 2. Sistem Informasi Geografis (GIS/SIG) 3. Sistem informasi skala enterprise (ERP, EAI, CRM, SCM) 4. Keamanan Sistem Informasi 5. Sistem Informasi Berbasis Web 6. Sistem Berbasis Pengetahuan & Data mining 7. Mobile Computing 8. Multimedia
Arjuna Subject : Ilmu Komputer (semua kategori) - Ilmu Komputer (Lain-Lain)
Articles 1,204 Documents
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Implementasi Sistem Informasi Penjualan Berbasis Web Menggunakan Arsitektur MVC dan Metode Waterfall I Gede Krisna Wijaya
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16206

Abstract

Perkembangan teknologi informasi mendorong pelaku usaha untuk beralih dari sistem konvensional menuju sistem digital guna meningkatkan efisiensi dan akurasi dalam proses transaksi. Penelitian ini bertujuan untuk menganalisis serta mengimplementasikan sistem informasi penjualan berbasis web dengan menggunakan arsitektur Model-View-Controller (MVC) dalam mendukung digitalisasi transaksi. Metode pengembangan perangkat lunak yang digunakan adalah Waterfall yang terdiri dari tahapan analisis kebutuhan, perancangan sistem, implementasi, pengujian, dan pemeliharaan. Sistem dikembangkan menggunakan framework Laravel yang menerapkan konsep MVC untuk memisahkan logika bisnis, tampilan, dan pengelolaan data sehingga menghasilkan sistem yang terstruktur dan mudah dikembangkan. Pengujian sistem dilakukan menggunakan metode Black Box Testing untuk memastikan seluruh fungsi berjalan sesuai dengan kebutuhan pengguna. Hasil penelitian menunjukkan bahwa sistem yang dibangun mampu meningkatkan efisiensi proses transaksi, meminimalisir kesalahan pencatatan data, serta menyediakan laporan penjualan secara real-time. Dengan demikian, sistem informasi yang dikembangkan dapat mendukung digitalisasi transaksi secara efektif dan meningkatkan kinerja operasional usaha.
Peran Online Review dan User-Generated Content dalam Membentuk Kepercayaan Konsumen dan Minat Beli Produk Lokal di Marketplace: Systematic Literature Review Kusnadi Kusnadi; Junerdi Nababan; Mutiha Aristo Ravel; Hendra Sakti Siagian; Fani Agustriani
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16207

Abstract

Artikel ini bertujuan mensintesis secara sistematis bukti ilmiah mengenai bagaimana online review dan user-generated content membentuk kepercayaan konsumen dan minat beli terhadap produk lokal yang dijual melalui marketplace. Naskah disusun sebagai kajian literatur sistematis dengan strategi penelusuran terstruktur yang mengikuti prinsip Preferred Reporting Items for Systematic Reviews and Meta-Analyses. Artikel yang diterbitkan pada periode 2020 sampai 2025 diidentifikasi melalui platform penerbit jurnal bereputasi internasional, yaitu ScienceDirect, SpringerLink, dan Emerald Insight, lalu dilengkapi dengan penelusuran sitasi mundur. Setelah penghapusan duplikasi dan penyaringan kelayakan, sebanyak 12 studi dipertahankan dalam sintesis kualitatif. Hasil kajian menunjukkan bahwa online review memengaruhi minat beli melalui kualitas ulasan, kuantitas, valensi, kredibilitas, dan kegunaan informasi. User-generated content berfungsi sebagai bukti sosial digital, terutama ketika kontennya autentik, hidup, dan dibuat oleh sumber yang kredibel. Di seluruh studi yang ditelaah, kepercayaan konsumen muncul sebagai mekanisme mediasi yang paling konsisten dalam menghubungkan stimulus digital dengan minat beli. Bagi produk lokal, peran kepercayaan menjadi lebih penting karena konsumen menghadapi ketidakpastian mengenai mutu produk, keandalan penjual, dan keamanan transaksi. Kajian ini menegaskan bahwa strategi marketplace untuk merek lokal perlu mengelola ulasan, mendorong konten pelanggan yang autentik, serta memperkuat arsitektur kepercayaan digital.
Pendekatan AHP–Weighted Product dalam Sistem Pendukung Keputusan Rekrutmen Karyawan Arik Ariyanto; Yudo Bismo Utomo; Iin Kurniasari; Harso Kurniadi
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16212

Abstract

Securing competent employees who meet an organization’s needs makes the recruitment process a vital part of human resource management. In real world situations, the selection of prospective employees often remains subjective, producing decisions that lack objectivity and quantifiable measures. Hence, a systematic and data driven decision support system becomes necessary. This research aims to create a decision support system for employee recruitment through a hybrid framework that integrates the Analytic Hierarchy Process (AHP) and Weighted Product (WP). Through pairwise comparisons and consistency testing, AHP establishes each criterion’s priority weight. Meanwhile, WP uses those weights to calculate preference values and determine the final ranking of applicants. Based on the AHP calculation results, the criteria weights obtained were work experience (0.30), training certification (0.25), physical health (0.20), communication skills (0.15), and age (0.10) with a Consistency Ratio value of 0.046, indicating a consistent matrix. Furthermore, calculations using the Weighted Product method produced the highest preference value of 0.222 for alternative A5, which is therefore recommended as the best candidate in the employee recruitment process. The research results show that the application of the hybrid AHP and WP method can support the employee recruitment process more objectively and systematically in determining the best candidate. The implementation of this decision support system is expected to help companies improve the quality of decision-making and the efficiency of the employee selection process.
Perancangan Model Bisnis Telur Puyuh Steril “Ndok Gemak” Berbasis Sterilisasi Termal Untuk Segmen Rumah Tangga Perdiyata Kurdi; Dokman Marulitua Situmorang
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16213

Abstract

The food and culinary sector in Indonesia continues to grow rapidly, but most culinary MSMEs still face challenges in terms of product sustainability, food safety, and market competitiveness. This research aims to design a business model for the sterilized quail egg product "Ndok Gemak" using the Business Model Canvas (BMC) approach, develop effective marketing and distribution strategies, and analyze the business's overall feasibility from market, technical, operational, and financial perspectives. "Ndok Gemak" consists of bacem (sweetened marinated) seasoned quail eggs processed through thermal sterilization at 121°C and 15 psi for 15–20 minutes using airtight retort pouch packaging, resulting in a ready-to-eat product without preservatives and with a shelf life of 1–2 weeks. This business has obtained legal status in the form of a Business Identification Number (NIB) and a Halal Certificate to build consumer trust. The financial feasibility analysis results indicate an estimated revenue of IDR 13,000,000 per month, a net profit of IDR 2,500,000 per month, a break-even point of 500 packs per month, an annual ROI of 333%, and a payback period of four months. The targeted market segments include households, culinary entrepreneurs, and students in the Karanganyar area, with distribution channels through mobile vegetable vendors and social media. However, direct laboratory testing has not yet been conducted and is a priority step before marketing on a larger scale.
Pengaruh Pengalaman Pelanggan dan Inovasi Produk Terhadap Kepuasan Pelanggan Bernard Vandra Saputra Pandie; Yusak Prakoso
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16214

Abstract

This study aims to analyze the influence of customer experience and product innovation on customer satisfaction at The Bridge Coffee and Eatery. The study uses a quantitative approach with data collection techniques through distributing questionnaires to 96 respondents using a random sampling method. Data were analyzed using SPSS 32 through validity, reliability, classical assumptions, multiple linear regression, t-test, F-test, and coefficient of determination tests. The results show that customer experience has a positive and significant effect on customer satisfaction with a significance value of 0.036. Product innovation also has a positive and significant effect on customer satisfaction with a significance value of 0.001. Simultaneously, customer experience and product innovation have a significant effect on customer satisfaction with a calculated F value of 45.645 and a significance of 0.001. The R Square value of 0.495 indicates that both variables are able to explain customer satisfaction by 49.5%, while the rest is influenced by other variables outside the study.
Analisis Kualitas Website UMKM Nasional Menggunakan Metode Heuristic Evaluation dan Google Lighthouse Apriyanto Alhamad; Sudirman Melangi; Maryam Hasan; Sitti Nur Avifa Olii; Warid Yunus; Hastuti Dalai
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16223

Abstract

This study analyzes the quality of SMEsta, a national MSME digital portal, by combining user-based Heuristic Evaluation and Google Lighthouse auditing. The background of the study is the strategic role of public websites in supporting MSME digitalization and the need to evaluate not only interface convenience but also technical readiness on mobile access. The objective is to describe SMEsta usability, identify technical quality gaps, and formulate improvement priorities from both sources of evidence. The research used a quantitative descriptive case-study approach. Users evaluated three pages, namely Home, Export MSME Recommendations, and FAQ, through a Likert questionnaire mapped to Nielsen's ten heuristics, while the same pages were audited through Google Lighthouse mobile configuration. The instrument was validated by experts and showed reliable internal consistency with Cronbach's alpha of 0.910. From 105 responses, 100 valid responses were analyzed. The findings show that SMEsta usability is in the high category, with an overall mean of 4.19 and an index of 79.80. Error prevention obtained the highest mean of 4.32, whereas help users recognize, diagnose, and recover from errors was the lowest with a mean of 3.73. Lighthouse results indicate uneven technical quality, especially performance: the Export MSME Recommendations page scored 56, the Home page scored 36, and the FAQ page scored 23, while SEO reached 100 on all pages. The study concludes that SMEsta is generally usable, but performance optimization and clearer contextual error support should become priority improvements
Pengaruh Affiliate Marketing dan Live Streaming Terhadap Keputusan Pembelian Melalui Kepercayaan Konsumen Sebagai Variabel Mediasi Pada Pengguna Tiktok Shop : Studi Kasus Generasi Alpha Di Kecamatan Tawangmangu Yua Sahara; Ingrid Panjaitan
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16226

Abstract

Thisi studyi aimsi toi analyzei thei influencei ofi affiliatei marketingi andi livei streamingi oni purchasingi decisionsi throughi consumeri trusti amongi Generationi Alphai TikToki Shopi usersi ini Tawangmangui Districti. Thei studyi usedi ai quantitativei methodi withi 80i respondentsi andi datai werei analyzedi usingi Partiali Leasti Squarei (PLS) i. Thei resultsi showedi thati affiliatei marketingi hadi noi significanti effecti oni purchasingi decisionsi ori consumeri trusti. Livei streamingi hadi ai positivei andi significanti effecti oni purchasingi decisionsi, buti noti oni consumeri trusti. Meanwhilei, consumeri trusti hadi ai positivei andi significanti effecti oni purchasingi decisionsi, buti wasi unablei toi mediatei thei influencei of iaffiliatei marketingi andi live streamingi oni purchasingi decisionsi.
Pengaruh Harga dan Kualitas Produk Fashion terhadap Minat Beli Generasi Z di Tokopedia (Studi pada Mahasiswa di Tawangmangu) Asri Rambu Lemba; Irwan Christanto Edy
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16230

Abstract

This study aims to analyze the effect of price and product quality of fashion products on the purchase intention of Generation Z on the Tokopedia e-commerce platform, with a focus on students in Tawangmangu. This research employs a quantitative approach using purposive sampling, with a total sample of 100 respondents. Data were collected through questionnaires using a Likert scale and analyzed using multiple linear regression with the assistance of SPSS. The results indicate that price and product quality influence purchase intention, both partially and simultaneously. Price becomes a primary consideration for students due to budget constraints, while product quality influences consumer trust in online purchasing. These findings suggest that the alignment between price and product quality can enhance the purchase intention of Generation Z toward fashion products in e-commerce.
Pengaruh Social Media Marketing, Lokasi, Tarif Kamar Terhadap Keputusan Menginap dengan Brand Image Sebagai Pemoderasi Rista Angriani; Ingrid Panjaitan
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16239

Abstract

With Brand Image as a moderating variable, this study examines how social media marketing (SMM), location, and room rates influence the decision to stay at a star-rated hotel in Tawangmangu District, Karanganyar Regency. A purposive sampling method was used to collect data from 110 respondents through a 5-point Likert scale questionnaire. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4 to demonstrate that all indicators met the criteria for convergent validity (outer model ≥ 0.70; AVE ≥ 0.50) and reliability (CR > 0.90). The results showed that brand image, location, and social media marketing had a positive and significant effect on the decision to stay, while room rate did not. In addition, brand image served as a moderating variable, strengthening the influence of location but weakening the influence of social media promotion and room rates on the decision to stay. The model could explain 72.6% of the variation in the decision to stay. These findings suggest that not only functional factors but also psychological factors, such as brand perception, influence stay decisions. Therefore, hotel managers are advised to strengthen their brand image and optimize digital marketing strategies and location selection to improve consumer decisions.
Implementasi Gemini Api untuk Penyederhanaan Kalimat Marketing Berbasis Web Menggunakan REACTJS dan FASTAPI Farhan Maulana; Johan Harlan; Cahyawati Diah Kusumarini
Jurnal Minfo Polgan Vol. 15 No. 2 (2026): Artikel Penelitian
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v15i2.16240

Abstract

Perkembangan pemasaran digital mendorong penggunaan konten promosi yang informatif dan persuasif. Namun, banyak teks marketing masih menggunakan kalimat panjang, kompleks, dan dipenuhi istilah teknis sehingga menurunkan efektivitas penyampaian pesan kepada audiens. Penelitian ini bertujuan mengembangkan aplikasi berbasis web untuk menyederhanakan teks marketing secara otomatis menggunakan Gemini API. Sistem dibangun menggunakan metode Software Development Life Cycle (SDLC) model Waterfall dengan teknologi ReactJS pada sisi frontend dan FastAPI pada sisi backend. Aplikasi dirancang untuk mendeteksi beberapa indikator kompleksitas kalimat, yaitu kalimat pasif, kalimat majemuk, kata kompleks, dan jargon marketing. Hasil penyederhanaan ditampilkan dalam bentuk teks yang lebih mudah dipahami disertai skor keterbacaan, statistik teks, dan ringkasan perubahan. Pengujian sistem dilakukan menggunakan metode Black Box Testing untuk memastikan seluruh fungsi berjalan sesuai kebutuhan serta metode System Usability Scale (SUS) untuk mengukur tingkat kegunaan sistem. Hasil pengujian menunjukkan seluruh fitur aplikasi berjalan dengan baik berdasarkan 15 skenario pengujian. Selain itu, pengujian SUS terhadap 50 responden memperoleh skor rata-rata 90,85 yang termasuk kategori Excellent, Grade A, dan Acceptable. Hasil tersebut menunjukkan bahwa aplikasi mampu membantu pengguna menghasilkan teks promosi yang lebih jelas, efektif, dan mudah dipahami. Dengan demikian, sistem yang dikembangkan memiliki potensi untuk mendukung kebutuhan komunikasi pemasaran digital, khususnya bagi pelaku bisnis, UMKM, dan content creator dalam menyusun konten promosi yang lebih komunikatif.

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