cover
Contact Name
Muhammad Wali
Contact Email
journal@stmiki.ac.id
Phone
+62651-7552408
Journal Mail Official
jimik@stmiki.ac.id
Editorial Address
Jl. Teuku Nyak Arief No. 400 Jeulingke Banda Aceh
Location
Kota banda aceh,
Aceh
INDONESIA
Jurnal Indonesia : Manajemen Informatika dan Komunikasi
ISSN : 27768074     EISSN : 27237079     DOI : https://doi.org/10.35870/jimik
Core Subject : Science, Education,
Jurnal Indonesia: Manajemen Informatika dan Komunikasi is a scholarly publication dedicated to advancing the fields of information technology and communication management in Indonesia. The journal serves as a platform for researchers, academicians, practitioners, and policymakers to share their insights, knowledge, and expertise in these domains. This journal is a peer-reviewed online journal dedicated to high-quality research publications focused on research, implementation. Jurnal Indonesia: Manajemen Informatika dan Komunikasi is a scholarly publication dedicated to advancing the fields of information technology and communication management in Indonesia.
Articles 684 Documents
Peramalan Persediaan Barang Menggunakan Metode Weighted Moving Average di CV. Multipaper Stationery Merici, Angela; Saprudin, Usep
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.742

Abstract

This research aims to implement the Weighted Moving Average method for forecasting inventory and getting prediction results on CV. Multipaper Stationery with the smallest possible error rate. In this method, researchers collect data from processes in the field to obtain the data needed in this research. The data taken is sales data for 2022-2023. Data analysis uses the Weighted Moving Average method. The results of the research show that from the six items used as research samples, the Weighted Moving Average value for the next 1 year is obtained, namely Sidu notebook 38 is 106764 pack, Sidu notebook 58 is 83877 pack, Techno Standard Pen is 40190 dozen, HVS Sinar Dunia A4 is 74589 rim, world rays F4 is 64137 rim and for Faber Castle pencil it is 40152 dozen.
Analisis Kualitas Komunikasi Interpersonal Customer service dalam Meningkatkan Loyalitas Nasabah Bank PT. BPD Kaltim Kaltara Kantor Cabang Utama Samarinda Putri, Nur Fadila Eka; Arsyad, Annisa Wahyuni; Dwivayani, Kadek Dristiana; Boer, Kheyene Molekandella
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.743

Abstract

In Indonesia, the banking sector is expanding quickly, and rivalry among banks has become more intense. Customers have more options related to the increasing number of businesses in the same sector, thus the banking sector must offer the best service to increase customer loyalty. The Samarinda Central Branch Office of Bank PT BPD Kaltim Kaltara customer service attempts to provide customers with courtesy and friendliness by using interpersonal communication abilities. This research aims to analyze and describe how the quality of interpersonal communication used by customer service increases customer loyalty using the Social Exchange Theory and the Five Concepts of Interpersonal Communication which are Openness, Empathy, Support, Positiveness, and Equality. This research is qualitative research with a field research method, where data collection and results were obtained through interviews and direct observation of customer service and customers at the bank. The results of the research demonstrate that, despite certain challenges, such as instances of miscommunication between customers and customer service, the interpersonal communication standards for customer service have been carried out quite well. Customer loyalty and a favorable perception of Bankaltimtara are the results of customer service staff implementing five interpersonal communication concepts.
Analisis Trik dan Teknik Marketing Generasi Z dalam Mempromosikan Produk Somethinc di Instagram Putriana, Rahmi; Kholil, Syukur
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.744

Abstract

As the digital world develops rapidly, marketing dynamics also change, requiring constant strategy adaptation on the part of marketers. The emergence of Generation Z as a new economic force in the digital marketing era is one of the most significant developments in the last ten years. So, on this occasion the researcher wants to research the tricks and techniques of Generation Z in promoting a product to make the current digital marketing industry develop, this research is a case study conducted on generation Z influencers in carrying out tricks and techniques in promoting somethinc products. The research method used is qualitative with a phenomenological approach, which allows researchers to understand individual or group behavior and related social phenomena. The research results revealed that Generation Z's use of influencer marketing techniques succeeded in attracting consumer attention and contributed to increasing sales of Somehinc products. This research also shows that Generation Z marketing techniques, especially through Instagram social media, have a significant impact on product marketing.
Analisis Kompleksitas Proses Bisnis Penerimaan Mahasiswa Baru Universitas Nahdlatul Ulama Blitar menggunakan Control-Flow Complexity dengan Pemodelan Business Process Modelling Notation Fatmawati, Fariza Uma; Fauzan, Abd. Charis; Tricahyo, Vion Age
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.746

Abstract

The admission process for new students at universities requires efficient management, especially amidst the complexity brought by globalization. Universitas Nahdlatul Ulama Blitar faces challenges in the admission process. This study employs the Control-Flow Complexity metric and Business Process Modelling Notation to analyze the process. The results indicate an increase in complexity in the new version of student admission. The new version of student admission has a CFC measurement result of 13.5, compared to the old version of student admission which reached 6.5. These findings highlight the need for deeper understanding and identification of optimization points. The application of the CFC metric provides strong validation. This provides a basis for improving efficiency, transparency, and satisfaction for all parties involved in the new student admission process at Universitas Nahdlatul Ulama Blitar.
Framing Pemberitaan Bullying Binus School Serpong di Media Jurnalistik Online Tirto.Id dan Tempo.Co Chan, Fikri Azis; Saragih, M. Yoserizal
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.747

Abstract

This research is based on a case that went viral and became the talk of many people, namely the bullying case experienced by one of the Binus School Serpong students, which in the case of bullying was carried out by Geng Tai, a group containing Binus School Serpong students and one of its members is rumored to include the son of a well-known artist, Vincent Rompies. This incident is still a public conversation, especially through social media X or Twitter. This research seeks to explore how news framing shapes news due to the public's lack of understanding of news texts. Framing analysis is used in descriptive qualitative research by Zhongdang Pan and Gerald M. Kosicki. Framing Analysis of Zhongdang Pan and Gerald M. Kosicki Model on bullying news in journalism is studied in this research. This study examines the Zhongdang Pan and Gerald M. Kosicki Framing Model on bullying news in journalistic media from the perspective of Tirto.id and Tempo.co. Syntactic, script, thematic, and rhetorical indications were found in Tirto.id and Tempo.co in the Zhongdang Pan and Gerald M. Kosicki model. These news articles have no graphics.
Strategi Komunikasi Pemasaran UD. Mitra Taman Jalan Lapangan Golf Tuntungan II Kecamatan Pancur Batu dalam Meningkatkan Minat Konsumen Solin, Ayu Erlina Br; Rasyid, Abdul
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.749

Abstract

This research aims to explore the marketing communication strategies implemented by UD. Mitra Taman in an effort to increase consumer buying interest and achieve customer satisfaction. The location of the research was UD. Mitra Taman, Pancur Batu District, Deli Serdang Regency, Jalan Golf Tuntungan II. The research methodology uses a descriptive case study with a qualitative approach, including interviews, observation and documentation analysis. The research results show that UD. Mitra Taman has succeeded in implementing a marketing communication strategy based on the Marketing Mix 4P elements or marketing mix. The implementation of this strategy has made a positive contribution to the continuity and development of the company for 30 years. The Marketing Mix theory by Kotler and Armstrong is a strong basis for UD. Mitra Taman in managing and developing its business.This research provides practical insight and context on how marketing communication strategies can influence consumer purchasing interest and achieve customer satisfaction in the context of UD. Mitra Taman. The implications of the results of this research contribute to practical understanding for business stakeholders and provide a basis for researchers to deepen further studies in the marketing strategy domain.
Strategi Komunikasi Digital Marketing di Royal Konveksi Production (CV. Royal Putra Hutama) Ciptaningrum, Alifya Diah Hayyu; Zuhriah
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.750

Abstract

This study aims to investigate the marketing communication strategies employed by Royal Konveksi & Production (CV. Royal Putra Hutama), a company in the garment and printing industry, with a primary focus on the use of social media, particularly Instagram. With the rapid growth of the garment industry in Indonesia, companies are increasingly competing to utilize effective marketing strategies to maintain their existence and business growth. The research method used is qualitative descriptive, involving in-depth analysis to understand the marketing communication strategies implemented by Royal Konveksi & Production (CV. Royal Putra Hutama). Data were collected through interviews with the company's owners and marketing staff, observation of their marketing activities on social media, and analysis of promotional content posted on the company's Instagram account. The results show that Royal Konveksi & Production (CV. Royal Putra Hutama) has successfully built a significant follower base on Instagram, reaching more than 11,000 followers in less than six years. They have also established business relationships with various leading companies. The marketing communication strategies they employ include careful planning with precise audience targeting, regular content scheduling, optimal utilization of Instagram features, presentation of engaging content, active interaction with followers, and creative and appealing promotions. Performance analysis and strategy adjustments are also integral parts of the company's efforts to ensure the effectiveness of their marketing campaigns. Thus, Royal Konveksi & Production (CV. Royal Putra Hutama) has effectively utilized Instagram as an effective marketing tool in the garment industry.
Strategi Dakwah Komunitas Sahabat Remaja Salihah dalam Menjaga Kehormatan Wanita Generasi Z di Kecamatan Medan Marelan Anugrah, Indah; Sampurna, Ahmad
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.752

Abstract

This research discusses the Salihah Youth Friends Community in maintaining the honor of women towards generation Z. In line with the development of this era, teenagers are at risk of misguided behavioral tendencies. Through the Salihah Youth Friends Community, we can help teenagers in a better direction, such as those who previously did not cover their intimate parts are now covering their intimate parts, those who were still dating are now avoiding adultery, those who previously did not know much about Islam now know. The aim of this research was to determine the Strategy of the Salihah Youth Friends Community in maintaining the honor of Generation Z women. This research used a descriptive method with a qualitative approach. The data source in this research is direct information using interview, observation and documentation data collection techniques. The results of this research show that the da'wah strategy of the Salihah Youth Friends Community in maintaining the honor of generation Z women in Medan Marelan District is sending invitations to teenagers from nearby mosques to follow the agenda that will be implemented, da'wah through social media, sentimental strategies, rational strategies. With this strategy, teenagers in generation Z are more likely to have the right direction or path and can maintain their honor as Muslim women.
Implementasi Fungsi Manajemen dalam Kegiatan Bimbingan Pre-Marital Health di Klinik Nikah (KLIK) Medan Rahmi, Ade Laili; Soiman
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.753

Abstract

This article discusses the application of management functions in pre-marital health guidance activities at the Medan Marriage Clinic. In good management there is a management function to achieve the expected goals of an institution. This research was motivated by a lack of health education from prospective partners or husband and wife in navigating a household using Islamic law and the couple was not prepared mentally and scientifically regarding marriage and the rights and obligations in running a household. Medan Marriage Clinic is a program that helps people with pre-marital and post-marital matters. One of the activities is about pre-marital health guidance which discusses the importance of health before marriage. Islam is closely related to health, because it has the same goal, namely for the good of humans. In this research the author used a qualitative method, namely by using interview, observation and documentation techniques. The results of the research show that pre-marital health guidance activities at the Medan Marriage Clinic implement management functions starting from carrying out plans in arranging activity schedules, organizing in accordance with each division, implementation of activities has been fulfilled thereby increasing understanding of the importance pre-marital health, as well as coaching carried out with supervision of the division to find out whether activities are running well or whether there are deficiencies in the program that has been implemented.
Pembentukan Personal Branding Rachel Vennya sebagai Influencer dan Entrepreneur di Media Instagram Ananda, Rizki Ayu; Matondang, Muhammad Alfikri
Jurnal Indonesia : Manajemen Informatika dan Komunikasi Vol. 5 No. 2 (2024): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat (LPPM) STMIK Indonesia Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jimik.v5i2.755

Abstract

Personal branding is the process of creating and managing an image or reputation to gain the trust of others and make yourself known. Rachel Vennya, an influencer and entrepreneur, uses Instagram as a forum to build a personal brand. The study aims to study how Rachel Vennya's personal branding as an influencer and entrepreneur grows in Instagram media. In terms of personal branding, Rachel Vennya is known as an innovative and creative person. He keeps moving forward in various fields because of his creative talents. Rachel used Instagram as a place to build her personal branding as an influencer and entrepreneur by implementing eight concepts of personalized branding. Rachel used her Instagram account under her username @rachelvennya to post photos and videos related to her work as an influencer and her business activities. He also posted stories about his personal life, family, friends, co-workers, and community members.