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<![CDATA[Analisa Kemudahan, Knowledge dan Security terhadap Quick Response Indonesia Standard (Qris) pada UMKM di Kota Bandar Lampung : QRIS, UMKM, KEMUDAHAN, PENGETAHUAN DAN KEAMNAN ]]>
<![CDATA[Fatimah, Dian Ayu]]>;
<![CDATA[Rahmahwaty]]>;
<![CDATA[Prastya, Hendra]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 3 No 2 (2023): Journal Of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v3i2.106
<![CDATA[ABSTRAK UMKM sangat berkontribusi dalam pertumbuhan ekonomi di Indonesia pasca Covid-19 dengan tujuan menumbuhkan ekonomi stabil dan berkelanjutan. Perkembangan UMKM juga harus bisa mengimbangi kemajuan teknologi, khususnya mengenai kemudahan layanan pembayaran digital. Oleh sebab itu, penelitian ini bertujuan untuk menganlisa factor kemudahan, knowledge dan security terhadap QRIS pada UMKM. Jenis penelitian ini adalah kuantitatif, dengan metode pengumpulan data berasal dari kuisioner dan diolah menggunakan SPSS dalam Regresi Linier Berganda. Data penelitian berasal dari UMKM Kota Bandar Lampung yang terdaftar di BPS. Hasil penelitian secara parsial menunjukan bahwa variabel Kemudahan, Knowledge berpengaruh positif dan signifikan terhadap keputusan penggunaakn QRIS sedangkan variabel Security tidak berpengaruh terhadap keputusan penggunaan QRIS]]>
<![CDATA[Analisa Faktor Modal Usaha dan Faktor Teknologi Digital pada Pendapatan Usaha Mikro Kecil dan Menengah (UMKM): income UMKM, MODAH USAHA DAN TEKNOLOGI ]]>
<![CDATA[Mulyadi, Budi]]>;
<![CDATA[Astuti, Sri Yuli]]>;
<![CDATA[Riswan]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 3 No 2 (2023): Journal Of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v3i2.108
<![CDATA[ABSTRAK Pendapatan merupakan tujuan utama dari suatu usaha untuk menyatakan laba atau rugi dalam usaha tersebut. Pendapatan UMKM merupakan sejumlah dari bentuk uang atau barang dan jasa yang diterima oleh suatu usaha UMKM dari aktivitas yang dilakukan. Jenis penelitian ini adalah kuantitatif kausalitas dengan sumber data berasal dari angket yang dirumuskan menggunakan skala likert dan didapatkan dengan membagikan angket fisik maupun e-form kepada 141 responden yang didapat dari perhitungan solvin dari populasi. Teknik analisis data menggunakan regresi linier berganda yang dibantu oleh alat analisa SPSS. Hasil penelitian menyebutkan secara parsial modal usaha dan teknologi berpengaruh positif dan signifikan terhadap pendapatan UMKM di Kota Bandar Lampung]]>
<![CDATA[Pengaruh Quick Response Indonesian Standard (Qris) dan Brand Awareness terhadap Loyalitas Pelanggan (Customer Loyalty) pada Chandra Superstore Lampung ]]>
<![CDATA[Destiana]]>;
<![CDATA[Handayani, Agustia]]>;
<![CDATA[Wati, Ida]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 3 No 2 (2023): Journal Of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v3i2.191
<![CDATA[ABSTRACT This study aims to test the effect of Qris and Brand Awareness on Customer Loyalty at Chandra Super Store Lampung. Loyalty is important for the running of a retail business. In order to fulfill customer desires, Chandra Super Store always does things that are competitive, creative, innovative and fast. Quantitative descriptive is the type of research used, through a survey method to obtain primary data sources and provide questionnaires for Super Store visitors. All Chandra Super Store customers are the population used in the study. The sample obtained was 92 respondents during the 3-day survey. The data analysis tool used is SPSS. The result is a Sign value.0.023 <0.05, meaning that Qris (X1) has a positive and sign effect on Customer Loyalty (Y). The easier Qris is to use in transactions, the more loyal customers will be to shop at Chandra Super Store. The Sign value.0.004 <0.05, meaning that Brand Awareness (X2) has a positive and sign effect on Customer Loyalty (Y). This means that the stronger and more people know about Chandra Super Store, the higher the level of customer loyalty. Keywords: Customer Loyalty, QRIS, Brand Awareness]]>
<![CDATA[Impulse Buying: Pengaruh Price Discount dan Display Product pada Mall Ramayana Ciplaz Bandar Lampung ]]>
<![CDATA[Sujarwo, Anton]]>;
<![CDATA[Kristanto, Herry]]>;
<![CDATA[Wimbawani, Wiwik]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 3 No 2 (2023): Journal Of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v3i2.192
<![CDATA[ABSTRACT The purpose of this study was to determine the influence of price discounts and product displays on impulse buying at the Ramayana Ciplaz Mall in Bandar Lampung City. Impulse Buying can occur in any condition and in every human being. Someone who has a hobby of shopping will certainly not waste the situation that occurs if the factor of impulse buying is in front of their eyes, for example a discount. Someone will of course buy the product for reasons of economy. This study chose a quantitative method, the source of the data of which was obtained from a direct survey of respondents who visited Ciplaz Bandar Lampung. The research sample was 100 respondents. Multiple linear regression is the analysis technique chosen by the researcher. So that it produces Price Discount (X1) value Sign.0.004 <0.05, meaning that Price Discount (X1) has an effect on Impulse Buying. The higher and longer a product gets a discount, the higher the consumer will make unplanned purchases. Display Product (X2) value Sign.0.009 <0.05, meaning that Display Product (X2) has an effect on Impulse Buying. The more strategic and attractive a product is displayed, the more customers will make unplanned purchases.]]>
<![CDATA[Pengaruh Cash On Delivery dan Paylater terhadap Kepuasan Pelanggan E-Commerce Shopee ]]>
<![CDATA[Mustaqim, Mirza]]>;
<![CDATA[Irawan, Hengki]]>;
<![CDATA[Ekawati, Farida]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 3 No 2 (2023): Journal Of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v3i2.220
<![CDATA[The phenomenon of the development of technology and science has influenced the daily behavior of people in Indonesia by becoming easier and faster. No exception for e-commerce which has emerged and developed rapidly influencing people's behavior. The Shopee application takes advantage of the opportunities for technological developments to attract the attention of Indonesian customers, especially with unique features on its platform. With Shopee, shopping becomes easier. And this convenience is really provided by Shopee, including the choice of COD and Paylater features with the aim of providing customer satisfaction. The study aims to determine the effect of COD and Paylater on Customer Satisfaction. Descriptive quantitative research design. The number of samples is 91 and the analysis technique is multiple linear regression. The conclusion is that the COD and Pay Later signs are 0.000 <0.05, so both have an effect on customer satisfaction.]]>
<![CDATA[Analisis Faktor-Faktor yang Mempengaruhi Keputusan Berkunjung Wisatawan di Waterworld Lampung ]]>
<![CDATA[Koimah]]>;
<![CDATA[Supriyadi, Heri]]>;
<![CDATA[Mardian, Husni]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 3 No 2 (2023): Journal Of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v3i2.244
<![CDATA[The tourism business is one of the most promising businesses to be built after the Covid-19 pandemic. In Lampung itself, many new tourism businesses have emerged that have just opened in 2022, precisely after the Covid pandemic ends. One of them is Waterworld Lampung. The only waterpark that presents an exotic instagrammable impression in Lampung, with ocean wave rides and rainbow slides. The research method used in this study is quantitative, with a total sample of 37 respondents, with a survey data collection method using a questionnaire. The analysis technique used is multiple linear regression with the regression equation Y = C + b1X1 + b2X2 + e with the dependent variable being Tourist Visiting Decisions (Y), and the independent variables are Sosial Media Advertising (X1) and Ticket Prices (X2). The results of the study stated that in a partial t-test that the probability values of XI and X2 <0.5, meaning that there is a positive and significant influence partially between the independent variable and the dependent variable. Simultaneously f test, the probability of XI and X2 <0.5 means that there is a positive and significant influence partially between the independent variable and the dependent variable together. This means that the more Waterworld Lampung continuously advertises on sosial media and provides affordable ticket prices, the higher the interest of tourists to visit.]]>
<![CDATA[Manajemen Laba : Analisis Good Corporate Governance pada Perusahaan Teknologi Periode 2019-2022: GCG ]]>
<![CDATA[Surya, Iwan Juni]]>;
<![CDATA[Prastya, Hendra]]>;
<![CDATA[Mazwini, vina]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 4 No 1 (2024): Journal of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v4i1.105
<![CDATA[ABSTRACT Profit management is one of the deliberate processes of taking steps within the limits of generally accepted accounting principles both within and outside the limits of General Accepted Accounting Principles (GAAP). While this study aims to determine the effect of Good Corporate Governance on Profit Management. This research was conducted on 23 companies that are members of DES for the 2019-2022 period. . The study used secondary data derived from the publication of the company's annual report which was downloaded through www.ojk.go.id. Data analysis using panel data regression with the help of EVIEWS. The results of the study are that the audit committee has a negative effect on profit management, while the age of commissioners and independent commissioners has a positive effect on profit management, Simultaneously the audit committee, the age of the commissioner and the independent commissioner have a positive effect on profit management. Keywords : Profit Management, Corporate Good Governance (GCG), Audit Committee, Age of Commissioners, Independent Commissioner, EVIEWS]]>
<![CDATA[Faktor-Faktor yang Mempengaruhi Keputusan Pengunjung XXI di Ramayana Ciplaz Kota Bandar Lampung ]]>
<![CDATA[Amanda, Oktavina]]>;
<![CDATA[Astuti, Sri Yuli]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 4 No 2 (2024): Journal of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v4i2.197
<![CDATA[ABSTRACT XXI Cinema is a place to watch movies by offering the best facilities for its visitors. Having been in the entertainment industry for more than 30 years, XXI is committed to always maintaining the quality it has. XXI is a new form of Cinema 21. Visitors' decisions in visiting XXI Cinema at Ramayana Ciplaz Plaza cannot be separated from the role of marketing management they have. Until now, XXI is still the choice for customers who like to watch movies. The research method used is quantitative causal. The number of samples obtained through a questionnaire was 61 respondents, with the data processing technique being multiple linear regression. The results of the study stated that location has a positive effect on visitor decisions, the more comfortable and strategic the location, the more customers will decide to visit XXI. Ticket prices have a positive effect on visitor decisions, the cheaper the cinema tickets, the more individuals will decide to visit XXI. Attractions have a positive effect on visitor decisions, the more cinema attractions in presenting the latest films, the more individuals will visit XXI.]]>
<![CDATA[Minat Berwirausaha: Efek Digital Marketing dan Pendidikan Kewirausahaan pada Mahasiswa Sekolah Tinggi Ilmu Ekonomi Syariah Alifa Pringsewu ]]>
<![CDATA[Waton, Rizal Khoirul]]>;
<![CDATA[Husada, Hindiana Sava]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 4 No 2 (2024): Journal of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v3i2.198
<![CDATA[ABSTRACT When someone has an interest in entrepreneurship, it means that the person is ready to face the challenges of business competition. Nowadays, many people decide to become entrepreneurs because it is difficult to find permanent jobs. Because, there are few job vacancies, they are challenged to build their own businesses. Among the factors that encourage someone's interest in entrepreneurship, researchers choose digital marketing and entrepreneurship education as factors that are thought to be able to influence interest in entrepreneurship. This research is quantitative with its Analysis Technique using SPSS. Data processing is sourced from a questionnaire by 5th semester students of STIES Alifa. The conclusion of the study is the Adjusted R Square Value of 0.811 or 81.1%. This means that Digital Marketing (X1) and Entrepreneurship Education (X2) received by 5th semester students of the Alifa Pringsewu School of Economics can influence Entrepreneurship Interest (Y) by 81.1%, the rest is influenced by other variables. From the t-test, Digital Marketing and Entrepreneurship Education have a positive effect on interest in entrepreneurship.]]>
<![CDATA[A Literature Review: Faktor Pendidikan Wiraswasta, Lingkungan dan E-Commerce terhadap Minat Berwiraswasta ]]>
<![CDATA[Irawan, Hengki]]>;
<![CDATA[Azwarudiansyah, Febri]]>;
<![CDATA[Ekawati, Farida]]>
<![CDATA[ JOURNAL OF INTERDISCIPLINARY SCIENCE AND EDUCATION Vol 4 No 2 (2024): Journal of Interdisciplinary Science And Education ]]>
Publisher : <![CDATA[STIES ALIFA ]]>
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DOI: 10.70371/jise.v4i2.233
<![CDATA[Entrepreneurial interest is a person's attitude that shows interest in certain things without any coercion or persuasion. Someone who has an interest in entrepreneurship means that he is ready for the risks and uncertainties in the climate or process of whether the business is successful or not. Several factors cause the emergence of entrepreneurial interest. Entrepreneurship education factors, environment and e-commerce are factors that are often discussed by several previous studies. This research method is qualitative with library research. Its nature is a literature review. The results of the study showed the influence of entrepreneurship education on entrepreneurial interest. In entrepreneurship education, individuals are taught about the mentality and mindset of maturity to be skilled and create their own businesses so that they can create new jobs for the surrounding environment. The environment influences entrepreneurial interest. In the environment where a person lives, a mindset and attitude will be formed. The environment is a supporting factor given to someone to generate entrepreneurial interest. E-commerce also influences entrepreneurial interest. E-commerce offers a form of ease of buying and selling. So many people are interested in buying and selling from e-commerce.]]>
