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Andri Putra Kesmawan
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Jl. Sidorejo Gg. Sadewa No.D3, Sonopakis Kidul, Ngestiharjo, Kapanewon Kasihan, Kabupaten Bantul, Daerah Istimewa Yogyakarta 55184
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Kab. bantul,
Daerah istimewa yogyakarta
INDONESIA
Journal of Economics, Assets, and Evaluation
ISSN : -     EISSN : 30266602     DOI : https://doi.org/10.47134/jeae
Core Subject : Economy, Science,
Journal of Economics, Assets, and Evaluation (3026-6602) publishes original research that advances the frontiers of knowledge in economics, finance, and asset management. The journals scope includes a wide range of topics, such as: Economic theory and policy Financial theory and markets Asset pricing and valuation Portfolio management Risk management Performance evaluation The journal welcomes submissions from a wide range of disciplines, including economics, finance, accounting, and business administration. The journal is committed to publishing high-quality research that is relevant to academics, practitioners, and policymakers.
Articles 46 Documents
The Influence of Financial Literacy, Financial Technology and Financial Self-Efficacy on Financial Inclusion Pamungkas, Wihandaru Sotya; Setyani, Sherly Rehula
Journal of Economics, Assets, and Evaluation Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v1i4.438

Abstract

This research aims to find empirical evidence of the influence of financial literacy (FLT), financial technology (FTC), and financial self-efficacy (FSE) on financial inclusion (FIC). This research is based on inconsistent previous research findings. This research uses a sample of students still actively studying at Universitas Muhammadiyah Yogyakarta (UMY). The sampling method uses purposive and convenience sampling, namely active students from the 2019-2022 class and easy to find. Data was obtained by distributing questionnaires using Google Forms from 180 respondents. The analysis tool uses structural equation modeling (SEM). The analysis results found that FLT, FTC, and FIC had a positive effect on FSE. This finding implies that individuals and society can access financial products and services because they know the availability of technology and the belief that using financial products and services has benefits.
Digital Transformation: A Strategic Imperative for Modern Enterprises Musahid, Fayza Namira; Fawzi, Fiddini Sharika; Maghfuriyah, Alfi; Hertin, Revita Desi; Wijaya, Hadi; Anjara, Febria; Nugroho, Feri; Listiana, Nora; Istiqomah, Nurul Aslamiah
Journal of Economics, Assets, and Evaluation Vol. 2 No. 1 (2024): September
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i1.456

Abstract

Digital transformation has become essential for businesses across various sectors, significantly impacting customer relationships, internal processes, and value creation. This paper reviews the critical insights and frameworks related to digital transformation, focusing on strategic alignment, digital maturity, and implementation challenges. It synthesizes findings from recent studies to offer a comprehensive understanding of the process and its implications. Key literature highlights the necessity of a clear, well-defined strategy that integrates digital initiatives with broader business objectives. The study employs a systematic literature review method, collecting data from scientific articles, industry reports, and conference proceedings. It analyzes this data through thematic and comparative approaches to develop a structured roadmap for digital transformation. The findings emphasize the importance of assessing digital maturity, addressing resistance to change, and ensuring interoperability between new and existing systems. Challenges such as organizational resistance and lack of strategic direction are discussed, along with recommendations for a phased implementation approach. Additional insights into the unique challenges faced by SMEs, advocating for tailored digital strategies. The paper concludes that successful digital transformation requires a holistic approach that encompasses strategy, technology, and organizational culture. Future research should focus on providing detailed guidelines for SMEs and exploring the long-term effects of digital transformation on organizational culture and employee engagement.
The Influence of Inflation, Sukuk, and Mutual Funds On The Indonesian Sharia Stock Index (ISSI) Octavia, Melanie; Natasha; Amalia, Sabrina; Purba, Seprianto; Silitonga, Claudia Jeremia; Chrisna, Heriyati
Journal of Economics, Assets, and Evaluation Vol. 2 No. 2 (2024): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i2.517

Abstract

From 2018 - 2023 there were fluctuations in the value of the Islamic Stock Index. This study uses associative tests to analyze and obtain empirical evidence, whether inflation, sukuk and mutual funds have a significant effect on the Indonesian Islamic stock index. The data used is secondary data taken from the official website, namely www.ojk.go.id, and www.bps.go.id. The results of this study, individually sukuk has a negative and insignificant effect on the Indonesian Islamic stock index, then individually sukuk and mutual funds have a positive and significant effect on the Indonesian Islamic stock index. But simultaneously the three independent variables have a significant effect on the Indonesian Islamic stock index with an influence value of 69.7%, where the other 30.3% value is influenced by other variables not included by researchers.
Feasibility Analysis of Pulse Sales and PPOB Payment Business: Yuli Pulsa Case Study M. Fadlan Irfan Damanik; Azwan Bastian; Aji Haviz; Nasution, Hasbiyana; Chrisna, Heriyati
Journal of Economics, Assets, and Evaluation Vol. 2 No. 2 (2024): December
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i2.562

Abstract

This study aims to analyze the feasibility of a business in selling credit and PPOB (Payment Point Online Bank) payment services at UMKM Yuli Pulsa in Binjai City. The study covers business feasibility in marketing, technology and financial aspects to see the potential for profitability and business sustainability. The analysis method used involves a data-based and systematic approach to evaluate relevant business strategies. The results of the study indicate that marketing strategies such as providing discount coupons and using banners are effective in increasing customer attraction. The use of technology through the Fazz Agent application and social media supports operational efficiency and expanding market reach. In terms of finance, the payback period is estimated at 3 years 3 months 3 weeks, reflecting positive profit prospects
Studi Literatur: Pengaruh Brand Image, Electronic Word of Mouth, dan Service Quality terhadap Loyalitas Pelanggan Khotimah, Khusnul
Journal of Economics, Assets, and Evaluation Vol. 2 No. 3 (2025): March
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i3.606

Abstract

Pengaruh citra merek, electronic word of mouth, dan kualitas layanan terhadap loyalitas pelanggan merupakan artikel ilmiah yang didasarkan pada tinjauan literatur dalam disiplin ilmu Manajemen Pemasaran. Tujuan dari artikel ini adalah untuk mengembangkan hipotesis tentang pengaruh antar faktor yang akan digunakan dalam penelitian selanjutnya. Objek penelitian terdiri dari Google Scholar, Mendeley, perpustakaan online, dan media internet akademis lainnya. Metodologi penelitian menggunakan penelitian kepustakaan dari e-journal dan e-book yang bersifat open access. Analisis deskriptif kualitatif. Temuan dari penelitian ini adalah sebagai berikut: 1) citra merek tidak selalu berpengaruh terhadap loyalitas pelanggan; 2) electronic word of mouth berpengaruh terhadap loyalitas pelanggan; dan 3) kualitas layanan berpengaruh dan tidak berpengaruh terhadap loyalitas pelanggan.
Pengaruh Modal Intelektual, Penghindaran Pajak, dan Profitabilitas terhadap Nilai Perusahaan di Sektor Energi Bursa Efek Indonesia Naufal, Ahmad; Musyaffi, Ayattulloh Michael; Hasanah, Nuramalia
Journal of Economics, Assets, and Evaluation Vol. 2 No. 3 (2025): March
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i3.592

Abstract

Penelitian ini bertujuan untuk menganalisis Pengaruh Modal Intelektual, Penghindaran Pajak, dan Profitabilitas terhadap Nilai Perusahaan. Penelitian ini menggunakan metode kuantitatif dengan data sekunder berupa laporan tahunan perusahaan. Populasi penelitian ini terdiri dari perusahaan yang termasuk dalam Sektor Energi Bursa Efek Indonesia 2021-2023 dengan jumlah sampel sebanyak 37 dan 111 data observasi. Pengambilan sampel dilakukan dengan metode purposive sampling. Analisis yang digunakan dalam penelitian ini adalah analisis statistik deskriptif dan analisis regresi data panel dengan bantuan software Eviews. Hasil penelitian ini menunjukkan bahwa Modal Intelektual tidak berpengaruh terhadap nilai perusahaan. Penghindaran Pajak tidak berpengaruh terhadap nilai perusahaan. Profitabilitas berpengaruh terhadap nilai perusahaan. Perusahaan diharapkan mampu mengelola risiko keuangan dalam menghadapi kondisi pasar komoditas yang berfluktuasi dan menjaga stabilitas keuangan jangka panjang.
Analysis of Competitiveness and Factors Affecting the Export Volume of Indonesian Coffee Beans (HS Code 0901.11.10) to Japan for the Period 2008–2023 Hanan, Aditya; Taufiq, Muhamad; Wardaya, Wirya
Journal of Economics, Assets, and Evaluation Vol. 2 No. 4 (2025): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i4.750

Abstract

This study aims to analyze the competitiveness and factors influencing the export volume of Indonesian Arabica coffee (HS Code 0901.11.10) to Japan during the 2008–2023 period. The methods used include the Revealed Comparative Advantage (RCA) analysis to measure competitiveness and the Error Correction Model (ECM) to evaluate the effects of production, exchange rate of the rupiah against the US dollar, and international coffee prices on export volume. The findings indicate that Indonesian coffee has strong competitiveness in the Japanese market (RCA > 1). Coffee production has a positive and significant effect on export volume in both the short and long term. The exchange rate shows a significant negative impact in the long term but is insignificant in the short term. International coffee prices have a significant negative effect, reflecting Japan’s sensitivity to price changes. The ECM model reveals that short-term imbalances are significantly corrected within one period. Policy implications include enhancing coffee productivity, maintaining exchange rate stability, strengthening trade diplomacy aligned with quality standards, and diversifying export markets.
Peran Analisis SWOT dalam Pengembangan Strategi Bisnis Start-Up: Perspektif Administrasi Bisnis pada PT. Goto Gojek Tokopedia (GoTo) Maulidha, Najwa Sekar; Fawaz, Danas Marici; Maharani, Annisa Fitri; ‘Aisyiyah, Nadia Nasyiatul; Girsang, Viola Natalia; Nugroho, Rusdi Hidayat
Journal of Economics, Assets, and Evaluation Vol. 2 No. 4 (2025): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i4.756

Abstract

Startup Indonesia telah berkembang dengan cepat dan memberikan kontribusi besar kepada perekonomian negara. PT. Goto Gojek Tokopedia (GoTo), salah satu startup terbesar di Indonesia, menunjukkan bagaimana analisis dan strategi bisnis yang tepat dapat membantu startup berhasil. Tujuan dari penelitian ini adalah untuk mempelajari bagaimana analisis SWOT berfungsi dalam perencanaan dan pengembangan strategi bisnis, dengan contoh startup GoTo, yang telah melakukan IPO. Artikel ini membahas ide dan langkah-langkah perencanaan bisnis dengan menggunakan pendekatan deskriptif kualitatif. Ini juga membahas bagaimana analisis SWOT digunakan dalam pengambilan keputusan strategis dan bagaimana ia dapat diterapkan dalam bisnis GoTo. Artikel ini juga membahas manfaat dan kekurangan analisis SWOT. Hasil penelitian menunjukkan bahwa analisis SWOT dapat membantu startup memahami kondisi internal dan eksternal secara lebih akurat, sehingga mereka dapat membuat strategi bisnis yang kompetitif dan adaptif. Namun, analisis ini memiliki kelemahan saat berhadapan dengan dinamika pasar yang cepat berubah dan kompleksitas teknologi digital. Oleh karena itu, analisis SWOT harus digunakan bersama dengan pendekatan strategis lain untuk memastikan bahwa startup dapat bertahan.
Penilaian Investasi dalam Perencanaan Bisnis: Menimbang Aspek Non-Finansial sebagai Faktor Strategis Kirana, Adinda Ekita Wahyu; Qolbi, Ihfada; Latifah, Afina; S, Indra Kusuma; R., Novem Puri; Ramadhan, Baraa Ziyad; Pangestu, Bayu Adji; Ikaningtyas, Maharani
Journal of Economics, Assets, and Evaluation Vol. 2 No. 4 (2025): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i4.776

Abstract

Penilaian investasi merupakan bagian integral dalam perencanaan bisnis, yang selama ini didominasi oleh pendekatan finansial seperti Net Present Value (NPV), Internal Rate of Return (IRR), dan Payback Period. Namun, pendekatan tersebut dinilai belum cukup dalam menghadapi tantangan strategis bisnis modern yang menuntut keberlanjutan dan tanggung jawab sosial. Penelitian ini bertujuan untuk mengeksplorasi peran aspek non-finansial terutama prinsip Environmental, Social, and Governance (ESG) sebagai faktor strategis dalam evaluasi investasi. Metode yang digunakan adalah deskriptif kualitatif dengan pendekatan literature review. Hasil menunjukkan bahwa perusahaan yang mengintegrasikan ESG dalam proses evaluasi investasi cenderung memiliki daya saing lebih tinggi, reputasi yang lebih baik, serta tingkat kepercayaan investor yang lebih besar. Selain itu, pendekatan ini juga membantu perusahaan menghadapi ketidakpastian pasar dan risiko eksternal secara lebih adaptif. Temuan ini memperkuat urgensi untuk merumuskan model evaluasi investasi yang komprehensif, menggabungkan aspek finansial dan non finansial secara seimbang. Dengan demikian, penilaian investasi dapat menjadi landasan strategis untuk pengambilan keputusan bisnis yang berkelanjutan dan bertanggung jawab.
Preparation of Simple Financial Statements at MSMEs Opak Sun Jaya Mandiri Factory Surbakti, Delta Citra Lestari; Alifah, Rifatul; Irdianti, Ananda Jaya; Saraswati, Dwi
Journal of Economics, Assets, and Evaluation Vol. 2 No. 4 (2025): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v2i4.782

Abstract

Financial statements are the most important thing and one of the foundations of support in the MSME business. Many MSMEs and companies have failed to run their businesses, due to constraints in the preparation of financial statements, this happens due to the lack of understanding of MSME actors in the importance of financial recording and simple financial statements. However, this is certainly wrong, because by recording this simple financial statement, it is certainly very useful and can be a basic step in making decisions to ledge business in the future. In this case, we conducted research on MSMEs of the Sun Jaya Mandiri opak factory located in Tuntungan I village, Pancur Batu District. This research aims to review and provide an understanding of financial statements. The method we used was to conduct interviews with the direct owners of the Opak Sun Jaya Mandiri Factory MSMEs and see firsthand the financial recording process of the factory.  The results of the research we conducted show that the Sun Jaya Mandiri opak factory has implemented simple financial report recording quite well and clearly. In this case, of course, the owner of the Sun Jaya Mandiri opak factory already understands very well the importance of simple financial statements.