cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Miftakhuddin
Contact Email
tuplick110@gmail.com
Phone
+6281212900781
Journal Mail Official
untaraeksishum@gmail.com
Editorial Address
Universitas Tangerang Raya Kompleks Sudirman Indah Blok E, Kec. Tigaraksa, , Kab. Tangerang, Banten 15720
Location
Kab. tangerang,
Banten
INDONESIA
Jurnal Ekonomi, Bisnis, dan Humaniora
Published by Universitas Tangerang Raya
ISSN : -     EISSN : 29867835     DOI : https://doi.org/10.63494/eksishum
Core Subject : Humanities,
Humanities
Jurnal Ekonomi, Bisnis, dan Humaniora (EKSISHUM) terbit dua kali dalam setahun. Jurnal ini berisi kajian tentang bidang ilmu ekonomi, bisnis, humaniora, dan topik lain yang relevan. Tulisan ilmiah yang diterbitkan EKSISHUM dapat berupa artikel hasil penelitian empiris, review, maupun kajian konseptual.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 75 Documents
 4   5   6   7   8 
Efektivitas Penerapan Restorative Justice dalam Sistem Peradilan Pidana Anak di Indonesia rahmiati
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 4 No 1 (2024)
Publisher : Universitas Tangerang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The restorative justice approach in the juvenile criminal justice system in Indonesia is an effort to create more humane justice by restoring relationships between perpetrators, victims and society. This study aims to analyze the effectiveness of implementing restorative justice in the juvenile criminal justice system in accordance with Law Number 11 of 2012 concerning the Juvenile Criminal Justice System. The research method used is a normative and empirical juridical approach by examining primary and secondary legal data, as well as interviews with law enforcement officials.The research results show that restorative justice has a positive impact in reducing the negative impacts of the justice process on children, such as stigmatization and barriers to social reintegration. However, its effectiveness is still hampered by a lack of understanding of law enforcement officials, a lack of supporting facilities, and low community involvement. To improve the implementation of restorative justice, intensive training is needed for law enforcement officers, strengthening the role of community institutions, as well as outreach to victims and the community regarding the benefits of this approach. It is hoped that this research can become a reference in developing policies that are more effective and oriented towards child protection in the criminal justice system in Indonesia.
Dampak Citra dan Karakteristik Produk terhadap Kepuasan Pelanggan serta Konsekuensinya terhadap Loyalitas Pelanggan UMKM Kuliner Sambal Bakar Lengkong di Kota Bandung dadahmuliansyah
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 4 No 1 (2024)
Publisher : Universitas Tangerang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The main challenges faced by MSMEs in the city of Bandung include low people's purchasing power, increasingly fierce competition, and risks related to customer loyalty. Based on this, this research aims to analyze the influence of product image and attributes on customer loyalty, both directly and indirectly through customer satisfaction. This research uses a quantitative approach in Bandung City, with the unit of observation being Sambar Bakar Lengkong customers. The sample used consisted of 235 respondents taken using the Multistage Random Sampling technique. Causality analysis was carried out using Structural Equation Modeling. The research results show that: The image and product attributes of Culinary MSMEs in the city of Bandung contribute to customer satisfaction, but do not have a direct effect on customer loyalty; Customer satisfaction has an important role in creating customer loyalty; Customer satisfaction functions as a mediator between the influence of product image and attributes on customer loyalty; Product attributes have a more significant influence than image in increasing customer satisfaction, which in turn will create customer loyalty. This research provides managerial insight to increase Sambar Bakar Lengkong customer loyalty, with a focus on increasing customer satisfaction supported by developing product attributes and image.
Pengaruh Manajemen Inovasi dan Kinerja Rantai Pasok terhadap Pengembangan UMKM Tekstil Nurhidayah, Rika; Muliansyah, Dadah; Azis, Nur; Adham, Ibnu; Wibowo, Bimo Teguh; Alvianita, Syavilla; Reskiyah, Efri; Nabila, Tiara; Salsabila, Tiara
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 4 No 1 (2024)
Publisher : Universitas Tangerang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study analyzes the impact of innovation management and supply chain performance on the development of textile MSMEs in Banten Province. The increasingly intense competition following the COVID-19 pandemic demands MSME actors to innovate and manage their supply chains efficiently to enhance competitiveness and business sustainability. The study also explores the synergy between these two variables. Adopting a quantitative approach with a survey method, data were collected from 180 respondents, consisting of textile MSME owners or managers. The research instrument, a structured questionnaire, was analyzed using multiple regression to examine the effects of the variables. The findings reveal that innovation management has a significant positive effect on MSME development (β=0.45; p=0.000). Factors such as product innovation frequency, technology adoption, and employee training significantly contribute to business growth. Supply chain performance also demonstrates a significant impact (β=0.38; p=0.002), with raw material procurement efficiency, distribution speed, and supplier relationships identified as key factors. Notably, the interaction between innovation management and supply chain performance exerts an even greater influence (β=0.60; p=0.000), underscoring the critical importance of synergy between these aspects. These findings align with Schumpeter's (1934) innovation theory and Christopher's (2016) supply chain theory, while also corroborating prior studies, such as Tidd and Bessant (2020), which emphasize the role of innovation in enhancing MSME competitiveness. This research provides a novel contribution by highlighting the importance of integrating innovation and supply chain efficiency in the context of Indonesian textile MSMEs. Future studies are recommended to expand geographic scope, explore other sectors, and adopt mixed-method approaches to deepen the understanding of these dynamics.
Transformasi Digital Pemasaran Perguruan Tinggi Swasta melalui Artificial Intelligence Rakhmatullah, M. Waldin
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 4 No 1 (2024)
Publisher : Universitas Tangerang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The increasing competition in the higher education sector, particularly among private universities (PTS), demands innovative, technology-driven marketing strategies to attract prospective students. This study explores the implementation of Artificial Intelligence (AI) in marketing management for PTS in Indonesia, focusing on efficiency, personalization, and enhancing the student experience. A quantitative descriptive and exploratory approach was adopted, analyzing data collected through surveys and in-depth interviews with 15 PTS utilizing AI in their marketing strategies. The findings reveal that AI applications, such as chatbots for real-time communication and data analytics to understand prospective students' needs, significantly improve marketing effectiveness. Approximately 73% of PTS reported enhanced responsiveness in communication, while marketing cost efficiency reached an average of 22%. However, challenges such as limited skilled human resources and inadequate technological infrastructure persist. The study underscores the need for investment in staff training and infrastructure development to support broader AI adoption. These findings provide strategic insights for PTS to leverage AI technologies effectively, enhancing their competitiveness in the increasingly dynamic higher education market.
PENGARUH MOTIVASI KERJA DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN BAGIAN PRODUKSI PT POWER STEEL INDONESIA KABUPATEN TANGERANG Damayanti, Fransiska Tasya; Nurhidayah, Rika; Dewanto, I Joko
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 3 No 1 (2023)
Publisher : Universitas Tangerang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Motivasi kerja dan Disiplinkerja terhadap Kinerja Karyaan Bagian Produksi PT Power Steel Indonesia KabupatenTangerang. Pada penelitian ini menggunakan metode penelitian kuantitatif, dengan jumlahsampel ebesar 30 orang karyawan bagian produksi PT Power Steel Indonesia KabupatenTangerang. Dari hasil analisis data berdasarkan analisis data ang di peroleh denganpengujian menggunakan software SPSS versi 22 diperoleh hasil bahwa Berdasarkan uji t diperoleh hasil bahwa Motivasi Kerja tidak terdapat pengaruh positif dan signifikan padavariabel Kinerja Karyawan. Ini ditunjukakan bahwa hasil perhitungan SPSS denganperolehan nilai t hitung < t tabel untuk variabel Motivasi kerja (X1) adalah (1,770< 2,051)dengan nilai signifikansi 0,088 > 0,05 . Dan Berdasarkan uji t diperoleh hasil bahwa DisiplinKerja terdapat pengaruh positif dan signifikan pada variabel Kinerja Karyawan dengan nilai0,000< 0,05. berdasarkan hasil pengujian t hitung < t tabel untuk variabel Disiplin kerja (X2)adalah (5,240 >2,051) dengan nilai signifikansi 0,000<0,05.. Kemudian Berdasarkan uji Fanalisis pertama diperoleh nilai F hitung sebesar 90,156 dengan nilai signifikansi 0,000<0,05maka dapat disimpulkan bahwa variabel independen Motivasi Kerja dan Disiplin kerjaberpengaruh secara simultan terhadap variabel dependen yaitu Kinerja Karyawan.

Page 8 of 8 | Total Record : 75

 4   5   6   7   8 

Filter by Year

2021 2024


Reset
Filter By Issues
All Issue Vol 4 No 1 (2024) Vol 3 No 2 (2024) Vol 3 No 1 (2023) Vol 2 No 2 (2023) Vol 2 No 1 (2022) Vol 1 No 2 (2022): Produktivitas Ekonomi Vol 1 No 1 (2021): Ekonomi Kemanusiaan