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Contact Name
Yusri
Contact Email
yusri@unm.ac.id
Phone
+6285255602827
Journal Mail Official
yusri@unm.ac.id
Editorial Address
Jln. A.P. Pettarani, Kampus Universitas Negeri Makassar
Location
Kota makassar,
Sulawesi selatan
INDONESIA
INSIGHT: Indonesian Journal of Social Studies and Humanities
ISSN : 2798916X     EISSN : 27989127     DOI : https://doi.org/10.26858/insight
This Journal publishes research studies employing a variety of qualitative and/or quantitative methods and approaches in the field of Humanities and Social Studies. The journal covered by all topics in: Humanities Social studies Management Education, Teaching Learning And others (within the scope of Humanities and Social Studies)
Articles 82 Documents
Small Business Marketing Strategy for Street Vendors (Case Study on Clothing Traders at Senggol Market Makassar) Winda Winda; Muhammad Rakib; Marhawati Marhawati; Ilham Thaief; Mustari Mustari
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 1, No 1 (2021): INSIGHT: Indonesian Journal Social Studies and Humanities
Publisher : INSIGHT: Indonesian Journal Social Studies and Humanities

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Abstract

Abstract. This research aims to find out how strengths, weaknesses, opportunities, threats and marketing strategies applied by clothing traders in The Senggol Market Makassar.This research is qualitative research type. The data used in this study is primary data and secondary data.Data collection techniques used are observation, interview, and documentation.The data analysis technique used is SWOT analysis. The results showed that clothing merchants in Senggol Market implemented marketing strategies by relying on product quality, making sales directly and through internet social media, as well as maintaining good relationships with consumers. Keywords: Marketing Strategy, Small Business, Swot Analysis
Mitos dalam Novel Dawuk: Kisah Kelabu Dari Rumbuk Randu Karya Mahfud Ikhwan : Kajian Semiotika Rolland Barthes Nur Fitri Awalia; Anshari Anshari; Andi Agussalim Aj
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 1, No 2 (2021): INSIGHT: Indonesian Journal of Social Studies and Humanities
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Abstract

Abstract. This study aims to describe the meaning of phrases, sentences, or paragraphs that contain denotative and connotative meanings and myths contained in the analyzed novels. This research is descriptive qualitative. The data of this research are in the form of phrases, senteces, and paragraphs that contain the meaning of denotation, connotation, and myth in the novel. The data source for this research is the novel Dawuk: Kisah Kelabu dari Rumbuk Randu by Mahfud Ikhwan published by Marjin Kiri in 2017. The approach used is the semiotic study of Rolland Barthes. The results of this study indicate that there are six myths in the novel Dawuk: Kisah Kelabu Dari Rumbuk Randu by Mahfud Ikhwan, namely: Disgraceful love and praiseworthy love, physical form is a measure of harmony in relationship, Good parents will give birth to good children, Obedient people religion has good ethics, Physical beauty is an advantage, and Ugly is a curse. The emergence of the myth is the resultof the meaning of denotation as the  fisrt level and the meaning of connotation as the second level.  Keywords: Semiotics, Denotation, Connotation, Myth.
Nilai Pendidikan Karakter dalam Jejak Andi Maruddani Karaengta Bonto-Bonto Nur Maulindah Umar; Andi Agussalim; Aswati Asri
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 2, No 2 (2022): INSIGHT: Indonesian Journal of Social Studies and Humanities
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Abstract

Abstract.  This study aims to describe the values of character education in the saga "Jejak Andi Maruddani Karaengta Bonto-Bonto". This type of research is descriptive qualitative research. This research was conducted by reading and taking notes with the research instrument which became the key instrument was the researcher himself, the values of character education in the saga "Traces of Andi Maruddani Karaengta Bonto-Bonto" This research was obtained from a book adapted by Samsu Alam Nyonri and H. M. Talibau B. With the title "Traces of Andi Maruddani Karaengta Bonto-Bonto". The results of this study found twelve character education values contained in the saga "Jejak Andi Maruddani Karaengta Bonto-Bonto" namely: (1) religious, (2) tolerance, (3) hard work, (4) creative, (5) democracy, (6) curiosity (7) national spirit, (8) love of the motherland, (9) communicative (10) appreciating achievement, (11) caring for sausages, (12) responsibility. based on the research that has been done it can be concluded that in In the saga of Andi Maruddani Karaengta Bonto-Bonto's footsteps, there is a value for character education.Keywords: the value of character education, Traces of Andi Maruddani Karaengta Bonto-Bonto.
Fulfillment of The Needs of Aini’s Character in Andrea Hirata's Novel of Orang-Orang Biasa (Study of Abraham Maslow's Humanistic Psychology) Nur Indah Sari; Muhammad Rapi Tang; Nensilianti Nensilianti
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 1, No 2 (2021): INSIGHT: Indonesian Journal of Social Studies and Humanities
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Abstract.This research focuses on analyzing the forms of efforts to meet the level of needs of Aini’s  character in Andrea Hirata's Novel Orang-Orang Biasa using the humanistic psychology study of Abraham Maslow. The variables of this research are the forms of efforts to fulfill needs which consist of five levels including physiological needs, the need for security, the need for love and affection, the need for esteem and the need for self-actualization. These levels will determine the success of a person's actualization. This research is a qualitative descriptive study and data collection is done by using library techniques. The results showed that the character Aini was able to reach the stage of self-actualization even though the other needs under her were not fulfilled optimally, namely the need for security was not fulfilled. Aini's character has been able to reach her full potential and contribute to others and her environment. This proves that in order to reach the stage of self-actualization, the characters in Andrea Hirata's Novel Orang-Orang Asli do not have to fulfill these five levels of need. The Aini character can actualize himself because of a large motivation with him.Keywords: psychological, figure, humanistic needs
Existential Approach towards Religion Charles B. Berebon
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 2, No 2 (2022): INSIGHT: Indonesian Journal of Social Studies and Humanities
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Abstract.It has been customary to see “existentialism” and “religion” as contradictory concepts, but I have shown in this work how, if we set aside extremism, we can see existential thought as a solution. Existentialism changes the focal point of thinking from “mass” to “man,” and that is the only definite thing about it. All else may vary from individual to individual; therefore, it provides a twofold solution. First, it presents a scope for man to indulge in, to quote Jacques Maritain (a theist existentialist), “transcendental subjectivity” without being bound to follow one or another kind of organized religion. The other is an existential approach towards others from the point of view of a second or third person; “I” understand that “Other” is not “I.” Thus, by mere acceptance of this fact, men can grow out of the obsession they have been indoctrinated with by their religions, i.e., “ours is the only way,” and may overcome the impact of “collective communal ego,” thus reaching a quick pragmatic way of peaceful co-existence. However, I have further discussed atheistic existentialists like Sartre, Camus, and Nietzsche himself, who give priority to living life as it is, with all its pleasures and suffering, without seeking finality or meaning. Finally, I have shown how Nietzsche, by means of his relentless attacks on superficial ideologies of “absolute certainty” and “beyond,” acts as a “gadfly,” who, although annoying, forces the coming generation of thinkers to think outside of the box.Keywords: Religion, existentialism, philosophy, Kierkegaard, Nietzsche
Spiritualitas Alam dalam Kumpulan Cerita Pendek Digital Lakon Hidup.com (Perspektif Ekofeminisme) A. Shabirah Alfiyyah W.; Hajrah Hajrah; Faisal Faisal
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 3, No 1 (2023): INSIGHT: Indonesian Journal of Social Studies and Humanities
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/.v3i1.45850

Abstract

Abstract.This study aims to describe the representation of immanence, interconnectedness, and caring lifestyle of Starhawk contained in the collection of short stories Lakon Hidup which is used as the source of the analyzed data. This study uses a descriptive qualitative method by describing the data obtained based on the theory of Spiritual Ecofeminism Starhawk. The data source of this research is a collection of shorts stories on the life play page published by Kompas in 2017-2021 as many as 5 short stories. The result of this study is to indicate the woman’s representation in short stories as a symbol of fertility and mother role in nature preservation. Keywords: Ecofeminism, Nature Spirituality, Starhawk Spritual Ecofeminism.
Pergeseran Budaya Siri’ dalam Novel Anak Dara Mulampekke Karya Mutmainnah Syam: Antropologi William A. Haviland Talitha Cahyarani Suriyadi; Nensilianti Nensilianti; Suarni Syam Saguni
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 3, No 1 (2023): INSIGHT: Indonesian Journal of Social Studies and Humanities
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/.v3i1.45958

Abstract

Abstract.Causes of Siri' Cultural Shift in Mutmainnah Syam's Novel Anak Dara Mulampekke: Anthropology of William A. Haviland. This study aims to describe the causes of the shift in siri' culture in the novel Anak Dara Mulampekke by Mutmainnah Syam seen from the anthropological study of William A. Haviland. This research is descriptive qualitative. The research data are in the form of words, phrases, sentences and paragraphs which indicate that there is a cause for the shift in siri' culture in Mutmainnah Syam's novel Anak Dara Mulampekke. The results of this study are the causes of the shift in siri' culture which shows three descriptions, namely, the influence of foreign culture, the influence of the surrounding environment and flexibility.Keywords: Literary Anthropology, Cultural Shift, Siri'
Bahasa Perempuan dalam Novel Manjali Karya Ayu Utami: Analisis Wacana Kritis Perspektif Sara Mills Andi Reski Ramadhani; Mahmudah Mahmudah; Faisal Faisal
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 3, No 1 (2023): INSIGHT: Indonesian Journal of Social Studies and Humanities
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/.v3i1.45849

Abstract

Abstract. This study aims to describe the form of female language in terms of (1) subject position, (2) object position, (3) reader position in Ayu Utami's novel Manjali using Sara Mills' Perspective Critical Discourse Analysis theory. This research is a qualitative descriptive research with critical discourse analysis theory from Sara Mills perspective. Source of research data is the novel Manjali by Ayu Utami. The research data are in the form of dialogue quotes, monologues and inner narratives as data sources. Data collection techniques using hermeneutic techniques, namely reading, note-taking and summarizing techniques. Data analysis was carried out by reducing data, presenting data and drawing conclusions.The results of this study indicate that there are 3 forms of female language. First, the form of female language is found based on the position of the subject Second, the form of female language is found based on the position of the object.Third, forms of female language are found based on the position of the reader through mediation processes and cultural code processes.Keywords: Critical Discourse Analysis; Women’s Language; Roman.
Kesantunan Berbahasa Pekerja di Gudang Sango-Sango (Rumput Laut) Ballo 1 Kabupaten Takalar Isramia Dewi Putri M; Andi Agussalim Aj; Nurhusna Nurhusna
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 3, No 2 (2023): INSIGHT: Indonesian Journal Social Studies and Humanities
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Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/.v3i2.51808

Abstract

Abstract. The purpose of this study is to describe the politeness principles and politeness violations in Makassar language in worker interactions at the Sango-Sango (Seaweed) Warehouse Ballo 1, Takalar Regency. This type of research is qualitative descriptive research. The method used is the collection of research data is recording, see fleely involved competent, and recording. Data analysis in this study begins with describing the data in the form of recorded conversation data in the field, the next process is indentifying the data, and recuding words. The validity of the data was obtained from the triangulation process using the technique of triangulation of data sources, observers and theories. The results of this study indicate that (1) the politeness principle consists of the maxim of wisdom and agreement, the maxim of generosity, the maxim of humility, the maxim of praise, the maxim of agreement and the maxim of sympathy. (2) violation of politeness maxims in the form of (a) violation of two maxims, namely the maxim of wisdom and maxim of agreement (b) violation of three maxims, namely the maxim of wisdom, the maxim of sympathy, and the maxim of agreement. Keywords: Politeness in Language, Politeness Principles, Violation of Maxims, Workers.
Aktualisasi Diri Tokoh Utama dalam Novel “Represi” Karya Fakhrisina Amalia Kajian Psikologi Sastra Ika Sartika; Muhammad Rapi; Suarni Syam Saguni
INSIGHT: Indonesian Journal Social Studies and Humanities Vol 3, No 2 (2023): INSIGHT: Indonesian Journal Social Studies and Humanities
Publisher : INSIGHT: Indonesian Journal Social Studies and Humanities

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/.v3i2.51813

Abstract

Abstract. This study aims to describe the main character's self-actualization in the novel Represi by Fakhrisina Amalia using Abraham Maslow's psychological study. This type of qualitative research is descriptive. The data source for this research is the novel Repression by Fakhrisina Amalia which is published by PT Gramedia Pustaka Utama, Jakarta. The data in this study are text in the form of words or sentences that show the conflict and self-actualization of the characters in the novel Represi by Fakhrisina Amalia. The data collection technique in this research is the literature study technique. The data in the study were analyzed using data reduction, data presentation, and drawing conclusions. The results of this study indicate that the characteristics in achieving actualization include being able to see reality efficiently, accepting oneself and others as they are, spontaneity, simplicity, and fairness, being focused on problems, requiring solitude, autonomy, independence from culture and the environment, freshness and appreciation. sustainability, social awareness, interpersonal relationships, democracy, a sense of meaningful and ethical humor, creativity, independence and the presence of peak experiences. Keywords: Novel, actualization, humanistic psychology.