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E-JRM
Published by Universitas Islam Malang
ISSN : 23026200     EISSN : -     DOI : 10.33474
Core Subject : Economy,
Economics, Econometrics & Finance
E-JRM : Elektronik Jurnal Riset Manajemen merupakan salah satu jurnal publikasi ilmiah yang diterbitkan oleh Fakultas Ekonomi Dan Bisnis , Universitas Islam Malang dengan nomor ISSN 2302-6200 yang memiliki fokus keilmuan pada bidang Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sumber Daya Manusia, Manajemen Operasional Manajemen Strategi, dan Kewirausahaan. E-JRM : Elektronik Jurnal Riset Manajemen telah terindeks pada Google Scholar, Crossref, Garuda (Garba Rujukan Digital), Dimension, and registered in ICI (Index Copernicus International). Secara umum, artikel-artikel yang diterbitkan oleh E-JRM : Elektronik Jurnal Riset Manajemen merupakan karya ilmiah yang memberikan kontribusi bagi pengembangan dan penyebaran ilmu pengetahuan di bidang manajemen dan bisnis. Pembaca utama E-JRM : Elektronik Jurnal Riset Manajemen adalah akademisi, mahasiswa, praktisi, pebisnis, pemasaran, manajemen keuangan, dan mereka yang tertarik dengan manajemen dan bisnis.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 2,638 Documents
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PENGARUH E-SERVICE QUALITY TERHADAP LOYALITAS PELANGGAN GO-JEK MELALUI KEPUASAN SEBAGAI VARIABEL INTERVENING (Studi Pada Mahasiswa Fakultas Ekonomi dan Bisnis UNISMA Pengguna Jasa Go-Jek) Mochammad Zulkifli Fauzi; N Rachma; M Hufron
E-JRM : Elektronik Jurnal Riset Manajemen Vol. 7 No. 6 Agustus 2018
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT The purpose of this study is to find out and analyze the influence of e-service quality toward Go-Jek customers loyality through satisfaction as intervening variable with testing in every variable. Purpossive sampling was used to adopt the sample of this study which means using particular condsideration by paying attention toward respondents that is required in taking the sample. The setting of this study is in faculty of economic and bussiness of UNISMA especially the students who are active as the user of Gojek application. This study uses descriptive-quantitative annalysis by using asessment through likert scale which the whole results will be tested the validity,  the reliability,  the normality assumption,  the regretion annalysis, T testing and the path analysis.            From the result of data analysis, partially prove that e-service quality, loyality and satisfaction directly emerge positive and significant influence. While the result of indirect test shows that satisfaction can not mediate e-service quality and loyality. Because  even when the customers are not satisfy, they will keep using GoJek in the future time.Keywords : e- service, loyality , satisfaction
Pengaruh Produk, Metode Pembayaran, Kualitas Layanan Dan Kualitas Situs Web Terhadap Kepuasan Pelanggan E-Commerce Shopee Pada Mahasiswa Universitas Islam Malang Nur Azis; Agus Widarko; Mohammad Rizal
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 22 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis study aims to examine and explain the effect of products, payment methods, service quality, and website quality, on e-commerce shopee customer satisfaction at the Malang Islamic University students. This research belongs to the type of associative analysis research with a quantitative approach. The method used is multiple linear regression. The sampling technique used the Slovin formula with the calculation results of 100 samples. To solve the problem in this study using SPSS assistance with validity test, reliability test, normality test, multiple linear regression analysis, multicollinearity test, heteroscedasticity test, F test, and t test. The results showed that the product, payment method, service quality, and website quality variables simultaneously had an effect on customer satisfaction. And there is a partial effect between product variables and website quality, on customer satisfaction. As well as payment methods and service quality there is no partial influence on customer satisfaction. Keywords: Product, Payment Method, Service Quality, Website Quality, Customer Satisfaction 
Pengaruh Harga, Desain Produk, Kualitas Produk dan Promosi Terhadap Keputusan Pembelian Motor Matic Honda (Studi Pada Konsumen Dealer Putra Rinjani Tulungagung) Barotut Taqiyah; Afi Rachmat Slamet; Ratna Tri Hardaningtyas
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract The purpose of this study was to determine (1) the effect of price, product design, product quality and promotion on purchasing decisions of Honda automatic motorcycles at the Putra Rinjani Dealer Tulungagung, (2) the effect of price on purchasing decisions of Honda automatic motorcycles, (3) the influence of design product on purchasing decisions of Honda automatic motorcycles, (4) the effect of product quality on purchasing decisions of Honda automatic motorcycles, (5) the influence of promotion on Honda automatic motorcycle purchase decisions. This study uses a quantitative explanatory research method by distributing questionnaires to 145 respondents of Honda motorcycle consumers at the Putra Rinjani Dealer Tulungagung. The results showed that (1) the variables of price, product design, product quality and promotion simultaneously influence the purchase decision of Honda automatic motorcycles, (2) Price partially does not affect the purchase decisions of Honda automatic motorcycles, (3) Partial product design partial has no effect. . affect the purchasing decision of Honda matic motorcycles, (4) product quality has partial effect on purchasing decisions of Honda matic motorcycles, (5) promotion has partial effect on purchasing decisions of Honda matic motorcycles. Keywords: Price, Product Design, Product Quality, Promotion and Purchase Decision
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA DISTRO HIGAIN MALANG Nanang Tri Nugroho; Agus Widarko; A. Agus Priyono
E-JRM : Elektronik Jurnal Riset Manajemen e-Jrm Vol. 07 No. 03 Februari 2018
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Tujuan penelitian ini adalah Untuk mengetahui dan menganilisis dimensi kualitas pelayanan yang terdiri dari Emphaty (empati), Responsiveness (ketanggapan), Assurance (jaminan), Reliability (kehandalan), Assurance (jaminan), dan Tangibles (bukti fisik) berpengaruh secra parsial dan simultan terhadap kepuasan konsumen pada Distro Higain Malang.Sedangkan Polusi dalam penelitian ini ada konsumen yang datang berbelanja di Distro Higain Malang yang setiap bulannya 2017 yaitu rata-rata 190 konsumen. Sampel disini diambil 20% dari 190 yaitu 95 konsumen.R Square sebesar 0,533 menunjukkan sebesar 53,3% kepuasan konsumen di Distro Higain Malang dipengaruhi oleh kualitas pelayanan yang terdiri oleh variabel Emphaty, Responsiveness, Reliability, Assurance, dan Tangible. Sedangkan sisanya sebesar 46,7% di pengaruhi oleh variabel lain diluar penelitian ini. Secara parsial, masing-masing variabel kualitas pelayananyang terdiri dari Emphaty (empati), Responsiveness (ketanggapan), Assurance (jaminan), Reliability (kehandalan), Assurance (jaminan), dan Tangibles (bukti fisik) berpengaruh secra parsial dan simultan terhadap kepuasan konsumen pada Distro Higain Malang. Secara simultan, masing-masing variabel kualitas pelayananyang terdiri dari Emphaty (empati), Responsiveness (ketanggapan), Assurance (jaminan), Reliability (kehandalan), Assurance (jaminan), dan Tangibles (bukti fisik) berpengaruh secra parsial dan simultan terhadap kepuasan konsumen pada Distro Higain Malang     Kata kunci : : Emphaty, Responsiveness, Reliability, Assurance Tangible , dan kepuasan.
ANALISIS KELAYAKAN BISNIS DITINJAU DARI ASPEK KEUANGAN PRODUK EKONOMI KREATIF (Studi Kasus Pada PKM-Kewirausahaan “Jadian Yok Cah Malang”) Ulfatul Munawaroh; Jeni Susyanti; M. Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen Vol 6, No 02 (2017): Jurnal Ilmiah Riset Manajemen (eJRM)
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

This research aimed to describe the results of the business feasibility analysis creative economic products in financial feasibility aspect. This product is a clock that anti dents and unbreakable with design of Malang icon. The case study of this research is Jadian Yok Cah Malang business. The results showed that Break Even Point Rp.36.177.841. or 426 on pieces, Payback Period 2,84 years, Net Present Value Rp. 54.456.233, Profitability Index 2,11, Average Rate of Return 51% and Internal Rate of Return 42%. Based on financial feasibility, Jadian Yok Cah Malang is feasible to be developed.
Pengaruh Store Atmosphere, Price, Lifestyle Dan Location Terhadap Keputusan Pembelian (Studi pada Konsumen Kopi Soe di Kabupaten Nganjuk) Selvi Dwi Rahmawati; Abdul Kodir Djaelani; Khalikussabir Khalikussabir
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 09 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis study aims to determine and analyze the effect of store atmosphere, price, life style and location on purchasing decisions at Kopi Soe, Nganjuk Regency. The population in this study are consumers who visit and make purchases at Soe Coffee. The method in data collection used in this study is a questionnaire (questionnaire) which is distributed to 100 respondents who were selected using purposive sampling. In this study, using the SPSS 16 application. Methods in data analysis using the test instrument, normality test, classical assumption test, multiple linear regression analysis, hypothesis testing and the coefficient of determination (R2). Based on the test on the F test, it is concluded that there is a simultaneous influence between store atmospher, price, lifestyle and location on purchasing decisions and the results of the t test indicate that store atmosphere, price, life style and location have a positive and significant effect on purchasing decisions. keywords: store atmospher, price, lifestyle, location, purchase decision
Pengaruh Sales Promotion, Hedonic Shopping Motivation Dan Web Quality Terhadap Impulse Buying Pada Online Shop Shopee Di Masa Pandemi (Studi Pada Mahasiswa Fakultas Ekonomi Dan Bisnis Universitas Islam Malang) Syifaullima Fissudur; Muhammad Ridwan Basalamah; Aleria Irma Hatneny
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 10 Agustus 2021
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis study aims to explain the effect of sales promotion, hedonic shopping motivation and web quality on impulse buying at Shopee's online shop. The variables used in this study consist of 4 variables, namely the dependent variable is impulse buying and the independent variables are sales promotion, hedonic shopping motivation, and web quality. The data used are primary and secondary data, obtained from students of the Faculty of Economics and Business, Islamic University of Malang. Sampling was done using purposive sampling method. Data analysis used classical assumption test and multiple linear regression. The results of this study indicate that the variables of sales promotion, hedonic shopping motivation and web quality have a positive effect on impulse buying for FEB UNISMA students. While Sales Promotion, Hedonic Shopping, Web Quality have a positive effect on Impulse Buying on Shopee's online shop. Keywords: Impulse buying, sales promotion, hedonic shopping motivation, and web quality
Pengaruh Sistem Pelacakan Online Dan Ketepatan Waktu Pengiriman Terhadap Kepuasan Pelanggan (Studi Kasus JNE Cabang Utama Malang) Muchammad Maslikhan; Muhammad Ridwan Basalamah; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 15 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

AbstractThis study aims to analyze the effect of online tracking systems and on time delivery on customer satisfaction at JNE Malang. This research uses quantitative research. The location of this research was conducted at JNE Main Branch Malang, Jl. Hamid Rusdi No. 95, Bunulrejo, Kec. Blimbing, Malang City, East Java 65121. The population used in this study were all users of JNE Main Branch Malang and the number of samples taken in this study was 100 respondents. The results of this study state that the Effect of Online Tracking System and Timeliness on Customer Satisfaction is significant, the Effect of Online Tracking System on Customer Satisfaction is significant and the Effect of Timeliness on Customer Satisfaction is significant.
Pengaruh Komunikasi, Lingkungan Kerja, Pengembangan Sumber Daya Manusia Dan Motivasi Terhadap Semangat Kerja (Studi Kasus pada Pegawai Gudang Anteraja Malang) Nanda Purnama; Nurhidayah Nurhidayah; Khalikussabir Khalikussabir
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 07 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract The purpose of this study is to find out the description of communication, work environment, human resource development, motivation and work spirit. To know and analyze the impact of communication, work environment, human resource development, motivation and morale. To find out and analyze the impact of communication on morale. To find out and analyze the impact of the work environment on morale. To find out and analyze the impact of human resource development on morale.This study uses a saturated sample, namely all employees of PT. Anteraja Malang, totaling 40. The results of this study indicate that communication, work environment, human resource development, motivation have a significant effect on work morale. work communication has a positive and significant effect on work morale. Work environment has a positive and significant effect on work morale. Human Resource Development has a positive and significant effect on work morale. Motivation has a positive and significant effect on work morale. Keywords: Influence, Communication, Work Environment, Human Resource Development, Motivation
PENGARUH GAYA HIDUP, HARGA, PROMOSI,CITRA MEREK, DAN VIRAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE OPPO (Studi Kasus pada konsumen pengguna Oppo, Tiga Putra Handphone Center Kota Malang) Lusi Agustina; Rois Arifin; M. Hufron
E-JRM : Elektronik Jurnal Riset Manajemen Ejrm Vol 08. No 06 Februari 2019
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

ABSTRACT               This study aims to examine and analyze the influence of lifestyle, price, promotion, brand image and viral marketing on Oppo smartphone purchasing decisions. Population and sample are 80 Oppo smartphone users. Data collection through questionnaires. Data analysis in this study uses the help of SPSS version 14. application testing data used in this study include validity test, reliability test, Normality test, multiple linear regression analysis, classical assumption test, and testing the research hypothesis.               The results of the analysis show that partially viral marketing has a significant effect on the purchasing decisions of Oppo smartphones while Lifestyle, Price, Promotion, Brand image have no significant effect on Oppo's smartphone purchasing decisions. And together (simultaneous) shows that lifestyle, price, promotion, brand image and viral maeketing variables influence Oppo smartphone purchasing decisions. Keywords: Lifestyle, Price, Promotion, Brand Image and Viral Marketing.

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