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Angga Endre Restianto
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Gedung D, Lantai 1, Ruang Badan Penerbitan Jurnal, Universitas Brawijaya, Malang, Indonesia. Ketawanggede, Kec. Lowokwaru, Kota Malang, Jawa Timur.
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INDONESIA
Jurnal Kewirausahaan dan Inovasi
Published by Universitas Brawijaya
ISSN : -     EISSN : 29645611     DOI : 10.21776/jki
Core Subject : Science, Social,
Decision Sciences, Operations Research & Management Environmental Science Social Sciences
Publish all forms of quantitative and qualitative research articles and other scientific studies related to the field of Entrepreneurship Management and Innovation.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Menejemen Teknologi dan Inovasi
Articles 25 Documents
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Search results for , issue "vol. 4 no. 4 (2025)" : 25 Documents clear
The Influence of Incentives and Career Development on Employee Retention Aulia, Zahwa Hawa; Irawanto, Dodi Wirawan
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.22

Abstract

Purpose – This study aims to measure the influence of incentives and career development on employee retention in the Marketing Division of PT GDN Jakarta Center. Design/Methodology/Approach – This study employs a quantitative research approach. A total of 89 employees from the Marketing Division were selected using purposive sampling, with the sample size determined using the Slovin formula. Data were collected through questionnaires and analyzed using multiple linear regression with SPSS version 27 for Mac. Findings – The results show that incentives have a positive and significant effect on employee retention, and career development also has a positive and significant effect on employee retention. Furthermore, incentives and career development simultaneously have a significant influence on employee retention. These findings indicate that improving incentive systems and career development opportunities can support workforce stability and reduce employee turnover. Originality/Value This study provides empirical evidence on the simultaneous influence of incentives and career development on employee retention within a corporate marketing division. The findings offer practical insights for designing targeted HR strategies that effectively support retention efforts in similar organizational contexts.
Analysis of The Process of Implementing Employee Recruitment, Selection, and Job Placement Case Study at PT. Samudra Abadi Nusantara Gemilang Malang City Alwi Haidar; Hakim, Abdurrahman
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.15

Abstract

Purpose – This study aims to describe comprehensively the recruitment, selection, and job placement processes at PT Samudra Abadi Nusantara Gemilang (SANG) and identify and analyze the challenges encountered in these processes. Design/Methodology/Approach – This study employs a descriptive research method with a qualitative approach. Data were obtained from informants, events, and documents related to the recruitment, selection, and placement processes at PT SANG. The study analyzes operational challenges to evaluate the effectiveness of workforce outsourcing services. Findings – The results indicate several challenges in the recruitment, selection, and placement stages. During recruitment, PT SANG faces difficulties in finding candidates quickly due to urgent client staffing demands. In the selection phase, challenges include candidate absences during interviews and difficulties in matching candidate skills with job requirements. In the placement phase, issues involve limited facilities, insufficient operational support, and delays in job commencement caused by client-related factors. These findings highlight the need for improved coordination and resource management to enhance process efficiency and service effectiveness. Originality/Value This study offers an in-depth qualitative analysis of practical obstacles across all staffing stages within an outsourcing firm, a topic rarely explored in detail. The findings provide context-specific insights that highlight systemic coordination and resource issues, offering valuable guidance for improving staffing efficiency and service effectiveness.
The Influence of Work Motivation, Team-Work, and Non-Physical Work Environment on Employee Performance at Tajinan Community Health Center Pramudya, Dimas Fauzan; Adi, Agung Nugroho
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.13

Abstract

Purpose – This study aims to analyze the influence of work motivation, teamwork, and the non-physical work environment on employee performance at Puskesmas Tajinan, Malang Regency. Design/Methodology/Approach – This study employs a quantitative research approach using multiple linear regression analysis. The population consisted of 64 employees, with the total sampling (census sampling) method applied to obtain comprehensive data representation. Data were collected through structured questionnaires and analyzed using statistical techniques to examine the relationships among the variables. Findings – The results indicate that work motivation has a significant positive effect on employee performance, with intrinsic motivation having a stronger influence than extrinsic motivation. The non-physical work environment also significantly improves performance through interpersonal relationships, organizational culture, and a supportive work climate. However, teamwork does not significantly affect employee performance, suggesting that other factors, such as leadership and workload, may have a greater influence. Originality/Value This study offers empirical evidence from a public health center setting, highlighting the stronger role of motivation and non-physical work environment compared to teamwork. The findings provide a fresh perspective on performance drivers in frontline healthcare units and deliver practical guidance for improving productivity and service quality.
Strategic Business Plan Development for A Sawn Timber Trading Company: An Internal-External Analysis and Investment Feasibility Approach Kurnianto, Anton; Handrito, Radityo Putro
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.02

Abstract

Purpose – This study aims to formulate an appropriate business plan for PD Terus Jaya to strengthen its competitiveness and support business expansion as a supplier of sawn timber products in response to increasing market opportunities. Design/Methodology/Approach – This study employs a qualitative descriptive approach. Data were collected through interviews, observations, and document studies. The company’s internal and external conditions were analyzed, and the Business Model Canvas (BMC) was applied as a foundation for developing strategies related to product/service, marketing, operations, organization, and financial planning. Findings – The results indicate that PD Terus Jaya is feasible for business development based on five analyzed investment feasibility criteria. The formulated business plan is recommended for immediate implementation to strengthen the company’s position as a sawn timber supplier and to take advantage of growing market demand. Originality/Value This research provides value by applying the Business Model Canvas to formulate an integrated business plan for a sawn timber trading company, offering strategic guidance that supports feasible investment decisions and sustainable business expansion.
Analysis of Business Planning in SAF Premier’s Business Development Efforts Sultan Alif Fajar Hidayatullah; Rr. Ayu Firdausiah
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.21

Abstract

Purpose – This study aims to develop a business development plan and design strategic steps for SAF Premier to strengthen competitiveness and support long-term growth in the furniture industry. Design/Methodology/Approach – This study employs a descriptive qualitative research method. Data were collected through interviews and observations to analyze the current business conditions and formulate appropriate development strategies. Findings – The results indicate that SAF Premier has formulated strategic steps based on an in-depth analysis of its current business conditions. The proposed strategies include more intensive use of social media, development of innovative multifunctional furniture products, optimization of digital marketing to reach broader markets, increased promotional activities, product development, and improvement of customer service quality. Originality/Value This study provides a practical business planning framework tailored to a developing furniture enterprise, integrating strategic analysis to guide long-term competitiveness. The findings offer context-specific insights for enhancing product innovation, digital marketing, and service quality in the modern furniture industry.
The Effects of Workplace Environment, Compensation, and Learning Organization on Employee’s Innovative Work Behavior Ula, Ahmad Mushonniful; Azzuhri, Misbahuddin
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.10

Abstract

Purpose – This study aims to identify and explain the effects of the workplace environment, compensation, and learning organization on innovative work behavior among employees of PT BPR Mentari Terang. Design/Methodology/Approach – This study employs an exploratory research design to examine causal relationships among variables through hypothesis testing. Using a census sampling technique, all 45 employees of PT BPR Mentari Terang were selected as respondents. Data were collected through validity and reliability-tested Likert-scale questionnaires and analyzed using descriptive analysis and multiple linear regression with SPSS version 26. Findings – The results indicate that the workplace environment has a significant effect on employees’ innovative work behavior, while compensation does not have a significant effect. Furthermore, learning organization significantly influences innovative work behavior. These findings suggest that organizations should improve workplace conditions and encourage continuous learning to enhance employee innovation. Originality/Value This study provides empirical evidence from a rural banking context, offering a rarely explored perspective on innovation determinants in smaller financial institutions. The findings highlight the distinct roles of workplace environment and organizational learning in fostering employee innovation, contributing practical and context-specific insights for managerial decision-making.
Gen Z at Work: The Impact of Culture, Career Growth, and Well-being on Engagement Anabelle, Maureen; Aryati, Ana Sofia
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.20

Abstract

Purpose – This study aims to analyze the influence of organizational culture, career development, and employee well-being on employee engagement among Generation Z employees. Design/Methodology/Approach – This study employs a quantitative research method with an explanatory approach. A total of 172 Generation Z employees in Jakarta were selected using a purposive sampling technique, with the criteria of having worked for a minimum of six months. Data were collected through a Likert-scale questionnaire and analyzed using multiple linear regression with IBM SPSS Statistics. Findings – The results show that organizational culture, career development, and employee well-being have positive and significant effects on employee engagement among Generation Z employees. These findings indicate that organizations can improve engagement by developing human resource strategies that align with the expectations and characteristics of the younger workforce. Originality/Value This study offers empirical evidence on how organizational culture, career development, and employee well-being simultaneously shape engagement among Generation Z employees. It provides a context-specific contribution that supports the development of targeted HR strategies aligned with the unique characteristics of the younger workforce.
Strategic Business Plan Development for Griya Khazna Muslim Fashion Store Ramdhani, Haidar Zahran; Arimbawa, Putu Adi Putra
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.09

Abstract

Purpose – This study aims to formulate a comprehensive business plan for Toko Griya Khazna, a Muslim fashion retailer operating through both offline and online channels, to adapt to changing market trends and strengthen business competitiveness in the digital era. Design/Methodology/Approach – This study employs a qualitative descriptive approach. Data were collected through in-depth interviews, participatory observations, and documentation. The data were analyzed using strategic and business analysis tools, including SWOT analysis, Porter’s Five Forces, Marketing Mix 4P, and financial ratio analysis to evaluate business conditions and develop appropriate strategies. Findings – The results indicate that Toko Griya Khazna has significant growth potential due to its broad target market, strong value proposition, and effective use of digital marketing channels. Financial projections show positive cash flow, healthy profitability, and strong liquidity and solvency ratios, indicating that the proposed business development strategy is feasible and sustainable. Originality/Value This research provides value by integrating a data-driven stock management system with adaptive marketing strategies, offering a comprehensive business plan that strengthens competitiveness in the Muslim fashion segment and serves as a practical model for similar SMEs seeking sustainable growth.  
Developing A Business Plan for Micro Powdered Spice Enterprises Attamimi, Muniroh; Waluyowati, Nur Prima
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.17

Abstract

Purpose – This study aims to design a comprehensive business plan for Herbi, a micro-enterprise producing powdered Indonesian spices, to address challenges in production, marketing, finance, and operations and support business growth. Design/Methodology/Approach – This study employs a descriptive qualitative research method. Data were collected through observation, interviews, and literature review. A purposive sampling technique was used to select six informants, including customers, potential customers, and owners of similarly scaled spice businesses in Malang, East Java. Findings – The results reveal that the absence of structured business planning has caused inefficiencies and reactive decision-making at Herbi. The proposed business strategy includes product development, distribution channel optimization, digital tool integration, and structured financial and organizational planning. The formulated business plan demonstrates investment feasibility potential and improvements in operational effectiveness. Originality/Value This study provides a practical and context-specific business planning model for powdered spice micro-enterprises, an area rarely explored in prior research. The proposed strategies offer actionable guidance for improving operations, financial management, and market readiness, serving as a valuable reference for similar small businesses.  
The Interplay of Digitalization, Deviant Behaviour, and Employee Performance Carnelia, Yafia; Noermijati
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.06

Abstract

Purpose – This study aims to determine the effect of digitalization on employee performance with deviant behavior as a mediating variable among PLN UP3 Malang employees. Design/Methodology/Approach – This study employs a quantitative research approach using a saturated sampling technique. The respondents consisted of 101 permanent employees of PLN UP3 Malang. Data were collected through printed questionnaires distributed directly to respondents and analyzed using the Structural Equation Model (SEM) method with SmartPLS version 4. Findings – The results indicate that digitalization has a significant positive effect on employee performance, while digitalization has a negative effect on deviant behavior. Furthermore, deviant behavior does not significantly affect employee performance and does not mediate the relationship between digitalization and employee performance. These findings suggest that digitalization should be continuously optimized while implementing strategies to minimize potential negative workplace behaviors. Originality/Value This research provides value by empirically examining the role of deviant behavior as a mediating variable in the relationship between digitalization and employee performance, offering insights that help organizations optimize digital initiatives while maintaining a healthy work environment.

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