International Journal of Applied Business and International Management
The International Journal of Applied Business and International Management (IJABIM) is a peer-reviewed journal that provides a platform for scholars, professionals, and policymakers to share pioneering research in international business, management, and economics. Published quarterly, the journal adopts a multidisciplinary approach, promoting diverse perspectives and the dissemination of impactful ideas within the global academic community. It welcomes submissions on a wide range of topics, including marketing, finance, system information management, business ethics, entrepreneurship, global business, consumer behavior, information technology management, change management, business information systems, cost management, and other related fields.
Articles
508 Documents
Customer Satisfaction Act upon the Brand’s Fame: A Case Study of Nestle
Husna Aqila;
Intan Syarmimi;
Husna Adawiyah;
Izzati Akhtar;
Mohammed Sami Alhesainan;
Loulwah Fahad Altayyar
International Journal of Applied Business and International Management Vol 7, No 2 (2022): August 2022
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DOI: 10.32535/ijabim.v7i2.1626
Nestle is a globally recognized brand with a large following of dedicated customers because of its variety of products that captivate everyone who consumes it. This study aims to examine the correlation between customer satisfaction on Nestle’s fame and fortune. Nestle may have issues regarding their customer satisfaction which is affecting the company’s development. Therefore, this case study tries to show and analyze how Nestle meets customer satisfaction while improving its products. A survey has been carried out to obtain new, valid, and accurate data. A total of 100 respondents participated in this survey. Besides, secondary data for this study was acquired from a variety of resources such as websites, journals, and articles in order to gain a deeper understanding. The findings indicate that customer satisfaction influences the fame of Nestle. The findings also provide recommendations to enhance the opportunity of improving Nestle’s customer satisfaction and suggestions for future development.
Customer Satisfaction and Behavioral Intentions in Tourism: A Literature Review
Wayan Ardani;
Ketut Rahyuda;
I Gusti Ayu Ketut Giantari;
I Putu Gde Sukaatmadja
International Journal of Applied Business and International Management Vol 4, No 3 (2019): December 2019
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DOI: 10.32535/ijabim.v4i3.686
Purpose: The relationship between customer satisfaction and behavioral intentions in tourism has drawn significant attention for both practitioners and academicians as it is the key factor in winning market share in the tourism industry. The aim of this paper is to present a systematic research of the literature on the topic of customer satisfaction and behavioral intentions in tourism, highlighting the role of both the antecedents and the consequences of satisfaction that have been included in previous research. Methodology: The systematic literature review (SLR) of articles that have been published related to customer satisfaction and behavioral intention in tourism from various journals from 1990 up to 2018. Findings: The result of this study revealed that service quality is the most important antecedents of satisfaction in tourism. Meanwhile, the consequences are mainly characterized by loyalty. Nevertheless, the relationship between customer satisfaction and loyalty does not seem always so linear, as there are customers who revisit to the tourist destination, while others prefer to visit to new destinations despite, they were satisfied Practical implications: It is expected that this study will provide a better understanding of satisfaction towards a tourist destination, so marketing strategy can be composed and implemented in order to increase tourist satisfaction. This article can be as reference for future studies on satisfaction and customer behavioral intentions in tourism.
The Key Success Factors of Fraser & Neave (F&N)
Chiew Shi Yee;
Daisy Mui Hung Kee;
Chin Joo Yi;
Nur Fatin Najihah;
Muhammad Khairul Wafiq;
Lavi Sharma;
Rudresh Pandey
International Journal of Applied Business and International Management Vol 5, No 2 (2020): August 2020
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DOI: 10.32535/ijabim.v5i2.858
This study aims to examine the key factors that drive the success of Fraser & Neave (F&N). The data collection was by referring to the company’s official website and other related websites. Identified key success factors are innovation, consumer’s health and safety, creating value for society, talent management, and sustainable sourcing. These empirical findings provide new insights for the management of F&N about the antecedents of governing talent development. This study also provides a breakdown of F&N's strategic pillars and factors affecting those strategies, which can be utilized by management for future decision making to achieve their goals.
ENHANCING BUSINESS PERFORMANCE OF CV PRIMANTO PANGAN SELARAS INDONESIAN FRUIT CHIPS GOES INTERNATIONAL
Raga Etsenna Wattimena;
Andi Kristian;
Wai Wai Soe;
Bojia Ran;
Selena Delgado;
Ahmad Alfahad;
Dhuha Alomar
International Journal of Applied Business and International Management Vol 2, No 1 (2017): IJABIM Vol 2. No. 1
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DOI: 10.32535/ijabim.v2i1.8
Javanis Food is a trademark of Malang kripik factory which is a form of entrepreneurship spirit, based on the processing technology of various fruits and vegetables into chips as food. We want to develop the potential of chips into a delicious and nutritious product, and perform the production stages based on non-chemical research experience and hygienic supervision. Since 2015, Javanis Food has conducted production trials and cooperated with fruit farmer groups in Malang and extends to East Java. Javanis Food learns with farmers and suppliers to produce quality standards of raw materials, through desirable quality standard education and discussion during the development and planting of fruit trees. Javanis Food wants to continue to improve the partnership standards with fruit farmers, suppliers and business partners throughout Indonesia, to produce internationally-qualified local products.
Tontemboan Affixes Notes in Teaching English Tenses
Tirza Kumayas
International Journal of Applied Business and International Management Vol 6, No 1 (2021): April 2021
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DOI: 10.32535/ijabim.v6i1.1088
Teaching English language is a big challenge in Minahasa. Students are still unable to master or even comprehend English even after eleven years learning the language at primary and secondary levels. This research entitled “Tontemboan Affixes Relates to English Tenses” aims to identify, classify and describe the affixes and analyze the similarities and differences of affixes used in both languages, English and Tontemboan. This research used descriptive method, which includes preparation, collecting the data, and analyzing the data. The result showed that some affixes in Totemboan language have different functions of affixes in English. Simple present tense functions the habitual action by adding ma’ before the morpheme, following the verb. The present continuous tense which is formed by adding ma’ as prefix has a global meaning. Past continuous tense indicated by adding the prefix ma’ and simple past tensi indicated by adding a base prefix and infix with the initials are consonant.
FACTORS INFLUENCING INDIAN FIRMS DECISION MAKING IN FOREIGN DIRECT INVESTMENT IN AFRICA
Mukta Kukreja;
Dr. Mahesh Chandra Joshi
International Journal of Applied Business and International Management Vol 3, No 1 (2018): August 2018
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DOI: 10.32535/ijabim.v3i1.87
India’s economic progress and relations with other developing regions have received much attention, particularly the way in which Indo-African relations have evolved since 2000. This paper aims to put Indian FDI in Africa into perspective and provide some answers on the nature and possible impact of these flows to the continent. The study utilized the international typology offered by Dunning OLI paradigm to identify the important of Location Specific Advantages and how these advantages leads to selection of location for investment purposes by investors The study findings demonstrated that potential market growth, market opportunities and consumer base are the important indicated Indian firms targets Africa to seek new and unexplored markets of Africa. Competitiveness climate is important determinant along with economies of scale, investment incentives and availability of natural resources.
The Influence of Transformational Leadership on Job Satisfaction, Organizational Commitment and Human Resource Performance in Islamic Boarding Schools
Hery Sutanto;
Yekti Utami;
Aris Kusumo Diantoro
International Journal of Applied Business and International Management Vol 7, No 1 (2022): April 2022
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DOI: 10.32535/ijabim.v7i1.1446
Support organizational performance requires a figure as the role model for the organization members. This research aims to investigate the influence of transformational leadership on job satisfaction, organizational commitment, and human resource performance. A survey method was used, in which primary data were obtained through questionnaires about transformational leadership, job satisfaction, organizational commitment, and human resource performance. The total number of samples is 56 respondents purposively selected based on the preset criteria. The data were descriptively and quantitatively analized by the SEM technique. The findings show that transformational leadership has a significant and positive influence on job satisfaction and organizational commitment. Job satisfaction and organizational commitment have a significant and positive influence on HR performance. Meanwhile, transformational leadership does not have a significant influence on HR performance, but it has a positive relationship.
Gender Imbalance in Nigeria’s Legislature: A Peep into the 7th and 8th Assemblies
Obiwuru Chidera Rex
International Journal of Applied Business and International Management Vol 4, No 2 (2019): August 2019
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DOI: 10.32535/ijabim.v4i2.570
Marginalization of women in politics is very apparent most especially in Africa, where women are deemed by many as having no business with politics. In Nigeria, the above statement is also a fact when one considers the number of female parliamentarians in the country’s National Assembly. Ever since Nigeria returned to democracy in 1999, there have not been a substantial number of women in the legislature when compared to the number of their male counterparts. In the 7th and the 8th assemblies the problem still persisted. Howbeit, there are several factors responsible for this issue and these factors are what this study tries to look at. But before that, this paper looks briefly at the 7th and the 8th assemblies. To achieve the above however, secondary data is purely used.
The Role of Leadership and Leaders’ Behavioral Characteristic on Employees: A Study of Petronas Berhad
Muhammad Aiman Bin Mohd Farid;
Daisy Mui Hung Kee;
Muhammad Saifulhaq Bin Mohamad;
Muhammad Sharizul Ukasha Bin Hameem;
Ahmad Zulfahmi Bin Zulkafli
International Journal of Applied Business and International Management Vol 5, No 3 (2020): December 2020
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DOI: 10.32535/ijabim.v5i3.982
Petronas Chemical Group is one of the largest and most popular companies in Southern Asia primarily involved in marketing, manufacturing, and selling diversified ranges of chemical products. The main purpose of this research paper is to determine the role of leaderships and leaders’ behavioral characteristic on employees of Petronas Chemical Group. This study focuses on types of leadership its leaders assert in the working environment to sustain the development of their employees’ performance. This study may strengthen the understanding of the role of leadership or leadership style that will chip in employee job performance.
The Influence of Managerial Ownership and Firm Size On Debt Policy
Lihard Stevanus Lumapow
International Journal of Applied Business and International Management Vol 3, No 1 (2018): August 2018
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DOI: 10.32535/ijabim.v3i1.76
This study aims to examine and analyse the effect of managerial ownership and firm size on debt policy in the perspective of agency theory. This research uses industrial samples of manufacturing companies listed on Indonesia Stock Exchange from 2012 until 2016. Sampling technique used is purposive sampling, and data collection techniques are panel data (cross-section and time series). The analysis tool used in this research is panel data regression with fixed effect model (FEM) approach. Based on the test results show that managerial ownership has a positive and significant effect on debt policy. Company Size has a negative impact but insignificant on debt policy. The results of this study have the potential for agency conflict.