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International Journal of Economics (IJEC)
Published by PT Inovasi Pratama Internasional
ISSN : -     EISSN : 2961712X     DOI : https://doi.org/10.55299/ijec
Core Subject : Economy,
Economics, Econometrics & Finance
International Journal of Economics (IJEC) E-ISSN. 2961-712X is a refereed publication that comes to address the Economic and Administration challenges that economic units of various nature face in today’s rapidly changing international economic environment. It is designed to publish original and high quality research work that will cast light in contemporary issues and will pave the way for the application of mould-braking solutions. IJEC’s general scope is to stimulate, promote and disseminate contemporary research that will have a significant impact on the theory and practice of Businesses, Public Organizations and other Institutions. IJEC’s aims to bridge the gap between theoretical developments and applied, policy-oriented research, becoming the ideal vehicle of advancing innovative ideas in the framework of entities’ economic management and general administration. In this context, the International Journal of Economics (IJEC) is bound to have a distinctive interdisciplinary profile, destined to cover a wide variety of topics spanning from Business Economics to Management, Finance, Accounting, Insurance, Risk Management, Auditing, Banking, International Economics, and Social Science. The ultimate mission of the International Journal of Economics (IJEC) is to constitute a valuable resource of scientific knowledge and applied research results for academics, practitioners and policy-makers becoming an indispensable ally in tackling modern economy’s challenges.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 657 Documents
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Consumer Intention Shift in the Wake of Technological Disruption: The Case of Starlink and Loyalty Decline among IndiHome Users in Eastern Indonesia Akbar, Akbar Silo; Uturestantix; Saragih, Andi Samuel
International Journal of Economics (IJEC) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i1.1458

Abstract

This study investigates how consumers’ perceptions of price and product quality influence their intention to adopt Starlink, a satellite-based internet service, and how this intention mediates loyalty decline toward The existing provider IndiHome in Jayapura, Indonesia. Using a structured survey of 100 Internet users and path analysis via linear regression, the findings reveal that price perception has a positive and significant effect on usage intention, whereas product quality perception, unexpectedly, has a significant negative effect. Furthermore, the intention to adopt Starlink significantly eroded loyalty to IndiHome. Theoretically, this study extends our understanding of consumer migration in the context of disruptive innovation in underserved markets. We positthat intention is a behavioral signal of dissatisfaction in monopolized infrastructure sectors. Practically, this study offers a warning for incumbent telcos to reassess service quality, customer experience, and pricing strategies
Lean Management Implementation to Improve Productivity and Efficiency in Electrical Construction Projects: A Case Study at Bozer Construction Unipessoal LDA, Timor Leste De Carvalho Belo, Gabriel Barreto
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1459

Abstract

This study aims to evaluate the implementation of Lean Management principles and their impact on productivity and efficiency in electrical construction projects, focusing on a case study at Bozer Construction Unipessoal LDA in Timor Leste.The research employs a qualitative descriptive method using a single embedded case study design. Data were collected through semi-structured interviews with key project staff, direct field observations, and analysis of internal project documentation.The study found that Lean tools—specifically Just-In-Time (JIT), Kaizen, and Total Quality Management (TQM)—significantly contributed to minimizing waste, improving scheduling accuracy, and enhancing workforce coordination. However, challenges were encountered, including limited knowledge of Lean concepts, cultural resistance to bottom-up improvement processes, and logistical barriers in maintaining timely material delivery.Despite constraints, the adoption of Lean strategies yielded measurable performance improvements: reduced project delays, enhanced material efficiency, and improved quality control. This case illustrates that Lean Management can be adapted effectively even in resource-constrained, post-conflict settings like Timor Leste.This study contributes to the limited empirical literature on Lean Construction in Southeast Asia, offering practical insights for similar developing country contexts. It demonstrates that local adaptation and incremental implementation of Lean principles can lead to substantial gains in project delivery performance
The Influence of Financial Performance, Environmental Performance, and Governance on Sustainability Reporting: The Moderating Role of Public Demand Dwiyani, Titik; Sedjati, Dwi Poetra; Widiyaningsih, Vitalis Ari; Putra, Alfa Santoso Budiwidjojo
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1465

Abstract

This study examines the relationship between financial performance, environmental performance, and corporate governance on sustainability disclosures (sustainability reports). Financial performance is measured using liquidity, solvency, and profitability, whereas environmental performance is measured using environmental costs and the PROPER rating achieved by the company. The corporate governance variable in this study was measured through independent commissioners, audit committees, and institutional ownership. The dependent variable is sustainability disclosure (sustainability reports). This study uses a population and sample of non-cyclical sector companies that published financial statements and sustainability reports from 2021 to 2023. The sample was selected using stratified random sampling, resulting in 135 companies meeting the research criteria. Data analysis employed classical assumption testing and hypothesis testing using the least-squares method. The findings indicate that financial performance, environmental cost-related performance, and institutional ownership significantly influence sustainability reporting. In contrast, PROPER-based environmental performance, independent commissioners, and audit committees did not have a significant effect. The moderating variable, community/media pressure, did not moderate the relationship between the independent and dependent variables. These findings serve as a reference for encouraging better corporate governance practices to support environmental sustainability, thus fostering harmony in environmental preservation
The Impact of TikTok Marketing on Consumer Motivation and Purchase Decisions for Tourism Products in Labuan Bajo Widilestari, Christine; Masriah, Masriah; Nugroho, Agung Yuliyanto; Putrianti, Flora Grace; Anshoriyah, Sofiyatul
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1466

Abstract

This study aims to describe the impact of social media, specifically TikTok, on advertising and marketing in Labuan Bajo's tourism industry. The study was conducted in Labuan Bajo with approximately 100 respondents, and data was collected and analyzed quantitatively to assess the influence of social media on consumer behavior and purchasing decisions. This study examines the effectiveness of TikTok as a promotional and marketing tool in encouraging consumers to purchase tourism products in Labuan Bajo. The findings indicate that TikTok is a viable promotional medium that can have a significant impact on consumer decision-making when it comes to culinary products. The use of this social media platform has a notable influence on the tourism industry in Labuan Bajo
Analysis of the Influence of the Tourism Sector on Regional Original Income in Batu City Candraningtyas, Callista Vania; Wijaya, Riko Setya; Perdana, Putra
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1468

Abstract

This study aims to determine the extent of influence of the number of tourists, hotel occupancy rates, and the number of restaurants on local revenue in Batu City for the period 2011-2023. The data used in this study were secondary data obtained using a quantitative approach. The data are in the form of Time Series data on the number of tourist visits, hotel occupancy rates, number of restaurants, and local revenue in Batu City. Data were processed using SPSS 25 with multiple linear regression analysis. Based on the results of the study, it can be concluded that the number of tourists, hotel occupancy rates, and number of restaurants have a significant effect on local revenue in Batu City. Partially or individually, the number of tourists has a significant effect, the hotel occupancy rate has a significant negative effect, and the number of restaurants has no significant effect on local revenue in Batu City for the period 2011-2023
Analysis of the Influence of Atom Peanut Product Marketing Strategy on Purchase Decision of Small and Medium Enterprises (SMEs) (Study at CV Ud Sanjaya in Natar, South Lampung) saputra, agung syawal; M.Oktaviannur
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1264

Abstract

The purpose of this research is to examine how the 7P marketing mix strategy (product, price, promotion, place, people, process, and physical evidence) impacts consumer decisions to purchase peanuts at CV UD Sanjaya in Natar, South Lampung. This study uses a quantitative approach that combines descriptive and verificative techniques, along with purposive sampling for a sample of 100 respondents. Data were analyzed using multiple linear regression after questionnaires were collected from November to December 2024. With an R Square value of 0.855, this study's findings demonstrate that all seven Ps of the marketing mix significantly impact consumers' decisions to buy, indicating that the independent variables are responsible for 85.5% of the variation in purchasing decisions. Partially, all dimensions of the marketing mix show a significant influence with a significance value of < 0.05, where Physical Evidence has the strongest influence (β = 0.540). This study provides practical implications for the development of SME marketing strategies and suggests the importance of an integrated marketing approach that considers all the elements of the marketing mix to enhance consumer purchasing decisions
The Role Of Foreign Direct Investment Inflow And Outflow In India’s Economic Growth Kumar, Prashant; V.N.Gupta
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1302

Abstract

This study investigates the trends of Foreign Direct Investment (FDI) in India, focusing on both inflows and outflows as a percentage of GDP from 2000 to 2022. Foreign direct investment (FDI) has become a key driver of economic growth, shaping India’s integration into the global economy. This study employs econometric techniques such as autoregressive (AR) models, Moving Average (MA) models, the Johansen Co-integration Test, and the Granger Causality Test to analyze historical FDI data. These methods help evaluate the dynamic relationships and long-term equilibrium between FDI inflows and outflows. The analysis reveals that historical FDI patterns significantly predict future trends. Specifically, past values and forecast errors influence the direction of FDI, particularly outflow. The Johansen cointegration test confirms a long-term equilibrium relationship between inflows and outflows, while the Granger Causality Test identifies a predictive relationship between net outflows and inflows. The findings suggest that inward and outward FDI are interlinked and play vital roles in India's economic development. Understanding these dynamics can help policymakers craft strategies to enhance India's global investment, while sustaining domestic economic growth
Risk Mitigation in Higher Education Human Resource Management: A Proactive Approach to Academic Sustainability Tewu, Denny; Bernadetha Nadeak; Hardiyanti, Nurul Rida; Napoleon Sinaga
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1429

Abstract

This study aims to identify and formulate a risk mitigation model for human resource management (HR) in Indonesian universities with a focus on academic sustainability. Using a qualitative approach and Grounded Theory, data were collected through in-depth interviews with key informants from various higher education institutions. The analysis process was conducted through the stages of open coding, axial coding, and selective coding to build a theoretical model based on the data. The results of this study indicate that universities in Indonesia face various structural and systemic HR risks, such as dependence on senior lecturers, weak regeneration and retention policies, and workload imbalances. Based on the findings, a risk-mitigation model was developed based on a proactive approach that includes succession planning, continuous training systems, work flexibility, and integration of risk management into institutional governance. This model has practical implications for the formulation of adaptive and long-term HR policies. This study contributes to the development of HR risk management theory in the higher education sector and provides a policy reference for educational institutions to improve academic resilience and sustainability. Further research is recommended to test this model in various types of institutions and in the context of digital transformation in higher education.
Digital Marketing Synergy and Green Innovation: A New Paradigm of Marketing Management in Sustainability-Based Economic Development Lukitasari, Lenni; Ni Luh Gde Sari Dewi Astuti; Sofyan, Hady; Hartoto
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1430

Abstract

Greenhope is a green technology-based company in Indonesia that focuses on developing environmentally friendly products, such as biodegradable plastics, in response to the global issues of sustainability and environmental pollution. In the context of modern marketing, companies like Greenhope face the challenge of innovating green and utilizing digital marketing strategies to shape positive consumer perceptions of sustainability values. This study aims to analyze the effect of synergy between digital marketing and green innovation on consumer perceptions of green brands as well as their impact on marketing performance and contribution to sustainability-based economic development. The research method used was quantitative explanatory with data collection techniques through questionnaires distributed online to consumers who know or use Greenhope products. Data analysis was performed using Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). The results show that both digital marketing and green innovation have a significant and positive influence on consumers’ perceptions of green brands. Furthermore, perceptions of green brands have been shown to positively contribute to marketing performance and consumer perceptions of a company's sustainability commitment. In practice, these findings demonstrate the importance of integrating digital marketing strategies and green innovation to build a company's competitive position in the era of a sustainable economy. Companies are advised to consistently communicate green values ​​ through digital platforms to strengthen consumer loyalty and awareness of environmental issues
Analysis Of The Level Of Community Satisfaction With Health Services At The Temayang Health Center Bojonegoro District Maulaningrum, Pristiya; Siti Mujanah; Alif Fianto, Achmad Yanu
International Journal of Economics (IJEC) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijec.v4i2.1462

Abstract

Quality health services are an important element in supporting public health status. This study aimed to analyze the level of community satisfaction with health services at Puskesmas Temayang and Bojonegoro Regency. The research method used was descriptive quantitative with 218 respondents selected through stratified random sampling. Data were collected through a standardized questionnaire based on Permenpan-RB Number 14 of 2017, with nine elements of the Community Satisfaction Survey indicator. The results showed that the Community Satisfaction Index (IKM) was in the good category. The dimensions of cost/tariff and complaint handling are at the highest value, while the facilities and infrastructure aspects have the lowest scores of other aspects. This shows that there is a need for improvement in physical facilities, both buildings, completeness of service support tools, and strengthening of the competence of health workers. This study is expected to be a strategic input for policymakers to improve the quality of health services, especially at the Puskesmas level.

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