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INDONESIA
Ekopedia: Jurnal Ilmiah Ekonomi
Published by Indo Publishing
ISSN : 30901022     EISSN : 30898374     DOI : https://doi.org/10.63822/ekopedia
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmiah Ekonomi yang diterbitkan oleh Lembaga Indo Publishing. berupa hasil-hasil penelitian di bidang Ekonomi Murni, Kependidikan Ekonomi, Manajemen, Bisnis Digital, Kewirausahaan, Akuntansi, Perbankan, Ekonomi Islam dan bidang lainnya yang relevan dengan ekonomi yang belum pernah dipublikasikan dalam jurnal lainnya
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 505 Documents
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Pengaruh Firm size, Free float dan Underwriter reputation terhadap Underpricing pada Saham IPO di Indonesia Sharon, Zerafim Emmanuel; Noviarini, Diena; Asa, Ringga Sentag
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/xdq88089

Abstract

Penelitian ini untuk melihat Pengaruh Firm size, Free float dan Underwriter reputation terhadap Underpricing pada Saham IPO di Indonesia. Teknik pengambilan sampel yang digunakan adalah purposive sampling dengan jumlah sampel 232 perusahaan. Metodologi yang diterapkan dalam kajian ini adalah pendekatif kuantitatif dengan desain eksplanatori. Pendekatan analisis yang digunakan adalah Analisis Regresi Linear Sederhana (Simple Linear Regression). Hasil penelitian menunjukkan bahwa semakin besar total aset yang dimiliki perusahaan, semakin rendah tingkat underpricing yang terjadi di pasar sekunder. Penelitian ini menemukan bahwa semakin besar proporsi saham yang dilepas ke publik, semakin tinggi lonjakan harga saham pada hari pertama perdagangan. Dan juga Hasil statistik menunjukkan bahwa penggunaan penjamin emisi bereputasi tinggi (top tier) maupun rendah tidak memberikan dampak perbedaan yang signifikan terhadap tingkat keuntungan awal saham. Temuan ini mengindikasikan bahwa pada periode "Hot Market" (2021–2024), peran sertifikasi reputasi underwriter menjadi kurang relevan akibat dominasi perilaku herding investor. Keputusan investasi pasar lebih didorong oleh sentimen tren dan momentum sektoral dibandingkan kredibilitas lembaga penjamin emisi.
Implementasi Peta Jalan Ekonomi Biru Edisi Ke-2 yang Sejalan dengan ASEAN Blue Economy Framework Rahmadani, Siti Khodizah; Balqis, Chistya Lamisa; Khaerunissa, Salma; Nastiti, Nivo Al Khila Tri; Nafiah, Neyla Athaya; Hamid, Aji Haekal
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/pgeqke53

Abstract

Penelitian ini mengkaji implementasi pada Peta Jalan Ekonomi Biru Indonesia Edisi ke-2 dan keselarasan kebijakan dengan ASEAN Blue Economy Framework. Desakan pengelolaan sumber daya laut yang berkelanjutan menempatkan ekonomi biru dalam strategi penting di pembangunan nasional dan kawasan. Dengan metode kualitatif deskriptif dan melalui studi kepustakaan, penelitian ini menganalisis beberapa dokumen resmi pemerintah, literatur akademik, serta laporan media yang kredibel untuk mengidentifikasi komponen utama roadmap bagi agenda regional ASEAN. Hasil dari penelitian ini menunjukkan empat pilar, yakni: laut yang sehat dan produktif, pertumbuhan ekonomi yang berkelanjutan, peningkatan kesejahteraan masyarakat pesisir, dan penguatan pada enabler yang berupa teknologi, tata kelola, dan pembiayaan. Implementasi yang konkret seperti pada perluasan kawasan konservasi, pengendalian sampah di laut, pengembangan waterfront city, dapat memperlihatkan komitmen Indonesia pada keberlanjutan dalam jangka panjang. Penelitian ini menyimpulkan bahwasanya peta jalan nasional dapat selaras dengan kerangka ASEAN. Integrasi regional dan inovasi teknologi dapat menjadi faktor kunci, dalam memperkuat kontribusi Indonesia dalam visi ekonomi biru ASEAN.
Urgensi Ethical Leadership dalam Mencegah Fraud dan Kecurangan di Organisasi: Analisis Deskriptif Literatur Humaeriyah, Hani; Khoirul, Asyam Faris; Ibrahim, Hammam Rizky; Khaerani, Salsabila Fauzia; Triana, Feby Rahmania; Setiyani, Shinta; Ambardi, Alda Audia; Zulqisthi, Idzni Fatasya; Alamsyah, Iqbal
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/pm3vj817

Abstract

Fraud remains a persistent threat to organizational stability that has proven insufficient to be addressed solely through technical controls, necessitating a behavioral approach. This study aims to analyze the urgency of ethical leadership in preventing fraud through a descriptive literature analysis. The research method used is qualitative with a library research approach, reviewing relevant journal articles published between 2020 and 2025. The results indicate that the urgency of ethical leadership lies in two primary mechanisms: (1) Breaking the chain of "rationalization" within the Fraud Triangle, thereby depriving perpetrators of moral justification for committing fraud ; and (2) Acting as a catalyst for the whistleblowing system by creating psychological safety that encourages employees' courage to report violations. It is concluded that ethical leadership is a strategic foundation that ensures internal control systems function effectively.
Strategi Pemasaran Digital dan Inovasi Produk dalam Meningkatkan Daya Saing Kuliner Tradisional: Studi Kasus Tape Singkong Bapak Yaya di Kota Bandung Alamsyah, Saeful Hadi; Humaeriyah, Hani
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/f40d5w65

Abstract

This study aims to analyze digital marketing strategies and product innovation in increasing the competitiveness of traditional culinary, with a focus on the study of Mr. Yaya's Cassava Tape business in Bandung City. As a cultural heritage product, cassava tape faces significant challenges in maintaining relevance amidst the tight competition of the modern culinary industry and changes in consumer behavior. The method used in this study is descriptive qualitative with a business feasibility study approach that includes aspects of marketing, consumer behavior, and marketing mix analysis. Data were collected through direct observation, interviews, and distributing questionnaires to customer respondents to map market preferences. The results of the study indicate that although Mr. Yaya's Cassava Tape has quite good customer loyalty, optimization of digital marketing aspects through social media and brand identity updates are very necessary to expand market reach. Furthermore, innovation in packaging and diversification of flavors are key factors in increasing product appeal to the younger generation. This research emphasizes the importance of technology integration in a more structured marketing and financial management system to maintain business sustainability in the era of global competition.
Eksplorasi Pengalaman Pegawai Tentang Kepemimpinan, Motivasi Kerja dan Etos Kerja di Dinas Kependudukan dan Pencatatan Sipil Kota Lubuklinggau Sari Gulo, Rilda Purnama; Surajiyo, Surajiyo; Eprianti, Yuli; Nasruddin, Nasruddin
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/wb3g0f18

Abstract

This study aims to explore employees’ experiences in understanding leadership, work motivation, and work ethic at the Department of Population and Civil Registration of Lubuklinggau City. A qualitative approach with a descriptive exploratory method was employed to gain an in-depth understanding of employees’ subjective experiences in the public service context. Informants were purposively selected, consisting of leaders and employees directly involved in population administration services. Data were collected through in-depth interviews, observation, and documentation, and analyzed interactively through data reduction, data display, and conclusion drawing. The findings indicate that leadership is perceived as providing direction, role modeling, and work support. Work motivation is shaped by intrinsic and extrinsic factors such as responsibility, recognition, and a supportive work environment. Employees’ work ethic is reflected in discipline, responsibility, and commitment to public service, although variations remain among employees. The study concludes that employees’ experiences of leadership and work motivation play an important role in shaping work ethic within the organization.
Analisis Agilitas Operasional dan Fleksibilitas Lokasi: Studi Kasus pada Model Bisnis Kopi Keliling Ini Kopi Aulanda, Nanda Fitria; Utami Nasution, Nur Fatiha; Annisa, Nina; Hutasuhut, Ikhwan Kurnia
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/41jq5847

Abstract

The development of the modern coffee industry encourages business actors to adopt adaptive business models through enhanced operational agility and location flexibility. This study aims to analyze the integration of operational agility and location flexibility in the mobile coffee business model of Ini Kopi in supporting business performance stability and the creation of competitive advantage.This research employs a qualitative approach with a case study design. Data collection was conducted through in-depth interviews, direct observation of the operations of four cart units, and documentation of daily sales data. The findings indicate that operational agility and location flexibility are two strategic factors that are mutually integrated in supporting the performance of the Ini Kopi mobile coffee business model. Through the ability to adjust product variant composition, daily production volume, and adaptive selection of operational locations, the mobile coffee business is able to effectively respond to dynamic market demand. Location flexibility functions as a dynamic capability that strengthens operational agility, enabling the business to reach diverse consumer segments without relying on a single fixed sales point. This study provides a conceptual contribution to the development of MSME research based on business mobility, as well as practical implications for the development of fast-service beverage business models.
Faktor-Faktor Yang Memengaruhi Continuance Intention to Use Bank Digital X Melalui Satisfaction Clarisa, Imelda Bella; Yohana, Corry; Parlyna, Ryna
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/jgvv0g58

Abstract

This study aims to explore the impact of perceived usefulness and confirmation on continuance intention to use with satisfaction as a mediating variable among users of Bank X's application. A quantitative approach was applied through a survey method with online questionnaire distribution. Data was obtained from 150 respondents who were active Bank X users, aged between 18 and 45 years old, residing in DKI Jakarta, and had the intention to continue using the Bank X application. Data analysis was performed using Structural Equation Modeling (SEM) with a Partial Least Square (PLS) approach. The research findings revealed that perceived usefulness had a positive and significant effect on satisfaction. Confirmation also showed a positive and significant effect on satisfaction. In addition, satisfaction had a positive and significant effect on continuance intention to use. Perceived usefulness did not show a direct effect on continuance intention to use. However, confirmation had a positive and significant effect on continuance intention to use. Furthermore, perceived usefulness had a positive and significant effect on continuance intention to use through the mediation of satisfaction. Confirmation also had a positive and significant effect on continuance intention to use through the mediation of satisfaction. Finally, confirmation showed a positive and significant effect on perceived usefulness.
Pengaruh Perceived Risk dan Credibility Terhadap Purchase Intention Jasa War Tiket Konser Melalui Trust di Indonesia(Studi Empiris Konser K-Pop) Andari Prayudi, Zahra Aisyah; Munawaroh, Munawaroh; Fadlullah, Fauzan
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/jtcnsc77

Abstract

This study aims to examine the influence of perceived risk and credibility on purchase intention toward concert ticket “war” services, with trust serving as a mediating variable. This research employs a quantitative approach, with data collected through an online questionnaire distributed via Google Form to members of the “SEVENTEEN NEW_ IN JAKARTA SOON” community on the X (Twitter) platform. The community is known for actively sharing concert information, ticketing strategies, and peer-to-peer ticket transactions, making it relevant for representing consumer behavior toward concert ticket third-party services. The sample was determined using a purposive sampling technique based on specific criteria, involving 105 respondents with a total of 13 indicators covering 4 perceived risk indicators, 4 credibility indicators, 5 trust indicators, and 4 purchase intention indicators. The research instrument used a 5-point Likert scale to measure respondents’ perceptions of each variable indicator. Data were analyzed using the Structural Equation Modeling-Partial Least Squares (SEM-PLS) method, with mediation testing conducted through bootstrapping techniques. The results indicate that credibility has a positive and significant effect on trust and purchase intention, and trust also has a positive and significant effect on purchase intention. Furthermore, trust partially mediates the relationship between credibility and purchase intention. In contrast, perceived risk does not have a significant effect on trust or purchase intention, nor does it have an indirect effect on purchase intention through trust. These findings suggest that in the context of K-Pop concert ticket “war” services in Indonesia, credibility and trust play a more dominant role in shaping purchase intention than perceived risk.
Should I Buy It Again?: Analisis Faktor Determinan terhadap Purchase Decision dan Repurchase Intention Brand di Tiktok Shop via Live Shopping Valerio, Vinco; Suhud, Usep; Berutu, Meta Bara
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/p7h58123

Abstract

This study aims to analyze the factors influencing purchase decision and repurchase intention in TikTok live shopping. The variables examined include social influence, information quality, and interactivity, using a quantitative research approach. Data were collected through an online survey distributed to respondents who had previously made purchases via TikTok’s live shopping feature. SEM was employed to examine the relationships among variables. The results indicate that information quality and interactivity have a significant positive effect on purchase decision, while interactivity also contributes to repurchase intention. Conversely, social influence shows a negative effect on purchase decision and does not significantly affect repurchase intention. These findings suggest that clear product information and active engagement by live shopping hosts play a crucial role in driving audience conversion. This study contributes theoretically by reinforcing Social Presence Theory and provides practical insights for businesses in developing effective live shopping strategies that emphasize trust, interaction quality, and customer satisfaction.
Analisis Risiko Kos-Kosan dengan Pendekatan ISO 31000: (Studi Kasus: Usaha Kos Jl. Babakan Wadana, Kecamatan Rancasari, Kota Bandung) Nisa, Shabrina Nurhiyan; Humaeriyah, Hani
Ekopedia: Jurnal Ilmiah Ekonomi Vol. 2 No. 1 (2026): JANUARI-MARET
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/4cmtmw08

Abstract

The expansion of small-scale residential property sectors in Indonesia presents promising investment opportunities yet necessitates comprehensive evaluation to ensure business sustainability. This research aims to analyze business feasibility and manage risk for Rancasari boarding house, Bandung, which operates 6 rooms at Rp 500,000 rental rate per room using sequential explanatory mixed method approach. Feasibility evaluation was conducted through market, technical, legal, and financial aspects analysis employing Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period, and Break Even Point (BEP) methods, while risk management implemented ISO 31000:2018 framework encompassing identification, analysis, evaluation, and risk treatment. Research findings indicate very high feasibility level with tenant perception score of 4.25, break-even point achieved at 33% occupancy rate, and annual revenue projection of Rp 36,000,000 with capital recovery period of 15-20 years. Risk identification generated seven categories with two high-priority risks namely social resistance from surrounding residents and market competition from competitors requiring mitigation strategies through local community involvement, tenant screening system, and periodic facility maintenance. This research contributes theoretically to integration of feasibility study with international standard-based risk management and provides applicable evaluation model for property sector MSMEs to enhance resilience and competitiveness amid market uncertainty

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