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Riadi Darwis
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Barista : Jurnal Kajian Bahasa dan Pariwisata
Published by Politeknik Pariwisata NHI Bandung
ISSN : 23561602     EISSN : 26225999     DOI : https://doi.org/10.34013/barista
Core Subject : Education, Social,
Languange, Linguistic, Communication & Media Social Sciences Other
Barista : Jurnal Kajian Bahasa dan Pariwisata (ISSN 2356-1602; e-ISSN 2622-5999) is a peer-reviewed journal which is published by Unit Bahasa, Politeknik Pariwisata NHI Bandung, Indonesia. Barista aims at initiating and stimulating advances in Language and tourism research. Therefore, it publishes papers that promote new ideas, models, approaches, and paradigms by contributing to the advances in knowledge and theory of Language and tourism. The scope of this journal are: (1) Foreign Language Study and teaching; (2) Study of Indonesian Language, Regional Language and or its teaching; (3) Study of the development of tourism in Indonesia; (4) Study of tourism material, and; (5) Study of tourism HR development. The journal covers applied research studies and review articles, both in a format of the full-length articles and research notes. Applied research studies are expected to examine relationships among variables relevant to langage and tourism by employing appropriate analytical or statistical techniques. High-quality review articles that address the latest advances and develop theoretical knowledge or thinking about key aspects of hospitality and tourism are accepted. Research notes are short articles that report advances in methodology, exploratory research findings or extensions / discussions of prior research. Barista will also welcome commentary in response to published articles.
Arjuna Subject : Ilmu Sosial - Linguistik dan Bahasa
Articles 131 Documents
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The Role of Balian in the Island of Gods Fahyan, Nadila Pradana; Farhah, Eva
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 01 (2024): June
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i01.1597

Abstract

This study reveals the role of Balian in preserving traditional medicine as well as balancing the culture and mental health of the people on the Island of the Gods. This research was designed using a qualitative approach (medical ethnography). Informants were Hindu priests (Pemangku), local health workers and traditional medical experts (Balian). The research location was conducted in Balinese historical places that are believed to be qualified as a place to conduct traditional healing practices by a Balian, such as Pura (Pure), Holy Purifier (Tirta) and Beaches in Bali. The results show that the sickness and health of the Balinese ethnic soul refers to the concept of balancing the system elements in the body with cultural influences in the environment. Ethnic Balinese believe in the concept of Tri Hita Karana, which is the balance between Sang Hyang Widhi (God), Buana Agung (Universe) and Buana Alit (Human). If a person's physical or spiritual condition experiences an imbalance of these three things, then health is disturbed. In looking at the etiology of mental illness, they more than fully consider the abstract (non-physical) type of illness. The implication is that they seek Balian treatment as a primary option.
The Potential of Gastronomic Tourism Travel Patterns in Bandung Regency Meilina, Nabila; Turgarini, Dewi; Pratami Putri, Dias
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1648

Abstract

Bandung Regency, located in West Java, has significant tourist potential, thanks to the beauty of the mountains and plantations that produce a variety of local commodities as well as traditional food and beverages. Although tourism in Bandung regency is quite developed, the Regional Government noted that there are some problems in the development of tourism, among them are low tourism contribution to the PDRB and the lack of superior tourist destinations in some areas. One of the tourist potential that can be used as an outstanding tourist in Bandung regency is a gastronomic tour. Turgarini (2018) stated that gastronomic tourism has the potential to generate additional income in the region by highlighting its typical food as a magnet for tourists. At present, however, the management of traditional food and gastronomic tourism patterns in the region are not well structured because the government is more focused on the development of natural and cultural tourism. The research is aimed at identifying potential attractions, mapping, as well as designing travel patterns and gastronomic tour packages in Bandung Regency. The method used is qualitative descriptive with data collection techniques such as interviews, observations, literature studies, and documentation, as well as determination of participants using snowball sampling techniques and purposive samplings. This research found various tourist attractions such as Kalua Jeruk, Rudjak Ciherang, and Borondong that can be developed into a gastronomic tour by producing two kinds of tourist packages in Bandung Regency. It is expected that the maps and gastronomic tour packages generated can help stakeholders in managing and developing these packages to attract local, national, and international tourists.
Evaluation Method for Tourism Development Focused on Poverty Alleviation Simorangkir, Cavin Ornando; Sabrina Rahmadhanty Maghfira
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1655

Abstract

This study aims to evaluate the effectiveness of tourism development in poverty alleviation, focusing on systems and policies implemented in Indonesia. Using a qualitative approach, document analysis was employed to review various policies, case studies, and strategies implemented in several countries/regions. The data used include scholarly articles, regulations, written policies, and notes from stakeholders relevant to tourism development and poverty alleviation. The document analysis results indicate that pro-poor tourism development policies require a holistic and contextual evaluation, considering local conditions, social capital, and impact mapping. This study also explains relevant and contextual evaluation methods for pro-poor tourism related to regional development policies, including evaluation of policy formulation, implementation, and development outcomes. Thus, this research is expected to make a significant contribution to expanding the understanding of tourism development evaluation focused on poverty alleviation and to provide more effective and targeted policy recommendations.
Sport Tourism: The Urgency of Maybank Marathon as an International Event to Promote Balinese Tourism and Culture Murtono, Putu Agus; Sagita Jaya Utama, I Putu Sagita Jaya Utama; Ardana, I Komang
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1681

Abstract

The purpose of this study is to determine the urgency of the Maybank Marathon as an international event in advancing Balinese tourism and culture. The method used to analyze the problems in this study is descriptive qualitative where researchers conducted various interviews with marathon participants and the community in Bali. The results of this study indicate that the urgency of sport tourism can be seen from the economic impact that arises where the resources involved will affect the economic movement in an area. This will also have an impact on the various investments that are present so that sport tourism is able to create maximum economic movement for an area. The existence of the Maybank Marathon as an international event will certainly affect the image and identity of Bali where this mechanism will emphasize that there is an introduction from outside nations to get to know Bali better so that they attract attention and interest to always visit Bali. In other words, it can be concluded that sports tourism is able to create benefits where areas can be promoted according to the potential of the area so that good marketing will certainly attract foreign tourists to visit the city of Bali.
The Development Strategy of Muslim Friendly Tourism in Palembang City Anggara, Ary; Rahmanita, Myrza; Ingkadijaya, Rahmat; Nurmalinda, Elda
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1713

Abstract

After the COVID-19 pandemic, Muslim-friendly tourism has become a significant attraction in several Asian countries, including Indonesia. This study aims to analyze the potential strategies for Muslim-friendly tourism and identify effective development strategies. The methods used include descriptive qualitative analysis and SWOT analysis. Data collection techniques involved documentation, observation, and interviews with informants selected based on predetermined sampling criteria. The results indicate that the involvement of various parties in the development of Muslim-friendly tourism is focused on fulfilling their respective roles and functions, particularly in terms of regulations, policies, and the provision of halal-certified food and hotels that meet Muslim-friendly tourism standards. However, the destination lacks adequate standards to become a leading Muslim-friendly tourism destination. Keywords: Muslim-Friendly Tourism, Potential of Muslim-Friendly Tourism, Strategies for Muslim-Friendly Tourism Development, Halal Certification, Development of Muslim-Friendly Tourism Destinations
Tourism And Fashion: Interpreting Tourism Resources Into Fashion Product Designs in Alamendah Tourism Village Nabilla, Affra Siti; Vyana Lohjiwa; Sukma, Mestika Nawang; Susanto, Eka; Anggrenesia, Yayang
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1739

Abstract

The future of tourism destinations focuses on local communities' creativity in developing their tourist attractions, one of which is through MSMEs (Micro, Small, and Medium Enterprises). When an attraction goes viral, booming, or popular suddenly, it is followed by other destinations who imitate products without bringing out the uniqueness of the destination. On the other side, local communities want to explore new things, but on the other side, there is a fear that no tourists will be interested in visiting or purchasing products from MSMEs. This dialectical condition is the focus of the research. This research explores the various signs and meanings of tourism resources in Alamendah Tourism Village, which are realized through the creativity of MSMEs in designing fashion products. The results of this research are useful for generating product innovations that represent the village. Data were collected through field observations using a checklist, followed by data on tourism resources from the views of managers, communities, and MSME actors using in-depth interviews and integrated discussions. The results show that the resources of Alamendah Tourism Village focuses on cultural life, landscape, and coolness that symbolizes harmony and peace. The symbol was transformed into a fashion product design in the form of an outer, tote bag, and shoes with an eco print design patterned with strawberry leaves, coloured in a combination of brown, red, and green with ornaments and clump stitching techniques, the meaning are harmony and peace. This product can be applied to MSMEs actors as a creative innovation that can attract tourists to visit. This innovation is seen to be the main capital in the development of sustainable tourism that is not affected by temporary viral trend. Keywords: Alam Endah, Fashion Product Design, Innovation, MSMEs.
The Effectiveness Of Personal Hospitality Attitude Regulations Assisted by Digital Pocket Books in Increasing The Brand Identity Of The Tourism Department Aprilia, Lu'luwatin Rosdiana; Annishia, Fristi Bellia; Anggraeni Stj, Rr Christiana Mayang; Marini, Sri
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1750

Abstract

The study aims to evaluate the effectiveness of a Digital Pocketbook assisted by Personal Hospitality Attitude regulations to enhance the brand identity of the Tourism Department. This type of research is pre-experimental type One Group Pretest-Posttest Design. The Sample is students from the Tourism Department and outside the Tourism Department of Polimedia Kreatif, namely 30 people from the Tourism Department while 26 people came from non-tourism with the simple random sampling. Data analysis in this research is using hypothesis testing with paired sample t-test and to determine its effectiveness using the N-Gain test to determine effectiveness. The results are that respondents' pretest scores for both tourism and non-tourism obtained an average of 69.1. After being treated with personal hospitality attitude regulations with the help of a digital pocket book, respondents' posttest scores obtained an average of 87.3. Calculation results using SPSS 26 with the Paired Sample t-formula test, the researcher concluded that a significance value of 0.000 or meaning 0.000 < 0.05 was obtained, so Ho was rejected and Ha was accepted, and with the results of the hypothesis test or tcount = 8.066 > ttable = 2.045 and tcount = 12,478 > ttable = 2.060 which means Ho rejected and Ha accepted. Based on the results of the N-gain test obtained an average of 56.3% which is quite effective, as well as for non-Tourism major students the average was 57.38% which in categories are quite effective too. So, it can be concluded that the Personal Hospitality Attitude regulations assisted by digital pocketbooks are quite effective in increasing the brand identity of the tourism department in Polimedia Kreatif.
Crises and Disruption on Bali Tourism: Natural Disaster, Civil Unrest and Terrorism Shantika, Budi; Bestari, Ni Made Prasiwi
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1751

Abstract

This study investigates the significant impacts of various crises on the tourism industry in Bali, focusing on natural disasters, civil unrest, and terrorism. As a globally renowned destination, Bali's tourism sector is crucial to its economy, yet it faces substantial challenges that threaten its sustainability and cultural integrity. Through a systematic narrative review and bibliometric analysis, this research synthesizes existing literature to identify key crises that have historically influenced tourist arrivals and perceptions. Notably, events such as earthquakes, volcanic eruptions, and political instability have led to dramatic declines in visitor numbers and have instilled lasting psychological effects on potential travelers. For instance, the 2018 Lombok earthquake resulted in a 30% drop in tourist arrivals, highlighting the vulnerability of the tourism infrastructure. The findings underscore the urgent need for Bali to diversify its economic base, adopt sustainable tourism practices, and develop comprehensive crisis management strategies to enhance resilience against future disruptions. Additionally, the study reveals that while economic challenges are pronounced, cultural resilience has emerged, with local traditions adapting to maintain engagement through virtual platforms during crises. Recommendations for future research include exploring the evolving dynamics of tourism in Bali in the context of global challenges such as climate change and shifting tourist behaviors. By addressing these issues holistically, Bali can better safeguard its natural and cultural resources while continuing to thrive as a premier tourist destination. Keywords: Bali, tourism, natural disasters, civil unrest, crisis management, sustainability.
Tourism and Recreation Preferences in River Environments: : Evaluating Gen Z’s Motivations and Activity Choices Arsyul Salam, Dicky; Rahmanda Putra, Rifki
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 11 No. 02 (2024): December
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v11i02.1763

Abstract

This study investigates the preference and motviations of Generation Z tourist in river enviromnets, with focul on West Java, Indonesia. Using a structured survey approach targeting 140 respondents, the research findings indicate that recreational motivations and connection with nature are central to visitor satisfaction, complemented by infrastructure quality and tranquility. Statistical analysis revealed strong interconnections between the factors influencing activity choices and the quality of visitor experiences, providing deeper insight into what drives satisfaction in river environments.. The study underscores the potential of river-based tourism to integrate environmental, cultural, and economic objectives while addressing sustainability challenges. Future research should explore longitudinal studies and expanded cultural contexts to further optimize tourism strategies.
The Impact Of Digital Promotion Development On Tourist Visitation Levels In Pandanrejo Village, Purworejo District, Indonesia Tanuwijaya, Linandar; Dendy Sundayana; I Gusti Agung Wahyu Adrian; Edwin Adriansyah; Mohamad Ridwan
Barista : Jurnal Kajian Bahasa dan Pariwisata Vol. 12 No. 01 (2025): June
Publisher : Unit Bahasa, Politeknik Pariwisata NHI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34013/barista.v12i01.2225

Abstract

This study analyzes the impact of digital promotion development on tourist visitation rates in Pandanrejo Tourism Village, Purworejo Regency, by linking upstream indicators (digital activities and findings) to downstream indicators (verified visits). The empirical background shows a “surge–plateau–correction” pattern in visitation data: the annual total rose drastically from 1,661 (2020) to 8,067 (2021), remained relatively stable at 8,094 (2022), and then corrected to 4,672 (2023); monthly dynamics were prominent in March 2023 (1,766) and November 2023 (716), indicating a dependence on moments/events as the main driver. Conceptually, the study positions digital promotion (social media, SEO/local search, online reviews, UGC, and OTA channels) as a stimulus that works through the mediators of destination image, trust, and visit intention before it manifests into visits. . The proposed methodology is a mixed-methods explanatory sequential: (i) quantitative quasi-experimental through Interrupted Time Series (ITS) and multi-period Difference-in-Differences (DiD) (with similar comparison villages), as well as transfer function/ARIMAX to include digital indicators as leading indicators; (ii) PLS-SEM survey to test the image–trust–intention→visit mechanism path.  Descriptive results indicate that the 2021–2022 increase is in line with the possible activation of digital promotions, while the 2023 correction suggests a weakening of upstream drivers and/or the influence of external factors (access, weather, event calendar). Practical implications include orchestrating a content calendar 6–8 weeks before the “anchor moment” (e.g., March/November), strengthening Google Business Profile (photos, FAQs, booking links), activating curated UGC, and measurement by design with upstream–downstream KPIs (reach/engagement/CTR/sentiment → tickets/parking, activity participation, homestay occupancy) and cost per visit. The study’s contribution lies in operationalizing a causal measurement framework in the context of tourism villages, which has been underrepresented.  Key limitations, the lack of integration of digital-to-visit data and the absence of verified comparators are set as further agendas to ensure causal attribution, assess heterogeneity of impact across segments, and optimize promotional cost efficiency.

Page 13 of 14 | Total Record : 131

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