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Asia Pacific Journal of Management and Education
Published by AIBPM Publisher
ISSN : -     EISSN : 26552035     DOI : https://doi.org/10.32535/
Core Subject : Education,
Education Languange, Linguistic, Communication & Media Other
APJME aims to feature narrative, theoretical, and empirically-based research articles relevant to management and education area. We also strive to develop a better understanding on education as well as management fields. APJME has a mission to be carried out which is to bring up the latest topic research on management and education fields in hope to contribute to the community in Asia Pacific countries.
Arjuna Subject : Umum - Umum
Articles 349 Documents
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A Study of Changes in McDonald‘s Consumer Behaviour during Pandemic Reddy, L. Sudershan; P. V., Ranjith; Shan, Khor Sheue; Qi, Lee Xue; San, Koh Pay; Ying, Lim Yi; Dubey, Aprajita; J., Tharuneswar; Rani, Kajal
Asia Pacific Journal of Management and Education (APJME) Vol 5, No 3 (2022): November 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v5i3.1070

Abstract

The objectives of the study is to examine the changes in McDonald’s consumer behaviour during pandemic. In 1955, McDonald’s developed the franchise system and continued expanding to become a famous fast-food brand in the world that have more than 38 000 restaurants in more than 100 countries (Rosenberg, 2020). In 2020, the pandemic of COVID-19 has spread throughout the world. COVID-19 brought negative effects to the businesses including McDonald’s and altered the consumer behaviour. Questionnaires are distributed to the respondents to collect information about their consumption behaviour in McDonald’s. This study has included the change in frequency patronizing McDonald’s, preferred service mode to order McDonald’s and the preferred payment method during the pandemic.
The Concept of Information and Communication Technology on Human Capital Development: Content Analysis Method Approach Rusminingsih, Diah; Harnani, Sri; Damayanti, Lina
Asia Pacific Journal of Management and Education (APJME) Vol 5, No 3 (2022): November 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v5i3.1621

Abstract

Our aim is to investigate the concepts in previous research on human capital through Information Communication Technology (ICT). We use a collection of scientific articles from emeralds as well as books written by experts in the field of Information Communication Technology (ICT) and human resources. Three important components of human resources in Industry 4.0 are workforce architecture with new interactions, embracing future human resources, and topologies that generate competencies anticipated by human resources. This Information Communication Technology study will analyze the notion of information technology. AI is one of the most widely used information and communication technologies (ICT) in Industry 4.0. The artificial intelligence (AI) generated by ICT is essential in implementing current and future ICT projects. ICT professionals should also consider their work environment as a pleasant work environment that substantially affects performance and results. The advantages of information communication technology or ICT in communicating and interacting effectively. ICT is very important to fulfill all human needs. Communication science and the quality of human resources are closely related.
Brand Experience and WOM: The Mediating Effects of Brand Love, Brand Image, and Brand Loyalty Wijaya, Nikodemus Hans Setiadi; Anjasari, Bernadeta Agustin
Asia Pacific Journal of Management and Education (APJME) Vol 5, No 3 (2022): November 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v5i3.1765

Abstract

In marketing, word of mouth (WOM, whether positive or negative, can have a significant impact on overall marketing success because it influences the reputation of the company and the product brand. To foster positive WOM, marketers should manage the consumer experience when consuming a product brand. This study applies brand love, brand image, and brand loyalty to the effect of brand experience on WOM. Brand love, brand image and brand loyalty are posited as mediators. The present study employed consumers of a pharmaceutical brand originating from Japan. The online survey gathered 293 data that could be used for analysis. By using the two types of positive WOM (face-to-face WOM and electronic WOM, later abbreviated as f-WOM and e-WOM) this study revealed that the brand experience was positively associated with e-WOM and f-WOM. Brand experience was associated with e-WOM through brand love, brand image and brand loyalty. In addition, brand experience was associated with f-WOM through brand love, brand image and brand loyalty. The study offers important information to marketers. Through brand property management, organizations would scan positive WOM from their consumers, in turn it may be a good spontaneous promotion at their brands.
Organizational Culture's Influence on Employee Performance Through Job Satisfaction Umasangadji, Abdi Soleman; Rajak, Adnan; Kamis, Ruslan A.; Arilaha, Muhammad Asril
Asia Pacific Journal of Management and Education (APJME) Vol 5, No 3 (2022): November 2022
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v5i3.1641

Abstract

This study examineS the influence of organizational culture on performance through job satisfaction. The population in this study was the overall employees who worked in the Ternate City Local Government. The total research sample was 103 respondents who worked at the Department of Industry and Trade (Disperindag) of Ternate City. Validity and reliability tests are used as part of instrument testing. This study used hierarchical regression analysis using statistical package for social scientists (SPSS) as a statistical test tool for hypothesis testing. The results showed that job satisfaction mediates the relationship between organizational culture and performance at the Ternate City Industry and Trade Office (Disperindag).Keywords: Organizational Culture, Performance, Job Satisfaction
Impact of Economic Growth on Human Capital, Work Participation, and Emission Reductions: Case Study in Indonesia Murniati, Murniati; Sulisnaningrum, Ema; Priyanto, Eddy
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 1 (2023): March 2023
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i1.1647

Abstract

Investments are influenced by the level of education and work participation in Indonesia; this happens the same with Human Capital. The importance of human capital and investment can have an impact on economic growth and emission reductions. Based on the results of previous studies, the demand for studies on economic growth, human capital, labor participation, and emission reductions is increasing. To determine the causal link between variables, this study used "autoregressive vectors" modeling across 21 years from 2000 to 2020. World Bank’s data with the Kementerian Lingkungan Hidup dan Kehutanan are the foundation of this study (KLHK). We take into account Indonesia's economic development, labor force participation, investment, level of education, and emission reductions. Based on some conclusions from this research, we found that increased economic growth will also result in higher labor participation rates. Still, it will also result in a drop in Indonesia's investment climate, which will raise emissions while simultaneously encouraging higher levels of education. As investment declines, labor participation will rise as well. Future research should attempt to associate total investment with the level of labor participation in Indonesia because this study has a flaw in that it only considers "foreign investment", and not the whole amount of investment.
Seven Jump PBL to Connect Modern Problems to Sciences Harimurti, Shubhi Mahmashony
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 1 (2023): March 2023
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i1.1565

Abstract

Contemporary problems are often visible only from one facet, even though there are many components that could become the solution to the issues. The sphere of sciences which are to be had in several universities can also be correlated with the current issues through their views. This research aimed to facilitate and assist college students in relating modern problems to their discipline of sciences. This research offered Seven Jump Problem-Based Learning (PBL). The model is performed via an academic in which students are divided into small groups and facilitated through an instructor. This research used class action research and qualitative and quantitative technique. The result of this research is the students can correlate contemporary problems to their fields.
Analysis of Work Loyalty and Work Motivation during the Covid-19 Pandemic on Employee Performance on Delivery Services in Palembang City Trisninawati, Trisninawati; Noviardy, Andrian; Zulfikri, Kemas
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 1 (2023): March 2023
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i1.2152

Abstract

This study aims to determine the performance of employees who are influenced by work loyalty and work motivation at the Delivery Service Service in Palembang City during the Covid-19 Pandemic, totaling 40 respondents. Purposive sampling was used in this research sample and a survey was conducted to collect data through a questionnaire with a Likert scale and using multiple regression analysis with a significance level of 5% analysis of the data This study found that work loyalty and work motivation have a positive effect on employee performance with the F value obtained at 6.550 which is greater than F table (3.24), this is also strengthened by the significant level value of 0.004 or the significance obtained is smaller than = 0.05. The results of the t-test of work loyalty show 0.231 > 0.05, which show that work loyalty has no effect on employee performance. The results of the t-test of work motivation show a t-statistic value of 0.004 <0.05, which show motivation partially has a significant influence on employee performance. Thus the multiple regression model can be used to predict employee performance in Delivery Services in Palembang City.
Study on National Standard School Examination and School Examination in Elementary Schools Zahrah, Fatimatus; Cholik, Toho; Soesatyo, Yoyok; Irawandi, Dedi
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 1 (2023): March 2023
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i1.1635

Abstract

This research is descriptive qualitative research, namely a data presentation in the form of a brief, concise but clear, and easy-to-understand description. This research aims to describe and analyze the National Standardized School Exams and School Exams in elementary schools as standard assessment tools for school exams in Elementary Schools (Multi Case Study at Lawangan Daya 2 Public Elementary School and Al-Munawwaraah Islamic Elementary School, Pamekasan Regency). The data collection procedure is the interview method, with in-depth interview techniques, observation or observation, and documentation studies. The data analysis technique used uses single case data analysis with the Miles and Huberman model, namely data condensation, data display/presentation, verification and drawing conclusions. The results of the study show that the implementation of national standard school exams will encourage schools to prepare students before the exam is held.
Natural Disasters and Women Entrepreneurs During the Covid-19 Pandemic in Indonesia Nur Asrofi, Dien Amalina; Pratomo, Devanto Shasta; Pangestuty, Farah Wulandari
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 1 (2023): March 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i1.1945

Abstract

The Covid-19 Pandemic is affecting different social groups. One of them is a woman. To help save the family's economy, women try to increase their income through entrepreneurship. However, Indonesia was also surprised by the number of occurrences of natural disasters in various regions. This study aims to examine how the impact of natural disasters that occur with disaster risk on the participation of women entrepreneurs. Simultaneously, this is exacerbated by the Covid-19 Pandemic which has an impact on the state of women entrepreneurs. The method used is binary logistic regression followed by the Heckman model for income analysis. Using the Disaster Risk Index data from BNPB and the 2020 National Labor Force Survey (Sakernas) data, this study found that natural disasters encourage the participation of women entrepreneurs and cause income to decline due to natural disasters and the Covid-19 Pandemic. Moreover, internet use has helped women entrepreneurs increase their income in post-disaster conditions and the Covid-19 Pandemic in Indonesia.
Why Do You Still Want to Buy Hp Laptop? A Study of HP’S Customer Satisfaction Yusof, Rosmelia; Hui, Gan Kia; Bin Abd Samat, Ahmad Luqman; Bin Abd Halim, Aimar Ilhan; Anak Andrew, Alsie Jocelyn; Binti Ahmad Munir, Alysha Maisarah; Fadhlan, Adam; Resvara Arifin, Adhyastar Izhar
Asia Pacific Journal of Management and Education (APJME) Vol 6, No 1 (2023): March 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v6i1.2212

Abstract

HP (Hewlett-Packard) Company was founded in July 1939 in California. This American multinational company is well known for providing electronic devices, especially laptops and computers globally. However, this research focuses on the laptop that has been produced by HP company. The purpose or objective of the study is to discover the elements that influence consumer satisfaction towards HP laptops. The research's primary goals are to evaluate the amount of customer satisfaction with HP laptops. The researchers provide survey questionnaires via google form to collect the Primary data, and the researchers also refer to the relevant articles, journals, and other material to find secondary data. The results show that Relationship marketing and Price Satisfaction have a significant positive relationship with customer satisfaction. Those lead Relationship Marketing and Price Satisfaction of HP will increase customer satisfaction.

Page 13 of 35 | Total Record : 349

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